Pondered Bytes

Ilsmarie Presilia
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You know how a lot of companies provide solutions that their customers struggle to connect with? A lot of these ideas are great but are executed poorly or are lacking depth and purpose. In this show, the host Ilsmarie Presilia, Brand Strategist and founder of The Ponder Lab - a brand consultancy studio in the Netherlands - talks about how people behave and react to brands and design, familiarising you enough so you can communicate your vision properly to your audience. Consider subscribing, sharing and leaving a kind rating. Learn more about The Ponder Lab here: https://www.theponderlab.com

  1. 2025. 08. 01.

    The Rise of Non-leaders: A Story of Lost Culture

    Edelman’s latest Trust Barometer (2025) shows that not only is trust plummeting across society, but that in addition, grievance is sharply on the rise. Globally there’s a feeling of being left behind—why is this, and what does leadership have to do with it? In this solo monologue, I hypothesise how culture, our positivity obsession, and the democratisation of leadership roles may be fueling both distrust and resentment. When everyone is cast as a leader or entrepreneur, does society suffer? Let’s dig in and ponder. Links Free downloadable PDF booklet: https://tinyurl.com/pb-ildc-EP1 2025 Edelman Trust Barometer: https://www.edelman.com/trust/2025/trust-barometer Questions, thoughts? Leave a comment or send me an email (ponderedbytes@protonmail.com). Like these episodes? Consider buying me a tea. More resources? Pondered Insights! https://theponderlab.substack.com/ https://theponderlab.gumroad.com/ Socials https://zaap.bio/theponderlab https://instagram.com/theponderlab https://www.pinterest.com/theponderlab/ Show notes Pondered Bytes is hosted and edited by Ilsmarie Presilia. Music: "Cognitive Trap Blues" by Suno. Brought to you by The Ponder Lab, now broadcasting from a different continent.

    The Rise of Non-leaders: A Story of Lost Culture

  2. 시즌2 예고편

    Trailer: Pondered Bytes—Inferior Leadership = Doomed Company with Ilsmarie Presilia

    Pondered Bytes is back—with a twist! After a few years away and now broadcasting from an entirely different continent, the podcast returns as an ongoing miniseries: Inferior Leadership = Doomed Company. This time, we’re diving into leadership, its supporting roles, and workplace culture—exploring how all of these are shaped by fascinating cognitive phenomena. And yes, just like the main show, this miniseries is a solo journey… though anything could happen in an ongoing series. Whether you’re a longtime listener or just discovering the podcast, Inferior Leadership = Doomed Company promises deeper dives, sharper insights, and unfiltered reflections. Get ready for a more direct, honest, and bold take—designed to leave you with plenty to ponder after each episode. Curious about what makes organisations tick (or crumble)? You’re in the right place. Have thoughts or topics you want covered? Drop a message in the comments or send me an email at ponderedbytes@protonmail.com! Let’s continue pondering together—and remember: stay critical, rebels.

    Trailer: Pondered Bytes—Inferior Leadership = Doomed Company with Ilsmarie Presilia

  3. 2022. 06. 30.

    The intricacies of culture

    Culture is everywhere, but only a few know and understand what it is. In this final episode of Pondered Bytes - for now - we investigate, and explore the various ways of doing things and how there really isn't a "right" way. Links https://www.linkedin.com/in/ipresilia/ https://www.theponderlab.com/ https://theponderlab.substack.com https://www.goodreads.com/book/show/30257963-12-rules-for-life?from_search=true&from_srp=true&qid=t3vCS5Osib&rank=1 Questions? ponderedbytes@protonmail.com Join the Newsletter - The Ponder Lab's most pondered insights delivered right to your inbox https://theponderlab.substack.com Like these episodes? Consider buying me a tea. Show notes Pondered Bytes is hosted and edited by Ilsmarie Presilia. Music is "waveform" by Emescii and "Neuron Parking" by Pelayo from Unminus. Brought to you by The Ponder Lab. The Ponder Lab is a brand consultancy studio that specialises in closing the gaps between businesses and their clients by elevating brands and giving them meaning in an era of increased clutter and declined trust.

  4. 2022. 05. 27.

    To niche or not to niche, that is the question

    Should we or shouldn't we niche? Many of us think of niching as limiting and confining, but what if this wasn't the case, and we instead had a little bit of "commitment issues"? In this episode, I'm not looking to convince, but aim to suggest an unusual perspective. Links https://anchor.fm/ponderedbytes/episodes/Are-your-clients-gossiping-about-you-e14hpok https://theponderlab.substack.com/p/why-are-we-here https://theponderlab.substack.com/p/its-not-the-ideas-alone-that-make?sd=fs https://www.youtube.com/watch?v=pjIdJRWJQAA https://www.youtube.com/watch?v=EB01P3KAojc&t=7s https://www.theponderlab.com Questions? ponderedbytes@protonmail.com Join the Newsletter - The Ponder Lab's most pondered insights delivered right to your inbox https://theponderlab.substack.com Like these episodes? Consider buying me a tea. Show notes Pondered Bytes is hosted and edited by Ilsmarie Presilia. Music is "waveform" by Emescii and "Neuron Parking" by Pelayo from Unminus. Brought to you by The Ponder Lab. The Ponder Lab is a brand consultancy studio that specialises in closing the gaps between businesses and their clients by elevating brands and giving them meaning in an era of increased clutter and declined trust.

