Podcast Envy

Andrea Klunder, The Creative Impostor Studios
Podcast Envy

An intimate dialogue about the craft & culture of podcasting with Your Podcast Boss, Andrea Klunder, to help you create a podcast you and your audience will love. This is NOT your typical "how-to" show -- we're going deeper into the questions and topics you just can't answer with an online search. Ready to make your show the envy of everyone else?

  1. Podcasting Doesn't Work!

    FEB 4

    Podcasting Doesn't Work!

    I'm here with some disheartening news. Here it is… Podcasting doesn't work.  Now, before you throw up your hands and click to the next thing in your feed, before you swipe on by, before you get defensive… let me tell you how I’ve come to this conclusion. This episode was originally recorded as a live stream, and then edited as a podcast episode for Podcast Envy. You can catch future streams and join the discussion by following me on Instagram @thecreativeimpostor, LinkedIn @andreaklunder, or YouTube @thecreativeimpostor. Do you disagree? Then prove me wrong! Tell me how podcasting IS working for your organization, business, company, or brand. I am looking for 100+ ways to successfully leverage podcasting and IF we can get to this number, I’ll share what I’ve discovered in a curated private podcast feed for YOU! Email me andrea@thecreativeimpostor.com – subject line: Podcasting DOES work! and tell me a little bit about what your show is doing for you (and your org, business, company or brand. You can send a text response or voice recording and I’d LOVE to publicly share your show and some gratitude for your brilliant contribution on a future episode of Podcast Envy. Here’s a template for what to say: Hi my name is…  Our company/organization/business is… Our podcast is called… Our show has successfully helped us to… Bonus points, if you wanna tell me how it is that it has helped you to do that thing. I’m officially collecting ideas through the month of February 2024, so don’t wait! (And if you’re catching this AFTER that time, reach out anyway and see how we can include your show.) Recommended Resources StreamYard (the software I'm using for live streaming & recording) Podcast Angel: Bookshop.org - get books online, support independently owned bookstores, support Podcast Envy!  Get links to more resources and studies referenced in this episode at podcastenvy.com. *** Do you LOVE Podcast Envy? What's your fave episode? What have you learned? What mistakes have I saved you from making with your show? Let me know in a review here: http://ratethispodcast.com/envy http://www.thecreativeimpostor.com Cover Photos: Kevin Lange.

    14 min
  2. Hey... What are you doing with that podcast?

    JAN 11

    Hey... What are you doing with that podcast?

    Disappointing podcast metrics? Hazy podcast content strategy? Feeling the burnout, the overwhelm, the dread… and it’s only January?! When we only think about podcasting for our business, brand, or organization in order to grow our audience, and the reason we wanna grow our audience is to sell more of a thing in order to make money, then we are often going to be disappointed. Why? Because there are easier, more cost effective, faster ways to grow our audience, to sell more of a thing to make more money. This does not mean that podcasting doesn’t work, but it means that we have to be a little bit smarter than just download numbers, growing our audience to sell a thing. We have to think about what podcasting does really, really well and how to leverage the time, the money, the energy, the effort, the investment that we are putting into our podcast, to know how to leverage that in a way that it makes more sense, that it fits into our strategy and into our workflow… better. This episode was originally recorded as a live stream and has been edited for this feed. You can catch future streams by following me on Instagram @thecreativeimpostor, LinkedIn @andreaklunder, or YouTube @thecreativeimpostor. To get the full article & show notes, go to https://www.thecreativeimposter.com/podenvy113. Listen to The Creative Impostor with Nikki Nigl: https://www.thecreativeimpostor.com/038 Special Offer! Podcast Envy New Year Dreaming Sessions If you have actively decided to make changes with your podcast, or if you are feeling stagnant and stuck, and thinking you need to change something, but don't know what that is, let me help! Inquire about booking a New Year Dreaming session with me in the month of January 2024. We'll sit down for about 45 minutes and talk through whatever's on your mind, whatever isn't working, whatever you're frustrated with, whatever you have questions about, whatever you want to try. And together, we'll figure out the best next step and path forward. This session is usually only available to my existing production and editing clients, but I have a little bit of flexibility in my schedule in January, so I am offering a limited number of spaces. Email me andrea [at] infuselife.net and tell me little bit about what's going on for you and your show. I will send you pricing, details, and a scheduling link. When you book, I'll send you a short questionnaire and listen to your show. We'll meet for 45min and then there will be a follow-up. I'd love to be your thought partner to talk through some of your ideas, I'm happy to shed some light and help ensure your changes are grounded in your purpose and aligned to your bigger vision for the year ahead! *** I’d love to hear your thoughts and questions! Email me, andrea@thecreativeimpostor.com. Include a voice memo or .mp3 asking your question so I can play it on the show. Andrea's Podcast Angels SO many great products and services and software and tools that keep our podcasts humming happily along. And many of them support Podcast Envy when you use our link or promo code. Whether it's email newsletters, transcription and editing software, podcast hosting, cloud storage for bulky audio files... we've got you! Check out some more of my FAVE resources here. Connect With Me Join the Podcast Envy email distribution and get 5 Questions You Haven't Asked About Your Podcast as a secret podcast! Get on the list here. Email andrea@thecreativeimpostor.com Instagram: https://www.instagram.com/thecreativeimpostor LinkedIn: https://www.linkedin.com/in/andreaklunder  *** Do you LOVE Podcast Envy? What's your fave episode? What have you learned? What mistakes have I saved you from making with your show? Let me know in a review here: http://ratethispodcast.com/envy http://www.thecreativeimpostor.com Cover Photos: Kevin Lange.

