7 episodes

Whether you are starting a podcast for yourself, business or brand - or you want to grow an existing podcast, this show will help you to navigate your way through tried and tested podcasting methods from pioneers in the podcast world.

Created by the Guide Your Light Network, a podcast network for purpose led brands and creators, this is not just about “how to podcast” - we are here to help you understand what it takes to reach listeners in a way that:
Creates a lasting impact & transforms their lives
Aligns with a purpose that is bigger than you AND
Creates a community that you can reach on a deeper level 
plus much more..

We are here to awaken purpose driven voices and share their mission with the world by planning, strategising, launching and growing purposeful podcasts. 

Hosted by founder of Guide Your Light Network & fellow podcaster, presenter & entrepreneur, Maritza Barone.

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To find out more about the Guide Your Light Network, or to book a free discovery call, click the link below.

www.guideyourlightnetwork.com

Email us:

info@guideyourlightnetwork.com

Podcasting With Purpose Guide Your Light

    • Education

Whether you are starting a podcast for yourself, business or brand - or you want to grow an existing podcast, this show will help you to navigate your way through tried and tested podcasting methods from pioneers in the podcast world.

Created by the Guide Your Light Network, a podcast network for purpose led brands and creators, this is not just about “how to podcast” - we are here to help you understand what it takes to reach listeners in a way that:
Creates a lasting impact & transforms their lives
Aligns with a purpose that is bigger than you AND
Creates a community that you can reach on a deeper level 
plus much more..

We are here to awaken purpose driven voices and share their mission with the world by planning, strategising, launching and growing purposeful podcasts. 

Hosted by founder of Guide Your Light Network & fellow podcaster, presenter & entrepreneur, Maritza Barone.

--

To find out more about the Guide Your Light Network, or to book a free discovery call, click the link below.

www.guideyourlightnetwork.com

Email us:

info@guideyourlightnetwork.com

    EP # 6 // PODCAST PROFILE - Fashion Business Mindset with Elizabeth Formosa

    EP # 6 // PODCAST PROFILE - Fashion Business Mindset with Elizabeth Formosa

    Today we chat to host and creator of the top ranked podcast, Fashion Business Mindset with Elizabeth Formosa. 
    Tune in to hear her inspriing podcast journey over the last 4 years & how the podcast has been used as a marketing funnel to her fashion business consultancy, Fashion Equipped. 
    About Elizabeth:
    Elizabeth Formosa founded Fashion Equipped, an industry-leading consultancy with a vision to help businesses thrive through consulting, mentorship and community.
    With over 20 years of wide-ranging Fashion Industry experience, Elizabeth cultivated her expertise in retail buying, product development, brand building, marketing, strategic and team management, across the corporate sector, leading brands and her own successful wholesale business. With decades of experience in every aspect of the industry, Elizabeth is committed to sharing her knowledge, networks and passion, and empowering the industry leaders of tomorrow to get set for success today.
    Click here to listen to the show & connect with Elizabeth:
    https://fashionequipped.com.au/podcast 
    //
    This podcast is brought to you by Guide Your Light Network | We create podcasts with purpose. 
    ▶︎ Visit us online: www.guideyourlightnetwork.com 
    ▶︎ Get in contact: info@guideyourlightnetwork.com
    ▶︎ LinkedIn: https://www.linkedin.com/company/guide-your-light-network-podcasts-with-purpose/ 
    ▶︎ Instagram: https://www.instagram.com/guideyourlight/ 
    ▶︎ Your host: www.maritzabarone.com 
    See omnystudio.com/listener for privacy information.

    • 39 min
    EP #5 // 6 QUICK WAYS TO GROW YOUR PODCAST AUDIENCE

    EP #5 // 6 QUICK WAYS TO GROW YOUR PODCAST AUDIENCE

    Already have a podcast and want to reach new audiences? Or starting a new podcast and looking to do things right from the start?!
    In this quick episode we share some quick ways that will help you to grow your podcast audience. 
    Some of them are new, and others you might have heard before and will be a good reminder! So here's some tips to get you thinking. 
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    This podcast is brought to you by Guide Your Light Network | We create podcasts with purpose. 
    ▶︎ Visit us online: www.guideyourlightnetwork.com 
    ▶︎ Get in contact: info@guideyourlightnetwork.com
    ▶︎ LinkedIn: https://www.linkedin.com/company/guide-your-light-network-podcasts-with-purpose/ 
    ▶︎ Instagram: https://www.instagram.com/guideyourlight/ 
    ▶︎ Your host: www.maritzabarone.com 
    See omnystudio.com/listener for privacy information.

