Biz Book Pub Hub Podcast

Robbie Samuels - business growth strategy coach and book launch strategist

Are you writing a book to help grow your business as a speaker, coach, or consultant? Have you already published a business book and are looking for new marketing ideas? Tune in to listen to interviews with Hub Partners, experts who help entrepreneurs navigate the complexities of writing, editing, publishing, and marketing their business books. If you're wondering about the ROI of publishing a business book, check out our author panel episodes to learn about strategies that have increased business revenue and what authors wish they had done to make their book launches more successful. Guiding these conversations is award-winning author and book launch strategist Robbie Samuels. His four books have received nearly 1,000 Amazon reviews and reached #1 Best Seller in 37 categories across four countries. He's focused on strategy, not vanity.  He coaches entrepreneurs to determine whether a book is WORTH writing through The ROI Author Lab. He creates and implements launch plans that lead to 50+ written Amazon reviews (social proof) and a pipeline from your book to your business. Robbie shares his launch strategies in his fourth book, "LAUNCH Your Book! An Entrepreneur's Guide to Reviews That Drive Revenue." Get the book, bonus content, and schedule a complimentary 30-minute book launch brainstorming session at www.BookLaunchBrainstorm.com. Biz Book Pub Hub is more than a podcast! It's a resource ecosystem for entrepreneurial authors, including a blog, curated expert directory, free virtual networking events, and Kindle Flash Sales: www.BizBookPubHub.com.

  1. 2D AGO

    HUB 499: AUTHOR INTERVIEW - Gideon Drucker

    Today’s guest is a third-generation financial advisor and the President and CEO of Drucker Wealth, an independent wealth management firm based in New York City that serves clients nationwide. He and his growing team specialize in supporting high-income, mid-career professionals and their families, with a particular focus on those navigating the fast-paced world of big tech. Recognized for his clear, candid financial guidance, he’s been named one of InvestmentNews’ 40 Under 40, a Top 100 Advisor by Investopedia, and a finalist for CEO of the Year by ThinkAdvisor. His thought leadership has been featured in Financial Planning, InvestmentNews, and Business Insider, and he currently serves on the Investopedia Advisor Council. Under his leadership, Drucker Wealth has evolved into an independent Registered Investment Advisor, launched a tax prep business exclusively for clients, and become a nationally respected partner for families in their late 30s and 40s who are managing high incomes alongside complex financial priorities. He’s the author of H.E.N.R.Y. Strategies Unlocked: How to Build a Plan That Works As Hard As You Do, a playbook for professionals who are earning more than ever but still feel uncertain about how to make their money work for them. In this follow-up to his first book, How to Avoid H.E.N.R.Y. Syndrome, he offers readers a clear roadmap to move from overwhelm to ownership and build a strategy that supports long-term financial clarity. Please join me in welcoming Gideon Drucker.  In this episode, we discuss the following: 🟠 Build A Plan That Works: The goal is a strategy that supports long-term decisions, not short-term reactions. 🟠 Navigate Equity Compensation: RSUs and stock planning require tax awareness, timing, and intention. 🟠 Integrate Tax Strategy: Filing taxes is not the same as having a proactive tax plan. 🟠 Write From Real Conversations: Client stories and patterns shaped the book’s content and structure. 🟠 Finish Through Perfectionism: Publishing required support, deadlines, and a team to keep progress moving. 🟠 Launch For Written Reviews: The plan focused on early Amazon reviews and meaningful engagement with the network. Links LinkedIn https://druckerwealth.com “H.E.N.R.Y. Strategies Unlocked: How to Build a Plan That Works As Hard As You Do” “How to Avoid H. E. N. R. Y. Syndrome (High Earner Not Rich Yet): Financial Strategies to Own Your Future” Learn more about your ad choices. Visit megaphone.fm/adchoices