    32 min
  3. Your Green Light to Make a Change for Your Podcast

    12/28/2023

    Your Green Light to Make a Change for Your Podcast

    I don't want to offer you another recap roundup or year in review episode. The other thing I'm not offering you is a “new year, new you” episode. But I DID want to come on here and have a podcast conversation with you because things are changing. And I'm actually pretty excited for 2024! When you started your podcast, you had an idea in mind, probably, of what you wanted to offer to your audience, a problem that you were solving or something that you wanted to speak to. And maybe you’ve been chugging along and you felt great and it was working and it was making a difference and people were joining your podcast and your audience was growing and then something happened.  You became bored or disillusioned with your show, or your numbers kind of stagnated or maybe even dropped. But it’s not that you suddenly are doing something wrong – it’s that your community, your audience is also changing. And so what it is that they need now and how can you shift to meet that need? This episode was originally recorded as a live stream and has been edited for this feed. You can catch future streams by following me on Instagram @thecreativeimpostor, LinkedIn @andreaklunder, or YouTube @thecreativeimpostor. To get the full article & show notes, go to https://www.thecreativeimposter.com/podenvy112. Special Offer! Podcast Envy New Year Dreaming Sessions If you have actively decided to make changes with your podcast, or if you are feeling stagnant and stuck, and thinking you need to change something, but don't know what that is, let me help! Inquire about booking a New Year Dreaming session with me in the month of January 2024. We'll sit down for about 45 minutes and talk through whatever's on your mind, whatever isn't working, whatever you're frustrated with, whatever you have questions about, whatever you want to try. And together, we'll figure out the best next step and path forward. This session is usually only available to my existing production and editing clients, but I have a little bit of flexibility in my schedule in January, so I am offering a limited number of spaces. Email me andrea [at] infuselife.net and tell me little bit about what's going on for you and your show. I will send you pricing, details, and a scheduling link. When you book, I'll send you a short questionnaire and listen to your show. We'll meet for 45min and then there will be a follow-up. I'd love to be your thought partner to talk through some of your ideas, I'm happy to shed some light and help ensure your changes are grounded in your purpose and aligned to your bigger vision for the year ahead! *** I’d love to hear your thoughts and questions! Email me, andrea@thecreativeimpostor.com. Include a voice memo or .mp3 asking your question so I can play it on the show. Andrea's Podcast Angels SO many great products and services and software and tools that keep our podcasts humming happily along. And many of them support Podcast Envy when you use our link or promo code. Whether it's email newsletters, transcription and editing software, podcast hosting, cloud storage for bulky audio files... we've got you! Check out some more of my FAVE resources here. Connect With Me Join the Podcast Envy email distribution and get 5 Questions You Haven't Asked About Your Podcast as a secret podcast! Get on the list here. Email andrea@thecreativeimpostor.com Instagram: https://www.instagram.com/thecreativeimpostor LinkedIn: https://www.linkedin.com/in/andreaklunder  *** Do you LOVE Podcast Envy? What's your fave episode? What have you learned? What mistakes have I saved you from making with your show? Let me know in a review here: http://ratethispodcast.com/envy http://www.thecreativeimpostor.com Cover Photos: Kevin Lange.

