Franchise Unfiltered

Path 2 Freedom
  • 5.0 (14)
  • ENTREPRENEURSHIP
  • UPDATED WEEKLY

How to Take Control of YOUR Life, and Create FREEDOM for Yourself, Through Business Ownership

  1. DEC 11

    The Franchise That Solves a $40,000 Problem Overnight

    What if a single franchise could save homeowners months of chaos, prevent $40,000 kitchen replacements, and completely transform the disaster restoration industry?   In today’s episode of Franchise Unfiltered, Wes sits down with Mike Pearce, Chief Development Officer of Renew Medic®, the first-mover franchise that’s disrupting restoration by solving the most expensive problem in any home disaster: cabinets.   For decades, the industry assumed damaged cabinets had to be demolished and replaced — causing 3–6 months of displacement and skyrocketing insurance costs. Renew Medic® changed everything. With proprietary emergency cabinet removal and rebuild systems, they can restore kitchens in weeks instead of months… and insurance companies love them for it.   Mike shares how Renew Medic® was born out of ServiceMaster, why franchise veterans came out of retirement to build this brand, and why insurers are begging for more franchisees in new markets. If you're looking for a scalable, protected, first-mover opportunity in a massive recession-proof industry, this one is special.   Timestamps: 00:00 — The $40,000 Kitchen Problem No One Could Solve 03:12 — Why Mike Came Out of Retirement for RenewMedic 07:45 — How Cabinet Restoration Became a First-Mover Goldmine 11:30 — The “Unicorn” Technique That Changed Everything 15:58 — Insurance Companies Begging for RenewMedic Franchisees 20:44 — The Secret Behind Finishing Jobs in 2–3 Weeks Instead of 4–6 Months 25:19 — How RenewMedic Partners With Every Mitigation Company in Town 30:02 — Breaking Down the $2M Territory Math 36:51 — Why RenewMedic Beats Traditional Restoration Lifestyle 42:40 — Scaling BIG: Multi-Territory, Managers, and PE Exit Potential   7 Steps to Owning a Franchise: https://path2frdm-1.hubspotpagebuilder.com/path-to-freedom-about-franchising   🔗 Want help finding the right franchise? Book a free strategy call with Wes:  https://calendly.com/wes-barefoot/introcallwithwes   Connect with Wes:   Instagram: https://www.instagram.com/path2frdm/ Facebook: https://www.facebook.com/path2frdm LinkedIn: https://www.linkedin.com/in/wesleybarefoot/   #Franchising #BusinessOwnership #RestorationIndustry

    51 min

  2. NOV 27

    They Reinvented Music Lessons — And Turned It Into a Killer Franchise

    If you've ever tried to find the right music teacher for your kids, you already know how overwhelming it can be. Musicologie fixes everything parents hate about traditional private lessons — with certified teachers, a warm community environment, and a proven system that helps kids (and adults!) fall in love with music. Today on Franchise Unfiltered, Joseph and Kay Barker reveal how they reinvented music lessons and turned it into a scalable franchise model that parents rave about.   Whether you’re a parent looking for a safer, more fun music experience or an entrepreneur exploring franchises that actually make an impact, this episode breaks down why Musicologie is becoming one of the most exciting emerging brands in the education space. From custom-built scheduling software to a five-level teacher certification system, Musicologie has solved problems most parents and franchisees don’t even realize exist.   If “the perfect music lesson experience” had a business model — this is it. Learn more, see behind the scenes, and explore franchise opportunities with Musicologie.   Timestamps: 00:00 – The Music Lesson Franchise Every Parent Wishes Existed 01:16 – What Is Musicologie? 03:10 – Why Music Makes Us Human 05:08 – Their Journey as Touring Musicians 07:19 – The Van That Ran on Vegetable Oil 10:48 – Every Student Deserves a Great Teacher 12:35 – Music as a Safe Place for Kids 14:27 – How Musicologie Fixes the Teacher Problem 17:05 – The Secret to Hiring Amazing Instructors 19:20 – Why Musicians LOVE Working Here 22:34 – Why Parents Prefer Musicologie Studios 27:34 – What They Look for in Franchisees 32:41 – Lesson Options: Private, Toddler, Piano Lab, Rock Band 35:51 – How They Differ From Other Music Brands 41:27 – Software, Training & Marketing Powerhouse 45:26 – When They Realized This Could Be a Franchise 47:50 – Where to Find Musicologie Near You   7 Steps to Owning a Franchise: https://path2frdm-1.hubspotpagebuilder.com/path-to-freedom-about-franchising   🔗 Want help finding the right franchise? Book a free strategy call with Wes:  https://calendly.com/wes-barefoot/introcallwithwes   Connect with Wes:   Instagram: https://www.instagram.com/path2frdm/ Facebook: https://www.facebook.com/path2frdm LinkedIn: https://www.linkedin.com/in/wesleybarefoot/   #Franchising #Music #Education

    49 min

  3. NOV 13

    Why This Air Quality Franchise Is Poised to Explode in the U.S.

