Pivoting to Technology Adoption

Donna P. Mitchell
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Pivoting to Technology Adoption 70% of technology transformations fail. Not because of the technology, but because organizations never close the adoption gap. The system goes live. The people never fully adopt it. The investment stalls. If your clinicians won't use the new EHR, your teams are working around the new platform, or your rollout is technically "done" but nobody's actually using it, this show is for you. Host Donna P. Mitchell, The Transformation Authority™ and author of Pivoting to Technology Adoption: Mind the Gap, brings 49 years across five regulated industries (telecommunications, aviation, airline management, healthcare, and emerging technologies) to every conversation. From hospital systems to enterprise and mission-driven organizations, she has enabled more than 150,000 professionals through four major types of transformation, and she knows exactly where adoption breaks down. Each episode features the executives, clinical leaders, and strategists who have faced the gap firsthand, and the decisions that determine whether technology delivers or derails: clinician and workforce adoption, healthcare technology, and enterprise change. Forbes Business Council member. Senior Executive Healthcare Think Tank member. Five industries. One question: will your people adopt what your technology promises?

  1. 6h ago

    What People Know: The Gap Between the Dashboard and the Break Room

    Two realities exist inside every transformation. One lives in the boardroom — strategic, funded, on track, with a dashboard full of green check marks. The other lives on the ground floor, where the people who use the technology every day already know it isn't working the way the dashboard says. In this solo episode, Donna P. Mitchell reads and teaches from Chapter Two of her book, Pivoting to Technology Adoption: Mind the Gap — "What People Know." She unpacks why frontline intelligence flows upward slowly and filtered, why "resistance" is almost always something else, and why psychological safety — not more mandatory training — is what lets the truth surface. Drawing on a career that began at the Bell System in 1977, Donna makes the case that the adoption gap is now higher-stakes than ever: in the AI era, ignoring what people know no longer just wastes money — it ships defective products and puts patient safety at risk. It was never the technology. It was the gap. TOPICS COVERED: - Why every transformation creates two realities — the dashboard and the break room - Why frontline intelligence arrives slowly and filtered - Why "resistance" is usually exclusion in disguise - Psychological safety as the number-one driver of high-performing teams - Why AI raises the stakes — from wasted money to defective products and patient safety - The through-line from the 1977 Bell System to the 2026 AI era GET THE BOOK: Pivoting to Technology Adoption: Mind the Gap amazon.com/dp/B0GP3CWH2H ADVISORY & THE ADOPTION ASSESSMENT: pivotingportal.com/advisory CONNECT WITH DONNA: LinkedIn: linkedin.com/in/donnapmitchell Website: pivotingportal.com NEWSLETTER — The Transformation Brief: transformationbrief.beehiiv.com/subscribe New episodes every Tuesday. ABOUT DONNA P. MITCHELL: Founder of The Transformation Authority™ and CEO of Mitchell Universal Network, LLC. Forbes Business Council Member and Senior Executive Healthcare Think Tank Member. 49 years across five regulated industries — telecommunications, aviation, airline management, healthcare and pharmaceutical, and emerging technologies — enabling 150,000+ professionals. Author of Pivoting to Technology Adoption: Mind the Gap and host of the IAB-certified podcast of the same name, 120+ episodes reaching 64 countries. TRANSCRIPT: (0:00) Donna P. Mitchell: Good afternoon and good evening. Welcome to Pivoting to Technology Adoption. This is Donna P. Mitchell. Today I'm going to do an excerpt from my book, Pivoting to Technology Adoption: Mind the Gap — Chapter Two, "What People Know." This is about the gap between the dashboard and the break room, and why it costs millions, careers, and safety if you ignore it. (0:29) Donna P. Mitchell: You can have two realities in the same building. Every technological transformation creates two realities. The first lives in the boardroom — strategic, well-funded, and on track. The dashboard shows green check marks. The second reality lives on the ground floor. The people who actually use the technology every day know it isn't working the way the dashboard suggests. Those two realities coexist for months or years, because frontline intelligence flows upward slowly, and it arrives filtered. (1:09) Donna P. Mitchell: The frontline always knows first. I dedicated this book to the frontline, because most of the time nobody asks them and they're ignored — and they're the most important value to any organization or company. In every industry, the people closest to the work knew what was broken before the data confirmed it. Call center agents, sales reps, coordinators, nurses, engineers, even physicians. 99% of organizations start with systems — the platform, the process, the tech stack — and invest in everything except what the people on the ground know. That is why they fail. (2:32) Donna P. Mitchell: Frontline workers don't resist change. They resist being ignored. I'll say it again. Frontline workers don't resist change. They resist being ignored. Call it resistance, and you blame the worker — the fix is more mandatory training. See it as exclusion, and you fix the process — the fix is better design. (3:36) Donna P. Mitchell: Why does it stay hidden? Psychological safety. On teams without it, people stay silent — they've learned that speaking up carries risk and changes nothing. On teams with it, the truth flows upward. Trust and psychological safety are the number-one driver of high-performing teams. (4:59) Donna P. Mitchell: And now the stakes are higher. When a call center agent, a software engineer, or a clinician is ignored in the AI era, the cost is no longer just money — it's defective products, careers, and patient safety. (5:43) Donna P. Mitchell: The same gap I first saw at the Bell System in 1977 is still here in 2026. It was never the technology. It was the gap. (6:29) Donna P. Mitchell: Mind the gap — what people know. Thank you for listening.

