Powerful Personal Brand

Claire Bahn
Powerful Personal Brand

Have you ever wondered why some people seem to get all the attention in your industry, press interviews, and opportunities flock to them? In this podcast, Claire Bahn, personal brand strategist, will discuss tangible ways to increase your visibility and influence in your industry. She will also interview industry leaders to learn how they built their reputations and influence to have a meaningful impact on their industry and business. Themes include: • How to become a thought leader • How to build a successful career using your personal brand • How to position yourself for increased opportunities (jobs, promotions, speaking engagements, etc.) • How to positively impact your industry and share your expertise to help others. • How a leader’s visibility impacts their company or startup. Learn more about Claire at: clairebahn.com Learn more about the podcast at: https://clairebahn.com/powerful-personal-brand-podcast/ Find Claire on Social Media at @clairebahn LinkedIn at: linkedin.com/in/clairebahn/

  1. 10 Ways You Could Be Sabotaging Your Personal Brand

    FEB 21

    10 Ways You Could Be Sabotaging Your Personal Brand

    If you are serious about forging your personal brand, it’s worth it to address latent self-sabotaging ways. Here’s how to spot the 10 most common ways professionals sabotage their personal brands: Establishing a strong personal brand starts with addressing yourself. That can look like keeping your cool while strangers (or worse yet, “friends”) throw shade in your comment section. It can look like honing a new skill you want to be known for, launching a podcast even though you are scared stiff, or doing research on your audience before you draft any content. Your brand can only be as strong as you. If that sentence rubs you the wrong way, it could be a hint that there is a quality about yourself that you want to keep hidden. While perfectly human, our insecurities can sink our brand before it has a chance to put down roots.  For a full breakdown of the self-sabotage I see the most often, watch the full video. Wondering how your personal brand ranks? Take my short Personal Brand Rating Assessment to find out: https://clairebahn.com/personal-brand-rating For More Personal Branding Tips Check-Out: ✅ The 3 A's of Personal Branding https://youtu.be/6pG9MgvNoJI ✅ Podcast Tips for Host and Guest https://youtu.be/6u_NBpbCe2c ✅ Why Personal Branding is Important for Your Career Advancement https://youtu.be/35dy_4XOn7g ✅ Common Myths and Mistakes of Digital marketing https://youtu.be/tCSHmVyq6fM Let’s connect on LinkedIn! https://www.linkedin.com/in/clairebahn/ Follow me on Instagram! https://www.instagram.com/clairebahn/ Say hello on Twitter! https://twitter.com/clairebahn About Claire Bahn Claire Bahn is a serial entrepreneur and the CEO and Founder of Claire Bahn Group (CBG), a strategic marketing communications and branding agency. CBG has deep expertise in public relations, strategic communications, personal branding, executive branding, reputation management, social media management, video production, podcast production, and promotion. For over 15 years, Claire has been helping leading businesses, high-achieving CEOs, executives, investors, and founders maximize their authority and influence to accelerate business growth, gain recognition and increase opportunities. As an entrepreneur and influencer with over 90,000 followers across social media, she learned the importance of creating and curating a strong personal and business brand to magnetize opportunities and boost visibility. Her mission is to help others leverage their brands to develop the authority, influence, and trust they need to exceed their career and life goals. She’s been featured in Entrepreneur, Forbes, This Week in Startups with Jason Calacanis, MarketWatch, and Ticker Australia, to name just a few. #collegeapplication #collegeapplications #collegeapplicant #collegeapplicationtips #collegeapplicationhelp #collegeapplicants #personalbranding #personalbrandingtips #CEObranding #marketingagency

