CEO Pulse Podcast

Rafael Cortez

Welcome to the CEO Pulse Podcast where you'll find the real, the raw and the mind of entrepreneurship. This is your backstage access to first-hand business experience, strategies & exclusive performance tools from successful entrepreneurs, CEO's and Game Changers. Subscribe, like & share today to join a new breed of hungry entrepreneurs just like us at www.ceopulse.com.

  1. -4 ДН.

    How to let go of bad habits with Rafael Cortez & Justin Thorsdad

    CEO Pulse Mindset Monday Ep 86: The Power of Letting Go with Rafael Cortez & Justin Thorstad In this episode of Mindset Monday, we explore the art of letting go and how it can transform your personal and professional life. Whether it's shedding old habits, beliefs, or even past successes, we dive deep into the importance of releasing what's no longer serving you in order to make space for growth and new opportunities. Rafael Cortez and Justin Thorstad discuss how often we get stuck by holding onto the past—whether it's comfort, old perceptions, or even the success we’ve already achieved. They break down actionable strategies for letting go of the things that hold us back and how this simple yet powerful practice can elevate your mindset, relationships, and business. This episode is packed with insights on how to move beyond your current limitations, tackle triggers that lead to bad habits, and consciously create a better version of yourself. If you’ve ever felt like you’re stuck in old patterns or struggling to let go of what’s no longer serving you, this episode will offer you the clarity and mindset shifts needed to break free. Timecode: 0:00 - Intro. 1:30 - Why Letting Go is Crucial for Growth. 5:00 - Letting Go of Past Successes and Achievements. 9:45 - Identifying and Overcoming Old Habits and Beliefs. 2:00 - The Practice of Emotional Intelligence and Self-Awareness. 15:30 - How to Tackle the Triggers of Negative Habits. 18:20 - Building New Habits to Replace the Old. 22:00 - Letting Go of the Stories We Tell Ourselves. 26:30 - The Importance of Self-Love in the Process of Letting Go. 30:00 - Final Thoughts: Embracing Change with Love and Confidence. Connect with Justin Thorstad: 📞 Cell: (602) 348-8534 📧 Email: Justin@libertasrealestate.com 🔗 Website: www.justinthorstad.com 📱 Instagram: @justinthorstad Follow Me (Rafael Cortez): 🌐 Website: www.ceopulse.com 📱 Instagram: @rafaelcortezceo 📘 Facebook: @rafaelcortezceo 🎧 Listen now on your favorite platform: YouTube: https://youtu.be/VM3_rPKtyPY Subscribe now for more Mindset Monday episodes and transform your approach to success! CEO Pulse | The Real, The Raw & The Mind of Entrepreneurship. Your backstage pass to the stories, strategies, and psychology of top-performing entrepreneurs. Subscribe, like, and share for more! #ceopulse #entrepreneurship #mindset #business #success #growth #lettinggo

    43 мин.
  2. -6 ДН.

    Wholesale Deals, Faster: Inside InvestorBase w/ Daniel McClam & Rafael Cortez.

