Neutral Podcast

Nate Helbach

Neutral is a Regenerative Development Company: We orchestrate a harmonious convergence of people, profit, place, and planet by uniting visionaries across sustainability, design, and well-being. Through the thoughtful integration of these principles, we cultivate thriving communities that enrich the lives of residents, deliver lasting alpha returns to investors, enhance the surrounding neighborhood, and contribute to a healthier planet. neutralpodcast.substack.com

  1. Neutral Podcast Ep 27 – Kohler WasteLAB & Neutral Partnership | Matthew Sanchez

    09/12/2025

    Neutral Podcast Ep 27 – Kohler WasteLAB & Neutral Partnership | Matthew Sanchez

    Have you ever considered where industrial waste goes? What if the dust from a factory or the runoff from a pottery studio could be transformed into a beautiful, handcrafted sink in your home? We’re on-site in Kohler, Wisconsin, at the innovative Kohler Waste Lab with Matt to discuss how they are turning landfill-bound materials into luxury home products. Matt shares the origin story of the Waste Lab—an idea born from employees experimenting on their lunch breaks—and how it’s scaling into a full-fledged business unit. In this episode, you’ll learn how Kohler is challenging the future of manufacturing by viewing waste not as a liability, but as a primary resource. We get into the details of their process, from collecting foundry dust and pottery scraps to handcrafting unique tiles and sinks that give new life to discarded materials. We also explore how Waste Lab is building a resilient supply chain from unpredictable sources and what it means for the future of the circular economy. This conversation will change how you see industrial waste and inspire a new perspective on the future of sustainable design. Kohler WasteLAB: https://www.kohlercompany.com/our-impact/wastelab/ Neutral: https://www.neutral.us Timestamps 01:37 - The History of Kohler and the Origin of Waste Lab 04:33 - Matt's Personal Journey to Waste Lab 08:26 - Scaling Production: Building a Supply Chain from Waste 17:17 - A Breakdown of the Materials: From Foundry Dust to Pottery Scraps 20:42 - The Philosophy: Why Waste Lab Focuses on Landfill Diversion 25:32 - The Handcrafted Process vs. Large-Scale Manufacturing 28:46 - The Future: Exploring New Products and Categories 33:07 - How Neutral and Waste Lab Are Partnering on Sustainable Projects #SustainableDesign #CircularEconomy #Upcycling #KohlerWasteLab #IndustrialWaste #Handcrafted #SustainableManufacturing #InnovationByDesign #Kohler #Wisconsin This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit neutralpodcast.substack.com

    34 min
  2. Neutral Podcast Ep 26 – Neutral Farm Vision for Multifamily | Tommy Stauffer

    08/20/2025

    Neutral Podcast Ep 26 – Neutral Farm Vision for Multifamily | Tommy Stauffer

    When you see a strawberry in the grocery store in the middle of winter, have you ever stopped to ask how it got there? And why it can last for weeks when a fresh one from a local farm is best eaten in days? We’re on-site at Vitruvian Farms, just outside Madison, Wisconsin, with co-founder Tommy Stauffer to walk through what it really means to relocalize our food system. Tommy shares the story of starting the farm in college, driven by a passion for building community and changing how we think about what we eat. In this episode, you’ll learn the difference between conventional and regenerative farming, and why practices like crop rotation and cover cropping are essential for building healthy soil. We get into the details of what “eating seasonally” actually looks like—it’s about diving deep into what’s available right now, from asparagus in the spring to tomatoes in the summer. We also explore how Vitruvian is making local, organic food more convenient than ever through their online store and partnerships, bringing the farm directly to your door. This conversation will give you a new appreciation for the food on your plate and the people who grow it. Vitruvian Farms: www.vitruvianfarms.com/ Neutral: www.neutral.us Timestamps 00:43 - The Story of Vitruvian Farms 08:46 - What Regenerative Farming Actually Means 18:26 - How the Farm-to-Building Model Works 29:45 - The Truth About Supermarket Produce 44:24 - A Practical Guide to Seasonal Eating 51:44 - Inside the Greenhouse: Extending the Season 53:21 - Building Community Beyond the Crops 55:08 - The Future of Local Food #LocalFood #OrganicFarming #RegenerativeAgriculture #FarmToTable #CSA #VitruvianFarms #KnowYourFarmer #SeasonalEating #SustainableFarming #MadisonWisconsin This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit neutralpodcast.substack.com

    57 min
  3. Neutral Podcast Ep 25 – Short term stay and Hospitality Focused | Jaja Jackson

    07/15/2025

    Neutral Podcast Ep 25 – Short term stay and Hospitality Focused | Jaja Jackson

    Your home should be more than just a place to live. What if it could adapt to your life, whether you’re staying for a night, a month, or a year? In this conversation, we sit down with a leader from ICONIQ Capital and Sentral to walk through the evolution of renting. He shares his journey from traditional multifamily development to helping build Airbnb’s strategy for apartments, and now to creating a new model that merges hospitality with home. You’ll learn how integrating short and mid-term furnished rentals into Class A apartment buildings isn't just a trend – it's a fundamental shift. We explore how this model can increase a property’s revenue by up to 70% and why, surprisingly, it can lead to lower overall maintenance costs. We also discuss how technology is turning local apartment buildings into global destinations, opening them up to a new world of residents and guests. This is a look at the future of how we live, travel, and think about real estate. Jaja Jackson: https://www.linkedin.com/in/contactjaja ICONIQ: https://www.iconiqcapital.com/ Sentral: https://sentral.com/real-estate-partnerships Timestamps: 00:53 - A Career Start: Learning Multifamily at Emerald Fund 02:26 - The Move to Airbnb: Bridging the Gap with Landlords 06:01 - A New Chapter: Joining Iconic Capital to Build Central 09:22 - The Thesis: Proving the Flexible Living Model Works 12:24 - Central’s Value: More Profit and a Better Resident Experience 16:52 - Why the Market Was Ready for Branded, Flexible Living 21:23 - Finding the Ideal Mix of Short-Term and Mid-Term Stays 24:42 - How to Pick the Right Markets for Flexible Rentals 28:53 - The Financials: Understanding the ROI of Furnishing Units 31:27 - The Revenue Premium: A 30-80% Boost Over Traditional Leases 32:55 - Analyzing the Full Picture: Revenue Gains vs. Expense Increases 36:08 - The Maintenance Surprise: Why Shorter Stays Can Mean Better Kept Units 41:12 - From a 50-Mile Radius to the Entire Planet: The Tech Shift in Housing 47:40 - Beyond the Room: Adding Value with Enhanced Hospitality Services 51:32 - The Next 10 Years: Projecting the Growth of the Flexible Rental Market This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit neutralpodcast.substack.com

