OneLeg Up

OneLeg Inc
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  • MARKETING

The official podcast of OneLeg where we pull back the curtain on marketing and discuss how you can deliver the very best customer experience and achieve zero marketing waste.

  1. 04/20/2022

    TechSquawk: Marketing Campaign Analytics

    The OneLeg Tech Team don't just sit around thinking about technology platforms and bits, bytes and Squid Game. No, they are a critical asset helping clients think through all of the details of their sales and marketing programs. In this episode, the Tech Team discuss marketing campaign analytics and what you should be looking for, and how you can, and should, measure virtually every aspect of your sales and marketing programs.

    37 min

  2. 04/20/2022

    Lessons From Home Improvement Start-ups

    There is a lot to try and figure out when you start a new business...especially in the home improvement sector. It can be hard, exhilarating, overwhelming and exciting--all in the same minute.  We pulled together a group of our clients, all of who's home improvement companies are less than three years old, to discuss the trials and tribulations of starting and running a business in the home improvement space. Appearing in this episode: Chris Shoemaker, Everest Home Improvement (Virginia) Seth Converse, Purple Home Improvements (Michigan) Ryan Keene, MODE Renovation (California)

    32 min

  3. 03/29/2022

    OneLeg Up: Growing an eCommerce Business with Special Guest Scott Reid

    On this episode of OneLeg Up, Vic interviews the CEO of OneLeg’s first client, Scott Reid. During this 30-min episode, Scott talks about his journey to grow the Dormeo business in North America from virtually zero in sales to on a pace to be a $40MM company in just a handful of years. We also cover Scott’s learnings for tech stack implementation and how the focus should always be on the customer.

    34 min

  4. 03/24/2022

    Tech Squawk: Increase Call Center Agent Conversion

    Did you know that if you have Lead Perfection, you don’t actually need a dialer to follow up on your leads? That’s right, our tech team reveals a little secret about Lead Perfection not a lot of people know or utilize when they discuss the ins and outs of the dial control center. From set-up all the way through reporting, you’ll find that our Tech Alchemists have you covered.

    33 min

  5. 03/14/2022

    OneLeg Up: Creative Campaigns and Content Can Drive Sales

    On this very special edition of OneLeg Up, the OLU hosts find themselves together, in Dallas, during an ice storm. What better time to do a podcast?! In this episode we go deep into content and explore the reasons why certain content works, and why certain content gets no love. We also take on the objections clients have to generating new content and why they are likely doing not only their customers a disservice, but also their businesses.

    29 min

  6. 03/14/2022

    Serious vs Curious

    On this episode of OneLegUp the team discusses serious vs curious buyers, strategies to win over curious buyers to serious buyers and why the home improvement industry is doing itself a disservice by not having a multi-pronged approach to building relationships with potential customers.

    34 min

  7. 01/05/2022

    Business Research with Praj Gadtaula of Business Brainz

    On this episode of OneLeg Up, Ed Davis sits down with Praj Gadtaula of Business Brainz (and BBN International) about the importance of research as part of your sales and marketing efforts, and why term "regionalization" is becoming extinct.

    36 min

  8. 12/13/2021

    Lead Perfection Sub-Tables and Documenting Your Activities

    On this episode OneLeg Up: Tech Squawk, the OneLeg tech team is diving further into the Lead Perfection platform and specifically discussing how users can better utilize sub-tables (pre-sale and post-sale), which is a area that can be customized to your business: such as referral information (pre-sale) or lead scoring; and post-sale finance info.  In the second half of the podcast, the team explores the various ways in which you can document your customer relationship, your marketing and sales process, and how your home improvement company keeps notes about opportunities.

    28 min
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About

The official podcast of OneLeg where we pull back the curtain on marketing and discuss how you can deliver the very best customer experience and achieve zero marketing waste.

Information

  • Creator
    OneLeg Inc
  • Years Active
    2021 - 2022
  • Episodes
    26
  • Rating
    Clean
  • Copyright
    © 2022 OneLeg Up
  • Show Website
    OneLeg Up