    • 6 min
    EP #4 // 3 WAYS BRANDS & COMPANIES CAN USE PODCASTING TO AMPLIFY THEIR MESSAGE

    EP #4 // 3 WAYS BRANDS & COMPANIES CAN USE PODCASTING TO AMPLIFY THEIR MESSAGE

    Podcasting has proven to be a unique and immersive way for personal brands to to connect deeply with people who they want in their orbit. But the benefits don't stop with individuals.
    Brands, businesses and companies are using podcasting strategies more and more to leverage community in unique ways, and ultimately create raving fans of their brands.
    Listen for some strategies to get you thinking of how you could use podcasting to illuminate your message this year and cut through the digital noise.
    //
    This podcast is brought to you by Guide Your Light Network | We create podcasts with purpose. 
    ▶︎ Visit us online: www.guideyourlightnetwork.com 
    ▶︎ Get in contact: info@guideyourlightnetwork.com
    ▶︎ LinkedIn: https://www.linkedin.com/company/guide-your-light-network-podcasts-with-purpose/ 
    ▶︎ Instagram: https://www.instagram.com/guideyourlight/ 
    ▶︎ Your host: www.maritzabarone.com 
    See omnystudio.com/listener for privacy information.

    • 5 min
    EP #3 // PODCASTING TRENDS & TECH YOU NEED TO KNOW with Richard Palmer VP, Triton Digital

    EP #3 // PODCASTING TRENDS & TECH YOU NEED TO KNOW with Richard Palmer VP, Triton Digital

    Richard Palmer, is VP of market development & strategy for Triton digital, the global technology (and service leader) to the digital audio and podcast industry, which operates in more than 80 countries. 
    Richard drives growth and market strategy throughout the Asia-Pacific region. 
    He also provides invaluable guidance and advice to publishers and broadcasters on the ever-evolving landscape of streaming, podcasting, measurement, and advertising technology.
    Today we are going to chat about the podcasting trends that we are seeing in today's market, in this ever evolving and exciting medium of the podcasting world. 
    //
    This podcast is brought to you by Guide Your Light Network | We create podcasts with purpose. 
    ▶︎ Visit us online: www.guideyourlightnetwork.com 
    ▶︎ Get in contact: info@guideyourlightnetwork.com
    ▶︎ LinkedIn: https://www.linkedin.com/company/guide-your-light-network-podcasts-with-purpose/ 
    ▶︎ Instagram: https://www.instagram.com/guideyourlight/ 
    ▶︎ Your host: www.maritzabarone.com 
    See omnystudio.com/listener for privacy information.

    • 37 min
    EP#2 // RAISING THE KERTON ON YOUR PODCAST - with Branded Podcast Strategist Kim Kerton

    EP#2 // RAISING THE KERTON ON YOUR PODCAST - with Branded Podcast Strategist Kim Kerton

    RAISING THE KERTON ON YOUR PODCAST - with Branded Podcast Strategist Kim Kerton
    Kim Kerton is a podcast strategist who has worked with commercial radio networks & leading brands. Plus the host, creator and producer of Unemployed & Afraid, a popular small business podcast. 
    In this conversation you will
    Learn about the strategy behind branded podcasts vs creator led podcasts Why brands should consider podcasts as part of their marketing strategy Useful method to launch and grow a successful podcast Click here to listen to Kim's podcast, Unemployed & Afraid or connect with Kim here: https://goodsideofthebed.com.au/ 
    //
    This podcast is brought to you by Guide Your Light Network | We create podcasts with purpose. 
    ▶︎ Visit us online: www.guideyourlightnetwork.com 
    ▶︎ Get in contact: info@guideyourlightnetwork.com
    ▶︎ LinkedIn: https://www.linkedin.com/company/guide-your-light-network-podcasts-with-purpose/ 
    ▶︎ Instagram: https://www.instagram.com/guideyourlight/ 
    ▶︎ Your host: www.maritzabarone.com 
     
    See omnystudio.com/listener for privacy information.

    • 50 min
    EP #1 // 5 REASONS WHY YOU SHOULDN'T START A PODCAST

    EP #1 // 5 REASONS WHY YOU SHOULDN'T START A PODCAST

    Welcome to Podcasting with Purpose.
    We love the podcasting medium… a lot, as it has been so instrumental in our business success and personally. But It is important to say, straight off the bat, that podcasting is quite possibly not for everyone.  
    In this episode we share 5 important reasons why you should NOT start a podcast. 
    Click play to find out what they are! 
    //
    This podcast is brought to you by Guide Your Light Network | We create podcasts with purpose. 
    ▶︎ Visit us online: www.guideyourlightnetwork.com 
    ▶︎ Get in contact: info@guideyourlightnetwork.com
    ▶︎ LinkedIn: https://www.linkedin.com/company/guide-your-light-network-podcasts-with-purpose/ 
    ▶︎ Instagram: https://www.instagram.com/guideyourlight/ 
    ▶︎ Your host: www.maritzabarone.com 
    See omnystudio.com/listener for privacy information.

    • 8 min

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