    18 min
  2. Essential Podcast Tips for Host and Guest: How to Get Started

    10/19/2023

    Essential Podcast Tips for Host and Guest: How to Get Started

    If you want to create a warm connection with your audience, look no further than these podcasting tips: My guest today has a professional background in radio, but you don’t need a background in broadcasting to launch a successful podcast. In this episode, we share practical podcast tips, lessons, hardships, and insights that we wish we knew when we first started our own podcasts. Whether you are a first-time podcast host or guest, these podcast tips will help illuminate your next steps and your potential strategies. What podcasting questions do you have? Guest Bio and Links: Ginni is the Founder & CEO at Ginni Media. With a career spanning over a decade in broadcast radio, Ginni has become a distinct voice in podcasting. Her family migrated to Australia from Sri Lanka when she was two years old. Shy and timid, in her first weeks at school, she didn’t speak at all. It was only through the encouragement of her teachers and best friend that she found the confidence to speak up. LinkedIn - https://www.linkedin.com/in/ginnisaraswati/ Website - ginnimedia.com Instagram - https://www.instagram.com/theginnishow/?hl=en Do you know how your personal brand ranks? Take my short Personal Brand Rating Assessment to find out: https://clairebahn.com/personal-brand-rating For More Personal Branding Tips Check-Out: ✅ The 3 A's of Personal Branding https://youtu.be/6pG9MgvNoJI ✅ Podcast Tips for Host and Guest https://youtu.be/6u_NBpbCe2c ✅ Why Personal Branding is Important for Your Career Advancement https://youtu.be/35dy_4XOn7g ✅ Common Myths and Mistakes of Digital marketing https://youtu.be/tCSHmVyq6fM Let’s connect on LinkedIn! https://www.linkedin.com/in/clairebahn/ Follow me on Instagram! https://www.instagram.com/clairebahn/ Say hello on Twitter! https://twitter.com/clairebahn About Claire Bahn Claire Bahn is a serial entrepreneur and the CEO and Founder of Claire Bahn Group (CBG), a strategic marketing communications and branding agency. CBG has deep expertise in public relations, strategic communications, personal branding, executive branding, reputation management, social media management, video production, podcast production, and promotion. For over 15 years, Claire has been helping leading businesses, high-achieving CEOs, executives, investors, and founders maximize their authority and influence to accelerate business growth, gain recognition and increase opportunities. As an entrepreneur and influencer with over 90,000 followers across social media, she learned the importance of creating and curating a strong personal and business brand to magnetize opportunities and boost visibility. Her mission is to help others leverage their brands to develop the authority, influence, and trust they need to exceed their career and life goals. She’s been featured in Entrepreneur, Forbes, This Week in Startups with Jason Calacanis, MarketWatch, and Ticker Australia, to name just a few. #collegeapplication #collegeapplications #collegeapplicant #collegeapplicationtips #collegeapplicationhelp #collegeapplicants #personalbranding #personalbrandingtips #CEObranding #marketingagency

