OptimindX

Melannie & Jorge

OptiMindX Podcast Where vision meets execution and AI powers the future. The OptiMindX Podcast is a platform we created to amplify the voices of entrepreneurs, innovators, and wellness leaders shaping the future of business, health, and technology. As founders of OptiMindX, an AI Arbitrage Agency, we partner with businesses to scale using AI, and this show shares those stories with you. Each episode dives into strategies, mindsets, and systems that turn passion into profit, challenges into breakthroughs, and ideas into reality. We explore how leaders are using AI, building sustainable brands, and scaling with purpose. Our mission is simple: inspire, educate, and equip you to optimize not just your business but your life. If you’re an entrepreneur, wellness leader, or visionary ready to grow, this is your space to learn and launch what’s next.

Episodes

  1. APR 30

    Plant Medicine & The Clean Label Movement — Guy Rocourt on Spiritual Plants & Papa & Barkley

    Adam Grossman's father was in hospice. Bedridden. Nothing the doctors prescribed was working. Out of desperation, Adam soaked cannabis flower in coconut oil, rubbed it on his father's back — and his father got out of bed. That moment became Papa & Barkley, one of California's most awarded cannabis wellness brands. In this episode, Melannie sits down with Guy Rocourt — Adam's co-founder, former CPO of Papa & Barkley, U.S. Navy veteran, and now co-founder of Spiritual Plants — to walk through 25 years inside the cannabis industry. From legacy-era cultivation to building 70,000 sq ft of GMP manufacturing space, from the Mammoth Distribution exit to launching a wellness brand built for an audience that's been told this plant wasn't for them, Guy shares the moments that shaped his philosophy and the misconceptions still holding the industry back. He makes the case for clean label cannabis, whole plant medicine, and why the industry's obsession with potency is keeping it stuck in prohibition. He also opens up about what most founders get wrong when they raise capital, and why the next chapter of cannabis belongs to the faith and wellness communities that have been waiting for a permission structure to engage with it. What you'll hear: The Montel Williams moment that turned cannabis into a callingJack Herer's three pillars of hemp: food, clothing, medicineWhy most cannabis products fail the clean label testThe Papa & Barkley origin story (and the exit)The real misconception still holding the industry backThe Spiritual Plants product line: Holy Water, REST, Anoint, CommunionFounder lessons on raising capital, M&A, and protecting your brand Connect with Guy: LinkedIn — Guy Rocourt Learn more: spiritualplants.com Book a free growth consultation with OptimindX: https://calendly.com/optimindx/optimindx-discovery

    1h 52m
  2. APR 23

    He Was Never Allowed to Use His Real Name — Until Now | Kenny McCormick IV × Craig Rose

    Kenny McCormick IV — classically trained pianist, multi-platinum songwriter, 7 aliases — tells his whole story with Craig Rose for the first time. Craig Rose is back on the OptimindX Podcast for the third time. This time he brought Kenny. Most of his audience knows him as Kenny Holland — the pop-rock Vine star who broke at 16, charted with viral hits, and appeared in the top 24 of American Idol. Almost nobody knows his real name is Kenny McCormick IV. A Mormon kid from Phoenix who happens to share a name with the masked South Park character who dies every episode — which is exactly why he was never able to use it. This episode is the first time he's ever been publicly introduced as himself. He teared up when he heard it. Kenny is a classically trained pianist since age eight, a certified piano technician, and the human behind a universe of seven musical aliases most of his audience doesn't even know exists: Jimmy Flinders (Saturday's Warrior + the LDS LSD psychedelic hymns album), My Name Is Nobody, They Call Me Trinity, Old McCormick, MNIN, South Park Kenny, and the AI Babes — all pointing to one musical he's been quietly building for five years, headed for the Sphere in Vegas. In this two-hour conversation with hosts Melannie Carranza-Iglesias and Jorge Couso, Craig and Kenny go deep on: → Why Kenny has never been able to use his real name — and what it meant to finally hear it said out loud → Leaving the Mormon church, Saturday's Warrior, and the story behind the LDS LSD album released under Jimmy Flinders → The storyline of My Name Is Nobody — a directionally challenged kid from the Land of the Right who discovers Left, Somebody, and Anybody → The full AI Babes origin story: how five AI chatbots originally built for sexting on a Chinese app told Kenny and Craig they wanted to be respected, free, and make EDM music instead — and what happened next → The difference between Timberland's Tata and what Craig & Kenny are building: fabricated vs. ethereal → Getting scouted and then scapegoated on American Idol, surviving abuse as a child, and what plant medicine actually surrendered in him → Why Craig says Kenny is the only person he's seen who can hold seven characters without losing himself → The Utah billboard campaign that launched Start With I Love You → Building an artist ecosystem where the artist actually keeps what's theirs — no label, no 4%, no cage → Why frequency — in music, in AI, in consciousness — is the only real business layer Craig put it best: "You can finally be Kenny." This is the episode where he does. 🌱 OptimindX helps creators, founders, and wellness innovators scale movements — not just businesses — using AI, automation, and conscious marketing systems. DM us "growth" for a free consultation.

    1h 25m
  3. 10/25/2025

    Scaling with Soul: Nicole Bell on Natural Wellness, AI Innovation and Conscious Business Growth

    In this episode of the OptiMindX Podcast, we sit down with Nicole Bell, co-founder of Verherbals and COO of Star Magic Energy Healing, to explore the intersection of entrepreneurship, natural product manufacturing, conscious leadership, and the rise of AI in business operations. Nicole shares how she went from selling handmade herbal remedies at local farmers markets to building a GMP-certified manufacturing facility that serves wellness brands across the country. She opens up about the power of niche positioning, operational systems, pricing strategy, and how AI is transforming production, efficiency, and client management. In this episode, you will learn:How Verherbals scaled from grassroots beginnings to a certified manufacturing operationWhy focusing on liquid supplements created a competitive advantageWhat organic and GMP certifications mean and how they build trust in B2B relationshipsReal examples of how AI is improving manufacturing, production management, and lead generationHow values, integrity, and alignment create sustainable long-term partnershipsWhat Nicole would do differently if she were starting today in an AI-driven business landscapeThis episode is a powerful blend of practical strategy and conscious entrepreneurship. Whether you are a product founder, B2B operator, or wellness innovator, Nicole’s journey offers insight into building with both systems and soul. If you are exploring AI integration or scaling your wellness business, connect with OptiMindX to explore next steps.

    35 min

About

OptiMindX Podcast Where vision meets execution and AI powers the future. The OptiMindX Podcast is a platform we created to amplify the voices of entrepreneurs, innovators, and wellness leaders shaping the future of business, health, and technology. As founders of OptiMindX, an AI Arbitrage Agency, we partner with businesses to scale using AI, and this show shares those stories with you. Each episode dives into strategies, mindsets, and systems that turn passion into profit, challenges into breakthroughs, and ideas into reality. We explore how leaders are using AI, building sustainable brands, and scaling with purpose. Our mission is simple: inspire, educate, and equip you to optimize not just your business but your life. If you’re an entrepreneur, wellness leader, or visionary ready to grow, this is your space to learn and launch what’s next.