Private Practice Survival Guide

Brandon Seigel

This podcast is all about empowering you to create the change you want to see in your practice. As a private practice strategist, I have dedicated my career to transforming the way that healthcare functions. Brandon Seigel, President of Wellness Works Management Partners, is an internationally known private practice consultant with over fifteen years of executive leadership experience. Seigel's book "The Private Practice Survival Guide" takes private practice entrepreneurs on a journey to unlocking key strategies for surviving―and thriving―in today’s business environment. Now Brandon Seigel goes beyond the book and brings the same great tips, tricks, and anecdotes to improve your private practice in this companion podcast. privatepracticesurvivalguide.com

  1. 1D AGO

    Strategies For Conducting Internal Private Practice Compliance Audits

    Send us Fan Mail In this episode of The Private Practice Survival Guide, Brandon Seigel explains how to run internal compliance audits as a proactive defense strategy—before HR errors, documentation gaps, or billing issues turn into denials, paybacks, fines, or legal exposure. He breaks practice compliance into three core pillars—HR, billing/coding, and clinical documentation—and shows why audits aren’t just “paperwork,” they’re a practical way to protect revenue, reduce risk, and sleep better at night knowing your practice is audit-ready. Brandon also outlines the real-world cost of noncompliance, from employment documentation penalties to massive revenue loss tied to preventable billing mistakes.  Brandon provides a clear audit framework covering what to review, how often to audit (internal vs. external cadence), and which high-risk areas commonly trigger payer scrutiny—E/M coding, modifiers, telehealth, documentation-medical necessity alignment, and contract-driven requirements. You’ll hear how to build an audit calendar, use sampling and peer review, document corrective actions, and measure outcomes with compliance and revenue-cycle metrics like denial rates, appeal performance, training completion, and time-to-resolution. The takeaway: consistent internal audits create a sustainable compliance culture that protects patients, staff, and the long-term stability of your private practice.  Welcome to Private Practice Survival Guide Podcast hosted by Brandon Seigel! Brandon Seigel, President of Wellness Works Management Partners, is an internationally known private practice consultant with over fifteen years of executive leadership experience. Seigel's book "The Private Practice Survival Guide" takes private practice entrepreneurs on a journey to unlocking key strategies for surviving―and thriving―in today’s business environment. Now Brandon Seigel goes beyond the book and brings the same great tips, tricks, and anecdotes to improve your private practice in this companion podcast. Get In Touch With Me Podcast Website: https://www.privatepracticesurvivalguide.com/ LinkedIn: https://www.linkedin.com/in/brandonseigel/ Instagram: https://www.instagram.com/brandonseigel/ https://wellnessworksmedicalbilling.com/ Private Practice Survival Guide Book This show is proudly produced at PS Studios — learn more https://www.psstudios.co

    33 min
  2. 5D AGO

    Identifying Your Ideal Team Player

    Send us Fan Mail In this quick tip episode of The Private Practice Survival Guide, Brandon Seigel breaks down how to identify (and actually hire) your ideal team player—before turnover, training costs, and culture damage pile up. He explains why most practice owners hire to “fill a seat” instead of hiring someone who changes the game, then walks through the real financial and operational cost of poor hiring decisions in healthcare. Brandon challenges listeners to evaluate candidate decision-making patterns, spot red flags early (like job-hopping), and modernize interviews to reveal character—not just credentials. Using Patrick Lencioni’s Ideal Team Player framework, Brandon outlines the three non-negotiable virtues—Humble, Hungry, and Smart (people-smart)—and calls out the most dangerous profile: the “hungry and smart” candidate who isn’t humble (a “skillful politician”). He shares practical ways to hire for mindset and cultural fit, including research expectations, character-based questions, and real-world assessments that test adaptability, communication, and emotional intelligence. The takeaway: strong teams aren’t accidental—if you build hiring around heart, hustle, and humility, you can reduce turnover, improve patient experience, and create a practice that thrives. Welcome to Private Practice Survival Guide Podcast hosted by Brandon Seigel! Brandon Seigel, President of Wellness Works Management Partners, is an internationally known private practice consultant with over fifteen years of executive leadership experience. Seigel's book "The Private Practice Survival Guide" takes private practice entrepreneurs on a journey to unlocking key strategies for surviving―and thriving―in today’s business environment. Now Brandon Seigel goes beyond the book and brings the same great tips, tricks, and anecdotes to improve your private practice in this companion podcast. Get In Touch With Me Podcast Website: https://www.privatepracticesurvivalguide.com/ LinkedIn: https://www.linkedin.com/in/brandonseigel/ Instagram: https://www.instagram.com/brandonseigel/ https://wellnessworksmedicalbilling.com/ Private Practice Survival Guide Book This show is proudly produced at PS Studios — learn more https://www.psstudios.co

