OCO Round Table

OCO Round Table

Welcome to OCO Roundtable, the legal podcast unravelling today's legal issues led by our Kenyan legal team at Oraro & Company Advocates. Explore topics like Banking, Finance, Real estate, Employment, Construction, Energy, Infrastructure, PPP, Corporate law, Tax, and more! Our podcast turns legal jargon into your favourite insightful and entertaining discussions. Join us on LinkedIn or X (formerly Twitter) with #OCOroundtable. Let's make law fascinating and accessible together! #OCOroundtable

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    International Case Law & Trademarks in the Digital Age

    While the internet has no physical boundaries and is globally accessible, trademarks are territorial in nature. In this episode, #ourveryown Deputy Managing Partner John Mbaluto, FCIArb, Partner Claire Mwangi, and Associates Wambui Mwariri, Blenda Nyahoro, and Melanie Mwenda look at a famous international trademark case and explore trademarks in the digital age. Tune in for an insightful conversation on the concerns that arise from the use of trademarks and the internet and recommendations from the team. #Trademarks #IntellectualProperty #LegalTalks #LegalInsights #BrandIdentity #TrademarkProtection #IPLaw #OCORoundTable #TrademarksKenya #TrademarksAndTheInternet #KeywordAdvertising #Cybersquatting #DigitalImpersonation Episode Outline (0:00) Introduction (00:47) “Moron in a hurry” trademarkinfringement – Morning Star Cooperative Society vs. Express Newspapers Limited (04:30) Interplay between Trademarks and the Internet (06:25) While the Internet is Global, Trademarks are territorial (07:45) 3 concern that arise with the use of trademarks and the internet (08:00) Keyword advertising (09:42) Cybersquatting (11:15) Impersonation on social media (12:51) Recommendation to the 3 concerns (15:05) Trademarks show a business grows (15:46) Register your business as a trademark when registering its name (16:36) Trademark cases are about a ‘balance of probabilities’ (17:11) Protect your brand when starting a business (17:39) conclusion

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    Basics of Trademarks

    In this episode, #ourveryown Deputy Managing Partner John Mbaluto, FCIArb, Partner Claire Mwangi, and Associates Wambui Mwariri, Blenda Nyahoro, and Melanie Mwenda dive into the world of trademarks, unpacking what a “mark” really means in simple terms: a sign that helps distinguish one business’s goods or services from another. It’s how a brand communicates, “This is my product” or “This is my service.” Through an insightful and lively conversation, they explore the key characteristics of trademarks, the different styles they come in, their value to businesses, and the importance of protecting your brand identity. Whether you're building a brand or simply curious about how trademarks work, this episode offers a clear and compelling guide to understanding what makes your business stand out. #TrademarksExplained #BrandIdentity #LegalTalks #IntellectualProperty #LegalInsights #Trademarks #TrademarkProtection #TrademarkCharacteristics #TrademarksKenya Episode Outline (0:00) Introduction (1:40) Trademarks defined (2:50) Characteristics of Trademarks (4:29) Styles of Trademarks (11:56) Trademarks Protection (13:00) Local Registration at the Kenya Industrial Property Institute (KIPI) (16:31) International Registration (16:55) Well-known marks (18:35) International Registration under Madrid System (19:15) Other Multiple Countries Registration Options (22:09) Benefits of Trademark Registration (24:42) Conclusion

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Welcome to OCO Roundtable, the legal podcast unravelling today's legal issues led by our Kenyan legal team at Oraro & Company Advocates. Explore topics like Banking, Finance, Real estate, Employment, Construction, Energy, Infrastructure, PPP, Corporate law, Tax, and more! Our podcast turns legal jargon into your favourite insightful and entertaining discussions. Join us on LinkedIn or X (formerly Twitter) with #OCOroundtable. Let's make law fascinating and accessible together! #OCOroundtable