A Military Spouse Small Business Podcast: Owning Up

Assoc. of Military Spouse Entrepreneurs®
  • 4.6 (10)
  • ENTREPRENEURSHIP
  • UPDATED WEEKLY

On Owning Up, we share true stories of entrepreneurship as told by those who best know the grind of starting, running, and owning a business while living the military life. Featuring AMSE CEO/Founder Moni Jefferson The Association of Military Spouse Entrepreneurs (AMSE) was started in the summer of 2019. Through nationwide efforts, AMSE aims to elevate military spouse entrepreneurs to new heights. For more information about AMSE, visit www.amsemembers.com.

  1. Sober, Social & Thriving: Free Life Revolution

    MAR 9

    Sober, Social & Thriving: Free Life Revolution

    Episode Overview: div]:bg-bg-000/50 [&_pre>div]:border-0.5 [&_pre>div]:border-border-400 [&_.ignore-pre-bg>div]:bg-transparent [&_.standard-markdown_:is(p,blockquote,h1,h2,h3,h4,h5,h6)]:pl-2 [&_.standard-markdown_:is(p,blockquote,ul,ol,h1,h2,h3,h4,h5,h6)]:pr-8 [&_.progressive-markdown_:is(p,blockquote,h1,h2,h3,h4,h5,h6)]:pl-2 [&_.progressive-markdown_:is(p,blockquote,ul,ol,h1,h2,h3,h4,h5,h6)]:pr-8"> _*]:min-w-0 gap-3 standard-markdown"> In this powerful episode, host Moni sits down with Christina Kimbrough, founder of Free Life and AMSE Hampton Roads Chapter Leader, to explore her mission to revolutionize how we socialize. With 54% of Americans choosing not to drink—the lowest rate since Prohibition—Christina is creating inclusive, alcohol-free spaces where connection and celebration thrive without the pressure to drink. From mobile bartending with non-alcoholic beverages to intentional gatherings, Free Life proves that fun, friendship, and authentic connection don't require alcohol. Key Highlights Christina's journey from struggling military spouse to entrepreneur with a mission The "I'm sober, not dead" philosophy driving Free Life Why 54% of Americans aren't drinking and the rise of the "sober curious" movement Creating judgment-free spaces for genuine connection and social health Mobile bartending services and alcohol-free events that actually feel celebratory Balancing entrepreneurship with AMSE DC Chapter Leadership Addressing loneliness in military life through intentional, inclusive gatherings How to maintain meaningful friendships without alcohol as the centerpiece Memorable Quotes "I'm sober, not dead!" 54% of Americans aren't drinking—the lowest rate since Prohibition You can feel lonely in a crowd—Free Life changes that Who This Episode Is For Anyone exploring sobriety or sober-curious living, military spouses seeking genuine connection, people tired of alcohol-centric social events, and anyone who wants to celebrate life without the hangover. Connect with Christina & Free Life: Website Tags: #FreeLife #SoberCurious #MilitarySpouse #AlcoholFree #SocialHealth #AMSEChapterLeader #SoberCommunity #AuthenticConnection   Resources Mentioned: Join AMSE: amsemembers.com Military Spouse Entrepreneur Guide ad inquiries: here Submit photos for the guide: here Chapter information and meetup RSVPs: Available in member portal We love how our listeners support the mission of AMSE and the Owning Up podcast. As we continue to grow, advocate, and support military spouse entrepreneurs, we wanted to offer that same chance to you, our listeners. For only $5 - you can increase our reach within our community - locally, nationally, and globally. Visit Glow.fm/owningup to become an Owning Up supporter today!  We'd love to have you join our fantastic community! Join the ASSOC. OF MILITARY SPOUSE ENTREPRENEUR COMMUNITY: https://www.amsemembers.com/ Learn more about AMSE at www.amseagency.com Follow Monika Jefferson on Instagram, LinkedIn, Facebook  Follow us on Twitter, Instagram, LinkedIn, and Facebook

    47 min
  2. Reclaiming Yourself: Stephani Shepherd on Self-Care, Identity & Momentarily Gone