    What People Know: The Gap Between the Dashboard and the Break Room

  2. Jul 7

    The Leadership Operating System: Trust People, and the Profit Follows

    70% of technology transformations fail. Not because of the technology, but because of the gap between the strategy and the people who have to live it. In this episode, Donna P. Mitchell sits down with Jürgen Dauk, author of the best-selling The Leadership Operating System and a former enterprise technology executive who led sales, operations, and business transformation across global companies including Oracle and Avaya. Jürgen has integrated multiple acquired SaaS companies into one coherent business, and today he advises senior leaders and boards on building leadership systems that create faster decisions, clearer ownership, and outcome-driven execution. Most leaders chase profit directly. Jürgen makes the case that profit is an outcome, not a goal, and that when you build a people-centric operating system, growth and profit follow. Together they unpack why transformations lose their soul in the silos, what a vision-first starting point really looks like, and how to bring people through the AI era with respect instead of fear. TOPICS COVERED: - Why profit is an outcome, not a goal - What a Leadership Operating System is and why it matters now - The vision-first starting point most companies skip - Integrating acquired companies without losing the people - Leading through the AI era without leading by fear - The three things you gain from the book TIMESTAMPS: 0:00 Cold Open 0:39 Meet Jürgen Dauk 3:06 Learning technology at Oracle and Avaya 3:45 Integrating three acquired SaaS companies 5:02 The people side of transformation 6:56 AI pressure: when owners force adoption 8:13 Preserving people's knowledge, not replacing it 10:48 The starting point: do you have a vision? 12:43 Losing your soul in the silos 14:02 A people-centric operating model 17:06 The book: three things you'll gain 19:34 Technology adoption in the AI era 20:12 Treating people with respect (and having fun) 22:08 How to reach Jürgen and his ideal clients 23:57 Advice to CEOs 25:10 Close SUBSCRIBE for new episodes every Tuesday. IN THE GUEST'S WORDS: "I have led organizational transformation projects at tech companies that led to higher efficiencies, but more importantly to a culture that respects people, gives autonomy, and empowers colleagues." On the one insight for executives: "Start with a people-centric vision and purpose." ABOUT THE GUEST: Jürgen Dauk is an industry veteran with over 25 years of senior leadership experience, a certified NLP Master and Coach, Design Thinking Coach, SAFe 6 implementation consultant, and a university background in Microelectronics. He is the author of the best-selling book The Leadership Operating System: A Playbook for Aligning Teams, Accelerating Growth and Dominating Markets. A former enterprise technology executive and business advisor, Jürgen has led sales, operations, and business transformation initiatives across global technology companies, including Oracle and Avaya, and has integrated multiple acquired SaaS companies into one coherent business. Today he advises senior leaders and boards on building Leadership Operating Systems that create faster decision-making, clearer ownership, distributed leadership, and outcome-driven execution. LinkedIn: linkedin.com/in/juergendauk | YouTube: youtube.com/@JuergenDauk | Book: The Leadership Operating System (available on Amazon) ABOUT DONNA P. MITCHELL: Founder of The Transformation Authority and CEO of Mitchell Universal Network, LLC. Forbes Business Council Member. Senior Executive Healthcare Think Tank Member. 49 years across five regulated industries, telecommunications, aviation, airline management, healthcare and pharmaceutical, and emerging technologies, enabling 150,000+ professionals. GET THE BOOK: Pivoting to Technology Adoption: Mind the Gap amazon.com/dp/B0GP3CWH2H CONNECT WITH DONNA: LinkedIn: linkedin.com/in/donnapmitchell YouTube: @TheTransformationAuthority Website: pivotingportal.com NEWSLETTER: The Transformation Brief transformationbrief.beehiiv.com/subscribe SPEAKING: pivotingportal.com/speaker ADVISORY & THE ADOPTION ASSESSMENT: pivotingportal.com/advisory New episodes every Tuesday.