    𝗛𝗼𝘄 𝗱𝗼 𝘁𝗼𝗽 𝗱𝗶𝘀𝗽𝗼 𝘁𝗲𝗮𝗺𝘀 𝗺𝗼𝘃𝗲 𝗱𝗲𝗮𝗹𝘀 𝗳𝗮𝘀𝘁 𝗶𝗻 𝟮𝟬𝟮𝟱? Rafael sits down with Daniel McClam—Owner of Hawks Real Estate & Co-Founder of InvestorBase—to break down a no-fluff dispo playbook: ranking the most-likely buyers, phone-first outreach that 2–3x’s contact rates, and the systems that keep your pipeline moving even when the market tightens. Daniel scaled Hawks Real Estate to 10+ deals/month across 10 states with 12 institutional buyers, then co-founded InvestorBase, a platform that surfaces the most-likely buyers from a network of 10M+ nationwide. We cover: 1️⃣ Why targeted call cadences beat mass blasts. 2️⃣ Building buyer lists from real transaction history (flippers/holders nearby). 3️⃣ The buy-box + phone combo and simple cadence (double dial → VM → text). 4️⃣ Hiring ahead of growth and avoiding costly mis-hires. 5️⃣ The ICE framework (Impact, Confidence, Effort/Cost) for product & ops decisions. 6️⃣ 2025 dispo reality: spreads, soft costs, and what’s actually working. Key takeaway: Treat dispo like sales. Rank buyers, call the right ones, and run a disciplined cadence—broadcasts are noise; conversations close. Timestamps / Chapters: 00:00 – Intro & Daniel’s background. 04:30 – Hawks → InvestorBase: solving the buyer-finding bottleneck. 10:45 – 10M+ buyers ≠ spray & pray: how to rank “most-likely” buyers. 16:20 – Call cadence that 2–3x’s contacts (double dial, VM, text). 22:10 – Prioritizing by real transaction history (who buys here). 29:05 – Hiring, org design, and avoiding bad hires. 36:40 – ICE framework for roadmap & operations. 44:15 – What’s working in dispo right now + action steps. 51:30 – Where to connect & next steps. Connect with Daniel / InvestorBase: Website: www.investorbase.com/freetrial/?ref=Pulse  IG: @danniwoo2 👉 If this helped, LIKE, COMMENT your biggest takeaway, and SUBSCRIBE for weekly playbooks on acquisitions, dispo, and scaling your RE business. #Wholesaling #RealEstateInvesting #Dispositions #InvestorBase #DanielMcClam #RafaelCortez #HawksRealEstate #BuyerList #CashBuyers #OffMarketDeals

    55 мин.
  3. 6 ОКТ.

    How to Get Out of Your Own Way with Rafael Cortez & Justin Thorstad.

    In this episode of Mindset Monday, we're diving deep into how you can stop getting in your own way. Whether you're struggling with perfectionism, procrastination, or the fear of not being fully prepared, we break down the mental blocks that hold us back. Justin Thorstad and I discuss how often we sabotage our own progress by overthinking, hesitating, or clinging too tightly to control. We explore actionable strategies for overcoming these self-imposed obstacles, so you can get moving and start seeing results in your business and life. If you've ever struggled with getting started or found yourself stuck in analysis paralysis, this episode is for you. We're sharing personal stories, practical insights, and the mindset shifts you need to push past your fears and finally move forward with confidence. Subscribe now for more Mindset Monday episodes and transform your approach to success! Timecode0:00 - Intro1:10 - The Power of Getting Out of Your Own Way3:30 - The Struggle with Perfectionism & Procrastination7:00 - Overcoming Fear of Not Being Prepared10:15 - Why Action is the Key to Progress13:20 - Recognizing and Challenging Self-Sabotaging Beliefs16:45 - The Importance of Taking Risks and Learning as You Go20:00 - Creating Momentum with Small Wins24:00 - How to Let Go of Control and Trust the Process28:10 - Wrap-Up and Final Thoughts Connect with Justin Dorsett: 📞 Cell: (602) 348-8534 📧 Email: Justin@libertasrealestate.com 🔗 Website: www.justinthorstad.com 📱 Instagram: @justinthorstad Follow Me (Rafael Cortez): 🌐 Website: www.ceopulse.com 📱 Instagram: @rafaelcortezceo 📘 Facebook: @rafaelcortezceo 🎧 Listen now on your favorite platform: Spotify: http://bit.ly/4qcAlVg  ITunes:  http://bit.ly/3KY1uLd  BuzzSprout: http://bit.ly/42ofWCo Youtube: https://youtu.be/4z29cpcdwSU CEO Pulse | The Real, The Raw & The Mind of Entrepreneurship. Your backstage pass to the stories, strategies, and psychology of top-performing entrepreneurs. Subscribe, like, and share for more! #ceopulse #entrepreneurship #mindset #business #success #stayfocused #growth #stopandgoeffect

    41 мин.
  4. 4 ОКТ.