  5. 2022. 04. 25.

    Know Thyself

    Not much can be achieved without a WHY for long - that has been established already - but what's more important than that, AND drives every decision and action? Before we can start with WHY we must know who we are. Do you know who you are and why you should know yourself in the first place? If you don't know the answer to these questions, worry not. In this episode, we'll get to the root of it all and explore the only constant; our values. Links https://youtu.be/-tBXqs0pRVQ?t=188 https://www.edelman.com/trust/2022-trust-barometer https://youtu.be/eI1yo-a3QBs?t=137 https://youtu.be/mL4l75rMIiQ?t=738 https://youtu.be/5mKxekNhMqY?t=61 https://theponderlab.medium.com https://www.theponderlab.com Also interesting https://www.youtube.com/watch?v=fzCb1qPUbko Questions? ponderedbytes@protonmail.com Join the Newsletter - The Ponder Lab's most pondered insights delivered right to your inbox https://theponderlab.substack.com Like these episodes? Consider buying me a tea. Show notes Pondered Bytes is hosted and edited by Ilsmarie Presilia. Music is "waveform" by Emescii and "Neuron Parking" by Pelayo from Unminus. Brought to you by The Ponder Lab. The Ponder Lab is a brand consultancy studio that specialises in closing the gaps between businesses and their clients by elevating brands and giving them meaning in an era of increased clutter and declined trust.

  6. 2022. 03. 18.

    What will your brand’s obituary say?

    We live life with the thought and fear that it’ll all end one day. What if it doesn’t have to be something we fear, but should instead embrace? In this episode I talk about mistakes, regrets, death, and how obituaries can bring us solace. Links https://www.aesc.org/insights/magazine/article/go-long-why-long-term-thinking-your-best-short-term-strategy https://www.youtube.com/watch?v=ka8L1YMR88U https://www.youtube.com/watch?v=m45eymlraJs https://theponderlab.medium.com https://www.theponderlab.com Questions? ponderedbytes@protonmail.com Join the Newsletter - The Ponder Lab's most pondered insights delivered right to your inbox https://theponderlab.substack.com Like these episodes? Consider buying me a tea. Show notes Pondered Bytes is hosted and edited by Ilsmarie Presilia. Music is "waveform" by Emescii and "Neuron Parking" by Pelayo from Unminus. Brought to you by The Ponder Lab. The Ponder Lab is a brand consultancy studio that specialises in closing the gaps between businesses and their clients by elevating brands and giving them meaning in an era of increased clutter and declined trust.

  7. 2022. 02. 23.

    Why brands need to have substance

    “Can you elaborate on what you mean with a brand having substance?” In this episode of Pondered Bytes, I answer this listener’s question and explain why substance is not only a ‘good-to-have’ for your brand, but a necessity. Let’s continue the conversation; if you have any questions or suggestions, feel free to send them over to ponderedbytes@protonmail.com Links https://theponderlab.medium.com https://www.theponderlab.com Questions? ponderedbytes@protonmail.com Like these episodes? Consider buying me a tea. Show notes Pondered Bytes is hosted and edited by Ilsmarie Presilia. Music is "waveform" by Emescii and "Neuron Parking" by Pelayo from Unminus. Brought to you by The Ponder Lab. The Ponder Lab is a brand consultancy studio that specialises in closing the gaps between businesses and their clients by elevating brands and giving them meaning in an era of increased clutter and declined trust.

  8. 2022. 01. 24.

    On your brand becoming what you didn't intend

    Sometimes our brands and the services we provide may be interpreted completely different from what we intended. This episode covers caring and when it no longer seems enough. The question is: “are we devoted to our audience, or do we do things in a perfunctory manner yet expect them to be happy?”. Links https://theponderlab.medium.com https://www.theponderlab.com Questions? ponderedbytes@protonmail.com Like these episodes? Consider buying me a tea. More Resources Recommended Books: https://www.theponderlab.com/recommended-books Show notes Pondered Bytes is hosted and edited by Ilsmarie Presilia. Music is "waveform" by Emescii and "Neuron Parking" by Pelayo from Unminus. Brought to you by The Ponder Lab. The Ponder Lab is a brand consultancy studio that specialises in closing the gaps between businesses and their clients by elevating brands and giving them meaning in an era of increased clutter and declined trust.

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예고편

소개

You know how a lot of companies provide solutions that their customers struggle to connect with? A lot of these ideas are great but are executed poorly or are lacking depth and purpose. In this show, the host Ilsmarie Presilia, Brand Strategist and founder of The Ponder Lab - a brand consultancy studio in the Netherlands - talks about how people behave and react to brands and design, familiarising you enough so you can communicate your vision properly to your audience. Consider subscribing, sharing and leaving a kind rating. Learn more about The Ponder Lab here: https://www.theponderlab.com

정보

  • 제작진
    Ilsmarie Presilia
  • 방송 연도
    2021년 - 2025년
  • 에피소드
    15
  • 등급
    무삭제판
  • 저작권
    © Ilsmarie Presilia
  • 웹사이트 보기
    Pondered Bytes