    The Leadership Operating System: Trust People, and the Profit Follows

  3. Jun 30

    Innovation Portfolio Management: Linking Strategy to Execution

    0% of technology transformations fail. Not because of the technology, but because of the gap between a strategy set in the boardroom and the work that actually gets executed. In this episode, Donna P. Mitchell sits down with Noel Sobelman, Partner at Accel Management Group and author of Innovation Portfolio Management: Linking Strategy to Execution. For more than two decades, Noel has helped the world's largest enterprises, including Medtronic, BD, Siemens, Kimberly Clark, Honeywell, and Whirlpool, turn innovation strategy into real execution. Most leaders think the adoption gap shows up at implementation. Noel sees it forming earlier, in the boardroom, when strategy fragments and the wrong projects get funded. Together they unpack where innovation really breaks: funding the technology before the customer problem, the difference between a project leader and a coordinator, why killing the right project should be rewarded, and the question almost no one can answer, who actually owns adoption. TOPICS COVERED: - Why "fall in love with the problem, not the solution" is the discipline most teams skip - How portfolio management connects strategy to execution - What separates a true cross-functional leader from a coordinator - How to reframe a killed project as learning, not failure - Why the regulatory function, not engineering, is often the real bottleneck in healthcare - Who should own adoption, and why it is the million dollar question TIMESTAMPS: 0:00 Cold Open 0:24 Meet Noel Sobelman 2:03 Two Decades in Innovation and Advisory 3:18 Why Corporates Struggle to Innovate 5:00 Living with Uncertainty: A Travel Parallel 7:00 Fall in Love with the Problem, Not the Solution 9:45 Building the Capability to Innovate 10:30 Portfolio Management: Strategy to Execution 14:10 The Project Leader vs. the Coordinator 18:50 Finding True Leaders: Skills and Gaps 20:30 Killing a Project: Reframing Failure as Learning 23:00 Overcoming Resistance to Change 26:30 Healthcare and the Regulatory Bottleneck 29:40 The Book: Innovation Portfolio Management 31:00 The Human Side of Change 33:10 Who Owns Adoption? 33:40 Close Noel's book, Innovation Portfolio Management: Linking Strategy to Execution, is available for pre-order now, with the ebook released early to anyone who pre-orders. SUBSCRIBE for new episodes every Tuesday. ABOUT THE GUEST: Noel Sobelman works with corporate leaders to accelerate core business vitality while simultaneously building new sources of growth. For the past 25 years, he has worked in the areas of growth strategy, innovation capability building, portfolio management, organization design, ecosystem development, and digital enablement. He is widely recognized for bringing a practical and applicable approach to companies looking to ignite change. Prior to joining Accel Management Group, Noel was a Partner and Managing Director with Kalypso. His background also includes senior-level corporate roles, new venture creation, and executive advisory. LinkedIn: linkedin.com/in/noelsobelman | Book: available for pre-order now (ebook released early to pre-orders) ABOUT DONNA P. MITCHELL: Founder of The Transformation Authority and CEO of Mitchell Universal Network, LLC. Forbes Business Council Member. Senior Executive Healthcare Think Tank Member. 49 years across five regulated industries, telecommunications, aviation, airline management, healthcare and pharmaceutical, and emerging technologies, enabling 150,000+ professionals. GET THE BOOK: Pivoting to Technology Adoption: Mind the Gap amazon.com/dp/B0GP3CWH2H CONNECT WITH DONNA: LinkedIn: linkedin.com/in/donnapmitchell YouTube: @TheTransformationAuthority Website: pivotingportal.com NEWSLETTER: The Transformation Brief transformationbrief.beehiiv.com/subscribe SPEAKING & ADVISORY: pivotingportal.com/speaker New episodes every Tuesday.

