PracticeCare

Carl White

PracticeCare is devoted to helping private practice owners in healthcare stay private. We do that via guests who offer bite-sized business experience and advice…the kind you didn’t get in school. Our guests are private practice owners and service providers who help them. If you want to know just enough about business decisions you face to make a good one, PracticeCare is for you.

  1. Vinny Sankaran on The Weaponization of AI in RCM

    قبل ١٩ ساعة

    Vinny Sankaran on The Weaponization of AI in RCM

    As AI makes billing faster, it also makes it easier for bad actors to target practices and their revenue cycle. My guest today works extensively in RCM, and implements AI in RCM, and he’ll open our eyes to the dark side and how to fight back.  Vinod (Vinny) brings over 15 years of experience in operations, financial analysis, strategy, growth, corporate development, strategic planning, and marketing. At MBWRCM, he is involved in applying his experience to optimize revenue cycle process flows to improve our clients' profitability and performance. In this episode Carl White and Vinny Sankaran discuss: AI-Driven Phishing and Fraud: How hackers are using Generative AI to create hyper-realistic fraudulent claims and payment redirect requests. The Evolving Cybersecurity Landscape: Why RCM systems are now the primary target for ransomware due to the high value of PHI and financial data. Defensive AI: Using AI to detect patterns in billing data that indicate a breach or fraudulent activity before it’s too late. Building a Redundancy Plan: Practical steps for independent practices to ensure continuity of claims processing during a widespread cyber outage. The Ethics of AI in Security: Addressing the liability shift when AI makes a decision that leads to a data exposure. Want to be a guest on PracticeCare®? Have an experience with a business issue you think others will benefit from? Come on PracticeCare® and tell the world! Here’s the link where you can get the process started. Connect with Vinny Sankaran https://www.linkedin.com/in/vinodsankaran/ Connect with Carl White Website: http://www.marketvisorygroup.com Email:  whitec@marketvisorygroup.com Facebook:  https://www.facebook.com/marketvisorygroup YouTube: https://www.youtube.com/channel/UCD9BLCu_i2ezBj1ktUHVmig LinkedIn: http://www.linkedin.com/in/healthcaremktg

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  2. Lorianne Isaacon on Getting Onboarding Right

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    Lorianne Isaacon on Getting Onboarding Right

    A material cost in a practice is the cost of replacing staff. One of the bigger people mistakes practices make is not properly onboarding and training a new hire. You wouldn’t think so given the costs, but it happens all the time. My guest today helps her clients with a variety of HR needs, including onboarding and training, and she’ll help us understand how to get onboarding right. Lorianne Isaacson is the founder of Personnel Matters, a company dedicated to helping business owners create stability, structure, and scalability through strong people systems. With decades of experience in operations, healthcare, and organizational development, Lorianne is known for turning chaos into clarity by building documented processes, clear roles, and accountability frameworks that allow businesses to thrive without owner burnout. Through Personnel Matters, she partners with small to mid-sized companies to design company blueprints and owner legacy frameworks that reduce turnover, improve performance, and create confident teams—so owners can step out of daily firefighting and into sustainable growth and lasting impact. In this episode Carl White and Lorraine Isaacson discuss: What it takes to get onboarding right Why so many practice owners make mistakes when onboarding The onboarding mistakes Lorraine typically sees with her clients Want to be a guest on PracticeCare®? Have an experience with a business issue you think others will benefit from? Come on PracticeCare® and tell the world! Here’s the link where you can get the process started. Connect with Lorraine Isaacson https://www.linkedin.com/company/achieve-stability, https://www.facebook.com/AchieveStability Connect with Carl White Website: http://www.marketvisorygroup.com Email:  whitec@marketvisorygroup.com Facebook:  https://www.facebook.com/marketvisorygroup YouTube: https://www.youtube.com/channel/UCD9BLCu_i2ezBj1ktUHVmig LinkedIn: http://www.linkedin.com/in/healthcaremktg