    30 min
  4. Be the Star of Your Show

    07/26/2023

    Be the Star of Your Show

    Wanna be a podcast star?  I’m sharing a peek inside my signature 5-point plan to becoming the star of your show.  Find out what you have in common with Beyoncé, Meryl Streep, Ali Wong, or J.Lo. And also Brené Brown, Elise Myers, Kelsey McKinney… And lest you think this is all strategy, I threw in a story from my pre-teen years (ahem…1990), a mistake I made as a baby podcaster (2015), and a pop quiz! (Don’t worry… if you’ve been listening to the last 5 episodes of Podcast Envy, you’ll ace it!) Light Up Your Mic! Pod-Star Coaching ARE YOU READY TO FIND YOUR LIGHT? The #1 reason listeners choose to come back to a podcast over and over again to become a FAN is the host!  In this 8-week coaching program, Andrea will help you differentiate from other shows in your niche by leaning into your unique lived experience, building podcast hosting skills, and strengthening your personal brand. Remember, we don’t need another Beyoncé, J.Lo, or Brené Brown — we need YOU. Light up your mic! Learn more & claim your spot here: https://www.thecreativeimposter.com/lightupyourmic *** Get the full show notes including links to shows and episodes referenced at: https://www.podcastenvy.com I’d love to hear your thoughts and questions! Email me, andrea@thecreativeimpostor.com. Include a voice memo or .mp3 asking your question so I can play it on the show. Andrea's Podcast Angels SO many great products and services and software and tools that keep our podcasts humming happily along. And many of them support Podcast Envy when you use our link or promo code. Whether it's email newsletters, transcription and editing software, podcast hosting, cloud storage for bulky audio files... we've got you! Check out some more of my FAVE resources here. Connect With Me Join the Podcast Envy email distribution and get 5 Questions You Haven't Asked About Your Podcast as a secret podcast! Get on the list here. Email andrea@thecreativeimpostor.com Instagram: https://www.instagram.com/thecreativeimpostor LinkedIn: https://www.linkedin.com/in/andreaklunder (I only accept connections from people I actually know, so include a message to say you're a Podcast Envy listener.) *** Do you LOVE Podcast Envy? What's your fave episode? What have you learned? What mistakes have I saved you from making with your show? Let me know in a review here: http://ratethispodcast.com/envy http://www.thecreativeimpostor.com

    23 min
  5. The Problem With the "C-Word" in Podcasting

    06/28/2023

    The Problem With the "C-Word" in Podcasting

    I have a confession to make and that is that I have a problem. There is a word that I have started using. I have adopted it into my language, into my vocabulary, and I am very disturbed and ashamed, and it’s not a word that I wanna be using ever, or at least not as much as I have been as of late. And that is, well, if you looked at the title of the episode, you already know it’s the “c-word.” I serve business owners, thought leaders, and organization directors in their respective niches to use the medium of podcasting towards whatever their higher purpose or goal is. But this whole media landscape is getting more competitive day by day.  You CAN use this platform to create genuine, intimate, meaningful conversations with your listeners. You are creating meaningful change in their life. You are providing them something that they don’t get anywhere else. However, they need to be able to find you, and once they find you, you need to be able to capture and hold their attention long enough to build the relationship.  And that's where the "p-word" comes in! Podcast Envy Masterclasses Podcast Envy Masterclasses offer focused strategy insights on the most pressing questions for purpose-driven leaders who use podcasting to share their brand story and make a positive impact on their communities. Save your seat here: https://www.thecreativeimposter.com/masterclasses Get 50% off your next class for being a loyal listener with promo code: VIPinvite   Light Up Your Mic! Pod-Star Coaching ARE YOU READY TO FIND YOUR LIGHT? The #1 reason listeners choose to come back to a podcast over and over again to become a FAN is the host!  In this 8-week coaching program, Andrea will help you differentiate from other shows in your niche by leaning into your unique lived experience, building podcast hosting skills, and strengthening your personal brand. Remember, we don’t need another Beyoncé, J.Lo, or Brené Brown — we need YOU. Light up your mic! Learn more & claim your spot here: https://www.thecreativeimposter.com/lightupyourmic *** Get the full show notes including links to shows and episodes referenced at: https://www.podcastenvy.com I’d love to hear your thoughts and questions! Email me, andrea@thecreativeimpostor.com. Include a voice memo or .mp3 asking your question so I can play it on the show.   Andrea's Podcast Angels SO many great products and services and software and tools that keep our podcasts humming happily along. And many of them support Podcast Envy when you use our link or promo code. Whether it's email newsletters, transcription and editing software, podcast hosting, cloud storage for bulky audio files... we've got you! Check out some more of my FAVE resources here. Connect With Me Join the Podcast Envy email distribution and get 5 Questions You Haven't Asked About Your Podcast as a secret podcast! Get on the list here. Email andrea@thecreativeimpostor.com Instagram: https://www.instagram.com/thecreativeimpostor LinkedIn: https://www.linkedin.com/in/andreaklunder (I only accept connections from people I actually know, so include a message to say you're a Podcast Envy listener.) *** Do you LOVE Podcast Envy? What's your fave episode? What have you learned? What mistakes have I saved you from making with your show? Let me know in a review here: http://ratethispodcast.com/envy http://www.thecreativeimpostor.com

