NLP Talks with Laura Evans

Laura Evans - Unleash Your Potential Ltd

Welcome to NLP Talks with Laura Evans a podcast for people looking to unleash their potential in business and life. Join Laura for insightful interviews with people who know first-hand how NLP changes lives and who offer you tips and strategies you can use immediately to help you clear your path to success. Laura is an International Trainer of NLP based in the UK, who’s been using NLP for over 10 years. If you're struggling with confidence, coaching ,sales, money / wealth, children, sport, business, or looking for personal/professional development - listen and start to Unleash Your Potential Today!

  1. APR 10

    AI and Coaching: Will It Replace You… or Help You Build Your Business Faster?

    AI is everywhere right now — and if you’re a coach, therapist or trainer, you’ve probably asked yourself one of the following questions: 👉 Will AI replace coaches? 👉  Should I even be building a coaching business right now? 👉  How can AI help me set up and run my business? In this episode of The Confident Coach, Laura Evans shares a grounded, practical perspective on AI in coaching and business building — without the hype and without the fear. Inside this episode, Laura explores: How people are already using AI as a form of coachingWhat a prompt actually is — and why the person writing it mattersThe hidden bias built into large language models (e.g. ChatGPT, Claude and alike)Why AI can simulate coaching, but cannot replace human rapport, sensory acuity, challenge and wisdomThe ethical and confidentiality considerations around using AI with client dataHow AI can help coaches with research, content creation, lead magnets, emails, blogs and marketingWhy coaches who use AI are likely to outperform those who ignore itThe crucial difference between knowledge and wisdomIf you want to understand how AI can help your coaching business — and where caution is needed — this episode is essential listening. To explore Inside Track within the Confident Coach Business Academy™, visit: https://thelauraevans.co.uk/inside-track/ Copyright: (c) 2026 Unleash Your Potential Ltd

    32 min
  2. MAR 27

    Why You Avoid Sales (And How It’s Costing You)

    In this episode of The Confident Coach Laura Evans tackles one of the most avoided – yet most important – topics in building a sustainable coaching business: sales. If the word ‘sales’ makes you uncomfortable, you’re not alone. Many coaches love helping people but struggle when it comes to asking for the investment. In this episode, Laura reframes selling as service and explains why avoiding sales may be the very thing holding your coaching or therapy business back. You’ll learn: Why brilliant coaches avoid sales conversationThe difference between marketing and sellingFeatures vs benefits (and why it matters more than you think)Why discounting can damage your positioningThe importance of follow-up (and why most sales don’t happen on the first call)How NLP skills can dramatically improve your sales confidenceWhy setting intentions and targets changes everything If you want to build a coaching business that gives you income, impact and freedom, this episode is essential listening. LINKS MENTIONED: Confident Coach Business Academy™ (OnDemand training hub)Inside Track: Starting and scaling your Coaching Business Find out more about the podcast and the downloads to all our episodes at:  www.nlptalks.com If this is the first time you've listened to the NLP Talks Podcast you can download our NLP Training course brochure here.  To find out more about the Confident Coach Business Academy™ click the link or email: info@thelauraevans.co.uk Copyright: (c) 2026 Unleash Your Potential Ltd