    Innovation Portfolio Management: Linking Strategy to Execution

  4. Jun 16

    The Dashboard Trap: When Technology Doesn’t Change the Business

    Most technology investments don’t fail because the technology is broken. They fail because leaders measure activity instead of outcomes — logins, usage, dashboards full of green — while the business itself never changes. In this episode, veteran operator Kurt Uhlir breaks down why that gap exists and how the best leaders close it. SUMMARY Donna P. Mitchell sits down with Kurt Uhlir — a CMO and operator behind an $880M IPO and 60+ funding rounds — to examine the difference between technology that gets used and technology that changes the business. They get specific: how to budget by outcome across three time horizons, why “attribution” and “contribution” are not the same thing, where AI adoption is breaking in 2026, and who actually owns adoption inside a company. Kurt is candid about his own path from being “the smartest person in the room” to losing great people — and what that taught him about leading change. Donna anchors the conversation in the human side: what gets transformed matters, but how it happens matters too. TOPICS COVERED •     Why buying technology rarely changes business results on its own •     The three time-window framework for budgeting technology and AI by outcome •     Attribution vs. contribution — and the $50M lesson behind the distinction •     Where AI adoption most often breaks in 2026 (beyond the 2024 hype) •     How rewarding the wrong metric drives the wrong behavior •     Who should — and shouldn’t — own technology adoption and culture •     The leadership cost no dashboard shows: authority, burnout, and lost talent •     What boards get wrong about technology and AI expectations CHAPTERS (00:00) Meet Kurt Uhlir: the operator behind an $880M IPO (02:58) From prodigy to “toxic”: the leadership cost no dashboard shows (05:31) Why transformation gets wasted: ownership, adoption, alignment (06:43) The AI reality: over-indexing, under-indexing, and the hype machine (10:27) Attribution vs. contribution — the $50M lesson (13:00) The people side: getting the real information (19:02) Budgeting by outcome: the three time-window framework (26:31) Where AI adoption breaks in 2026 (31:02) Healthy conflict, culture, and who should own it (39:22) Close: outcomes over activity SUBSCRIBE New episodes every Tuesday. Subscribe wherever you listen, and join The Transformation Brief™: transformationbrief.beehiiv.com/subscribe ABOUT THE GUEST Kurt Uhlir is a Chief Marketing Officer, author, and keynote speaker who has spent more than 20 years scaling companies across hypergrowth, public-company, and VC/PE-backed environments. He has been part of an $880M IPO, more than 60 funding rounds and exits, and multiple acquisitions, and is a named inventor on 20+ patents. He has led marketing, AI, and growth across companies serving thousands of B2B customers and millions of B2C consumers, with teams across six continents. ABOUT THE HOST Donna P. Mitchell is the founder of The Transformation Authority™ and CEO of Mitchell Universal Network, LLC. Forbes Business Council Member. Senior Executive Healthcare Think Tank Member. 49 years of Fortune 500 experience across 5 industries and 4 transformation types, enabling 150,000+ professionals. SOURCES Public example: Amazon’s reversal of an internal AI-usage dashboard (2026), discussed as a reported illustration of measuring activity over outcome. HR platforms referenced: Lattice, 15Five. Behavioral-marketing reference: Rory Sutherland (Ogilvy). CLOSE New episode every Tuesday. Donna P. Mitchell is a Forbes Business Council Member and founder of The Transformation Authority™.