    MAR 6

    Reclaiming Yourself: Stephani Shepherd on Self-Care, Identity & Momentarily Gone

    Episode Overview:  In this honest conversation, Moni sits down with Stephani Shepherd, founder of Great Life is a Must and AMSE DC Chapter Leader, to talk about something military spouses rarely give themselves—permission to take a break. Stephani's "Momentarily Gone" initiative is challenging the narrative that good moms sacrifice everything, proving instead that self-care isn't selfish, it's survival. From navigating the mental load of parenting to building a thriving chapter of military spouse entrepreneurs, Stephani shares practical wisdom on creating boundaries, communicating needs, and why every mom deserves a moment to herself. Key Highlights The journey from military spouse struggle to entrepreneurship and purpose What "Momentarily Gone" really means (hint: it doesn't require a plane ticket) Why "we as moms need a break" isn't just nice—it's necessary Overcoming the guilt that keeps mothers from prioritizing themselves The mental health imperative: you can't pour from an empty cup Navigating the "default parent" role and establishing healthy boundaries How to communicate your needs with your partner effectively Leading the AMSE DC chapter and empowering military spouse entrepreneurs The transformative power of community support and connection Why self-care actually makes you a better parent and partner Memorable Moments "We as moms need a break" "I want every mom to experience a break" "It's okay to do, be a great mom" Addressing the common question: "How do I convince my husband?" The importance of creating boundaries to prioritize mental health Who This Episode Is For Military spouses feeling overwhelmed by constant relocations and the mental load, mothers carrying guilt about wanting personal time, anyone struggling with the default parent role, entrepreneurs balancing business and family, and women seeking community and empowerment. Resources Mentioned: Join AMSE: amsemembers.com Military Spouse Entrepreneur Guide ad inquiries: here Submit photos for the guide: here Chapter information and meetup RSVPs: Available in member portal We love how our listeners support the mission of AMSE and the Owning Up podcast. As we continue to grow, advocate, and support military spouse entrepreneurs, we wanted to offer that same chance to you, our listeners. For only $5 - you can increase our reach within our community - locally, nationally, and globally. Visit Glow.fm/owningup to become an Owning Up supporter today!  We'd love to have you join our fantastic community! Join the ASSOC. OF MILITARY SPOUSE ENTREPRENEUR COMMUNITY: https://www.amsemembers.com/ Learn more about AMSE at www.amseagency.com Follow Monika Jefferson on Instagram, LinkedIn, Facebook  Follow us on Twitter, Instagram, LinkedIn, and Facebook

    49 min
  3. Ignite Your Creativity and Community at Military CreatorCon

    FEB 23

    Ignite Your Creativity and Community at Military CreatorCon

    Episode Overview: In this inspiring episode of Owning Up, AMSE CEO and Founder Moni sits down with Marah Lago, cofounder of Military CreatorCon, to explore how this groundbreaking conference is transforming the landscape for military creatives. From its humble beginnings as a one-day event to becoming a thriving hub for storytellers, entrepreneurs, and innovators, Military CreatorCon offers something truly different—a community-first approach that prioritizes connection over competition. Discover what makes this event a must-attend for anyone in the military community looking to grow their creative or entrepreneurial venture. Key Highlights The Story Behind the Vision Marah's creative lineage: daughter of a renowned painter, granddaughter of a famous soccer player From successful jewelry designer to military spouse advocate Recognizing the gap: why military creatives needed their own space The evolution from one-day event to thriving annual conference What Sets Military CreatorCon Apart Come as you are—no pretenses, just authentic connection Mentorship and collaboration over competition A supportive ecosystem designed specifically for military community challenges For everyone: from curious beginners to seasoned entrepreneurs Inside the Experience Energizing morning activities: yoga and running to kickstart your day Diverse track offerings: content creation, storytelling, entrepreneurship, tech, and innovation Star-studded speakers including Silicon Valley guru Christopher Lockhead Catered meals = stress-free networking and meaningful conversations Intimate, relaxed setting that encourages genuine connection The Community Advantage Combating the isolation of military life through collaboration Building lasting relationships with people who truly understand your journey Strength in shared experiences and mutual support Growing together, not alone Who Should Attend Content creators at any stage of their journey Military spouse entrepreneurs looking to expand their network Veterans exploring creative or business ventures Anyone in the military community ready to ignite their passion and connect with their people Take Action Ready to be part of something special? Military CreatorCon is calling your name. Whether you're just starting to explore your creative side or you're a seasoned pro looking for fresh inspiration and authentic community, this event promises to deliver. Mark your calendar, grab your ticket, and get ready to connect with fellow military creatives who get it. Get started here! Resources Mentioned: Join AMSE: amsemembers.com Military Spouse Entrepreneur Guide ad inquiries: here Submit photos for the guide: here Chapter information and meetup RSVPs: Available in member portal We love how our listeners support the mission of AMSE and the Owning Up podcast. As we continue to grow, advocate, and support military spouse entrepreneurs, we wanted to offer that same chance to you, our listeners. For only $5 - you can increase our reach within our community - locally, nationally, and globally. Visit Glow.fm/owningup to become an Owning Up supporter today!  We'd love to have you join our fantastic community! Join the ASSOC. OF MILITARY SPOUSE ENTREPRENEUR COMMUNITY: https://www.amsemembers.com/ Learn more about AMSE at www.amseagency.com Follow Monika Jefferson on Instagram, LinkedIn, Facebook  Follow us on Twitter, Instagram, LinkedIn, and Facebook