    43 min
  2. MAR 30

    HUB 498 AUTHOR PANEL - Jeremy Shapiro, Laura Biewer, and Lisa Ryan

    You’ve written a great book. You’ve poured your expertise onto the page. But then what? Too often, books end without guiding the reader to take the next step. Whether that means joining your email list, signing up for a training, or starting a conversation, that missing link is a lost opportunity to turn interest into action and readers into clients, collaborators, or champions of your work. Your book should be more than informative. It should be an invitation. I help entrepreneurs create books that not only educate but also offer a clear path forward. When you know what comes next, your readers will too. That’s how a book becomes a business asset. If you’re in the early stages of your book journey and want to make sure it supports your business goals, let’s talk. Schedule a complimentary 30-minute book launch brainstorming session to learn more about The Author ROI Program, a small-group experience that helps you map your message, define your outcomes, and plan for long-term impact. Visit www.BookLaunchBrainstorm.com to get started. And now, let’s meet today’s panel: Jeremy Shapiro wrote “Your Business Growth Playbook: Breakthrough Strategies to Scale Your Business for Business Owners Who’ve Outgrown Hustle,” a clear and actionable guide for entrepreneurs who are ready to stop grinding and start scaling through smarter systems, team support, and sustainable growth strategies. Laura Biewer co-wrote “Beyond Loan Signings: The Ultimate Guide to Monetizing Your Notary Commission with Specialty Work,” a comprehensive roadmap that helps notaries expand beyond general signings and discover profitable niche services that align with their skills, lifestyle, and professional goals. Lisa Ryan wrote “Gear Up for Greatness: How to Transform Workplace Culture with the Six Gears of Grategy,” a dynamic leadership guide that equips professionals to build thriving workplace cultures by shifting from reactive engagement to strategic, gratitude-driven transformation. Please join me in welcoming Jeremy, Laura, and Lisa. In this episode, we discuss the following: 🟠 Make The Book An Invitation: A book should guide readers to the next step, not end at the last page. 🟠 Build Reviews Before You Promote: Collecting advance reviews changes launch momentum and credibility right away. 🟠 Learn The Order Of Operations: A clear sequence prevents the catch-22 of wanting reviews before the book is published. 🟠 Use A Kindle Flash Sale Strategy: 99-cent cross-promotion can create a spike, and the follow-up plan matters. 🟠 Treat Marketing As Ongoing Work: Long-term visibility comes from consistent effort, not a single campaign. 🟠 Focus On A List And Relationships: The most reliable growth comes from direct connection with readers and supporters. Links for Jeremy Shapiro LinkedIn and YouTube. https://yourbusinessgrowthplaybook.com “Your Business Growth Playbook: Breakthrough Strategies to Scale Your Business for Business Owners Who’ve Outgrown Hustle” Links for Laura Biewer LinkedIn https://www.coachmelaura.com “Beyond Loan Signings: The Ultimate Guide to Monetizing Your Notary Commission with Specialty Work“ by Laura Biewer and Bill Soroka Links for Lisa Ryan LinkedIn and YouTube. https://lisaryanspeaks.com “Gear Up for Greatness: How to Transform Workplace Culture with the Six Gears of Grategy” Find all the archived podcast episodes, plus an invitation to free virtual networking events for writers and authors, AND Hub Partners ready to help entrepreneurs become successful authors: www.BizBookPubHub.com Subscribing (or following) and leaving a rating and review wherever you are listening helps this podcast be discovered.  Tune into Biz Book Pub Hub Podcast for frank conversations about the ups and downs of the author journey. Find out what common mistakes you can avoid and what resources you can use to ensure your effort leads to business growth. Learn more about your ad choices. Visit megaphone.fm/adchoices