    1h 2m
  4. Neutral Podcast Ep 24 – Fire Protection for Mass Timber | David Barber

    05/27/2025

    Neutral Podcast Ep 24 – Fire Protection for Mass Timber | David Barber

    Episode #24 In this episode of the Neutral Podcast, Nate sits down with David Barber, a leading fire safety engineer, during a live three-hour fire test for the Edison Project—a groundbreaking 31-story mass timber tower in downtown Milwaukee. With the roar of the furnace in the background, they unpack what it means to push timber to new heights. David explains why this test matters, what it takes to meet the elusive 3-hour fire rating, and how fire codes are adapting to the rise of mass timber. They also explore jurisdictional hurdles, the city of Milwaukee's role, and what the future holds for hybrid construction. Timestamps 00:00 - Introduction from the fire testing site 02:00 - David Barber on the Edison Project and mass timber's potential 10:00 - What it takes to earn a 3-hour fire rating 18:00 - Challenges in updating building codes for timber 26:00 - The collaboration behind Edison and jurisdictional hurdles 34:00 - Safety systems, code classifications, and hybrid construction 42:00 - Research, evolution, and the future of tall timber buildings 52:00 - Final thoughts on innovation, testing, and what’s next #masstimber #firesafety #DavidBarber #EdisonProject #sustainabledesign #NeutralPodcast #architecture #highrise #buildingcode #constructioninnovation This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit neutralpodcast.substack.com

    1h 6m
  5. Neutral Podcast Ep 23 – Wellness & Multifamily | Dr Allan Mottram & Peter Kraus

    05/04/2025

    Neutral Podcast Ep 23 – Wellness & Multifamily | Dr Allan Mottram & Peter Kraus

    You’ll meet Peter Kraus, a trainer-turned-entrepreneur who’s spent years building spaces that make movement second nature. From modeling gigs to training elite performers—from Ironman competitors to professional sports teams—his path led to one idea: health should live where you do. Dr. Allan steps in with a doctor’s view of the system—after decades in emergency care, he’s shifting the focus to prevention. To daily habits. To care that starts before there’s a crisis. This conversation walks you through the Neutral philosophy: not a gym. Not a clinic. But a place where diagnostics, coaching, and medical insight meet you where you are—right inside your building. Think of it as stepping out of your apartment and into a space where you can get your blood work done, talk to a trainer, or adjust your health plan based on real-time data. No commute. No waiting rooms. Just integrated wellness that fits your daily life. Your home. Your pace. Your health, every day. Timestamps 00:12 – Peter’s Path: From Personal Training to Building Neutral 06:23 – Dr. Allan’s Medical Perspective: Fixing the System 10:45 – Integrating Fitness, Medicine & Holistic Health 40:38 – Tools, Tech & Data: The Engine Behind Neutral 57:01 – Looking Ahead: Expanding Wellness to More Communities This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit neutralpodcast.substack.com

    1 hr
  6. Neutral Podcast Ep 20 – Innovation in Real Estate | Daryl Patterson

    11/13/2024

    Neutral Podcast Ep 20 – Innovation in Real Estate | Daryl Patterson

    Learn More at: https://www.neutral.us Daryl Patterson, former CPO of Lendlease, joins Nate in this episode of The Neutral Podcast to discuss construction's shift toward digitization and industrialization. The conversation with Nate explores Lendlease's Podium platform, which connects developers, architects, engineers, and suppliers in a unified system. Patterson explains how mass timber construction is driving changes in componentization while highlighting Lendlease's strategy to combine digital design with mass timber methods. Their discussion shows how the construction industry moves from fragmented processes to integrated workflows, balancing efficiency with environmental impact through technology and materials innovation. CHAPTERS: 0:00 - Intro 0:45 - Meet Daryl Patterson 2:14 - Daryl’s background 7:20 - The changing viewpoint of industrialization in the modern world 10:02 - Digitizing the construction supply chain and workflow 14:50 - Lendlease’s “Podium” software and how it is empowering developers, architects, engineers, and suppliers to deliver more sustainable outcomes 24:20 - Why have other digitized platforms failed? 31:00 - Is the standardization of construction still a viable business model? 43:05 - How mass timber changes the componentization of construction 48:50 - The intersection of mass timber and digital design and how Lendlease uses it This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit neutralpodcast.substack.com

    57 min

Ratings & Reviews

5
out of 5
8 Ratings

About

Neutral is a Regenerative Development Company: We orchestrate a harmonious convergence of people, profit, place, and planet by uniting visionaries across sustainability, design, and well-being. Through the thoughtful integration of these principles, we cultivate thriving communities that enrich the lives of residents, deliver lasting alpha returns to investors, enhance the surrounding neighborhood, and contribute to a healthier planet. neutralpodcast.substack.com