    39 min
  3. How to Leverage your Expertise with Your Personal Brand

    06/29/2023

    How to Leverage your Expertise with Your Personal Brand

    Is being an expert all it takes to build a brand? No. And here’s why: There is often a significant disconnect between “founder logic” and “customer logic.” In other words, the details that founders typically care about are rarely the same details that customers care about. That misunderstanding between them creates pain points for customers. My guest today is an industry expert who identified and leveraged that disconnection to build legitimacy into his personal brand. The way he built it might surprise you. Which tip did you find the most helpful? Share your thoughts in the comments! About the Guest: Bryan Clayton is the Tech Founder and CEO of GreenPal, an app called the Uber of lawn care. Bryan is in charge of GreenPal’s strategic direction and growth to become the platform that powers the lawn care industry. Bryan has been in the lawn care industry his entire working life starting with mowing neighbor’s lawns in high school to ultimately founding Peach Tree Inc, a market-leading landscape company in the southeast. Where to Connect with Bryan: Website - yourgreenpal.com LinkedIn -linkedin.com/in/bryan-clayton Instagram - @bryanmclayton Twitter - twitter.com/bryanmclayton Wondering how your personal brand ranks? Take my short Personal Brand Rating Assessment to find out: https://clairebahn.com/personal-brand-rating For More Personal Branding Tips Check-Out: ✅ The 3 A's of Personal Branding https://youtu.be/6pG9MgvNoJI ✅ Podcast Tips for Host and Guest https://youtu.be/6u_NBpbCe2c ✅ Why Personal Branding is Important for Your Career Advancement https://youtu.be/35dy_4XOn7g ✅ Common Myths and Mistakes of Digital marketing https://youtu.be/tCSHmVyq6fM Let’s connect on LinkedIn! https://www.linkedin.com/in/clairebahn/ Follow me on Instagram! https://www.instagram.com/clairebahn/ Say hello on Twitter! https://twitter.com/clairebahn About Claire Bahn Claire Bahn is a serial entrepreneur and the CEO and Founder of Claire Bahn Group (CBG), a strategic marketing communications and branding agency. CBG has deep expertise in public relations, strategic communications, personal branding, executive branding, reputation management, social media management, video production, podcast production, and promotion. For over 15 years, Claire has been helping leading businesses, high-achieving CEOs, executives, investors, and founders maximize their authority and influence to accelerate business growth, gain recognition and increase opportunities. As an entrepreneur and influencer with over 90,000 followers across social media, she learned the importance of creating and curating a strong personal and business brand to magnetize opportunities and boost visibility. Her mission is to help others leverage their brands to develop the authority, influence, and trust they need to exceed their career and life goals. She’s been featured in Entrepreneur, Forbes, This Week in Startups with Jason Calacanis, MarketWatch, and Ticker Australia, to name just a few. #personalbranding #personalbrandingtips #CEObranding #marketingagency #personalbranding101 #personalbrandstrategy

    28 min
  4. Tips for Rebranding Within the Same Industry

    06/22/2023

    Tips for Rebranding Within the Same Industry

    Are you due for a rebrand? If so, how can you do it without losing your audience and credibility? My guest today went from being a top-performing litigator who wore navy suits every day to becoming a colorful TikTok sensation. How did she pull it off? Through authentic personal branding. Now more than ever, those know, like, and trust factors are critical for separating yourself from other professionals doing the same thing. This video is a great starting point if you don’t know how to rebrand yourself successfully online. Which of these tips would move the needle on your personal brand growth? Share your thoughts in the comments! About the Guest: Nakia is an intellectual property attorney, business strategist, and success coach for attorneys. She provides the best solutions for entrepreneurs who want to be fully protected wherever they are in their business journey. Where to connect with Nakia: TikTok - https://www.tiktok.com/discover/yoursmallbizattorney Twitter - NakiaGrayEsq IG - https://www.instagram.com/nakiagrayesq/?hl=en LinkedIn - https://www.linkedin.com/in/nakiagrayesq/ Website - https://www.nakiagray.com/ Legal website - https://graylegalpc.com/ Wondering how your personal brand ranks? Take my short Personal Brand Rating Assessment to find out: https://clairebahn.com/personal-brand-rating For More Personal Branding Tips Check-Out: ✅ The 3 A's of Personal Branding https://youtu.be/6pG9MgvNoJI ✅ Podcast Tips for Host and Guest https://youtu.be/6u_NBpbCe2c ✅ Why Personal Branding is Important for Your Career Advancement https://youtu.be/35dy_4XOn7g ✅ Common Myths and Mistakes of Digital Marketing https://youtu.be/tCSHmVyq6fM Let’s connect on LinkedIn! https://www.linkedin.com/in/clairebahn/ Follow me on Instagram! https://www.instagram.com/clairebahn/ Say hello on Twitter! https://twitter.com/clairebahn About Claire Bahn Claire Bahn is a serial entrepreneur and the CEO and Founder of Claire Bahn Group (CBG), a strategic marketing communications and branding agency. CBG has deep expertise in public relations, strategic communications, personal branding, executive branding, reputation management, social media management, video production, podcast production, and promotion. For over 15 years, Claire has been helping leading businesses, high-achieving CEOs, executives, investors, and founders maximize their authority and influence to accelerate business growth, gain recognition and increase opportunities. As an entrepreneur and influencer with over 90,000 followers across social media, she learned the importance of creating and curating a strong personal and business brand to magnetize opportunities and boost visibility. Her mission is to help others leverage their brands to develop the authority, influence, and trust they need to exceed their career and life goals. She’s been featured in Entrepreneur, Forbes, This Week in Startups with Jason Calacanis, MarketWatch, and Ticker Australia, to name just a few. #rebranding #rebrand #rebrandingtips #rebranding101 #rebrandideas #rebrandexamples #rebrandvideo #rebrandyourself #rebrandyourbusiness #personalbranding #personalbrandingtips #CEObranding #marketingagency

