Online Marketing Made Easy with Amy Porterfield Amy Porterfield

The most effective AI strategies (& ChatGPT prompts) my team is using Curious to know how my team and I are leveraging the incredible power of AI to supercharge our strategies? 
In this episode, I’m giving you a ​behind-the-scenes peek into how AI has changed the game for my entire business, and enabled my team to work more efficiently.
From community engagement to content creation, marketing, and operations, you better believe that we are leveraging this powerhouse technology to the max. 
You’re going to hear: 
The exact AI-powered tasks that are doing wonders in my company
Specific ways different departments within my company are using AI 
Effective prompts that you can plug into ChatGPT
… And much, much more! 
To make things easy, I've put together a resource that's packed with all the prompts I'll be revealing today. You can snag it here so you don’t have to worry about writing everything down while you listen to the episode. 
And before you dive in, I’ll leave you with a powerful statement from my dear friend, online marketer, AI enthusiast, Emily Hirsh: 
“Those who ignore AI are waving goodbye to incredible opportunities.”So, sweet friend, let's ensure you're not missing out on anything groundbreaking.Tune in now to unravel the exciting ways AI is transforming businesses – and yours might just be next.

Here’s a glance at this episode...
[06:11] My content team uses AI whenever they need to come up with inspiration or encounter roadblocks. AI can generate outlines and help refine content further.
[11:27] The community team uses AI to name and describe our community meetups and discussion events. It's great for titles and social media.
[14:40] The operations team uses AI to conduct research, organize data, draft emails, messages, and tasks. It helps save time and is more efficient.
[16:59] My ops team uses AI to process, brainstorm, and summarize meeting notes. They can organize it into a table and prompt for next steps and ideas.
[19:06] We use SOPs for everything in every department. We're still working out the right prompt to get AI to create and improve on SOPs. 
[19:24] The marketing team uses AI to generate themes, story ideas, and captivating social media captions. It's like having a writing partner.
[21:26] My senior marketing content manager uses AI across the board for podcast asset generation. It also helps to enhance SEO of these assets.
[23:37] She's also used it for brainstorming marketing initiatives and re-engagement campaigns. This creates a huge jump start for our copywriter.
[24:50] Our graphic designer uses AI features in Canva to enhance designs and create captivating visuals that elevate our brand presence.
[26:14] My copywriter has been using AI to brainstorm a lot. It's like an idea thesaurus that can supply a better way to explain a concept.
[27:20] AI is an essential part of the toolkit, but keep in mind that it complements human expertise.
Click here to listen!
Rate, Review, & Follow on Apple Podcasts "I love Amy and Online Marketing Made Easy." -- If that sounds like you, please consider rating and reviewing my show! This helps me support more people -- just like you -- move toward the online life and business that they desire. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let me know what you loved most about the episode!
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Making your DCA investment back is easy -- here’s how Lisa Nunamaker did it in her first launch Have you ever thought to yourself, “I’d love to create a digital course, but it costs too much money?”
Maybe you think it’s too expensive, or that you’d have to quit your full time job, or you’re concerned you won’t get any return on your upfront investments. I get it! 
Whatever it is for you, you’re feeling hesitant about starting a digital course because you have financial concerns -- and my sweet friend, you’re not alone.
In fact, “creating and launching a digital course costs too much money” is one of the most common objections people have around diving into creating and launching a digital course business.
But here’s the thing. It’s a total myth, and I want to show you why this should not be a barrier to creating a successful digital course.
And to do that, I’m going to share the inspiring story of my Digital Course Academy student, Lisa Nunamaker. 
Lisa had a head full of ideas for her digital course -- but was concerned about the cost of taking DCA. So she sat down and crunched the numbers, and realized that she would only need to sign up 10 students in order to make her money back!
And guess what? In the first launch of her course, Garden Graphics Tool Kit, she enrolled 66 students and made a whopping $44,000 in sales! Not to mention, she went on to launch her course a second time and raked in an additional $20,000!
Lisa’s example is proof that it is possible to make your initial digital course investment back very quickly, and set you on the right path for future entrepreneurial success.
Tune in to hear more about Lisa’s story, and this myth be totally debunked!
Here’s a glance at this episode...
[05:19] I'm sharing a story of one of my students that might inspire you if you feel like funds are preventing you from starting your digital course.
[05:53] Lisa Nunamaker is a teacher who has a business that teaches garden design and landscape graphics to budding designers around the world.
[06:30] When she heard about DCA, her head was swimming with ideas, but she was concerned with the cost. 
[07:00] After crunching the numbers, she realized that if she could sign up 10 students the investment would be worth it.
[07:16] She enrolled in DCA in February of 2021. She launched her first course. Garden Graphics Toolkit, even though it wasn't totally finished.
[08:15] She enrolled 67 students and made $44,000. Her second launch generated $20,000. She then started a membership and generated $8,800.
[09:41] Taking the plunge was worth it. Lisa loved creating the course while she was in the class.
[11:15] DCA helped give her the tools that she needed to build a business on the side and be propelled forward.
[13:21] To uncover your course potential, think about how much you want to make. Then decide on a price and how many people need to sign up. 
[14:32] DCA is about helping you create your course in the simplest way possible.
Visit our show notes here!

I had the incredible opportunity to speak at the renowned Powerhouse Women event, and let me tell you, it was an absolute game-changer.
Picture this: A gathering of fierce and fabulous female entrepreneurs, all on a mission to skyrocket their success. This event is the brainchild of my wonderful friend and founder of Powerhouse Women, Lindsey Schwartz, and let me tell you, she knows how to put on a show! 
Lindsey invited me, Ronne Brown of GirlCEO, and the ever-inspiring Lori Harder of H2GLO, to join her on stage for a live podcast panel. 
We fielded burning questions straight from the audience about building businesses from the ground up, navigating the shifting landscapes of digital courses, memberships, and masterminds, and of course, the behind-the-scenes magic that fuels our own entrepreneurial journeys. 
The beauty of it all? Each of us brings our unique flair, perspectives and ideas to the table -- and in this episode, you’re getting access to all of it.
 