    From CPA to Profit: Financial Tips for Real Estate Investors w/ Amanda Webster & Rafael Cortez

    In today’s episode, Rafael Cortez is joined by Amanda Webster, the Chief Revenue Officer at Accruity, a leading financial advisory firm. With over two decades of experience, Amanda shares her insights on how real estate investors and professionals can optimize their financial strategies to save money, grow their revenue, and navigate the complex world of taxes. Amanda Webster is an expert in financial strategy for real estate professionals, including investors, construction companies, brokerages, and property management firms. As a military spouse and mother of five, she brings the same resilience, dedication, and strategic thinking to her work as she does to her family life. We cover: 1️⃣ Why your CPA might not be the right fit for your real estate business (and how to find the right one)2️⃣ How to legally offset tax liabilities and keep more of your profits 💰3️⃣ Building a solid financial foundation with QuickBooks and project-level tracking4️⃣ The importance of KPIs and forecasting for smarter decision-making 📊5️⃣ Avoiding costly mistakes by keeping personal and business finances separate6️⃣ How to hire the right financial advisor to ensure your business grows sustainably and profitably Key Takeaway:To scale your real estate business successfully, you must treat it like a business model and not just a side hustle. Proper financial systems, tax strategies, and tracking are key to making informed decisions and growing profitably. Timestamps:0:00 - Intro to Amanda Webster 4:30 - The Right CPA: Specialization vs Generalization. 9:10 - Tax Strategies: How to Save on Taxes Legally13:45 - Setting Up QuickBooks & Tracking Expenses18:20 - KPIs That Drive Business Growth25:00 - Forecasting: Let Data Drive Your Decisions30:45 - Avoiding Mistakes: No Co-Mingling Personal & Business Funds35:20 - When to Bring in Financial Advisors or CFOs42:10 - Closing Thoughts: Structuring Your Business for Success Connect with Amanda:Facebook: https://www.facebook.com/amanda.webstercooInstagram: @amandawebstercoo 👉 Don’t forget to LIKE, COMMENT, and SUBSCRIBE for more actionable tips on building a profitable real estate business! #RealEstateInvesting #FinancialStrategy #Wholesaling #TaxStrategy #CFO #ProfitMaximization #RealEstateProfessionals #BusinessGrowth #KPIs

    47 мин.
  5. 28 СЕНТ.

    $20K+ Deals, AI Leads & Real Estate Success with Steve Trang Speaks & Rafael Cortez.

    From Refugee, to Real Estate Disruptor, Millionaire Maker and AI Maverick In today’s episode, we’re joined by Steve Trang, a real estate legend and founder of the Real Estate Disruptors Podcast. Steve shares his incredible journey from a refugee camp to building multiple businesses, closing thousands of deals, and leveraging AI in real estate lead generation. 🔥 Whether you’re a wholesaler, investor, or aspiring entrepreneur, this episode is packed with actionable insights to help you scale and execute like a pro. 𝗪𝗲 𝗰𝗼𝘃𝗲𝗿: 1️⃣ Steve’s journey from immigrant beginnings to real estate mogul 🌎 2️⃣ Lessons from building a brokerage, bank, and multiple real estate ventures 🏢 3️⃣ The power of masterminds, mentorship, and networking to accelerate deals 🤝 4️⃣ How to leverage AI for lead management and instantly book appointments 🤖 5️⃣ Overcoming challenges: market timing, deal cancellations, and high-stakes negotiations 💰 6️⃣ Importance of execution, consistency, and delivering massive value to your clients ⚡ 💡 𝗞𝗲𝘆 𝘁𝗮𝗸𝗲𝗮𝘄𝗮𝘆: Success in real estate isn’t just about knowledge — it’s about execution, mentorship, and leveraging technology to consistently close deals and scale your business. 🚀 For more of Steve’s insights, follow him on Instagram: @steve.trang 👉 Don't forget to LIKE, COMMENT, and SUBSCRIBE for more strategies to grow your real estate investing and wholesaling business. #RealEstateWholesaling #RealEstateInvesting #AIinRealEstate #WholesalingTips #LeadGeneration #SteveTrang #REI #Entrepreneurship #PodcastForInvestors