    26 min
  5. Growth Strategies from a Top Digital Content Creator

    06/14/2023

    Growth Strategies from a Top Digital Content Creator

    What can we learn from someone with 1 million followers about building a personal brand? After getting into the digital content creator game, you soon learn a few rules that apply to everyone. Effective growth strategies can be applied across a multitude of industries. The foundation of solid content creation is the same: answer your audience’s burning questions. Successful digital content creation is more than posting on Instagram at peak engagement times. Watch the full video to learn how my guest today built a TikTok following of more than 1.4 million. What unexpected takeaway did you learn from Eric’s story? Share your thoughts in the comments! About the Guest: Eric Ita is a world-class photographer, dog trainer and behaviorist, and a renaissance man with a particular love for nature and capturing moments. Eric has established more than 1.4 Million followers on Tik Tok since 2020, and uses his fresh and casual approach to continue building his online audience. Where to connect with Eric: YouTube - https://www.youtube.com/c/EricIta IG - https://www.instagram.com/ericandcaprithepup/ Website - https://www.ericandcaprithepup.com/about TikTik - https://www.tiktok.com/@ericandcaprithepup?lang=en For More Personal Branding Tips Check-Out: ✅ The 3 A's of Personal Branding https://youtu.be/6pG9MgvNoJI ✅ Podcast Tips for Host and Guest https://youtu.be/6u_NBpbCe2c ✅ Why Personal Branding is Important for Your Career Advancement https://youtu.be/35dy_4XOn7g ✅ Common Myths and Mistakes of Digital marketing https://youtu.be/tCSHmVyq6fM Let’s connect on LinkedIn! https://www.linkedin.com/in/clairebahn/ Follow me on Instagram! https://www.instagram.com/clairebahn/ Say hello on Twitter! https://twitter.com/clairebahn About Claire Bahn Claire Bahn is a serial entrepreneur and the CEO and Founder of Claire Bahn Group (CBG), a strategic marketing communications and branding agency. CBG has deep expertise in public relations, strategic communications, personal branding, executive branding, reputation management, social media management, video production, podcast production, and promotion. For over 15 years, Claire has been helping leading businesses, high-achieving CEOs, executives, investors, and founders maximize their authority and influence to accelerate business growth, gain recognition and increase opportunities. As an entrepreneur and influencer with over 90,000 followers across social media, she learned the importance of creating and curating a strong personal and business brand to magnetize opportunities and boost visibility. Her mission is to help others leverage their brands to develop the authority, influence, and trust they need to exceed their career and life goals. She’s been featured in Entrepreneur, Forbes, This Week in Startups with Jason Calacanis, MarketWatch, and Ticker Australia, to name just a few. #digitalcontentcreation #contentcreator #contentcreation #contentcreatortips #contentcreationtips #contentcreation101 #personalbranding #personalbrandingtips #CEObranding #marketingagency #contentcreationforbegginers #contentcreationtipsandtricks #TikTokcontentcreationtips #tiktkcontentcreation

