Part 1: The Creator Economy

Aman Rawat, Co-founder of Grynow Influencer Marketing Agency, Gurgaon, India, talks about the origin of 'Influencer Marketing' and the reason behind the exponential growth of influencers. In conversation with Anjani Chadha, Aman shares an insight into the industry, valuable for anyone seeking to work with brands or as a social media creator.

This podcast is a project produced by Anjani and Prachee, Cine Ink Interns for the year 2021.