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M.T. Deco
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Stay ahead of the latest news, trends, and moments that are shaping digital and social media. Each episode, the M.T. Deco team digs into the cultural moments that are taking up real estate in our Google tabs and brains, pulling out practical, actionable insights that you can actually use. M.T. Deco is a multidisciplinary agency that creates impactful digital strategy and social media content. For more, join us on Substack mtdeco.substack.com

  1. 🎧 Taylor Swift's wedding, brand slop & utility creators

    -1 дн.

    🎧 Taylor Swift's wedding, brand slop & utility creators

    This is a free preview of a paid episode. To hear more, visit mtdeco.substack.com This Wednesday: * Taylor Swift’s wedding felt anticlimatic [00:00]. The wedding finally happened, but was the speculation more fun than the event itself? * When brands should sit out the meme [~00:08:00]. We discuss Silence, Brand!’s piece breaking down all the brand posts that came out of the recent Empire State Building climb. Behind the paywall: * The rise of utility creat…

    19 мин.
  2. 🎧 The Taylor Swift wedding frenzy + the business of fandom

    -6 дн.

    🎧 The Taylor Swift wedding frenzy + the business of fandom

    This is a free preview of a paid episode. To hear more, visit mtdeco.substack.com This Friday: * Taylor Swift's "royal wedding" speculation [00:00]. The internet is convinced Taylor Swift and Travis Kelce are secretly getting married today. We unpack why the speculation has reached a fever pitch, how Taylor trained fans to look for Easter eggs, and where the line between authentic fandom and manufactured hype begins to blur. * When fandom …

    23 мин.
  3. 🎧 Can you trademark internet culture?

    1 июл.

    🎧 Can you trademark internet culture?

    This is a free preview of a paid episode. To hear more, visit mtdeco.substack.com This Wednesday: * TikTok’s “hot girl” controversies [00:00]. Two content creators are under fire for trademarking the terms Hot Girls Read and Hot Girl Walk. We unpack what these controversies reveal about ownership, community, and why creators are increasingly treating culture like intellectual property. * A24's AI backlash [~00:13:13]. Indie darling A24 is …

    23 мин.
  4. 🎧 Everything feels like gambling now

    26 июн.

    🎧 Everything feels like gambling now

    This is a free preview of a paid episode. To hear more, visit mtdeco.substack.com This Friday: * Meta wants to be your bookie [~00:03:18]. Meta is reportedly building a standalone prediction market app called Arena, joining the rush toward betting on everything from elections to reality TV outcomes. * The rise of butter squishies [~00:24:50]. A trip to 7-Eleven leads us down a surprisingly deep rabbit hole of butter-shaped squishy toys. On…

    36 мин.
  5. 🎧 Smart glasses have a branding problem

    24 июн.

    🎧 Smart glasses have a branding problem

    This is a free preview of a paid episode. To hear more, visit mtdeco.substack.com This Wednesday: * Creators take over Cannes Lions [~00:01:55]. Brand spending on influencer marketing is forecast to hit $12.4 billion this year, and for the first time brands are flying creators out to pitch them, not the other way around. We get into what's actually driving that power shift and whether a 23-year-old who went viral on TikTok has any busin…

    36 мин.
  6. 🎧 Inside Fishtank Live, the reality show with no rules

    19 июн.

    🎧 Inside Fishtank Live, the reality show with no rules

    This is a free preview of a paid episode. To hear more, visit mtdeco.substack.com This Friday: * Wired’s deep dive into Fishtank Live, the 24/7 unmoderated reality stream [~00:00:22]. Contestants with nothing to lose live in a house while viewers blast insults through a live speaker system. The hosts unpack why this feels like the inevitable endpoint of reality TV, social media, and a generation using it as an escape from a pretty bleak…

    18 мин.
  7. 🎧 Unpacking MrBeast's 500 million subscriber milestone

    17 июн.

    🎧 Unpacking MrBeast's 500 million subscriber milestone

    This is a free preview of a paid episode. To hear more, visit mtdeco.substack.com This Wednesday: * MrBeast becomes the first YouTuber to hit 500 million subscribers [~00:00:22]. The hosts debate whether the number means much when so many “subscribers” are just chasing his cash giveaways, and whether his fan base simply ages out of his content as fast as it ages in. * Vanity Fair’s exposé on Alex Cooper’s Unwell empire [~00:14:47]. Forty s…

    21 мин.
  8. 🎧 What does your drink say about you?

    12 июн.

    🎧 What does your drink say about you?

    This is a free preview of a paid episode. To hear more, visit mtdeco.substack.com This episode: * Creators are filling Love Island USA’s content void [~00:00:42]. With contestants’ accounts dormant this season, content creator @NotWildlin has stepped in with hour-long TikTok recaps of each episode. * Why is everyone drinking Loonen water? [~00:11:14]. The glass-bottled water brand has taken over feeds through what appears to be a heavy in…

    21 мин.
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Stay ahead of the latest news, trends, and moments that are shaping digital and social media. Each episode, the M.T. Deco team digs into the cultural moments that are taking up real estate in our Google tabs and brains, pulling out practical, actionable insights that you can actually use. M.T. Deco is a multidisciplinary agency that creates impactful digital strategy and social media content. For more, join us on Substack mtdeco.substack.com

Информация

  • Автор
    M.T. Deco
  • Годы выхода
    2025 - 2026
  • Выпуски
    38
  • Ограничения
    Без ненормативной лексики
  • Авторские права
    © M.T. Deco
  • Сайт подкаста
    Open Tabs