    1 ч. 14 мин.
  6. 22 СЕНТ.

    From Real Estate Agent to 400K Months as a Real Estate Investor Virtually! with Rafael Cortez & Joshua Ax

    🎙️ Rafael Cortez Podcast - Direct Mail Mastery with Josh Hack! 🚀 In today’s episode, we're joined by Josh Hack, a powerhouse in real estate investing with a focus on direct mail campaigns and wholesaling. Josh shares his proven strategies that have led him to build a $5M+ portfolio and achieve 10X ROAS! 🔥 Whether you're new to wholesaling or looking to improve your direct mail game, this episode is packed with actionable insights. 𝗪𝗲 𝗰𝗼𝘃𝗲𝗿: 1️⃣ How Josh cracked the code on direct mail with less spend but more qualified leads 💌 2️⃣ The 3 key elements that make direct mail effective (hint: it's not just the color of the envelope) ✉️ 3️⃣ Josh's story of buying a 35-unit building with 99% seller financing and flipping it for $387,000 profit 💰 4️⃣ How understanding your market and targeting motivated sellers can skyrocket your profits 🚀 5️⃣ Why wholesalers MUST nurture their database and mail even after a deal 🏡 💡 Key takeaway: It’s all about consistency and targeting the right people. Josh dives deep into how to effectively scale your direct mail strategy to generate consistent leads and grow your business. Timecode: 0:00 - Introduction to Josh Hack 3:15 - Starting with Real Estate: Property Management to Wholesaling 6:45 - First Deal Success: 35-Unit Building with Seller Financing 10:00 - The Realities of Wholesaling: Challenges and First Success 12:30 - Importance of Lead Generation and Speed to Lead 15:20 - The Power of Direct Mail Campaigns & Building Lists 18:00 - How to Qualify and Pre-Target Motivated Sellers 21:30 - Using Direct Mail to Increase Profit and Scale Efficiently 24:00 - The Importance of Collaboration in Wholesaling 27:40 - The Evolution of Josh’s Wholesaling Business 30:00 - Lessons Learned and Scaling: From Fix-and-Flip to Wholesale 34:10 - Strategic Focus on Direct Mail and Building Consistent Deals 37:45 - Building a Real Estate Portfolio with Cash Flow and Profit 40:30 - The Value of the ‘Who, Not How’ Approach in Entrepreneurship 43:00 - Conclusion: Key Insights for Success in Wholesaling and Real Estate 🔗 Listen to the full episode on: BuzzSprout: http://bit.ly/4nKGOVo Youtube: https://youtu.be/jpuvIHWQIm4 🚀 For more of Josh’s tips, follow him on Instagram: @thejoshax https://www.facebook.com/josh.ax.5/ 👉 Don't forget to LIKE, COMMENT, and SUBSCRIBE for more strategies to grow your wholesaling business. #RealEstateWholesaling #DirectMailMarketing #WholesalingTips #RealEstateInvesting #TransactionCoordination

    1 ч. 9 мин.
  7. 1 СЕНТ.

    From PHD In Neuroscience to Real Estate Syndication & Finding Your Passion.