    44 min
  6. Personal Branding Strategies for College Applicants

    06/07/2023

    Personal Branding Strategies for College Applicants

    The rules for college applicants have changed. If you know anyone who will be applying to colleges soon, find out ways they can set themselves apart in their pursuit of enrolling in their dream university. Today’s student faces unique challenges when it comes to satisfying the criteria that is important to job recruiters and university enrollment personnel. My guest today makes a case for why students SHOULD post online and leverage their personal brands to their advantage. What are your thoughts about college applicants building their personal brands? Share your thoughts in the comments! About the Guest: Stacey Ross Cohen is the president and CEO of @CoCommPR, a personal branding expert, and the author of Brand Up: The Ultimate Playbook for College and Career Success in the Digital World Where to Connect with Stacey: LinkedIn - https://www.linkedin.com/in/staceycohen2/ Twitter - https://twitter.com/StaceyRossCohen IG - https://www.instagram.com/staceyrosscohen/ Website - https://staceyrosscohen.com/ Book link: https://www.amazon.com/Brand-Up-Ultimate-Playbook-College/dp/1637585381 For More Personal Branding Tips Check-Out: ✅ The 3 A's of Personal Branding https://youtu.be/6pG9MgvNoJI ✅ Podcast Tips for Host and Guest https://youtu.be/6u_NBpbCe2c ✅ Why Personal Branding is Important for Your Career Advancement https://youtu.be/35dy_4XOn7g ✅ Common Myths and Mistakes of Digital marketing https://youtu.be/tCSHmVyq6fM Let’s connect on LinkedIn! https://www.linkedin.com/in/clairebahn/ Follow me on Instagram! https://www.instagram.com/clairebahn/ Say hello on Twitter! https://twitter.com/clairebahn About Claire Bahn Claire Bahn is a serial entrepreneur and the CEO and Founder of Claire Bahn Group (CBG), a strategic marketing communications and branding agency. CBG has deep expertise in public relations, strategic communications, personal branding, executive branding, reputation management, social media management, video production, podcast production, and promotion. For over 15 years, Claire has been helping leading businesses, high-achieving CEOs, executives, investors, and founders maximize their authority and influence to accelerate business growth, gain recognition and increase opportunities. As an entrepreneur and influencer with over 90,000 followers across social media, she learned the importance of creating and curating a strong personal and business brand to magnetize opportunities and boost visibility. Her mission is to help others leverage their brands to develop the authority, influence, and trust they need to exceed their career and life goals. She’s been featured in Entrepreneur, Forbes, This Week in Startups with Jason Calacanis, MarketWatch, and Ticker Australia, to name just a few. #collegeapplication #collegeapplications #collegeapplicant #collegeapplicationtips #collegeapplicationhelp #collegeapplicants #personalbranding #personalbrandingtips #CEObranding #marketingagency

    39 min
  7. How to Build A Personal Brand That Grows With You

    05/24/2023

    How to Build A Personal Brand That Grows With You

    Many professionals who are considering a career change feel uneasy about pivoting their careers, especially after building a personal brand around their expertise. However, a career change does not mean you have to give up ground in your personal branding journey. Watch the full episode to learn how you can ensure your personal brand evolves as you do. What questions do you have about creating an adaptable personal brand? Add them in the comments! About the Guest: Charley is the Founder and CEO of Rocket Lawyer Incorporated, one of the most widely used legal services in the world. He is also a retired US Naval Officer and Golf War Veteran. His experience as an attorney representing startups exposed him to both the high cost and high value of great legal advice. Where to Connect with Charley: LinkedIn - @charleymoore Twitter - @charleymooreesq Website - https://www.rocketlawyer.com/ For More Personal Branding Tips Check-Out: ✅ The 3 A's of Personal Branding https://youtu.be/6pG9MgvNoJI ✅ Podcast Tips for Host and Guest https://youtu.be/6u_NBpbCe2c ✅ Why Personal Branding is Important for Your Career Advancement https://youtu.be/35dy_4XOn7g ✅ Common Myths and Mistakes of Digital marketing https://youtu.be/tCSHmVyq6fM Let’s connect on LinkedIn! https://www.linkedin.com/in/clairebahn/ Follow me on Instagram! https://www.instagram.com/clairebahn/ Say hello on Twitter! https://twitter.com/clairebahn About Claire Bahn Claire Bahn is a serial entrepreneur and the CEO and Founder of Claire Bahn Group (CBG), a strategic marketing communications and branding agency. CBG has deep expertise in public relations, strategic communications, personal branding, executive branding, reputation management, social media management, video production, podcast production, and promotion. For over 15 years, Claire has been helping leading businesses, high-achieving CEOs, executives, investors, and founders maximize their authority and influence to accelerate business growth, gain recognition and increase opportunities. As an entrepreneur and influencer with over 90,000 followers across social media, she learned the importance of creating and curating a strong personal and business brand to magnetize opportunities and boost visibility. Her mission is to help others leverage their brands to develop the authority, influence, and trust they need to exceed their career and life goals. She’s been featured in Entrepreneur, Forbes, This Week in Startups with Jason Calacanis, MarketWatch, and Ticker Australia, to name just a few. #personalbrandmarketing #personbrand #personabranding #CEObranding #branding #executivebranding #personalbrandingtips #personalbrandstrategy #personalbranding101 #personalbrandstrategies

