Presentation Thinking GhostRanch Communications

What with Inside Out 2 around the corner (June 14th!), we wanted to bring back a “Presentation Preferred” crowd favorite and RE RELEASE this gem of an episode going through PIXAR’s 22 Rules for Storytelling.

This is an episode for: Disney & PIXAR fans, presenters, speakers and anyone feeling stuck in their creative process. 

It’s no secret that we love a good PIXAR story on this podcast. 

PIXAR’s “22 Rules of Storytelling” adds yet another piece to the list of incredible storytelling strategies and resources that PIXAR provides us. 

First put together by a former PIXAR writer, Emma Coats, these snippets of storytelling strategy are chock full of important life lessons, creative process advice and—obviously!—presentation applications. We brought friends of the Ranch Emily Pantoja and Asha Alaji-Sharif, our resident “Disney adults”, to really connect all 22 dots to the Presentation Thinking world.


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Tom Fowler—CEO, Venture Capitalist expert and startup mentor—is the person you want in your corner.

Tom spoke to us about the VC & startup world, creating pitch decks and presentation skills and we loved getting to know his unique breadth of experience in sports performance, investing and even theater (!). 

Most importantly, he walks us through—slide-by-slide—his ideal format for the perfect Pitch Deck to break through all the noisy advice out there. (Well, Tom said there’s no such thing as the perfect Pitch Deck, but this breakdown will get you pretty dang close). 

This is an episode for: Startup founders, folks in the VC world and anyone that’s had to pitch something.



What's in the Spice Cabinet??

Want to get in touch with Tom about taking your company to the next level? Or just talk startup shop? 


You can find him on LinkedIn


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What happens in Vegas…gets directly recorded onto our podcast! 

Mikey’s back from Las Vegas to spill the beans on all things Event Tech Live, an annual event for event marketing that brings in all sorts of new ideas and technology for the event industry to continue to be cutting edge. 

From learning about prioritizing the attendee experience to humanizing events, we learned that events are their own kind of presentations and as always—tell a story when done well. This is an episode for: event marketers, planners, presenters and anyone curious about emerging technology for events.



What's in the Spice Cabinet?

Find Event Tech Live and follow their next events (London is next!) here

Who does Mikey want to see at the Sphere? 


The Rolling Stones

Some other event pros to check out from this event?


Event Specialists (Event Tech Hub)

RingCentral Events

Dahlia El Gazzar



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Julie Terberg, Presentation Design expert and the woman who co-wrote THE book on PowerPoint templates (among others), joins the pod!

With a background in industrial design and graphics, Julie designed slides pre-PowerPoint on physical slides before becoming an expert in the software.

Terberg has developed several online courses, published books on developing PowerPoint templates. appeared at the conference circuit regularly and also holds status as a Microsoft MVP. 

Julie has taken on creative challenges throughout her presentation work such as her “Makeover Maven” series and designing a Slide-A-Day.

Julie’s work around visual design and presenting has changed the game. Let’s hear her story. 

This is an episode for: Presentation nerds, design experts and fans of Julie.

What's in the Spice Cabinet??

Find more of Julie’s work on her site, Design to Present.

She’s got a new whitepaper on choosing fonts for PowerPoint coming out soon!


Keep an eye on her site + LinkedIn 



Favorite presenters? 


Temple Grandin


Nigel Holmes


Guy Kawasaki


Nancy Duarte



Does Guy Kawasaki’s 10/20/30 PowerPoint Rule still stand?


“No. [What's what's updated about it?] Like I was saying earlier, well, every presentation is different. And you need to present based on your topic, your content, and your audience. And so less is more. Don't follow any guidance for numbers of words. 



Who should attend the Presentation Summit? (an in-person and online conference for presentation people!)


“If you’re involved in the presentation space in any way, it’s a great conference. And you’re gonna meet all these people—you have no idea how many people kinda work in this niche industry.”



Julie’s walkout song?


Hell N Back - Bakar




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Paul Graham’s blog post, “Do things that don’t scale”, has largely been heralded as the best advice given for startups—maybe ever? But what can we takeaway from it as presenters? 

As the founder of renowned accelerator Y Combinator, people trust Paul and are still talking about this post over ten years later. (A big deal for today’s Age of Information). 

Mikey and Molly dive into the many conversations around doing things that don’t scale, what that means, and how presentation people might be able to implement it into their day-to-day as well. This is an episode for: Presenters, founders, anyone running their own business and startup enthusiasts.



What's in the Spice Cabinet??

Catch up on Paul’s famous blog post “Do things that don’t scale” here


Learn more about Paul Graham


Learn more about Y Combinator



We love all these conversations about it


(Podcast) Tropical MBA’s “#749 Do things that don’t scale”


(Video) This YouTube video from Academy of Project Management


(Podcast) Startups for the Rest of Us Episode #687



Need custom illustration


Our very own NoNo Flores that does our podcast episode artwork is amazingly talented



Paul’s walkout song (according to Molly and Mikey)


Zero to Hero - Hercules


Go Your Own Way - Fleetwood Mac



All brought to you by GhostRanch Communications. Send us an email!


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Guy Kawasaki is an amazing marketer, creator and thinker. (If you don’t follow him already, do it here!) 

His 2005 blog post, The 10/20/30 Rule of PowerPoint, provided advice for startups on how to pitch to VCs—but it blew up because it resonated with presenters of all kinds. 

As presentation enthusiasts, it’s about time we checked it out and see what still holds up. 

This is a shorter, “micro” episode where Molly goes through Guy’s advice and examines how the 10/20/30 PowerPoint rule is still useful today.This is an episode for: People that have to pitch, VCs & anyone that creates PowerPoint presentations.


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