    49 min
  3. MAR 23

    HUB 497 AUTHOR PANEL - David Newman, Leila Kubesch, and Susan Friedmann

    If your book launch plan is built entirely around posting on social media, you’re not alone, but it may not get you the results you’re hoping for. New authors often rely on social platforms for visibility, expecting that a few well-crafted posts will lead to reviews, sales, or business leads. But without an email list, a networking strategy, or speaking opportunities to support the launch, social media alone usually falls flat. Visibility without conversion does not move the needle. That’s why I teach authors to launch with a strategy. I help entrepreneurs build a personalized plan that leverages launch teams, targeted outreach, and relationship-driven visibility to generate 50+ Amazon reviews and create a clear path from the book to the business. If you're ready to move beyond passive posting and into intentional connection, let’s talk. Schedule a complimentary 30-minute book launch brainstorming session at www.BookLaunchBrainstorm.com and learn how to build a review-driven launch that delivers real business results. And now, let’s meet today’s panel: David Newman wrote “Market Eminence: 22 Strategies to Build a Bold Personal Brand, Become a Business Celebrity, and Drive Unstoppable Growth,” a high-impact guide that empowers experts, consultants, and coaches to step into the spotlight, own their authority, and attract opportunities with intention and confidence. Leila Kubesch wrote “Tech-No to Tech-Pro: A Practical Guide to Digital Visibility Without Losing Your Humanity,” a thoughtful and practical resource for professionals who want to build a strong online presence without sacrificing authenticity, connection, or mental well-being. Susan Friedmann wrote “Riches in Niches: How to Make It BIG in a Small Market,” a foundational guide for entrepreneurs and authors who want to stop competing in crowded spaces and instead build authority, visibility, and revenue by owning a clearly defined niche. Please join me in welcoming David, Leila, and Susan.  In this episode, we discuss the following: 🟠 Social Media Is Not A Plan: Relying on posts alone rarely produces reviews, sales, or business leads. 🟠 Build Visibility With Relationships: Targeted outreach and connection consistently outperform passive promotion. 🟠 Email List Still Matters: An engaged list creates a direct path to readers and supporters. 🟠 Launch Teams Create Momentum: A launch team helps generate reviews and keeps energy moving past launch week. 🟠 Niche Beats Noise: Clear niche positioning makes it easier for the right readers to self-identify. 🟠 Go From Tech-No To Tech-Pro: Digital visibility works better when it stays human and sustainable. Links for David Newman LinkedIn, Instagram, and YouTube. https://doitmarketing.com “Market Eminence: 22 Strategies to Build a Bold Personal Brand, Become a Business Celebrity, and Drive Unstoppable Growth” Links for Leila Kubesch LinkedIn, Instagram, and YouTube. https://leilakubesch.com “Tech-No to Tech-Pro: A Practical Guide to Digital Visibility Without Losing Your Humanity” Links for Susan Friedmann LinkedIn, Instagram, and YouTube. https://avivapubs.com “Riches in Niches: How to Make It BIG in a Small Market”  Robbie’s Resources Schedule a complimentary book launch brainstorming session: www.BookLaunchBrainstorm.com.  Join the waitlist for the next Kindle Flash Sale for entrepreneurial authors: http://www.KindleFlashSale.com  Subscribing (or following) and leaving a rating and review wherever you are listening helps this podcast be discovered.  Biz Book Pub Hub Podcast features interviews with experts who help entrepreneurs become successful authors and author panels discussing the ROI of publishing a business book.   Tune in for frank conversations about the ups and downs of the author journey. Find out what common mistakes you can avoid and what resources you can use to ensure your effort leads to business growth. Learn more about your ad choices. Visit megaphone.fm/adchoices