    26 min
  8. 05/17/2023

    Marketing: How Hard Can It Be?

    Marketing is easy in the same way that being a pro athlete is “easy” - it comes more naturally to some, but it always requires work. My team and I have a joke about pushing the marketing “easy button” that spits out organic followers and flawless content. The truth is that even for professionals, marketing is a challenge. If it were as easy as most people assume, why do the world’s most prolific brands designate one-third of their budgets toward marketing? Watch the full episode to find out what unseen work must go into effective marketing efforts. When did you first realize that Marketing is more complicated than it seems? I’d love to hear your story in the comments! For more expert Personal Branding tips, check out my free Masterclass: https://bit.ly/claire-bahn-masterclass. For More Personal Branding Tips Check-Out: ✅ The 3 A's of Personal Branding https://youtu.be/6pG9MgvNoJI ✅ Podcast Tips for Host and Guest https://youtu.be/6u_NBpbCe2c ✅ Why Personal Branding is Important for Your Career Advancement https://youtu.be/35dy_4XOn7g ✅ Common Myths and Mistakes of Digital marketing https://youtu.be/tCSHmVyq6fM Let’s connect on LinkedIn! https://www.linkedin.com/in/clairebahn/ Follow me on Instagram! https://www.instagram.com/clairebahn/ Say hello on Twitter! https://twitter.com/clairebahn About Claire Bahn Claire Bahn is a serial entrepreneur and the CEO and Founder of Claire Bahn Group (CBG), a strategic marketing communications and branding agency. CBG has deep expertise in public relations, strategic communications, personal branding, executive branding, reputation management, social media management, video production, podcast production, and promotion. For over 15 years, Claire has been helping leading businesses, high-achieving CEOs, executives, investors, and founders maximize their authority and influence to accelerate business growth, gain recognition and increase opportunities. As an entrepreneur and influencer with over 90,000 followers across social media, she learned the importance of creating and curating a strong personal and business brand to magnetize opportunities and boost visibility. Her mission is to help others leverage their brands to develop the authority, influence, and trust they need to exceed their career and life goals. She’s been featured in Entrepreneur, Forbes, This Week in Startups with Jason Calacanis, MarketWatch, and Ticker Australia, to name just a few. #marketing #marketing101 #marketingagency #marketingtips #marketingstrategy #personalbrandmarketing #personbrand #personabranding #CEObranding #branding #executivebranding

    6 min
4.8
out of 5
11 Ratings

About

Have you ever wondered why some people seem to get all the attention in your industry, press interviews, and opportunities flock to them? In this podcast, Claire Bahn, personal brand strategist, will discuss tangible ways to increase your visibility and influence in your industry. She will also interview industry leaders to learn how they built their reputations and influence to have a meaningful impact on their industry and business. Themes include: • How to become a thought leader • How to build a successful career using your personal brand • How to position yourself for increased opportunities (jobs, promotions, speaking engagements, etc.) • How to positively impact your industry and share your expertise to help others. • How a leader’s visibility impacts their company or startup. Learn more about Claire at: clairebahn.com Learn more about the podcast at: https://clairebahn.com/powerful-personal-brand-podcast/ Find Claire on Social Media at @clairebahn LinkedIn at: linkedin.com/in/clairebahn/

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