On Record PR

Gina Rubel
On Record PR

On Record PR goes on record with C-suite executives, journalists, top legal marketing professionals, lawyers, and other thought leaders to discuss best practices for marketing and public relations strategies that drive business success.

  1. 12/16/2024

    Leadership Through Transparency and Collaboration

    In this episode of On Record PR, Jennifer Simpson Carr goes on record with Dena Calo, EVP of Human Resources and Employment Counsel at The Durst Organization, to discuss the transformative impact of transparency, collaboration, and trust in leadership, highlighting Dena’s journey from a law firm to an in-house role where these values drive cultural and organizational success. Learn More As Executive Vice President of Human Resources and Employment Counsel at The Durst Organization, Dena Calo spearheads innovative strategies in benefits, recruitment, workplace policies, and leadership training programs, enhancing the company's HR practices. Dena is an author and national speaker with more than 25 years of experience working with real estate executives on leadership development, HR strategy, employment law, and culture. As legal counsel, she fosters positive employee relations, ensures labor and employment compliance, and oversees fair housing. Before joining Durst in 2024, Dena served as Partner and Co-Chair of the Labor and Employment Group at Saul Ewing. Additionally, she spent 20 years as a professor at Holy Family University, teaching employment law to Master’s students in Human Resources. Committed to cultivating talent, Dena was on the steering committee of Saul Ewing’s Women’s Development Initiative, co-chairing the group in her final year at the firm. In 2023, Dena won The Philadelphia Inquirer’s award for Best Legal Mentor. Dena received her Juris Doctorate, cum laude, from Widener University School of Law and her Bachelor of Arts from Stockton University.

    27 min
  2. 12/09/2024

    Crafting an Effective Law Firm Generative AI Policy for Responsible Business Use

    In this episode of On Record PR, sponsored by Lawline, Gina Rubel goes on record with Mary Hildebrand CIPP/US/E/AIGP, founder & chair emeritus of the Data, Privacy & Cybersecurity Practice at Lowenstein Sandler, to discuss important considerations for law firms when developing generative AI policies that serve their needs. Learn More Mary J. Hildebrand founded, led and now serves as Chair Emeritus of the firm’s Data, Privacy & Cybersecurity Practice with the primary goal of enabling companies to launch and grow their businesses while staying in compliance with complex global regulations governing the collection and commercial use of personal information. Mary’s extensive experience in intellectual property and technology in a broad array of industries enhances her ability to understand the data-driven challenges companies face today. For more than 30 years, clients have turned to her as a trusted advisor; she has successfully guided business leaders and general counsel through difficult decisions and hundreds of sophisticated tech/data deals from concept to closing. She regularly serves as lead counsel to both public and private companies in complex commercial and compliance matters, helping clients commercialize, protect, and manage their intellectual property, technology, and database assets around the world; she also counsels startups on the transactions and foundational legal structures needed to launch their businesses.

    10 min
  3. 11/04/2024

    The State of Generative AI in Law Firm Marketing

    In this episode of On Record PR, sponsored by Lawline, Gina Rubel explores how legal professionals can reap the benefits of generative AI technology and avoid its pitfalls. Learn More Gina Rubel is the president and CEO of Furia Rubel Communications, Inc. (www.furiarubel.com). A legal marketing and public relations expert, social media enthusiast, attorney, and author, Gina teaches lawyers and legal marketers nationwide how to use integrated communications tools to gain credibility, to get recognized, to build and retain business, and to generate positive financial returns. Widely known in the legal industry, Gina has presented at national and regional conferences for the Legal Marketing Association, National Association of Bar Executives, Association of Legal Administrators, Pennsylvania Bar Association and others. She has been named a Woman Lawyer of Distinction by The Legal Intelligencer, one of Pennsylvania’s Best 50 Women in Business and a Philadelphia Business Journal Woman of Distinction. Gina has helped grow her legal marketing and PR agency to one of the top providers in the United States according to the National Law Journal. She and her firm have handled a wide range of legal communications from internationally publicized death penalty appeals and wrongful death matters in Afghanistan to multi-billion dollar corporate whistleblower matters and law firm growth in particular practice areas, firm wide and in foreign countries. Gina reveals the secrets to law firm communications success in her book, Everyday Public Relations for Lawyers.

    10 min
5
out of 5
34 Ratings

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On Record PR goes on record with C-suite executives, journalists, top legal marketing professionals, lawyers, and other thought leaders to discuss best practices for marketing and public relations strategies that drive business success.

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