Name Drop

Molly Baker
  • 4,4 (7)
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A marketing podcast hosted by Molly Baker, founder and CEO of Indie Consulting. Each episode, Molly will be joined by a thought-leader in the industry to chat about their experience, insights, hot takes, and more. The catch? The guest’s identity is not revealed until the end of the episode, after you’ve had a look inside their marketing mind. This is Name Drop.

  1. 13 THG 4

    Performance First: Scaling a Challenger Beauty Brand

    Join Molly Baker and our guest as they explore what it takes to scale a challenger brand in today’s competitive CPG landscape. From balancing performance-driven marketing with purpose-led storytelling to educating consumers on entirely new product formats, our guest shares candid insights on focus, agility, and strategic discipline. Together, they unpack how modern teams can leverage AI, streamline operations, and build meaningful momentum without losing sight of mission. Whether you’re refining your marketing strategy or building in a crowded category, this conversation offers a thoughtful look at growth, innovation, and winning on what truly matters.

    30 phút

  2. 30 THG 3

    Brand Over Buzz: Navigating Performance Marketing, AI, and Media That Moves People

    Join Molly Baker and a special guest for a thoughtful conversation on career pivots, performance marketing, and what it means to build a more intentional path in a fast-changing digital industry. Drawing on experience across client services, integrated media, and performance marketing, our guest reflects on reaching a pivotal moment in their career and the shift from agency leadership into independent consulting. Together they explore the realities of modern digital media, from the pace of platform change to the growing role of AI and automation in shaping campaign strategy. Whether you’re navigating your own career transition or trying to make sense of the evolving media landscape, this conversation offers a grounded take on growth, reinvention, and building with intention.

    36 phút

  3. 16 THG 3

    Leo Morejon: Impact Over Noise: Navigating Social Media, AI, and the Modern Creator Economy

    Join Molly Baker and a special guest for a thoughtful conversation on navigating today’s fast-moving social media and influencer landscape. From early days running MySpace pages to leading influencer strategy at a Fortune 500 company, the guest shares lessons on balancing creativity with systems thinking to drive real business impact. Together they explore the role of AI in modern marketing, the challenge of prioritizing in a world full of new platforms and tactics, and what it takes to build ventures alongside a full-time career. The episode also dives into personal branding, sales discipline, and why understanding people and human behavior still matters more than any tool. Whether you’re a marketer, creator, or entrepreneur, this conversation offers a grounded perspective on cutting through the noise to focus on what truly makes an impact.

    35 phút

  4. 2 THG 3

    Kolin Kleveno: Measurement as a Compass: Turning Paid Media Data Into Direction

    Join host Molly Baker for a thoughtful conversation exploring the evolving realities of paid media in a performance-driven world. From the rise of converged media to the tension between brand and performance, this episode unpacks what it really takes to drive meaningful growth today. Our guest shares insights on incrementally, forward-looking measurement, and why transparency matters more than ever in modern media partnerships. Whether you are refining your media strategy, navigating tighter budgets, or rethinking how brand and performance work together, this conversation delivers clear, practical insight for what’s next in paid media.

    34 phút

  5. 16 THG 2

    Indie AUA: Molly in the Hot Seat

    In this Ask Me Anything style conversation, host Molly Baker answers live, unscripted questions from Indie team members on leadership, growth, and the realities of building a business over time. Drawing from real world experience and hard earned lessons, the discussion explores mentorship, decision making, AI, and shifting marketing priorities. The episode focuses on thoughtful growth, sustainable leadership, and staying aligned while navigating an ever changing professional landscape.

    40 phút

  6. 2 THG 2

    Sarah Greenberg: What Shapes the Work: Authentic Content in the Age of AI

    Join host Molly Baker and our guest for a thoughtful conversation about building meaningful work in a rapidly evolving professional landscape. From navigating the rise of AI to finding and protecting an authentic voice, our guest shares insights from years of working closely with leaders and creators behind the scenes. This episode explores what it means to balance efficiency with integrity, intuition with strategy, and growth with intention. Whether you are rethinking how you show up professionally, developing your own point of view, or curious about how human work fits into an increasingly automated world, this conversation offers clarity, perspective, and grounded insight.

    37 phút

  7. 19 THG 1

    Nicole Januario: Going Viral: What we learned about Growth and our Limits

    Join host Molly Baker and our guest for a candid conversation about the moments that reshape a career and the courage it takes to start over. From losing a corporate job to building a business alongside her husband, our guest shares the highs and lows of entrepreneurship, including navigating rapid growth, making tough leadership decisions, and redefining success on her own terms. This episode explores what it really means to build something meaningful, manage growth responsibly, and stay aligned when the pressure is high. Whether you are questioning your next career move, building alongside a partner, or learning to trust your instincts, this conversation offers insight, honesty, and perspective.

    35 phút

  8. 5 THG 1

    Melissa Culbertson and Becca Fair: Creators, Influencers, and Everything In-between: Rethinking Influencer Strategy in 2025

    Join host Molly Baker and her two guests, as they unpack what is really happening in the influencer and creator world and how Indie is stepping into the space. From defining the difference between creators and influencers to talking through full funnel strategy, pricing, and measurement, they share how brands can move beyond one off posts into programs that actually drive impact. Along the way, they debate AI influencers, cold plunges, rage bait marketing, and low rise jeans, and dig into how AI can be both a helpful tool and a real risk to the human side of creativity. Whether you are a marketer trying to get more from your influencer budget or a brand leader wondering where to start, this conversation breaks down the noise and offers a clear, practical view of what comes next.

    34 phút
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Giới Thiệu

A marketing podcast hosted by Molly Baker, founder and CEO of Indie Consulting. Each episode, Molly will be joined by a thought-leader in the industry to chat about their experience, insights, hot takes, and more. The catch? The guest’s identity is not revealed until the end of the episode, after you’ve had a look inside their marketing mind. This is Name Drop.

Thông Tin

  • Nhà sáng tạo
    Molly Baker
  • Năm hoạt động
    2024 - 2026
  • Tập
    60
  • Xếp hạng
    Thô tục
  • Bản quyền
    © Copyright 2023 All rights reserved.
  • Trang web chương trình
    Name Drop