    38 min
  4. February: MilSpo Entrepreneur Community Updates & Opportunities

    FEB 6

    February: MilSpo Entrepreneur Community Updates & Opportunities

    Episode Overview In this episode Moni highlights a dynamic lineup of February programming created specifically for military spouses. From leadership development and AI integration to conquering impostor syndrome and business strategy, these events provide practical tools, expert coaching, and meaningful connections. Whether you're launching your first venture or scaling an established business, this month offers opportunities to grow alongside a supportive community that truly understands the military spouse experience. Key Highlights Leadership development workshops tailored for military spouses Expert coaching sessions on business strategy and AI tools Community-driven support for overcoming impostor syndrome Networking opportunities with fellow military spouse entrepreneurs Actionable guidance for every stage of your business journey A full month of resources designed to build confidence and capability 👋 Welcome New Members! Excited to have members joined in January—welcome to the community! Don't forget to introduce yourself in the intro thread. Resources Mentioned: Join AMSE: amsemembers.com Military Spouse Entrepreneur Guide ad inquiries: here Submit photos for the guide: here Chapter information and meetup RSVPs: Available in member portal We love how our listeners support the mission of AMSE and the Owning Up podcast. As we continue to grow, advocate, and support military spouse entrepreneurs, we wanted to offer that same chance to you, our listeners. For only $5 - you can increase our reach within our community - locally, nationally, and globally. Visit Glow.fm/owningup to become an Owning Up supporter today!  We'd love to have you join our fantastic community! Join the ASSOC. OF MILITARY SPOUSE ENTREPRENEUR COMMUNITY: https://www.amsemembers.com/ Learn more about AMSE at www.amseagency.com Follow Monika Jefferson on Instagram, LinkedIn, Facebook  Follow us on Twitter, Instagram, LinkedIn, and Facebook

    10 min
  5. Glow Up: Ways to Show Your Business the Love It Deserves

    FEB 4

    Glow Up: Ways to Show Your Business the Love It Deserves

    Your Business Deserves Love Too: A February Playbook. February is the month of love — but when was the last time you actually showed your business some love? Not just hustle, not just grind, but real, intentional care for the thing you have been building. In this episode, Moni is walking through a simple February playbook with actionable ways to pour into your business this month. From tidying up your finances to giving your brand a refresh, nurturing your people, and even taking your business on a date night — this is all about showing up with intention. If you have been running on autopilot or feeling disconnected from your business lately, this episode is your reset button.  In This Episode, You'll Learn: How to show your finances some love — reconcile your books, revisit your pricing, and follow up on outstanding invoices Simple ways to give your business a glow up — clean your inbox, update your website, refresh your social profiles How to invest in yourself as the business owner — study what is working, learn a new skill, say yes to something you have been putting off Why nurturing your people matters — send real thank yous, engage authentically, and spread the love to other businesses How to take your business on a date night — revisit your vision, do something fun, and celebrate your wins Key Takeaways: Loving your business does not have to be complicated or expensive — it just takes intention Small actions like cleaning up your inbox or updating your website can make a big impact on how you feel about your business Investing in yourself is investing in your business — the two are connected Gratitude and engagement go a long way in building real relationships with your customers and collaborators Celebrating your wins — big or small — is not optional, it is necessary  Your Action Step: Pick two or three things from this playbook and commit to doing them this month. Start small, stay intentional, and watch how it shifts the way you show up for your business. We love how our listeners support the mission of AMSE and the Owning Up podcast. As we continue to grow, advocate, and support military spouse entrepreneurs, we wanted to offer that same chance to you, our listeners. For only $5 - you can increase our reach within our community - locally, nationally, and globally. Visit Glow.fm/owningup to become an Owning Up supporter today!  We'd love to have you join our fantastic community! Join the ASSOC. OF MILITARY SPOUSE ENTREPRENEUR COMMUNITY: https://www.amsemembers.com/ Learn more about AMSE at www.amseagency.com Follow Monika Jefferson on Instagram, LinkedIn, Facebook  Follow us on Twitter, Instagram, LinkedIn, and Facebook

