PharmaPulse

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Welcome to PharmaPulse, the new podcast by Reuters Events Pharma, where we discuss the latest trends in the industry with senior pharma leaders.

29/02/2024

E1: Create a digital mindset with Thyago Ohana

In our first episode, we chat to Thyago Ohana, Digital Strategy and Capabilities Lead at UCB, where he discusses information overload in omnichannel engagement, creating a digital mindset, and the importance of outsourcing, to ensure drugs aren't just "boxes on a shelf". For more insights around customer engagement, join us on at Reuters Events: Pharma 2024 (April 16-18, Barcelona), where 1,200 of the world's leading pharma changemakers are gathering under one roof.

15 phút
29/02/2024

Ep 2: Early collaboration to drive a patient first culture with Moreno Perugini

Welcome to the second episode of PharmaPulse, where we speak with Moreno Perugini, President of Active & Medical Nutrition, U.S. & President of Global Pharmaceutical Therapies, Nestlé Health Science. He shares how creating trust in partnerships can result in true collaborative success, providing value for both HCPs and patients. To hear more from Moreno Perugini, join us at Reuters Events Pharma USA 2024, where pioneers from Medical Affairs, Commercial, Marketing, RWE, Market Access, Patient Engagement, and key stakeholders, will come together to deliver value to overcome the challenges that threaten the future viability of innovation. ⁠View the full agenda and speaker line-up here⁠.

13 phút

2 tập

Welcome to PharmaPulse, the new podcast by Reuters Events Pharma, where we discuss the latest trends in the industry with senior pharma leaders.

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Reuters Events
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PharmaPulse