    Modern PURAIR® has quietly dominated the Canadian indoor air quality (IAQ) space for years — and now they’re finally expanding into the United States. In this episode, founder & CEO Lane Martin shares how he scaled from a single duct truck to a nationwide IAQ brand known for world-class customer experience and a powerful sales center that converts 86% of residential calls.   We break down why the U.S. market is the perfect storm for growth, how Modern PURAIR® blends residential cash flow with commercial recurring revenue, and why this “unsexy industry” is about to boom.   Topics we cover: • How Lane rebuilt his life and career through the IAQ industry • Why air quality demand exploded after COVID • The fragmented U.S. market and why that’s a huge opportunity • Modern PURAIR®’s proprietary tech + customer experience playbook • The power of commercial PMA contracts & HOA recurring revenue • Why top franchisees follow the “5 decision-maker conversations/day” rule • What the ideal franchisee looks like (and who shouldn’t apply)   If this brand sparks your interest, reach out — U.S. territory is wide open right now.   Timestamps:   00:16 – Introducing Lane Martin & Modern PURAIR® 00:54 – How Modern PURAIR® evolved from duct cleaning to full IAQ 03:08 – Lane’s family roots: the “godfather of duct cleaning” 05:49 – Lane’s comeback: debt, divorce, and restarting his life 07:54 – Launching Modern PURAIR® with a $140k duct truck 10:53 – Solopreneur vs. scaling: lessons from Lane’s dad 18:00 – Meeting Brian Scudamore & the GOT-JUNK® inspiration 23:19 – The customer experience that sets Modern PURAIR® apart 29:27 – Why the U.S. market is a massive opportunity 33:14 – Inside Modern PURAIR®’s 86% conversion sales center   Modern PURAIR® website: https://modernpurair.com/   7 Steps to Owning a Franchise: https://path2frdm-1.hubspotpagebuilder.com/path-to-freedom-about-franchising   🔗 Want help finding the right franchise? Book a free strategy call with Wes:  https://calendly.com/wes-barefoot/introcallwithwes   Connect with Wes:   Instagram: https://www.instagram.com/path2frdm/ Facebook: https://www.facebook.com/path2frdm LinkedIn: https://www.linkedin.com/in/wesleybarefoot/   #Franchising #Entrepreneurship #Success

    59 min

  4. OCT 30

    How WOW WindowBoxes Turned a Simple Idea Into a $5 Million Booming Franchise

    Discover how WOW WindowBoxes grew from a simple idea in a garage to a multi-million-dollar franchise that’s transforming the home services industry. In this episode of Franchise Unfiltered, Wes sits down with Bret Schneider the founder and CEO of Wow Window Boxes, to talk about how a passion project turned into a $5 million brand — without subscriptions, without outside investors, and with 87% customer retention. You’ll learn: 🌱 How Brett’s mom sparked the original idea 🚀 What changed when they finally went “all in” 💡 How Wow Window Boxes is capturing the booming “Do-It-For-Me” market 💰 Why this niche is one of the most exciting new franchise opportunities in 2025 If you’re an aspiring entrepreneur, franchise investor, or small business owner looking for inspiration — this story will motivate you to take the leap.   Wow Windowboxes website: https://www.wowwindowboxes.com/   7 Steps to Owning a Franchise: https://path2frdm-1.hubspotpagebuilder.com/path-to-freedom-about-franchising 🔗 Want help finding the right franchise? Book a free strategy call with Wes: https://calendly.com/wes-barefoot/introcallwithwes Connect with Wes: Instagram: https://www.instagram.com/path2frdm/ Facebook: https://www.facebook.com/path2frdm LinkedIn: https://www.linkedin.com/in/wesleybarefoot/ #Franchising #Entrepreneurship #Success

    49 min

  5. OCT 16

    The Home-Services Goldmine Hiding in Your Yard

    When most people think of franchising, they picture burgers, coffee, or car washes. But Joshua Tree Experts proves there’s massive opportunity hiding in your own backyard — literally. In this episode, Wes Barefoot sits down with Josh Malik, Founder and CEO of Joshua Tree Experts, to talk about how he built a high-growth, multi-service franchise brand around tree care, lawn care, and pest control. Josh started as a climber and crew leader, working his way up from the bottom of the industry to owning one of the most respected tree-preservation brands in the U.S. He shares how focusing on preservation over removal created recurring revenue, loyal clients, and a brand with deep roots. 🌳 You’ll learn: -Why tree preservation beats removal for long-term value -How to scale from one service line to three without confusing customers -The psychology behind pricing, upsells, and customer trust -How Joshua Tree Experts recruits and trains top arborists -The smart way to franchise an equipment-heavy business -What kind of entrepreneurs thrive in this “three-in-one” model This episode is packed with insights on branding, leadership, and building culture in blue-collar industries that are anything but boring. 👉 Learn more about Franchise Unfiltered:FranchiseUnfiltered.com 👉 Explore franchise opportunities with Wes: PathToFreedom.com 👉 Discover Joshua Tree Experts: JoshuaTreeExperts.com   7 Steps to Owning a Franchise: https://path2frdm-1.hubspotpagebuilder.com/path-to-freedom-about-franchising Want help finding the right franchise? Book a free strategy call with Wes: https://calendly.com/wes-barefoot/introcallwithwes Connect with Wes: Instagram: https://www.instagram.com/path2frdm/ Facebook: https://www.facebook.com/path2frdm LinkedIn: https://www.linkedin.com/in/wesleybarefoot/ #Franchising #Entrepreneurship #Success