    55 min
  4. MAR 17

    HUB 496: AUTHOR INTERVIEW - Mike Michalowicz

    What happens when a business book doesn’t just share advice but reshapes how entrepreneurs think about money, systems, and long-term growth? Today’s guest has built a body of work that does exactly that. He’s the author of multiple bestselling books that have become go-to resources for small business owners, including The Pumpkin Plan, Clockwork, Fix This Next, and Profit First, which has transformed how entrepreneurs manage cash flow by teaching them to pay themselves first and run more profitable businesses from day one. His latest book, The Money Habit, brings those same powerful principles to personal finance, helping readers take control of their money through habits that support clarity, confidence, and long-term peace of mind. With his signature mix of humor, clarity, and real-world insights, he turns complex business challenges into simple, actionable frameworks that help entrepreneurs stop surviving and start thriving. His books have been translated into dozens of languages and have inspired a global community of Profit First professionals, certified coaches, and devoted readers who credit his work with saving their businesses. Whether he's speaking from the stage, hosting the 4 Minute Money Maker TV show, writing his next book, or building his own companies, his mission stays the same—to eradicate entrepreneurial poverty. Please join me in welcoming Mike Michalowicz. In this episode, we discuss the following: 🟠 Write What Readers Need: He builds new books by asking his community what they need next. 🟠 Turn Pain Into A Framework: His books start with a problem he has lived and solved. 🟠 Build Community Before You Launch: Develop and sustain relationships before your launch, and you’ll get support you couldn’t even buy when you need it.  🟠 Eradicate Entrepreneurial Poverty: His work stays anchored to one mission across every book and platform. 🟠 Create A Launch Moment People Join: He describes a live, marathon-style event built around “The Money Habit.” 🟠 Let The Book Spark A Next Step: He shares how books can lead to coaching, programs, and ongoing engagement. 🟠 Give First, Ask Later: He encourages authors to support others now, so asking later feels natural. Links LinkedIn, Instagram, and YouTube. www.mikemichalowicz.com or www.mikemoterbike.com “The Money Habit: The Worry-Free Way to Financial Independence” “Profit First: Transform Your Business from a Cash-Eating Monster to a Money-Making Machine” All Mike’s 9 books: https://amzn.to/4jMFAIv Learn more about your ad choices. Visit megaphone.fm/adchoices

    28 min
  5. MAR 9

    HUB 495 AUTHOR PANEL - Cornelia Kawann, Karen Kaufman, and Sandy Gerber

    You’ve got a big idea for a book—but is it the right book for your business? Many entrepreneurs jump into writing without fully clarifying why they’re writing or how the book fits into their long-term strategy. Without a clear purpose, the message often gets diluted—and the book, while well-intentioned, ends up disconnected from the offers and outcomes that could truly move their business forward. That’s why purpose comes first. I help entrepreneurs think strategically about their book before they write it—who it’s for, how it supports the business, and how it can lead to reviews, referrals, and revenue. When your book is aligned with your goals from the start, it becomes a powerful growth tool—not just a passion project. If you’re in the early stages of your book journey and want to make sure you’re on the right path, let’s talk. Schedule a complimentary 30-minute book brainstorming session to learn more about The Author ROI Lab, a small-group experience designed to help you clarify your concept, define your goals, and build a roadmap for long-term impact. Head to www.BookLaunchBrainstorm.com to get started. And now it’s my pleasure to introduce today’s panel: Cornelia Kawann wrote “Change Your Energy - Change Your Life,” an empowering guide that combines science, practical exercises, and transformational insights to help you unlock your energy, embrace new opportunities, and create a more fulfilling, impactful life. Karen Kaufman wrote “Magic: Making a Good Impression Count On and Off the Golf Course,” a practical guide that shows professionals how to build confidence, credibility, and meaningful connections—using the golf course as a powerful backdrop for relationship-driven business growth. Sandy Gerber wrote “Emotional Magnetism: How to Communicate to Ignite Connection in Your Relationships,” an insightful book that helps readers strengthen communication, deepen trust, and create authentic connections by understanding the emotional dynamics that drive human interaction. Please join me in welcoming Cornelia, Karen, and Sandy.  In this episode, we discuss the following: 🟠 Clarify The Book’s Real Job: How each author thought about the outcome the reader should get, and why that clarity shapes everything that follows. 🟠 Build A Launch Team With Intention: Why a launch team works best when it’s aligned with future opportunities, not just short-term visibility. 🟠 Earn Written Reviews The Right Way: What makes written reviews more useful than ratings alone, plus a practical reminder about who can post reviews on Amazon. 🟠 Turn The Launch Into A Business Flywheel: How launch outreach can lead to referrals, podcast invitations, and conversations that continue after publication. 🟠 Pair The Book With An Offer: Examples of connecting the book to a mastermind, speaking, or a program so readers have a clear next step. 🟠 Use A Virtual Launch Event To Deepen Engagement: What made an online launch party feel meaningful, and how it supports momentum and community. 🟠 Keep The Reader Top Of Mind During Edits: A simple filter for decisions during revision so the book stays focused and usable. Links for Cornelia Kawann LinkedIn, Instagram, and YouTube. www.corneliakawann.com  “Change Your Energy - Change Your Life” Links for Karen Kaufman LinkedIn, Instagram, and YouTube. https://kpartners.com “Magic: Making a Good Impression Count On and Off the Golf Course” Links for Sandy Gerber LinkedIn, Instagram, and YouTube. https://sandygerber.com https://amzn.to/489Esdv “Emotional Magnetism: How to Communicate to Ignite Connection in Your Relationships” Find all the archived podcast episodes, plus an invitation to free virtual networking events for writers and authors, AND Hub Partners ready to help entrepreneurs become successful authors: www.BizBookPubHub.com Learn more about your ad choices. Visit megaphone.fm/adchoices

