Off the Clock

Neutral Ground Network
Off the Clock

Off The Clock is a talk show for marketers, by marketers, that has nothing to do with marketing. Each week, co-hosts Krista Doyle, Allie Decker, and Kaleigh Moore talk about their shared experiences, reflect on whatever non-work-related topic has been captivating us, and confess their adolescent celebrity crushes with one another and sometimes with their special guests. It’s Smartless meets My First Million — but for marketers.

  1. S2E5: How do you decide what to optimize for in life?

    9 THG 7

    S2E5: How do you decide what to optimize for in life?

    Think about the lens through which we look at and examine our lives (and make decisions based on what we see.) It seems to come down to the question of: What are you optimizing for? American society's lens is very much encouraging us to optimize for: Finding jobs that contribute to society, keep the economic engine going, and allow us to play our part in consumerism culturePairing up, get married, and have children (which also contributes to the above point)Contribute to society in ways that benefit the common good (volunteer, give to charity, etc)Participate in activities that promote American values and Nationalism (church, sports, etc)However: Many people eventually (or at least at some point in time) find themselves at odd with this way of living. This is all very tied to game theory, but it's the concept that reality is just one big dream/simulation, and if you know that, you're operating at a different level than most people who don't zoom out to acknowledge the game, just stay down in the weeds. So, as such: are you playing the game as the main character, or are you an NPC/supporting character in someone else's story? Today's Q: Is there a version of living where you can live a version of your life that's authentic to you and your gut read on what feels right/wrong, even if it's at odds with the "normal" version we've been programmed to strive for? Is it OK to optimize for the version of life that feels like you're taking care of yourself the best way you can, even if it's at odds with previous decisions? Are we allowed to change, and CAN we?

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Off The Clock is a talk show for marketers, by marketers, that has nothing to do with marketing. Each week, co-hosts Krista Doyle, Allie Decker, and Kaleigh Moore talk about their shared experiences, reflect on whatever non-work-related topic has been captivating us, and confess their adolescent celebrity crushes with one another and sometimes with their special guests. It’s Smartless meets My First Million — but for marketers.

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