You’ll hear: 
The 3 most essential things you should do to create momentum in your new business

How a personal brand can help you grow your business

Ways to keep your offer fresh and exciting over a long period of time

What’s next for the membership and digital course industry

Plus much, much more! I've got a strong hunch that you're going to savor every single second of this podcast. So press play on this episode and get ready to have your entrepreneurial spirit ignited.
 
Rate, Review, & Follow on Apple Podcasts "I love Amy and Online Marketing Made Easy." -- If that sounds like you, please consider rating and reviewing my show! This helps me support more people -- just like you -- move toward the online life and business that they desire. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let me know what you loved most about the episode!
Also, if you haven’t done so already, follow the podcast. I’m adding a bunch of bonus episodes to the feed and, if you’re not following, there’s a good chance you’ll miss out. Follow now!

Spoiler alert: You don’t need a ton of content to launch a digital course If you’re like a lot of people, you might have thought “I’d love to create a digital course, but I don’t have enough content!”
And if that’s you, friend, you’re not alone! This is a really common roadblock when it comes to digital course creation.
But here’s the thing. Needing a lot of content to launch a digital course is a total myth, and I want to show you why this shouldn’t be a barrier to getting started.
To do that, I’m going to share the inspiring story of two of my DCA students (and podcasters turned digital course creators), Alissa Jenkins & Katy Caldwell. 
Alissa and Katy launched their evergreen digital course without having a lot of content created -- and went on to sell over a million dollars in just two years. Amazing!
Their example is proof that it is possible to launch a highly successful digital course by using what you already have.
Tune in to hear more about Alissa and Katy’s story, and the myth of “not having enough content” be totally debunked!
Rate, Review, & Follow on Apple Podcasts "I love Amy and Online Marketing Made Easy." -- If that sounds like you, please consider rating and reviewing my show! This helps me support more people -- just like you -- move toward the online life and business that they desire. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let me know what you loved most about the episode!
Also, if you haven’t done so already, follow the podcast. I’m adding a bunch of bonus episodes to the feed and, if you’re not following, there’s a good chance you’ll miss out. Follow now!

A deep dive into Accountability Pods (& how they’ve helped my digital course students succeed) Agree or disagree: As a digital course creator, you want your students to thrive in your course and go on to accomplish whatever goals they set out to achieve using the information that you’ve taught them.
I’d hedge a bet that you agree. 
That’s why it’s so important as the captain of your digital course ship to foster an environment of accountability within your community. It’s been a crucial part of what’s made my courses so successful.
In fact, what drives the remarkable transformations my students undergo during Digital Course Academy’s intensive nine-week journey is thanks to what I lovingly call “Accountability Pods.” 
And after helping thousands of students launch digital courses over the years, I've fine tuned an effective system that will guide you in creating your own accountability program for your course.
Not only will this system make your students’ course experience better, but it will also streamline the facilitation process for you. 
Throughout this episode, I'll unveil the five core strategies I use to lay the foundation for an Accountability Pod program in my courses. 
You’ll also hear real life stories of how my students have leveraged their Accountability Pods not only to craft profitable digital courses, but also to forge lasting friendships.
So if your digital course needs a little boost in the accountability department, then tune in and pay close attention! And if you’ve yet to launch your course, this episode is sure to spark ideas for your future course development and offerings for your audience.
So, grab your notepad, roll up your sleeves, and let's dive right in!
Rate, Review, & Follow on Apple Podcasts "I love Amy and Online Marketing Made Easy." -- If that sounds like you, please consider rating and reviewing my show! This helps me support more people -- just like you -- move toward the online life and business that they desire. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let me know what you loved most about the episode!
Also, if you haven’t done so already, follow the podcast. I’m adding a bunch of bonus episodes to the feed and, if you’re not following, there’s a good chance you’ll miss out. Follow now!

Concerned about credibility? Hear why “I’m not credible enough” to launch a course is a total myth Have you ever thought to yourself, “I’d love to create a digital course, but I don’t have the credibility to teach it?”
Maybe you have a lot of knowledge in a certain area, but you don’t have a formal education in it…
Or maybe you’re an expert in something, but you’ve never taught it before…
Whatever it is for you, you’re feeling hesitant about starting a digital course because you don’t think you’re credible enough -- and my sweet friend, you’re not alone.
In fact, “I’m not credible enough” is one of the most common objections people have around diving into creating and launching a digital course business.
But here’s the thing. It’s a total myth, and I want to show you why this should not be a barrier to creating a successful digital course.
And to do that, I’m going to share the inspiring story of my Digital Course Academy student, Radhika Lucas. 
Even though Radhika didn’t have a formal education in her area of focus, she created a highly successful course and made back her DCA investment in just one launch.
Radhika’s example is proof that with dedication, passion, and the right guidance from DCA, success is within reach for anyone, even if you don’t consider yourself to be an expert.
Tune in to hear more about Radhika’s story, and the myth of “not having enough credibility” be totally debunked!
Rate, Review, & Follow on Apple Podcasts "I love Amy and Online Marketing Made Easy." -- If that sounds like you, please consider rating and reviewing my show! This helps me support more people -- just like you -- move toward the online life and business that they desire. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let me know what you loved most about the episode!
Also, if you haven’t done so already, follow the podcast. I’m adding a bunch of bonus episodes to the feed and, if you’re not following, there’s a good chance you’ll miss out. Follow now!