    54 min
  6. MAR 2

    HUB 494 AUTHOR PANEL - Laurie Seymour, Susan Schramm, and Tissa Richards

    You wrote the book. You poured your expertise, your stories, and your strategy into every chapter. Now it’s published—and while that’s a huge accomplishment, it’s not the end of the journey. It’s the beginning of your book’s real impact. Because a book on its own doesn’t build a business. That comes from how you share it, how you talk about it, and how you use it to spark conversations with the right people—readers who can become clients, collaborators, and champions of your work. That’s the work I do as a book launch strategist. I help entrepreneurs design book launches that aren’t about going viral—they’re about building visibility, credibility, and connections. We focus on the right systems: launch teams, virtual events, personalized outreach, and strategic content—all built to make your book work for your business. If you're ready to treat your book as a serious asset, not just a finished project, let’s talk. Schedule a complimentary 30-minute book launch brainstorming session at www.BookLaunchBrainstorm.com. And now, let me introduce today’s panelists: Tissa Richards wrote “Rethinking Resilience: Fueling Your Competitive Advantage,” a bold and practical guide that reframes resilience as a leadership asset—empowering executives and entrepreneurs to lead with clarity, confidence, and impact in high-stakes environments. Laurie Seymour wrote “Unconditional Remembrance: Your Connection to Source,” a reflective and deeply spiritual book that helps readers access their inner wisdom and reconnect with their true essence, inviting a more grounded, purpose-driven way of living and leading. Susan Schramm wrote “Fast Track Your Big Idea! Navigate Risk, Move People to Action, and Avoid Your Strategy Going Off Course,” a results-oriented playbook for mission-driven leaders ready to turn bold ideas into real outcomes—without getting derailed by uncertainty, resistance, or overwhelm. Please join me in welcoming Laurie, Susan, and Tissa.  In this episode, we discuss the following: 🟠 Treat Publication Day As The Beginning: Why the real work starts after the publication date, and how to think beyond a one-day sales spike. 🟠 Prioritize Review Momentum Over Rankings: A candid comparison of bestseller status versus the lasting credibility of consistent written reviews. 🟠 Tie The Book To Speaking And Workshops: How the book becomes easier to sell, share, and monetize when it’s linked to keynotes and trainings. 🟠 Let The Process Guide The Team You Hire: One author shares an “inside-out” creation path that led to bringing in an editor and cover designer as the book took shape. 🟠 Use Strategic Promotions Without Devaluing The Work: A practical discussion of discounting a book to 99 cents and how authors framed it within a bigger marketing plan. Links for Laurie Seymour LinkedIn and YouTube. http://www.thebacainstitute.com “Unconditional Remembrance: Your Connection to Source” Links for Susan Schramm LinkedIn https://gotomarketimpact.com http://fasttrackyourbigidea.com  “Fast Track Your Big Idea! Navigate Risk, Move People to Action, and Avoid Your Strategy Going Off Course” Links for Tissa Richards LinkedIn, Instagram, and YouTube. https://www.tissarichards.com “Rethinking Resilience: Fueling Your Competitive Advantage” Find all the archived podcast episodes, plus an invitation to free virtual networking events for writers and authors, AND Hub Partners ready to help entrepreneurs become successful authors: www.BizBookPubHub.com Join the waitlist for the next Kindle Flash Sale for entrepreneurial authors: www.KindleFlashSale.com.  Biz Book Pub Hub Podcast features interviews with experts who help entrepreneurs become successful authors and author panels discussing the ROI of publishing a business book.   Learn more about your ad choices. Visit megaphone.fm/adchoices

