Pitch Purpose

Pitch Purpose
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  • MARKETING

Behind every great business is a marketing team balancing profit with purpose. Pitch Purpose explores how they do it, one campaign at a time. Hosted by Iain Scott and Emma Heley, each episode unpacks three campaigns, debating insights, ROI, and key learnings by opening the door and taking a behind-the-scenes look at how each campaign worked.

Episodes

  1. Ashley Bailey: The future of next-gen retail

    11/13/2025

    Ashley Bailey: The future of next-gen retail

    Our third guest, Ashley Bailey, is a Tech Entrepreneur and Founder of JoinDig, AI-based e-commerce marketplace.

    43 min
  2. Jeff Dewing: Your mindset in marketing

    11/13/2025

    Jeff Dewing: Your mindset in marketing

    Our second guest is East End lad done good, Jeff Dewing (Cloud, Mindsett). We get the inside story on how he launched his million Pound business, the successes (and failures) with account-based marketing, and a frank chat about Notpla, the innovative company producing plastic-free packaging from seaweed.

    48 min
  3. Vanessa Jarrad: Can you fake authenticity?

    11/13/2025

    Vanessa Jarrad: Can you fake authenticity?

    Our very first guest is global marketing powerhouse Vanessa Jarrad (Global Account Lead for L’Oreal, ex-Revolut, Superdrug), and she's not holding back. We get the inside story on the colossal Revolut x Sidemen collaboration: The massive investment they made in the multi-million-follower group; the high-level targets that were initially missed; the unscripted, one-off moment that became the company’s best-performing TikTok ad.

    40 min
  • 3 Episodes

About

Behind every great business is a marketing team balancing profit with purpose. Pitch Purpose explores how they do it, one campaign at a time. Hosted by Iain Scott and Emma Heley, each episode unpacks three campaigns, debating insights, ROI, and key learnings by opening the door and taking a behind-the-scenes look at how each campaign worked.

Information

  • Creator
    Pitch Purpose
  • Episodes
    3
  • Rating
    Clean
  • Copyright
    © Pitch Purpose
  • Show Website
    Pitch Purpose