N2O Talking Trends

Steven Workman
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Join creative brand experience agency N2O's Strategy Director, Steven Workman, as he chats with award-winning marketing experts to understand the latest consumer behaviours surrounding key calendar events and compelling topics. Stay ahead of the game with your marketing strategies with a bite-sized podcast packed full of juicy insights and industry-leading expertise. 

Episodes

  1. 05/16/2023

    Artificial Intelligence in the Creative Industries: friend or foe?  

    This is Talking Trends. Join creative brand experience agency N2O's Strategy Director, Steven Workman, as he chats with award-winning marketing experts to understand the latest consumer behaviours surrounding key calendar events and illuminating topics. Today, we're focusing on Artificial Intelligence and its impact on the creative industries. In this episode, we chat with Nigel Clifton, Head of Creative at N2O, to discuss what we need to understand about AI, including the opportunities and the threats to job roles.

    23 min

  2. 04/21/2023

    Standing Proud at Pride and Beyond: how to create authentic brand experiences at Pride events

    This is Talking Trends. Join creative brand experience agency N2O's Strategy Director, Steven Workman, as he chats with award-winning marketing experts to understand the latest consumer behaviours surrounding key calendar events and illuminating topics. Today, we're focusing on all things Pride. In this episode, we chat with Emily Shahaj, Art Director at N2O, to discuss our latest white paper, "Standing Proud at Pride and Beyond". Steven and Emily dive deep into the challenges and opportunities of creating authentic brand experiences at Pride and how brands can forge genuine connections with the LGBTQI+ community so that they are welcomed at Pride events.

    16 min

  3. 03/21/2023

    Beauty and Health Brands in 2023: Trends and Strategies for Success

    This is Talking Trends. Join creative brand experience agency N2O's Strategy Director, Steven Workman, as he chats with award-winning marketing experts to understand the latest consumer behaviours surrounding key calendar events and illuminating topics. Today, we're focusing on all things Health and Beauty. In this episode, we chat with Julia Collis, N2O's resident Beauty expert,  to discuss the year ahead and what it has in store for health and beauty brands. Julia shares her insights on the challenges and current shopper trends, plus divulges unique strategies brands can adopt to stay ahead of the game and succeed in 2023.

    17 min
  4. The Cost of Living Crisis: Navigating Shifting Shopper Behaviour.

    02/10/2023

    The Cost of Living Crisis: Navigating Shifting Shopper Behaviour.

    The cost of living crisis has impacted every aspect of our daily lives, including the way we shop. As a result, consumers are making purchasing decisions differently. In this podcast episode, we dive into how brands and retailers can differentiate themselves by creating value in the eyes of their customers rather than relying solely on price cuts.  N2O specialises in helping clients build lasting brand love and advocacy, which is important in tough times like these. Join us as we explore why competing on price alone can be detrimental to your brand and how you can create value that resonates with shoppers.

    14 min
  • 4 Episodes

About

Join creative brand experience agency N2O's Strategy Director, Steven Workman, as he chats with award-winning marketing experts to understand the latest consumer behaviours surrounding key calendar events and compelling topics. Stay ahead of the game with your marketing strategies with a bite-sized podcast packed full of juicy insights and industry-leading expertise. 

Information

  • Creator
    Steven Workman
  • Episodes
    4
  • Rating
    Clean
  • Copyright
    © 2023 N2O Talking Trends
  • Show Website
    N2O Talking Trends