82 episodes

Welcome to the Pretty Okay Podcast, a chill (but sometimes spicy) small business podcast for people who are crazy enough to have one. Hosted by the Founder of Enji, Tayler Cusick Hollman, we cover everything from basic business practices to small business marketing. We sit down with some of our favorite small business owners and experts who share their stories, real-life experiences, and advice, all while keeping it (very) real and honest.

Pretty Okay Podcast Pretty Okay Podcast

    • Business
    • 4.9 • 46 Ratings

Welcome to the Pretty Okay Podcast, a chill (but sometimes spicy) small business podcast for people who are crazy enough to have one. Hosted by the Founder of Enji, Tayler Cusick Hollman, we cover everything from basic business practices to small business marketing. We sit down with some of our favorite small business owners and experts who share their stories, real-life experiences, and advice, all while keeping it (very) real and honest.

    You Can Totally Run Your Own Social Media Ads

    You Can Totally Run Your Own Social Media Ads

    Regardless of where you currently sit on the I-hate-Meta spectrum, it's hard to deny the fact that social media ads are a fast and pretty cheap way to get in front of your ideal customers. But wanting to run social media ads is one thing. Actually knowing it's the right thing for your small business is another—let alone whether you should do it yourself or hire someone. So, in this episode, seasoned social media advertiser, Jaymie Tarshis, joined me on the pod to chat about the age-old dilemma: to DIY your social media ads or hire an agency for ad campaigns? 

    Turbocharge your brand's exposure and become a sought-after podcast guest with PodcastAlly.com!
    Pretty Okay is hosted by Tayler Cusick Hollman, founder of Enji, and produced by Earfluence.

    • 36 min
    Build it and they will shop

    Build it and they will shop

    It takes guts to start a small business, but it takes real guts to start one that's brick and mortar. And in this episode of the Pretty Okay Podcast, Tayler sits down with shop owner, Katherine Oyer of Francis Henri, to talk about her experience going from an online baby store to a brick-and-mortar haven for little ones. If you've ever wondered what it's like to run a retail store with overhead or what it takes to make your online store work IRL, grab your favorite stuffie and listen in!

    Turbocharge your brand's exposure and become a sought-after podcast guest with PodcastAlly.com!
    Pretty Okay is hosted by Tayler Cusick Hollman, founder of Enji, and produced by Earfluence.

    • 39 min
    Is your copy badass or just...bad?

    Is your copy badass or just...bad?

    Get ready to break all the writing rules and unleash your inner copywriting genius with Gillian Griffith! Join Tayler and Gillian, longtime professional partners and masters of the written word, as they spill the tea on how to transform your writing from drab to fab. From overcoming the fear of judgment to embracing the power of the ugly first draft, they're demystifying the art of copywriting. Plus, unlock the secret to finding inspiration in unexpected places, from Pottery Barn catalogs to Reformation emails.

    Turbocharge your brand's exposure and become a sought-after podcast guest with PodcastAlly.com!
    Pretty Okay is hosted by Tayler Cusick Hollman, founder of Enji, and produced by Earfluence.

    • 34 min
    Live, laugh, lead generation!

    Live, laugh, lead generation!

    In this episode, Tayler and Davey Jones of Sumo are spilling the tea on what it takes to have a good lead generation strategy for your small business—we promise it sounds more corporate than it really is! From helping you understand what lead gen is and why small businesses can find themselves in a lull without enough leads to quick and long-play lead gen tactics you can try, there are plenty of "aha" moments in this episode. So grab your favorite beverage, settle in, and get ready to become way better at lead gen with Tayler and Davey!

    Turbocharge your brand's exposure and become a sought-after podcast guest with PodcastAlly.com!
    Pretty Okay is hosted by Tayler Cusick Hollman, founder of Enji, and produced by Earfluence.

    • 41 min
    Influencers, man

    Influencers, man

    The Pretty Okay Podcast is back b*tches! And in this episode, Tayler and Sam dive straight into the deep end of the influencer pool—because while some of them are great partners, others make us think "Whyyyy?" From the frustrations faced by many small business owners to how influencers can do a better job of approaching them, get ready for a candid conversation filled with rants, revelations, and more than a few spicy takes. Buckle up for an unfiltered journey into the business of being Pretty Okay 👌 

    Turbocharge your brand's exposure and become a sought-after podcast guest with PodcastAlly.com!
    Pretty Okay is hosted by Tayler Cusick Hollman, founder of Enji, and produced by Earfluence.

    • 45 min
    How To Make More Money in 2023

    How To Make More Money in 2023

    *spoiler alert* it's time to raise your prices. Whether you've been in business for yourself for a while now or the COGS for your production are on the rise, consider this your roadmap for when to raise your prices and how. 

    • 38 min

Customer Reviews

4.9 out of 5
46 Ratings

46 Ratings

hirsch724 ,

Very helpful!

I’ve personally been in business for over 5 years and after giving this podcast a few listens, I am confident in saying that you will definitely come away from each episode with concrete tools and applicable advice!

MS SVS ,

Power Couple

Love listening to this “power couple” Great dynamic with each other—both bringing their own unique perspective to each topic. Not just banter( as some podcasts can be)— I always leave inspired and entertained!

minaros ,

A MUST!!!

Such a great podcast that I love listening to for advice on life, work, friendships, and everything in between!

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