    48 min
  7. FEB 23

    HUB 493: AUTHOR INTERVIEW - Barry LaBov

    Today's guest has spent over four decades mastering the art and science of differentiation. As the founder and CEO of LABOV Marketing Communications and Training, he's developed a proprietary Brand Re-Engineering process that helps leaders discover and maximize what makes their brands truly special. His approach is simple yet powerful: Win hearts, minds, and market share. His clients range from Harley-Davidson and Audi of America to The Macallan Scotch Whisky, Can-Am, and some of the most respected manufacturing companies in the world. His track record speaks volumes. A two-time Ernst & Young Entrepreneur of the Year recipient and Hall of Fame inductee. He is the host of the Difference Talks podcast and has written or co-authored over a dozen business books, including "The Power of Differentiation." He's also penned over 100 business articles on brand re-engineering, customer loyalty, employee engagement, and more. His expertise has been featured on CNBC, Fox Business, and numerous podcasts. Please join me in welcoming Barry LaBov.  In this episode, we discuss the following: 🟠 Turn Differentiation Into A Business Asset: How to move beyond sounding like everyone else and create a message people can repeat, remember, and rally around. 🟠 Write For The Real Decision-Maker: Why the primary reader may be the enterprise leader, and how that shapes the language, stories, and structure of the book. 🟠 Win Hearts, Minds, And Market Share: A practical way to think about differentiation as an internal and external strategy, not just a marketing claim. 🟠 Fight The “Commodity Monster”: What happens when you start to look, sound, and price like competitors, and how to reverse that slide. 🟠 Roll Out The Message Inside The Company: How leaders can use a book or framework to align teams and give employees something meaningful to stand behind. 🟠 Repurpose The Book Into Ongoing Visibility: Using blog posts, talks, and short “difference maker” takeaways to keep the message active long after publication. Links Barry LaBov on LinkedIn and Instagram. www.barrylabov.com and www.www.labov.com  The Labov Report - Daily Insights from Barry Labov blog Difference Talks podcast “The Power of Differentiation” Robbie’s Resources Schedule a complimentary book launch brainstorming session: www.BookLaunchBrainstorm.com.  Find all the archived podcast episodes, plus an invitation to free virtual networking events for writers and authors, AND Hub Partners ready to help entrepreneurs become successful authors: www.BizBookPubHub.com Join the next Kindle Flash Sale for entrepreneurial authors: www.KindleFlashSale.com  Subscribing (or following) and leaving a rating and review wherever you are listening helps this podcast be discovered.  Biz Book Pub Hub Podcast features interviews with experts who help entrepreneurs become successful authors and author panels discussing the ROI of publishing a business book.   Tune in for frank conversations about the ups and downs of the author journey. Find out what common mistakes you can avoid and what resources you can use to ensure your effort leads to business growth. Learn more about your ad choices. Visit megaphone.fm/adchoices