    30 min
  6. Get Off the Social Media Hamster Wheel! Your Podcast Deserves Better with Lauren Ramsey & Andrea Klunder

    06/15/2023

    Get Off the Social Media Hamster Wheel! Your Podcast Deserves Better with Lauren Ramsey & Andrea Klunder

    The summer slowdown... it's the PERFECT time to do a bit of business development that is actually FUN! This year, Lauren Ramsey of Betsy Bash and I decided to team up to help you with this conundrum of feeling like you are constantly on the content hamster wheel generating podcast episodes, generating social media posts, making TikToks and reels, trying to figure out what the heck to put on YouTube, trying to figure out what the algorithms want... Why is it important to sync your content across your podcast, social, and other marketing channels? Lauren says, "Your audience is seeing all of those channels. So if they don't match, if they're not aligned, people can feel that. Whether or not they realize it consciously, they are realizing it subconsciously and it negatively impacts their perception of your brand. Which is really hard to get rid of later. Right? Like how do you change someone's subconscious?" Your social media exists to pull people towards your brand. It's there to create a community around your brand. So if it's not aligned with what your podcast marketing goals are, that's a huge miss.  Not to mention... you're burning a lot of time, energy, and resources. So what's a podcast creator to do? Listen to the episode to find out! Podcast Envy Masterclasses JOIN LAUREN & ANDREA 6/29/23 for How To Grow Your Podcast Like a Social Media Influencer! Podcast Envy Masterclasses offer focused strategy insights on the most pressing questions for purpose-driven leaders who use podcasting to share their brand story and make a positive impact on their communities. Save your seat here: https://www.thecreativeimposter.com/masterclasses Get 50% off your next class for being a loyal listener with promo code: VIPinvite The Creative Bash! Request an invitation for a virtual tea date (zoom) with Andrea & Lauren Ramsey to see how we can help you craft and implement your integrated podcast + social content strategy! Tell us more about your brand and your show here: https://www.thecreativeimposter.com/creativebashteadate Then we'll reach out to schedule our date!   *** Get the full show notes including links to shows and episodes referenced at: https://www.podcastenvy.com I’d love to hear your thoughts and questions! Email me, andrea@thecreativeimpostor.com. Include a voice memo or .mp3 asking your question so I can play it on the show. Andrea's Podcast Angels SO many great products and services and software and tools that keep our podcasts humming happily along. And many of them support Podcast Envy when you use our link or promo code. Whether it's email newsletters, transcription and editing software, podcast hosting, cloud storage for bulky audio files... we've got you! Check out some more of my FAVE resources here. Connect With Me Join the Podcast Envy email distribution and get 5 Questions You Haven't Asked About Your Podcast as a secret podcast! Get on the list here. Email andrea@thecreativeimpostor.com Instagram: https://www.instagram.com/thecreativeimpostor LinkedIn: https://www.linkedin.com/in/andreaklunder (I only accept connections from people I actually know, so include a message to say you're a Podcast Envy listener.) *** Do you LOVE Podcast Envy? What's your fave episode? What have you learned? What mistakes have I saved you from making with your show? Let me know in a review here: http://ratethispodcast.com/envy http://www.thecreativeimpostor.com