    The Dashboard Trap: When Technology Doesn’t Change the Business

  5. Jun 10

    Chapter 1: The Space Between — Author Read Pivoting to Technology Adoption: Mind the Gap | Donna P. Mitchell

    It was never the technology. In this solo author read, host Donna P. Mitchell reads Chapter 1 of her book Pivoting to Technology Adoption: Mind the Gap — the case for why 70% of technology transformations fail, and what the 30% do differently. Deployment is an event. Adoption is a process. The distance between them is where organizations lose millions and billions of dollars every year. Drawing on 49 years across five industries — from the Bell System to US Airways to Johnson & Johnson — Donna names the gap between what leadership thinks is happening and what actually happens on the floor. TOPICS COVERED - Why most digital transformations fail — and why it was never the technology - The difference between deployment and adoption - Allen Martinez’s "shadow ledger" and why 84% of AI failures trace to leadership - The $31M IVR lesson: design for real behavior, not assumed behavior - Why AI is restructuring every industry at once in 2026 - The human cost of the adoption gap — careers, livelihoods, and trust CHAPTERS (parentheses for Spotify clickability) (00:00) Welcome and series introduction (00:34) Dedication: it was never the technology (00:45) Chapter 1 — The Space Between (01:18) Why transformations fail: the research (02:16) AI restructuring every industry at once (03:18) The gap defined: boardroom to break room (06:24) Deployment vs. adoption (07:31) The shadow ledger — Allen Martinez, EP103 (09:09) The IVR lesson: listening over assuming (11:31) Why the gap is preventable (11:45) Closing — Mind the Gap   SUBSCRIBE: New episodes every Tuesday. GET THE BOOK: Pivoting to Technology Adoption: Mind the Gap amazon.com/dp/B0GP3CWH2H NEWSLETTER: The Transformation Brief™ transformationbrief.beehiiv.com/subscribe SPEAKING & ADVISORY: pivotingportal.com/speaker ABOUT DONNA P. MITCHELL: Founder of The Transformation Authority™ and CEO of Mitchell Universal Network, LLC. Forbes Business Council Member. Senior Executive Healthcare Think Tank Member. 49 years of Fortune 500 experience across 5 industries, enabling 150,000+ professionals. SOURCES CITED All statistics in this episode are cited and fully endnoted in Pivoting to Technology Adoption: Mind the Gap (Amazon ASIN B0GP3CWH2H). [1] McKinsey & Company, "The new possible," 2021 — fewer than 30% of digital transformations succeed. [2] Boston Consulting Group, "Digital Transformation Study," 2020 — of 825 companies, 35% achieved target value. [3] MIT Sloan Management Review, 2024 — 95% of generative AI pilots fail to deliver measurable business impact. [4] S&P Global Market Intelligence, 2025 — 42% of companies abandoned most AI initiatives, up from 17% in 2024. [5][6] Allen Martinez, EP103 "The Shadow Ledger," Pivoting to Technology Adoption, 2026 — founder of Noble Digital, creator of the BXAI-OS framework; 84% of AI strategy failures trace to leadership and governance, not technical limitations.   New episodes every Tuesday. Official Member of Forbes Business Council

    Chapter 1: The Space Between — Author Read Pivoting to Technology Adoption: Mind the Gap | Donna P. Mitchell