    49 min
  8. FEB 16

    HUB 492 AUTHOR PANEL - Chris Fenning, Jennifer Ledet, and Susan Fitzell

    Publishing your book is a moment worth celebrating—but what happens next is what truly determines your book’s impact. The most successful authors aren’t the ones with the loudest voices or biggest followings—they’re the ones who build relationships, create systems, and stay focused on the long game. A strong book launch isn’t about short-term buzz. It’s about building a bridge between your book and your business. When you treat your book as a strategic asset, every review, podcast interview, and event becomes a stepping stone toward greater visibility and revenue. That’s the lens I bring as a book launch strategist. I help authors design launches that feel authentic, achievable, and aligned—using launch teams, soft launch strategy, and virtual events to generate reviews, referrals, and results. If you're ready to turn your book into your best business development tool, let’s talk. Schedule a complimentary 30-minute book launch brainstorming session at www.BookLaunchBrainstorm.com. Now let’s dive into our author panel... Jennifer Ledet wrote “Live and Lead by Choice, Not by Chance: Flourish at Any Age, Stage, and Season of Life,” a practical and inspiring guide that helps leaders step out of autopilot and intentionally design a life and career aligned with their values, purpose, and vision for what’s next. Susan Fitzell wrote “Neurodiversity in the Workplace: Maximizing Success through Inclusive Dynamic Workplace Design™,” a forward-thinking resource that equips leaders and organizations to create inclusive environments where neurodivergent employees can thrive and contribute at their highest level. Chris Fenning wrote “Effective Meetings: Great Results. Less Pain. Every Time.,” a concise, no-nonsense playbook that helps leaders reclaim their calendars, run better meetings, and drive clear outcomes without wasting time or energy. Please join me in welcoming Chris, Jennifer, and Susan. In this episode, we discuss the following: 🟠 Define Success Beyond Rankings: A grounded view of success that prioritizes doors opened, conversations started, and opportunities created over obsessing on Amazon rank. 🟠 Reframe Bestseller Status as a Distraction: Why the “Amazon bestseller” badge is a game, and why written reviews and ongoing momentum matter more. 🟠 Build a Reviews System That Keeps Working: How a structured follow-up approach helps reviews keep coming in after the initial push, not just during launch week. 🟠 Use Amazon Ads as a Visibility Lever: A realistic look at ads as ongoing optimization work, including how to define what “success” means before spending money. 🟠 Treat Marketing as a Long-Game Practice: Why book marketing has to stay on your radar, and how “refresh” moments can re-open relationships, including through LinkedIn. 🟠 Build a Simple, Repeatable Marketing Plan: A reminder that the authors who win keep showing up with a plan, even after the book has been out for months or years. Links for Chris Fenning LinkedIn and YouTube. https://chrisfenning.com  “Effective Meetings: Great Results. Less Pain. Every Time.” Links for Jennifer Ledet LinkedIn and YouTube. http://JenniferLedet.com “Live and Lead by Choice, Not by Chance: Flourish at Any Age, Stage, and Season of Life” Links for Susan Fitzell LinkedIn, Instagram, and YouTube. https://susanfitzell.com “Neurodiversity in the Workplace: Maximizing Success through Inclusive Dynamic Workplace Design™” Robbie’s Resources Schedule a complimentary book launch brainstorming session: www.BookLaunchBrainstorm.com.  Find all the archived podcast episodes, plus an invitation to free virtual networking events for writers and authors, AND Hub Partners ready to help entrepreneurs become successful authors: www.BizBookPubHub.com Biz Book Pub Hub Podcast features interviews with experts who help entrepreneurs become successful authors and author panels discussing the ROI of publishing a business book.   Learn more about your ad choices. Visit megaphone.fm/adchoices

    46 min
4.9
out of 5
66 Ratings

About

Are you writing a book to help grow your business as a speaker, coach, or consultant? Have you already published a business book and are looking for new marketing ideas? Tune in to listen to interviews with Hub Partners, experts who help entrepreneurs navigate the complexities of writing, editing, publishing, and marketing their business books. If you're wondering about the ROI of publishing a business book, check out our author panel episodes to learn about strategies that have increased business revenue and what authors wish they had done to make their book launches more successful. Guiding these conversations is award-winning author and book launch strategist Robbie Samuels. His four books have received nearly 1,000 Amazon reviews and reached #1 Best Seller in 37 categories across four countries. He's focused on strategy, not vanity.  He coaches entrepreneurs to determine whether a book is WORTH writing through The ROI Author Lab. He creates and implements launch plans that lead to 50+ written Amazon reviews (social proof) and a pipeline from your book to your business. Robbie shares his launch strategies in his fourth book, "LAUNCH Your Book! An Entrepreneur's Guide to Reviews That Drive Revenue." Get the book, bonus content, and schedule a complimentary 30-minute book launch brainstorming session at www.BookLaunchBrainstorm.com. Biz Book Pub Hub is more than a podcast! It's a resource ecosystem for entrepreneurial authors, including a blog, curated expert directory, free virtual networking events, and Kindle Flash Sales: www.BizBookPubHub.com.