    40 min
  7. How To Create A Safe Space For Vulnerable Podcast Interviews

    05/25/2023

    How To Create A Safe Space For Vulnerable Podcast Interviews

    Welcome to a crossover episode of a different sort. But first: How are you doing? No, really? I ask because May is Mental Health Awareness Month. So many of us, myself included, struggle to articulate how “off” we feel right now, a cruel joke given that the good folks and orgs behind this month’s observance urge us to check in with our emotional, psychological, and social well-being.  I’ll go first (yikes!): The only way I can describe my current state of mind is fragile. Can you relate? If you’re an entrepreneur, an educator, a corporate employee, a HUMAN, I bet you can. You’re okay. I acknowledge and honor your struggle. This episode isn’t about mental health per se. It’s about creating a secure and attentive environment for guests to feel supported, understood, and willing to engage in vulnerable conversations. The high schoolers behind Power Your Story, my student mentee podcast, beautifully illustrate my point. Their cohort-led interview with Peer Support Specialist and Mental Health Advocate Ashley Scott showcases subtle practices anyone can incorporate to become a better listener and, thus, better podcast host. Co-hosts Elvis, Emerie, Jules, and Alejandro facilitate a space where Ashley feels supported to speak more candidly about her mental health. That safety is mutual: Ashley’s comfort leads the students to go off-script, to ask more meaningful follow-up questions, and to add personal observations that make for a more engaging conversation. You can talk about podcasting for marketing, sales, audience growth, or business all day, but this genuine exchange is why I love podcasting; this is where your audience will find value. The last few episodes of Podcast Envy have focused on hosting and content strategies guaranteed to make your show a repeat listen. By creating a safe, intimate container where you and your guests can discuss important topics, you’re signaling to the audience that they, too, are seen and heard. I appreciate that not everyone’s format is conducive to exploring tough conversations. Still, anyone can follow the Power Your Story lead, regardless of your show’s POVs, by remaining present and reflecting back to each guest. For Mental Health Awareness, check out all of this month’s related Power Your Story episodes:  Insomnia & Dreaming of a Better Night’s Sleep with Leonardo & Dewayne;  The Journey to Self-Empowerment: Mindfulness,Law of Attraction with Hysan & May;  Heavy Metal & Mental Health with Justin Bowling by Leslie, Carlos, Essence & ChuYing and produced by Aldo; Advocating for Mental Health & Peer Support with Ashley Scott RECOMMENDED LISTENING PEP106 - Awesome Podcast Host Featuring Karen Yates Power Your Story Refresh Your Podcast (Don't fade out!) Ready for a refresh for YOUR show? Book a complimentary 20min virtual tea date with Andrea to see if the Podcast Envy Refresh is right for you! Let's make a date here: https://www.thecreativeimposter.com/teafor20 SleepPhones - Fall Asleep Listening to Your Fave Podcasts  Ever wanted to fall asleep with your headphones on? Now you can -- it's like pajamas for your ears! Also great for working out, travel, or just tuning out the rest of the world. Get 10% your purchase of SleepPhones ($99.95+) through June 8, 2023 with promo code ENVY10. Check them out here! Podcast Envy Masterclasses Podcast Envy Masterclasses offer focused strategy insights on the most pressing questions for purpose-driven leaders who use podcasting to share their brand story and make a positive impact on their communities. Save your seat here: https://www.thecreativeimposter.com/masterclasses Get 50% off your next class for being a loyal listener with promo code: VIPinvite *** Get the full show notes including links to shows and episodes referenced at: https://www.podcastenvy.com I’d love to hear your thoughts and questions! Email me, andrea@thecreativeimpostor.com. Include a voice memo or .mp3 asking your

    36 min
5
out of 5
15 Ratings

About

An intimate dialogue about the craft & culture of podcasting with Your Podcast Boss, Andrea Klunder, to help you create a podcast you and your audience will love. This is NOT your typical "how-to" show -- we're going deeper into the questions and topics you just can't answer with an online search. Ready to make your show the envy of everyone else?

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