    19 min
  6. From Frustration to Entrepreneurship

    JAN 20

    From Frustration to Entrepreneurship

    In this episode of the Owning Up podcast, Moni speaks with Kera Sanchez, founder of MilSpo Social Magazine, about her journey as a military spouse and entrepreneur. They discuss the importance of community, collaboration, and support among military spouses, the challenges of starting a business, and the mindset shifts necessary for success. Kera shares her experiences with failure, time management, and the mission of her magazine to empower women and provide visibility to diverse voices in the military spouse community. Takeaways Kera Sanchez emphasizes the importance of community and collaboration among military spouses. Investing time is more crucial than financial investment when starting a business. Failing fast is essential for growth and learning in entrepreneurship. Women should not hesitate to share their stories and support each other in business. Diversity in representation is vital for inspiring others in their entrepreneurial journeys. Starting a business requires a vision, grit, and courage to overcome challenges. It's important to embrace failure as a learning opportunity rather than a setback. Kera's magazine aims to provide visibility to women at all stages of their entrepreneurial journey. Your story and business matter, and they can thrive even in military life. Learn more about Kera Sanchez and MilSpo Magazine:  IG Website Amazon Link Issuu Link We love how our listeners support the mission of AMSE and the Owning Up podcast. As we continue to grow, advocate, and support military spouse entrepreneurs, we wanted to offer that same chance to you, our listeners. For only $5 - you can increase our reach within our community - locally, nationally, and globally. Visit Glow.fm/owningup to become an Owning Up supporter today!  We'd love to have you join our fantastic community! Join the ASSOC. OF MILITARY SPOUSE ENTREPRENEUR COMMUNITY: https://www.amsemembers.com/ Learn more about AMSE at www.amseagency.com Follow Monika Jefferson on Instagram, LinkedIn, Facebook  Follow us on Twitter, Instagram, LinkedIn, and Facebook

    46 min
  7. Finance Fridays & Done Lists: Building a Business That Fits Your Life

    JAN 19

    Finance Fridays & Done Lists: Building a Business That Fits Your Life

    Episode Overview Running a business as a military spouse means navigating PCS moves, deployments, and constant change. In this episode, we're ditching the hustle mentality and talking about what it really means to build a lifestyle business—one that adapts to YOUR life, not the other way around. Plus, our CEO, Moni Jefferson is sharing her exact weekly schedule structure and the game-changing approach to daily to-do lists that finally helped me feel "done." In This Episode What is a Lifestyle Business? A business built around your desired lifestyle, values, and season of life—not just maximum revenue. The key difference: You're optimizing for flexibility and fulfillment rather than scaling at all costs. Lifestyle Business Examples for Milspouses Virtual assistant services you can do from anywhere (PCS-proof!) Coaching or consulting with flexible scheduling around deployment cycles Digital products like courses, templates, or printables that generate income during a move Photography business where you control your booking calendar Freelance writing or social media management with location independence My Weekly Themed Day Schedule Monday - Admin & Alignment Day: Goal review, planning, organizing, and setting the week's tone Tuesday - Forward-Facing Day: Client calls, podcast recording, anything that requires being "on" Wednesday - Deep Work Day: Strategy sessions, big projects, creative thinking—no meetings allowed Thursday - Ad Hoc/Flex Day: Buffer for overflow, unexpected tasks, or whatever inevitably comes up Friday - Finance Friday: Invoicing, bookkeeping, bank reconciliation, budget review, all things money Weekends: Every other weekend, one half-day work session for flexibility without burnout Why Themed Days Work Themed days reduce decision fatigue, create momentum through batching similar tasks, make it easier to defer non-urgent work, and protect your energy and focus. The Daily To-Do List Strategy The problem: We finish our work list and immediately add more tasks—we never feel "done." The solution: Create your realistic daily task list in the morning Once complete, STOP adding work tasks Keep a separate "Life List" for household projects, reading, hobbies, and rest activities Train your brain that completion is real and creates space for life beyond work Bonus tip: Try keeping a "done list" to acknowledge what you actually accomplished each day Key Takeaways Your business should serve your life, not consume it—and that doesn't make you less ambitious, it makes you strategic Themed days aren't about perfection; they're about reducing the mental load of constantly switching contexts Finishing your to-do list should feel like an accomplishment, not an invitation to add five more things Military life is unpredictable enough—your business structure should bring calm, not chaos We love how our listeners support the mission of AMSE and the Owning Up podcast. As we continue to grow, advocate, and support military spouse entrepreneurs, we wanted to offer that same chance to you, our listeners. For only $5 - you can increase our reach within our community - locally, nationally, and globally. Visit Glow.fm/owningup to become an Owning Up supporter today!  We'd love to have you join our fantastic community! Join the ASSOC. OF MILITARY SPOUSE ENTREPRENEUR COMMUNITY: https://www.amsemembers.com/ Learn more about AMSE at www.amseagency.com Follow Monika Jefferson on Instagram, LinkedIn, Facebook  Follow us on Twitter, Instagram, LinkedIn, and Facebook