    1h 5m

  6. OCT 2

    Why Zoom Drain Might Be the Sexiest Franchise You’ve Never Considered

    Ever think the “sexiest” franchise would be… drains? In this Franchise Unfiltered episode, Wes sits down with Jim Foley, Brand President of Zoom Drain, to unpack a focused service model that’s creating massive opportunities in franchising. You’ll learn why Zoom Drain is thriving with B2B and B2C demand, how “truck math” makes scaling predictable, and why plumbers actually refer business to Zoom Drain instead of competing with them. Topics we cover: -Why specializing in drains beats being a generalist -The referral flywheel with plumbers -How apprentices become six-figure technicians -Predictable growth using “truck math” -The power of consult-don’t-sell in home services -Flat-rate pricing and a systemized playbook Whether you’re exploring franchise ownership or just curious how an “unsexy” industry turns into big business, this episode breaks it all down. 7 Steps to Owning a Franchise: https://path2frdm-1.hubspotpagebuilder.com/path-to-freedom-about-franchising 🔗 Want help finding the right franchise? Book a free strategy call with Wes: https://calendly.com/wes-barefoot/introcallwithwes Connect with Wes: Instagram:  https://www.instagram.com/path2frdm/ Facebook: https://www.facebook.com/path2frdm LinkedIn: https://www.linkedin.com/in/wesleybarefoot/ #Franchising #Entrepreneurship #Success

    51 min

  7. SEP 18

    Studio F: The Secret Weapon Franchisors Aren’t Using (Yet)

    Franchisors are drowning in stale Zooms, dead Facebook groups, and unread newsletters. Enter Studio F—our internal podcast model that turns franchise communication into binge-worthy, high-engagement episodes your system will actually consume. From peer-to-peer “masterclass” wins, to hiring/retention playbooks, to FAQ Unplugged that answers once and scales forever—we show how private podcasts boost culture, speed up SOP adoption, and even power candidate marketing with repurposable clips. Featuring big-brand lessons (AmEx, PepsiCo, Keurig, Harman) and a turnkey rollout franchisors can pilot fast. If you’re a franchisor or franchisee who wants real adoption (not another email), this is your playbook. Subscribe, then grab the strategy call link in the show notes to see if Studio F fits your brand. 7 Steps to Owning a Franchise: https://path2frdm-1.hubspotpagebuilder.com/path-to-freedom-about-franchising 🔗 Want help finding the right franchise? Book a free strategy call with Wes: https://calendly.com/wes-barefoot/introcallwithwes Connect with Wes: Instagram: https://www.instagram.com/path2frdm/ Facebook: https://www.facebook.com/path2frdm LinkedIn: https://www.linkedin.com/in/wesleybarefoot/ #Franchising #Entrepreneurship #Success

    44 min

  8. SEP 4

    He Built Club Pilates—Now He’s Back to Disrupt Franchising (Again)

    What happens when the guy who built Club Pilates, UFC Gym, and a multi-billion dollar franchise empire decides to start over? 👀 Enter Anthony Geisler and Sequel Brands—the “third choice” in franchising. Forget sold-out territories and underfunded startups… this is McDonald’s-level support with ground-floor access.    In this episode, Anthony reveals: ✅ How he scaled brands from 12 units to 1,300+ ✅ Why no private equity + no debt is a game changer ✅ The portfolio (Pilates Addiction, iFlex, BODY20, BEAM) ✅ And why wellness + recovery isn’t a fad—it’s the future   If you’re dreaming of owning a franchise, this convo will change how you think about what’s possible.   7 Steps to Owning a Franchise: https://path2frdm-1.hubspotpagebuilder.com/path-to-freedom-about-franchising   🔗 Want help finding the right franchise? Book a free strategy call with Wes:  https://calendly.com/wes-barefoot/introcallwithwes   Connect with Wes:   Instagram: https://www.instagram.com/path2frdm/ Facebook: https://www.facebook.com/path2frdm LinkedIn: https://www.linkedin.com/in/wesleybarefoot/   #Franchising #Entrepreneurship #Success

    49 min
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5
out of 5
14 Ratings

About

How to Take Control of YOUR Life, and Create FREEDOM for Yourself, Through Business Ownership

Information

  • Creator
    Path 2 Freedom
  • Years Active
    2020 - 2025
  • Episodes
    101
  • Rating
    Clean
  • Copyright
    © Path2 Freedom Copyright 2020 All rights reserved.
  • Show Website
    Franchise Unfiltered

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