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  3. David Zetter on Why ERISA Is Your Friend

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    David Zetter on Why ERISA Is Your Friend

    When it comes to the law, the reflex is to say “I just want to stay out of trouble.” Of course you do, but can the law ever be your friend? Yes it can, especially if you know it better than the guy on the other side of the table. My guest today is an expert on ERISA, a law that is quite broad and applies to practices almost daily. He helps his clients apply ERISA to their benefit, and he’ll give us a few tips on this episode. David Zetter is the founder and President of Zetter HealthCare, LLC in Mechanicsburg, PA and has over 24 years of operational and healthcare experience. David is nationally recognized for his speaking, presentations and healthcare business expertise. He is well versed in regulatory requirements, revenue cycle management, credentialing and contracting, compliance, coding and documentation. He is considered an expert on Medicare, not only by his clients, but also through consultant colleagues and healthcare attorneys across the country. David is an expert on ERISA regulations, which protect over 80% of the claims in the US, and he knows how to stop payor recoupments dead in their tracks and what is legal and illegal in many payor contracts. David’s firm works with healthcare professional clients and facilities coast to coast, in all areas of practice and facility management. In this episode Carl White and David Zetter discuss: ERISA – its definition and scope, and the role of a fiduciary How practice owners can invoke ERISA to fight health insurance carriers 1) on systematic denials, 2) when the carrier is negligent, and 3) if a dispute goes to court How to fight an ERISA dispute related to a denial or underpayment Want to be a guest on PracticeCare®? Have an experience with a business issue you think others will benefit from? Come on PracticeCare® and tell the world! Here’s the link where you can get the process started. Connect with David Zetter https://zetter.com/ https://www.linkedin.com/company/zetter-healthcare/ https://www.linkedin.com/in/djzetter/ Connect with Carl White Website: http://www.marketvisorygroup.com Email:  whitec@marketvisorygroup.com Facebook:  https://www.facebook.com/marketvisorygroup YouTube: https://www.youtube.com/channel/UCD9BLCu_i2ezBj1ktUHVmig LinkedIn: http://www.linkedin.com/in/healthcaremktg

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  4. Debbie Rabishaw on The HR Basics Every Practice Must Have

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    Debbie Rabishaw on The HR Basics Every Practice Must Have

    Growing your practice without the essentials of HR in place is a risky choice. Some essentials are required by law. Other essentials are strategic pillars that will help you grow. My guest today works with physicians and practice leaders to add HR smartly to their practice, and she’ll tell us what these essentials are. Debbie Rabishaw has more than thirty years of HR leadership experience, much of it in healthcare and healthcare-related practices. She partners with physicians and practice leaders to navigate HR compliance, people operations, and growth in a highly regulated environment. As the founder of Next Step Advisory, Debbie provides fractional HR support focused on practical, real-world solutions that strengthen teams and support sustainable practice growth. In this episode Carl White and Debbie Rabishaw discuss: When healthcare practices typically realize they’ve outgrown their informal approach to HR What usually triggers leadership to finally address HR gaps The foundational HR systems should a growing healthcare practice should put in place before problems surface The biggest misconception healthcare leaders have about HR as their practice grows Want to be a guest on PracticeCare®? Have an experience with a business issue you think others will benefit from? Come on PracticeCare® and tell the world! Here’s the link where you can get the process started. Connect with Debbie Rabishaw https://www.linkedin.com/in/debbierabishaw/ Connect with Carl White Website: http://www.marketvisorygroup.com Email:  whitec@marketvisorygroup.com Facebook:  https://www.facebook.com/marketvisorygroup YouTube: https://www.youtube.com/channel/UCD9BLCu_i2ezBj1ktUHVmig LinkedIn: http://www.linkedin.com/in/healthcaremktg

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  5. Chris Mazzolini on A Bird's Eye View of What Physicians Are Facing

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    Chris Mazzolini on A Bird's Eye View of What Physicians Are Facing