    25 min
  8. January: MilSpo Entrepreneur Community Updates & Opportunities

    JAN 16

    January: MilSpo Entrepreneur Community Updates & Opportunities

    Episode Overview: Welcome to the AMSE monthly update! Join Moni, CEO and Founder of the Association of Military Spouse Entrepreneurs, as she shares everything happening this month inside the AMSE Circle—your verified community for military spouse business owners. In This Episode: 🎉 Big News: Military Spouse Entrepreneur Guide Issue 11 75,000 printed copies distributed across military installations nationwide Ad space available starting at $250 (limited spots remaining!) Automatic inclusion for all members as of January 1st in the Military Spouse Directory Created by military spouses, for military spouses, in partnership with Stars and Stripes Submit your photos for potential feature consideration! 🔐 Join the AMSE Community Free membership at amseemembers.com Verified through GovEx (similar to ID.me) Safe, vetted community exclusively for military spouses 📅 January Events - 6 Opportunities to Learn & Connect 1. Imposter Syndrome Reset Circle Host: Heather Jones (certified coach, military spouse & veteran) Explore the mind-body connection behind freezing, shrinking, and undercharging Recurring sessions: February 18, March, April, May 2. Hampton Roads Chapter Meetup Date: January 16, 8-10am Location: Back Bay's Farmhouse (in-person) Chapter Leader: Christina Kimbrough, Founder of Free Life 3. Military Spouse Entrepreneur Open House Date: January 20 Learn AMSE benefits and network with fellow military spouse entrepreneurs RSVP via Eventbrite link 4. AMSE Leadership Lab: Lead Like You Mean It Host: Andrea Singas (certified coach) Discover leadership qualities you already have as a military spouse 5. DC Chapter Virtual Meetup: Reach Customers Online with Google Date: January 23 Chapter Leader: Stephanie Shepherd Open to entire AMSE community 6. Additional networking and learning opportunities throughout the month ✨ All Access Member Perks On-demand small business courses including Maria Elena's 3-part "Googleize Your Business" series Voxer coaching with Moni for real-time support Exclusive VIP intensive this month Access to the All Access Lounge Monthly CEO Power Hour guidance 👋 Welcome New Members! 13 new members joined in December—welcome to the community! Don't forget to introduce yourself in the intro thread. Resources Mentioned: Join AMSE: amsemembers.com Military Spouse Entrepreneur Guide ad inquiries: here Submit photos for the guide: here Chapter information and meetup RSVPs: Available in member portal We love how our listeners support the mission of AMSE and the Owning Up podcast. As we continue to grow, advocate, and support military spouse entrepreneurs, we wanted to offer that same chance to you, our listeners. For only $5 - you can increase our reach within our community - locally, nationally, and globally. Visit Glow.fm/owningup to become an Owning Up supporter today!  We'd love to have you join our fantastic community! Join the ASSOC. OF MILITARY SPOUSE ENTREPRENEUR COMMUNITY: https://www.amsemembers.com/ Learn more about AMSE at www.amseagency.com Follow Monika Jefferson on Instagram, LinkedIn, Facebook  Follow us on Twitter, Instagram, LinkedIn, and Facebook Connect with AMSE: Ready to stop building your business alone? Join our verified community of military spouse entrepreneurs today and access events, resources, coaching, and a network that truly understands your journey.

    14 min
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About

On Owning Up, we share true stories of entrepreneurship as told by those who best know the grind of starting, running, and owning a business while living the military life. Featuring AMSE CEO/Founder Moni Jefferson The Association of Military Spouse Entrepreneurs (AMSE) was started in the summer of 2019. Through nationwide efforts, AMSE aims to elevate military spouse entrepreneurs to new heights. For more information about AMSE, visit www.amsemembers.com.

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