This week on Planned-ish, Joe and I kick off the first episode of the year with a brutally real debrief: toddler Christmas programs, the “not-the-4pm-flu” flu that took us OUT, and what it looks like to parent when you’re running on Zofran + vibes. We also talk New Year intentions that actually work in real life (not fantasy-land), plus our Elite-ish 8: things that instantly make the week better. Then I’m joined by Lindsey Wagnon — mom of two, former corporate marketing leader turned agency owner, recovering perfectionist, and marketing strategist who helps small businesses launch with smart messaging. We get into burnout, priorities, and building a business that fits your life (not the other way around). We talk: – The moment she knew corporate life wasn’t sustainable anymore (& what pushed her to leave) – Ditching the expectation that moms have to want the “standard path” – Recovering perfectionism + embracing the “B+ lifestyle” in motherhood – Why priorities come before business goals (lifestyle-first planning) – How to simplify an overloaded to-do list without guilt – Marketing strategy vs. brand storytelling (and what actually moves the needle) Plus: ✨ Debrief + New Year Reset with Joe: the holiday flu chaos, the post-holiday overstimulation crash, and our real-life 2026 intentions (communication + active listening, less guilt, less comparison, more realistic routines) 📝 Resolutions + Reflections: what we’re leaving in 2025, what we’re focusing on in 2026 (health, communication), and goals that are actually doable in the toddler trenches 🏆 Elite-ish 8: things that instantly improve your week (sleep, meal plan, clean sheets, a midweek treat, to-do lists, quality time with the kids, and more) ✨ Follow Lindsey: Instagram | www.lindseywagnon.com 🎧 Her podcast: Savvy Startup Marketer 🔗 Follow along: @backtwohomebase | www.backtwohomebase.com ✨ Home Base Hosting Club: backtwohomebase.com/homebasehostingclub 🔗 New Years Vision Canvas + Q1 Bingo Card: https://www.backtwohomebase.com/elite-ish-edit/newyearvisions mom podcast, parenting toddlers, mom burnout, marriage communication, realistic New Year goals, family routines, mental load, burnout recovery, working mom life, corporate to entrepreneur, mom business owner, lifestyle-first business, recovering perfectionist, mental load, priorities over perfection, time management for moms, productivity for moms, marketing strategy, messaging strategy, content strategy, small business marketing, agency owner, mom routines, realistic goal setting #mompreneur #momlifeunfiltered #parentingpodcast #marketingstrategy #toddlermomlife