    29 min
  3. MAR 20

    Stop Spraying and Start Targeting: Marketing & Advertising for Coaches

    In this episode of NLP Talks with Laura Evans, Laura helps you get visible — in a way that feels aligned, ethical and achievable. If you’ve ever thought, “There are already too many coaches… how will people find me?” this episode is for you. You’ll learn: The difference between marketing (awareness + trust) and advertising (a clear offer + a clear ask)Why most coaches stay stuck in “content mode” and never actually advertise an offerHow to think about supply and demand — and why niching makes you a bigger fish in a smaller pondA practical USP exercise to answer the question clients are really asking: “Why should I buy from you?Personal brand vs business brand — and why podcasting is one of the most intimate forms of marketingAuthentic marketing (without hype) — including a cautionary story about “scarcity” launches that damage trustThe marketing funnel: how to guide people from awareness → interest → consideration → decisionThe ‘bridge’ between free value and paid offers — and how marketing creates opportunities for conversations Explore the Confident Coach Business Academy™ training hub: https://thelauraevans.co.uk/coach-business-academy/ To help you start designing your business intentionally DOWNLOAD the Roadmap PDF Laura talks about in this episode by CLICKING HERE  (scroll down to find this episode) If this is the first time you've listened to the NLP Talks Podcast and you're interested in learning NLP you can download our NLP Training course brochure here.  To find out email: info@thelauraevans.co.uk Copyright: (c) 2026 Unleash Your Potential Ltd

    40 min
  4. MAR 13

    Designing Your Coaching Business Before the Doors Open

    In this episode of The Confident Coach, Laura Evans moves from theory to structure. If qualifications don’t pay the bills, what does? Business architecture. Drawing directly from her Inside Track training programme within Confident Coach Business Academy™, Laura walks you through the foundational design principles of a successful people‑helping business. In this practical, action‑focused episode, you’ll explore: • The 3 hats every business owner must wear – and the order that determines success • The Triangle of Success: Joy, Profit and Competence • The Lighthouse vs Climbing Guide positioning decision • How to define your ideal customer properly (and stop trying to help everyone) • The Warehouse & Shop exercise for designing offers that actually sell To help you start designing your business intentionally DOWNLOAD the Roadmap PDF Laura talks about in this episode by CLICKING HERE Confidence doesn’t come from hoping it will work. It comes from building it properly. Download the Roadmap at www.nlptalks.com (scroll down to find this episode) If this is the first time you've listened to the NLP Talks Podcast and you're interested in learning NLP you can download our NLP Training course brochure here.  To find out more about the Confident Coach Business Academy™ or the training Inside Track click the link or email: info@thelauraevans.co.uk Copyright: (c) 2026 Unleash Your Potential Ltd

    31 min
  5. FEB 20 ·  BONUS

    NLP in Action - Live Training Replay - Start Learning NLP Today!

    You can understand NLP… But it truly clicks when you experience it. In this special bonus episode, I’m sharing the recording from a recent live NLP Taster Training where I taught and demonstrated a powerful NLP anchoring technique, share language hacks and help you understand your mind better! If you’ve ever been curious about NLP — or wondered how it can shift your emotional state quickly and effectively — this episode gives you the chance to experience it for yourself with NLP Anchoring. Inside this session, you’ll discover: What NLP actually is (beyond the myths)How to deliberately shift your state in minutes with NLP AnchoringPractical language patterns you can use immediatelyStart to understand how your mind might be the same or different to other people's - 3 fascinating preferencesWhy experiencing NLP is very different from just reading about itWe’ve had fantastic feedback from those who attended the live training, and now you get to access it too. If this sparks something in you and you’d like to explore NLP further, you’ll find the relevant links in the show notes at www.nlptalks.com You can learn all about our NLP Training courses on our website, feel free to also download our course brochure here. You can access the other Free NLP Trainings here. If you would like to ask a question about this podcast episode or our courses please feel free to email us on info@unleashyourpotential.org.uk Enjoy - Laura Copyright: (c) 2026 Unleash Your Potential Ltd

    57 min

Trailers

5
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39 Ratings

About

Welcome to NLP Talks with Laura Evans a podcast for people looking to unleash their potential in business and life. Join Laura for insightful interviews with people who know first-hand how NLP changes lives and who offer you tips and strategies you can use immediately to help you clear your path to success. Laura is an International Trainer of NLP based in the UK, who’s been using NLP for over 10 years. If you're struggling with confidence, coaching ,sales, money / wealth, children, sport, business, or looking for personal/professional development - listen and start to Unleash Your Potential Today!

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