  6. Jun 3

    The Simplicity Trap — Rohit C. Nambiar

    Technology is over-glorified in transformation. Change is not spoken enough. That's the message from Rohit C. Nambiar — former Group CEO of Tune Protect, now Co-Founder & COO of SabaiHealth — in this conversation about why most transformations fail before they even start.   In this episode of Pivoting to Technology Adoption, Rohit C. Nambiar joins host Donna P. Mitchell to break down the simplicity trap — the pattern where leaders chase complexity, defer hard decisions, and lose sight of the people who drive transformation.   With 21+ years across Asia's largest insurance companies — including AXA, AXA Affin Life Insurance, and Group CEO of Tune Protect (a publicly listed Malaysian insurer operating across Malaysia, Thailand, and the UAE) — Rohit became one of the youngest insurance CEOs in Malaysia at 37. After leaving the corporate world, he co-founded SabaiHealth, an AI-powered care companion currently scaling in Thailand with a mission to provide better health to 1 billion people by 2035.   Rohit's new book, The Simplicity Trap, captures the framework he developed across two decades of leading transformation programs. After 48 years of Fortune 500 transformation work across five industries, host Donna P. Mitchell knows the pattern Rohit names: the technology always works. It's the people in the organization where transformations break down.   TOPICS COVERED: Why technology is over-glorified and change is under-discussed in transformation The Simplicity Trap — where complexity hides behind unmade decisions Five things every leader needs before driving any transformation Why CTOs should not be put in charge of transformation The CEO mandate — owning transformation across the C-suite From insurance to healthcare — the SabaiHealth founding story Building AI-powered care companions for Asian and beyond Why dysfunctional teams accept everything and how to fix it   CHAPTERS — FINAL: (00:00) Welcome and Introduction (02:00) From Tune Protect to SabaiHealth — The Reinvention (05:30) The Youngest CEO Story and AXA Affin Foundation (08:30) Co-Founding SabaiHealth — AI Health and Wellness in Thailand (13:00) Why Technology Is Over-Glorified in Transformation (16:30) The Three Leader Recommendations for Successful Transformation (21:00) Why CTOs Should Not Run Transformation (25:00) The CEO Mandate — Owning the Transformation Agenda (29:00) The Simplicity Trap — Where Complexity Begins (33:00) Dysfunctional Teams and Why Decisions Get Deferred (36:00) Where to Find Rohit and The Simplicity Trap Book   SUBSCRIBE: for new episodes every Tuesday.   ABOUT THE GUEST: Rohit C. Nambiar is Co-Founder & COO of SabaiHealth, an AI-powered care companion currently scaling in Thailand with a mission to reach 1 billion people by 2035. Previously, Rohit served as Group CEO of Tune Protect, a publicly listed Malaysian insurer operating across Malaysia, Thailand, and the UAE. With 21+ years across Asia's largest insurance companies — including AXA Affin Life Insurance Berhad in Malaysia — Rohit became one of the youngest insurance CEOs in Malaysia at 37. He is the author of The Simplicity Trap, a framework for leaders navigating transformation. Website: sabaihealth.com | LinkedIn: linkedin.com/in/rohit-nambiar-a01a9a4   ABOUT DONNA P. MITCHELL: Founder of The Transformation Authority™ and CEO of Mitchell Universal Network, LLC. Official Member of Forbes Business Council. Senior Executive Healthcare Think Tank Member. 48 years of Fortune 500 experience across 5 industries, enabling 150,000+ professionals.   GET THE BOOK: Pivoting to Technology Adoption: Mind the Gap amazon.com/dp/B0GP3CWH2H   CONNECT WITH DONNA: LinkedIn: linkedin.com/in/donnapmitchell YouTube: @TheTransformationAuthority Subscribe: https://www.youtube.com/@TheTransformationAuthority?sub_confirmation=1 Website: pivotingportal.com   NEWSLETTER: The Transformation Brief™ transformationbrief.beehiiv.com/subscribe   SPEAKING & ADVISORY: pivotingportal.com/speaker   New episodes every Tuesday. Official Member of Forbes Business Council