    In this thought-provoking episode of the Rafael Cortez Podcast, we're joined by Tim Fergestad, a real estate expert with a unique background in neuroscience. He shares his incredible journey from obtaining a PhD in neuroscience to becoming a successful player in real estate syndication. 𝗪𝗲 𝗱𝗶𝘃𝗲 𝗱𝗲𝗲𝗽 𝗶𝗻𝘁𝗼:1️⃣ How neuroscience principles influence real estate decisions.2️⃣ The power of shifting from traditional investing to real estate syndication.3️⃣ Why pursuing your passion (even late in the game) can lead to incredible success.4️⃣ Balancing personal and professional growth as an entrepreneur.5️⃣ Valuable lessons on finding your purpose and pushing through obstacles. If you're interested in learning how to pivot from one field to another, especially from an academic background into entrepreneurship, this episode is a must-listen! Tim's story is filled with insights on how to take calculated risks, build relationships, and manage investments for long-term success. 🔗 Resources Mentioned in the Episode:https://oakstreetassets.com/tim-fergestad-media-kit/ 📲 Follow Tim Fergestad:Instagram: @oakstreetassets 🎙️ Learn more about Tim’s work and real estate syndication:Website: [www.oakstreet101.com] 🔥 Don't forget to LIKE, COMMENT, and SUBSCRIBE for more expert advice on entrepreneurship, real estate, and personal development! 🎧 Hit the bell 🔔 to stay updated on future episodes of the Rafael Cortez Podcast. #RealEstateSyndication #Neuroscience #Entrepreneurship #PersonalGrowth #RealEstateInvesting #RafaelCortezPodcast #FindingYourPassion #Wholesaling #ApartmentSyndication

    45 мин.
  8. 28 АВГ.

    Navigating the Stop-and-Go Effect in Entrepreneurship.

    CEO Pulse Mindset Monday Ep 84: Navigating the Stop-and-Go Effect in Entrepreneurship In this episode of Mindset Monday, we're diving deep into the entrepreneurial journey and how to deal with the frustrating stop-and-go moments we all face. Whether it's distractions, creative avoidance, or getting stuck in a rut, we break down how to navigate these obstacles without losing momentum. Justin Dorsett and I discuss practical strategies for staying focused, keeping your energy up, and making consistent progress on your business goals. If you've ever struggled with shiny object syndrome or found yourself hitting a wall on a project, this episode is for you. We're sharing personal experiences, actionable insights, and how you can course-correct quickly to keep your entrepreneurial spirit alive! Subscribe now for more Mindset Monday episodes and transform your approach to success! Timecode: 0:00 - Intro 1:05 - The Stop-and-Go Effect: What Is It? 3:45 - Creative Avoidance and Distractions 6:30 - Building Momentum & Getting Unstuck 9:50 - Dealing with Adversity and Obstacles 13:20 - The Role of Self-Awareness in Success 17:10 - Combatting Procrastination and Avoidance 20:30 - Actionable Tips for Staying Focused 25:00 - The Power of Time Blocking and Accountability 27:45 - How to Pivot & Course-Correct Effectively 30:10 - Wrap-Up and Final Thoughts Justin's Info:Cellphone: (602) 348-8534E-mail: Justin@libertasrealestate.comWebsite: https://www.justinthorstad.com/Facebook:   / justin.thorstad1  Instagram:   / justinthorstad  Youtube: ‪@mindsetcoachJT‬ FOLLOW ME:Website: https://www.ceopulse.com/Facebook:   / rafaelcortezceo  Instagram:   / rafaelcortezceo  Your backstage pass to the stories, strategies, and psychology of top-performing entrepreneurs. Subscribe, like, and share for more! #ceopulse #entrepreneurship #mindset #business #success #stayfocused #growth #stopandgoeffect

    35 мин.
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Welcome to the CEO Pulse Podcast where you'll find the real, the raw and the mind of entrepreneurship. This is your backstage access to first-hand business experience, strategies & exclusive performance tools from successful entrepreneurs, CEO's and Game Changers. Subscribe, like & share today to join a new breed of hungry entrepreneurs just like us at www.ceopulse.com.