    We’re all so steeped in our daily grind that it’s good to take a step back and scan our professional landscape. My guest today is a VP of content for numerous healthcare business journals. He sees a wide variety of challenges and opportunities in our space, and he’ll share what he’s seeing with us. Chris Mazzolini is a vice president of content at MJH Life Sciences. He oversees teams of talented editors who manage healthcare business brands, including Medical Economics, Chief Healthcare Executive and Physicians Practice, and the leading veterinary medicine brand, DVM360. Chris worked as a daily newspaper reporter prior to joining Medical Economics, and has a masters degree from Northwestern University and a bachelors degree from Kenyon College. In this episode Carl White and Chris Mazzolini discuss: Challenges and opportunities Chris sees related to competition, AI, reimbursement, staffing, and more Want to be a guest on PracticeCare®? Have an experience with a business issue you think others will benefit from? Come on PracticeCare® and tell the world! Here’s the link where you can get the process started. This Episode is Sponsored By Next Step Advisory This episode is sponsored by Next Step Advisory. Running a medical practice today means managing patient care, reimbursement pressure, staffing shortages, and ever-changing compliance requirements. Managing your people cannot just be administrative. It must support the business. Next Step Advisory provides senior level, fractional HR leadership to medical practices and healthcare adjacent businesses nationwide. With more than 30 years of HR experience, including deep work in healthcare and professional services environments, Next Step helps practice owners strengthen their teams, reduce risk, improve retention, and build the people infrastructure needed to scale. If your practice is growing or feeling operational strain, experienced HR leadership may be the advantage you are missing.  Learn more at nextstepadvisory.us. Connect with Chris Mazzolini https://www.linkedin.com/in/chris-mazzolini-687956194/ Connect with Carl White Website: http://www.marketvisorygroup.com Email:  whitec@marketvisorygroup.com Facebook:  https://www.facebook.com/marketvisorygroup YouTube: https://www.youtube.com/channel/UCD9BLCu_i2ezBj1ktUHVmig LinkedIn: http://www.linkedin.com/in/healthcaremktg

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  6. Dr. Rishin Shah on Running A Practice In 30 Hours / Week

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    Dr. Rishin Shah on Running A Practice In 30 Hours / Week

    Ask most private practice owners how many hours they work per week, and you’ll typically hear way more than 40. Is it possible to run a successful practice in less than that? My guest today is doing it, and he describes how in this episode. Dr. Shah is an interventional cardiologist with Prime Heart and Vascular in Dallas Area. He is also the founder of GoLean Health, a staffing company for healthcare practices. He is passionate about patient care and helping other physicians thrive in private practice. In this episode Carl White and Dr. Rishin Shah discuss: His practice’s description in detail for context, and what a typical day looks like for him Diverse revenue streams and operational efficiencies are the key ingredients How Dr. Shah reached this state and what’s next This Episode is Sponsored By Next Step Advisory This episode is sponsored by Next Step Advisory. Running a medical practice today means managing patient care, reimbursement pressure, staffing shortages, and ever-changing compliance requirements. Managing your people cannot just be administrative. It must support the business. Next Step Advisory provides senior level, fractional HR leadership to medical practices and healthcare adjacent businesses nationwide. With more than 30 years of HR experience, including deep work in healthcare and professional services environments, Next Step helps practice owners strengthen their teams, reduce risk, improve retention, and build the people infrastructure needed to scale. If your practice is growing or feeling operational strain, experienced HR leadership may be the advantage you are missing.  Learn more at nextstepadvisory.us. Want to be a guest on PracticeCare®? Have an experience with a business issue you think others will benefit from? Come on PracticeCare® and tell the world! Here’s the link where you can get the process started. Connect with Dr. Rishin Shah https://www.linkedin.com/in/rishin-shah/ Connect with Carl White Website: http://www.marketvisorygroup.com Email:  whitec@marketvisorygroup.com Facebook:  https://www.facebook.com/marketvisorygroup YouTube: https://www.youtube.com/channel/UCD9BLCu_i2ezBj1ktUHVmig LinkedIn: http://www.linkedin.com/in/healthcaremktg