    The Simplicity Trap — Rohit C. Nambiar

  7. May 27

    System First, Tools Second — AI Sales Leadership with Greg Grand

    System first. Tools second. That is the framework Greg Grand brings to AI sales leadership — and the reason most sales transformations fail.   In this episode of Pivoting to Technology Adoption, Greg Grand — founder of G Squared Advisors and creator of the AI Sales Leader certification suite — joins host Donna P. Mitchell to break down why most executives are getting AI sales transformation wrong from the start.   With 30 years of enterprise sales leadership including building the Google and Apple accounts at Celestica, Greg now serves as fractional Chief Revenue Officer across SaaS, manufacturing, and professional services. His message to leaders: stop chasing the shiny new tool. Stop buying $29 subscriptions. Start with the system.   Greg's data: 70-80% of sales leaders are being pushed by their CEOs to build an AI sales strategy this year. Under 15% have an executable plan. And 95% of AI sales transformations fail. The pattern repeats because organizations skip the foundation work. That tracks with the 70% transformation failure rate Donna has documented across 48 years of Fortune 500 work — the technology always works, but the people side of adoption is where most organizations break down.   TOPICS COVERED: Why system thinking comes before tool selection in AI sales The 95% failure rate of AI sales transformations and the under-15% executable plan reality The Five P's framework Greg teaches at Vistage CEO groups How AI role play is transforming sales coaching Why CEOs delegating AI strategy to IT is a disastrous decision The disconnect between C-suite AI mandates and front-line execution When and why AI agents go rogue How to let the AI be your teacher across business systems CHAPTERS — FINAL (from edited video): (00:00) Welcome and Introduction (03:00) Chasing Shiny Tools vs Building the System (05:30) The Under-15% Executable Plan Reality (06:45) Why 95% of AI Sales Transformations Fail (09:30) AI Role Play for Sales Coaching (13:30) The Disconnect Between C-Suite and the Front Line (21:00) The Five P's of Sales Transformation (25:00) The Giant Gap in the AI Sales Marketplace (28:00) AI Governance — Why CEOs Can't Delegate This to IT (30:00) When AI Agents Go Rogue (33:00) Let the AI Be Your Teacher   SUBSCRIBE: for new episodes every Tuesday.   ABOUT THE GUEST: Greg Grand is the founder of G Squared Advisors and the creator of the AI Sales Leader certification suite. With 30 years of enterprise sales leadership — including building the Google and Apple accounts at Celestica — Greg now serves as fractional Chief Revenue Officer across SaaS, manufacturing, and professional services. He's a Vistage CEO speaker who runs workshops on AI sales leadership and the structural failures that hold sales organizations back. Website: aisalesleader.com | LinkedIn: linkedin.com/in/greggrand    ABOUT DONNA P. MITCHELL: Founder of The Transformation Authority™ and CEO of Mitchell Universal Network, LLC. Official Member of Forbes Business Council. Senior Executive Healthcare Think Tank Member. 48 years of Fortune 500 experience across 5 industries, enabling 150,000+ professionals.   GET THE BOOK: Pivoting to Technology Adoption: Mind the Gap amazon.com/dp/B0GP3CWH2H   CONNECT WITH DONNA: LinkedIn: linkedin.com/in/donnapmitchell YouTube: @TheTransformationAuthority Subscribe: https://www.youtube.com/@TheTransformationAuthority?sub_confirmation=1 Website: pivotingportal.com   NEWSLETTER: The Transformation Brief™ transformationbrief.beehiiv.com/subscribe   SPEAKING & ADVISORY: pivotingportal.com/speaker   New episodes every Tuesday. Official Member of Forbes Business Council

    System First, Tools Second — AI Sales Leadership with Greg Grand

  8. May 19

    People, Processes, Platform — Why Most Tech Transformations Collapse | Dusty Gulleson