    16 min
  3. MAR 23

    Defining Your Team Approach

    Send us Fan Mail In this episode of Private Practice Survival Guide, Brandon Seigel breaks down why a clearly defined, intentionally built team is one of the most powerful growth levers in private practice. Backed by real-world data and leadership psychology, Brandon reframes “team culture” from a feel-good concept into a measurable business strategy—one that directly impacts patient satisfaction, revenue performance, retention, operational efficiency, and long-term sustainability. He defines what a true team is (and isn’t), outlines the four pillars of high-performing teams, and explains why most practices underperform simply because their team approach is undocumented, misaligned, or reactive. Listeners are guided through Brandon’s practical UNITE framework—understanding strengths, nurturing shared values, implementing communication rhythms, training together, and evaluating performance—along with actionable strategies for handling underperformance without toxicity. Through a detailed case study, Brandon demonstrates how a fragmented, high-turnover clinic transformed into a scalable, profitable organization by shifting from siloed roles to a collaborative team-based care model. This episode is a must-listen for private practice owners who want to reduce burnout, improve outcomes, increase profitability, and build a practice that thrives through clarity, accountability, and unified leadership. Welcome to Private Practice Survival Guide Podcast hosted by Brandon Seigel! Brandon Seigel, President of Wellness Works Management Partners, is an internationally known private practice consultant with over fifteen years of executive leadership experience. Seigel's book "The Private Practice Survival Guide" takes private practice entrepreneurs on a journey to unlocking key strategies for surviving―and thriving―in today’s business environment. Now Brandon Seigel goes beyond the book and brings the same great tips, tricks, and anecdotes to improve your private practice in this companion podcast. Get In Touch With Me Podcast Website: https://www.privatepracticesurvivalguide.com/ LinkedIn: https://www.linkedin.com/in/brandonseigel/ Instagram: https://www.instagram.com/brandonseigel/ https://wellnessworksmedicalbilling.com/ Private Practice Survival Guide Book This show is proudly produced at PS Studios — learn more https://www.psstudios.co

    32 min
  4. MAR 19

    How To Find Your Ideal Private Practice Buyer

    Send us Fan Mail In this Private Practice Survival Guide quick tip, Brandon Seigel breaks down how to find the ideal buyer for a private practice using a strategy-first lens—grounded in market realities, buyer behavior, and value drivers that impact deal outcomes. He explains what’s fueling the private practice consolidation wave, why many physicians sell (administrative burden, rising costs, stagnant reimbursement), and how those trends create acquisition opportunities for prepared owners. Brandon outlines the major buyer categories—private equity, health systems/hospitals, strategic corporate acquirers, and franchise platforms—then walks through the prep work that drives stronger multiples, including EBITDA optimization, operational efficiency, risk mitigation (especially key-person risk), and compensation structure sustainability. He covers practical buyer identification tactics (market research, brokers, healthcare investment banking relationships, transaction comps) and deal mechanics like equity rollover, timelines, diligence, and culture/operational fit. The episode closes with red flags to avoid and a clear takeaway: owners who define an ideal buyer profile and prepare early improve leverage, reduce surprises, and exit faster with better terms.  Welcome to Private Practice Survival Guide Podcast hosted by Brandon Seigel! Brandon Seigel, President of Wellness Works Management Partners, is an internationally known private practice consultant with over fifteen years of executive leadership experience. Seigel's book "The Private Practice Survival Guide" takes private practice entrepreneurs on a journey to unlocking key strategies for surviving―and thriving―in today’s business environment. Now Brandon Seigel goes beyond the book and brings the same great tips, tricks, and anecdotes to improve your private practice in this companion podcast. Get In Touch With Me Podcast Website: https://www.privatepracticesurvivalguide.com/ LinkedIn: https://www.linkedin.com/in/brandonseigel/ Instagram: https://www.instagram.com/brandonseigel/ https://wellnessworksmedicalbilling.com/ Private Practice Survival Guide Book This show is proudly produced at PS Studios — learn more https://www.psstudios.co