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  7. Mariana Dalto on Bringing AI Into Your Practice

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    Mariana Dalto on Bringing AI Into Your Practice

    Are you ready to bring AI into your practice? My guest today specializes in helping entrepreneurs incorporate AI into their businesses, and she’ll share some ideas with us. Mariana Dalto is a Business Advisor and AI Marketing Consultant known for transforming how service-based businesses grow, scale, and lead with purpose. With over two decades of corporate marketing experience and advanced certifications from Business Made Simple and the 10X Coaching Program, Mariana blends timeless strategy with cutting-edge AI to help business owners unlock new levels of revenue and visibility. As the founder of The Dalto Revenue System—a proprietary framework “Powered by AI. Driven by Strategy.”—Mariana has helped entrepreneurs clarify their message, optimize their marketing, and streamline their operations using automation and smart content systems.  In this episode Carl White and Mariana Dalto discuss: The mindset changes that you and your staff need to make The changes in training you’ll need Objections Mariana hears and how to overcome them Want to be a guest on PracticeCare®? Have an experience with a business issue you think others will benefit from? Come on PracticeCare® and tell the world! Here’s the link where you can get the process started. AI Readiness Assessment for Private Practice https://marianadalto.com/private_practice Connect with Mariana Dalto https://www.linkedin.com/in/marianadalto/ https://www.youtube.com/@marianadalto https://www.instagram.com/marianadalto10x/ https://www.facebook.com/profile.php?id=61554905022760 Connect with Carl White Website: http://www.marketvisorygroup.com Email:  whitec@marketvisorygroup.com Facebook:  https://www.facebook.com/marketvisorygroup YouTube: https://www.youtube.com/channel/UCD9BLCu_i2ezBj1ktUHVmig LinkedIn: http://www.linkedin.com/in/healthcaremktg

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  8. Eric Miller on Planning to Exit Your Practice

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    Eric Miller on Planning to Exit Your Practice

    One day you’ll exit your practice. Exiting the way you want doesn’t happen on its own. It takes preparation. My guest today is a financial planner for private practice owners. He helps his clients exit their practices how they want to, and he’ll share his insights with us. Eric Miller is a seasoned financial planning professional with over 20 years of experience dedicated to empowering private practice owners and associates. As Co-Owner and Chief Financial Advisor of Econologics Financial Advisors, LLC, a Registered Investment Advisor, Eric specializes in strategic financial planning, including investments, retirement, asset protection, tax strategies, debt elimination, and business transition planning. A Registered Financial Consultant® (RFC) and graduate of Capital University, Eric is also a prolific author and speaker and has published countless articles, videos, and podcasts and is the bestselling author of How to Become a Financial Beast. He has presented at hundreds of events nationwide, and weekly hosts the Financial Beast Podcast. In this episode Carl White and Eric Miller discuss: The core ingredients in preparing to exitWhen practice owners should start the preparation processThe core mindset difference between those who prepare and those who do notWant to be a guest on PracticeCare®? Have an experience with a business issue you think others will benefit from? Come on PracticeCare® and tell the world! Here’s the link where you can get the process started. Connect with Eric Miller https://www.youtube.com/c/FinancialBeast facebook.com/econologicsfinancial linkedin.com/in/ericisyourbfff Connect with Carl White Website: http://www.marketvisorygroup.com Email:  whitec@marketvisorygroup.com Facebook:  https://www.facebook.com/marketvisorygroup YouTube: https://www.youtube.com/channel/UCD9BLCu_i2ezBj1ktUHVmig LinkedIn: http://www.linkedin.com/in/healthcaremktg

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PracticeCare is devoted to helping private practice owners in healthcare stay private. We do that via guests who offer bite-sized business experience and advice…the kind you didn’t get in school. Our guests are private practice owners and service providers who help them. If you want to know just enough about business decisions you face to make a good one, PracticeCare is for you.