    Most digital transformations fail at the people layer, not the technology layer. After 25+ years and 400+ clients, Dusty Gulleson, CEO of Tectonic, has seen the same pattern repeat: organizations start with the platform, force the processes and the people to follow, and watch the transformation collapse. In this episode of Pivoting to Technology Adoption, host Donna P. Mitchell sits down with Dusty Gulleson — CEO of Tectonic (formerly eResources), 25+ years of enterprise transformation leadership, and an expert in mission-driven technology adoption. Dusty has built the firm into a 100+ person company without outside capital, scaling across the United States, Canada, and Europe with clients including Stanford, Google, and Pacific Gas and Electric. His framework is direct: People first. Processes second. Platform third. Anything else falls apart. In this conversation, Dusty walks through why AI adoption is failing today, what governance actually looks like for mission-driven organizations, and the dignity-of-work question every executive needs to confront before AI flattens entire C-suite roles.   TOPICS COVERED: •      Why most companies start with the platform — and why that's the failure point •      The People, Processes, Platform framework •      Garbage in, garbage out — and why AI will gaslight you with a smile •      Governance, guardrails, and responsible AI for mission-driven organizations •      Why mission-driven organizations struggle differently than Fortune 500s •      Why the CTO role is disappearing — and what replaces it •      The dignity of human work in an AI-driven economy •      Megan Sullivan, Notre Dame Delta Project, and faith-based AI ethics   CHAPTERS — FINAL (from edited video): (00:00) Welcome and Introduction (02:27) Meet Dusty Gulleson — 25 Years, 400 Clients, Mission-Driven Transformation (02:48) The Shiny Object Trap — Why AI Adoption Fails (03:28) People, Processes, Platform — The Framework (04:54) Garbage In, Garbage Out — Why AI Will Gaslight You (09:08) Governance, Guardrails, and Responsible AI (14:13) Start Small — The Golden Process Approach (18:38) Mission-Driven AI Adoption — Chatbots, Fundraising, Ethics (22:02) The Technology Always Works — Why People Are the Failure Point (25:33) Why Companies Buy Platforms Without Understanding People (26:11) US vs Europe — Innovation, Urgency, and Subsidy Dependence (33:54) The CTO Role Is Disappearing — What Replaces It (38:30) Megan Sullivan, Notre Dame Delta Framework, and Faith-Based AI Ethics (39:43) The Dignity of Work — Why You Can't Dehumanize People (40:42) How to Connect with Dusty + Closing   SUBSCRIBE: for new episodes every Tuesday.   ABOUT THE GUEST: Dusty Gulleson is the CEO of Tectonic (formerly eResources), a vertically integrated technology firm he has led for 25+ years. He has scaled the firm to over 400 clients across the United States, Canada, and Europe without outside capital. Tectonic delivers strategy, infrastructure, AI implementation, brand strategy, and managed services for healthcare, higher education, manufacturing, nonprofits, and mission-driven organizations. Notable client engagements include Stanford, Google, and Pacific Gas and Electric. Dusty's offices span Florida, Washington D.C., Detroit, Memphis, Louisville, and Seattle. Website: teamtectonic.com | LinkedIn: linkedin.com/in/dustygulleson   ABOUT DONNA P. MITCHELL: Founder of The Transformation Authority™ and CEO of Mitchell Universal Network, LLC. Official Member of Forbes Business Council. 48 years of Fortune 500 experience across 5 industries, enabling 150,000+ professionals.   GET THE BOOK: Pivoting to Technology Adoption: Mind the Gap amazon.com/dp/B0GP3CWH2H   CONNECT WITH DONNA: LinkedIn: linkedin.com/in/donnapmitchell YouTube: @TheTransformationAuthority Subscribe: https://www.youtube.com/@TheTransformationAuthority?sub_confirmation=1 Website: pivotingportal.com   NEWSLETTER: The Transformation Brief™ transformationbrief.beehiiv.com/subscribe   SPEAKING & ADVISORY: pivotingportal.com/speaker   New episodes every Tuesday. Official Member of Forbes Business Council

    People, Processes, Platform — Why Most Tech Transformations Collapse | Dusty Gulleson
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Pivoting to Technology Adoption 70% of technology transformations fail. Not because of the technology, but because organizations never close the adoption gap. The system goes live. The people never fully adopt it. The investment stalls. If your clinicians won't use the new EHR, your teams are working around the new platform, or your rollout is technically "done" but nobody's actually using it, this show is for you. Host Donna P. Mitchell, The Transformation Authority™ and author of Pivoting to Technology Adoption: Mind the Gap, brings 49 years across five regulated industries (telecommunications, aviation, airline management, healthcare, and emerging technologies) to every conversation. From hospital systems to enterprise and mission-driven organizations, she has enabled more than 150,000 professionals through four major types of transformation, and she knows exactly where adoption breaks down. Each episode features the executives, clinical leaders, and strategists who have faced the gap firsthand, and the decisions that determine whether technology delivers or derails: clinician and workforce adoption, healthcare technology, and enterprise change. Forbes Business Council member. Senior Executive Healthcare Think Tank member. Five industries. One question: will your people adopt what your technology promises?

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  • Creator
    Donna P. Mitchell
  • Years Active
    2023 - 2026
  • Episodes
    122
  • Rating
    Clean
  • Copyright
    © 2026 Pivoting to Technology Adoption
  • Show Website
    Pivoting to Technology Adoption

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