    14 min
  5. MAR 16

    Identifying Your End Game: Forecasting Your Final Play

    Send a text In this episode of The Private Practice Survival Guide, Brandon Seigel breaks down one of the most overlooked—but most critical—elements of private practice ownership: defining your endgame and building a deliberate exit strategy. Rather than reacting to burnout, retirement pressure, or market shifts, Brandon challenges practice owners to forecast their “final play” early and let that vision drive every operational, financial, and leadership decision. From realistic valuation multiples and EBITDA expectations to why only a small percentage of practices ever sell successfully, this episode reframes exit planning as a growth discipline—not an afterthought. Listeners are guided through practical exit scenarios, buyer types (family, employees, competitors, private equity), and the metrics buyers actually care about—clean financials, upward growth trends, scalable systems, and strong human capital. Brandon also outlines common valuation mistakes, tax considerations, timing strategies, and the importance of planning at least 5–7 years in advance. The result is a clear, executive-level roadmap for maximizing practice value, protecting legacy, and exiting on your terms—so you can thrive long before the sale ever happens. Welcome to Private Practice Survival Guide Podcast hosted by Brandon Seigel! Brandon Seigel, President of Wellness Works Management Partners, is an internationally known private practice consultant with over fifteen years of executive leadership experience. Seigel's book "The Private Practice Survival Guide" takes private practice entrepreneurs on a journey to unlocking key strategies for surviving―and thriving―in today’s business environment. Now Brandon Seigel goes beyond the book and brings the same great tips, tricks, and anecdotes to improve your private practice in this companion podcast. Get In Touch With Me Podcast Website: https://www.privatepracticesurvivalguide.com/ LinkedIn: https://www.linkedin.com/in/brandonseigel/ Instagram: https://www.instagram.com/brandonseigel/ https://wellnessworksmedicalbilling.com/ Private Practice Survival Guide Book This show is proudly produced at PS Studios — learn more https://www.psstudios.co

    39 min
  6. MAR 12

    Defining Your Private Practice Sales Valuation

    Send us Fan Mail In this quick tip episode of Private Practice Survival Guide, Brandon Seigel breaks down how to accurately define the sales valuation of a private practice—and why misunderstanding valuation mechanics can cost owners hundreds of thousands of dollars at exit. He explains the two primary deal structures (stock sales vs. asset sales), how insurance contracts and tax IDs impact deal viability, and why buyer type (private equity, strategic buyers, internal partners, or individual investors) directly influences valuation outcomes. Brandon walks through the most common valuation methodologies, including EBITDA multiples and discounted cash flow (DCF), while clarifying common mistakes owners make—especially overstating EBITDA by misclassifying owner compensation. Using a real-world case study, he shows how proper add-backs, risk reduction, operational independence, and infrastructure readiness can dramatically increase multiples and sale price. The episode closes with practical steps to optimize value, protect sensitive data during negotiations, and prepare early so owners exit confidently, maximize leverage, and preserve the legacy they’ve built. Welcome to Private Practice Survival Guide Podcast hosted by Brandon Seigel! Brandon Seigel, President of Wellness Works Management Partners, is an internationally known private practice consultant with over fifteen years of executive leadership experience. Seigel's book "The Private Practice Survival Guide" takes private practice entrepreneurs on a journey to unlocking key strategies for surviving―and thriving―in today’s business environment. Now Brandon Seigel goes beyond the book and brings the same great tips, tricks, and anecdotes to improve your private practice in this companion podcast. Get In Touch With Me Podcast Website: https://www.privatepracticesurvivalguide.com/ LinkedIn: https://www.linkedin.com/in/brandonseigel/ Instagram: https://www.instagram.com/brandonseigel/ https://wellnessworksmedicalbilling.com/ Private Practice Survival Guide Book This show is proudly produced at PS Studios — learn more https://www.psstudios.co

    15 min
  7. MAR 9

    Succession Planning: The Art Of Planning For The Future

    Send us Fan Mail In this episode of the Private Practice Survival Guide, Brandon Seigel delivers a comprehensive, real-world breakdown of succession planning for private practices—and why it’s far more than just an exit strategy. He explains how succession planning applies to leadership, clinical, operational, and ownership roles, and why the most successful practice owners plan years (or decades) ahead to protect continuity, retain talent, and preserve enterprise value. Brandon walks through practical frameworks for identifying future leaders, mitigating risk, preparing for unexpected events, and aligning succession with long-term growth, tax efficiency, and personal freedom. From contingency planning and workforce development to exit options like family transitions, partner buyouts, and acquisitions, this episode is a must-listen for private practice owners who want to build a durable organization that thrives—whether they sell, step back, or stay invested for the long haul. Welcome to Private Practice Survival Guide Podcast hosted by Brandon Seigel! Brandon Seigel, President of Wellness Works Management Partners, is an internationally known private practice consultant with over fifteen years of executive leadership experience. Seigel's book "The Private Practice Survival Guide" takes private practice entrepreneurs on a journey to unlocking key strategies for surviving―and thriving―in today’s business environment. Now Brandon Seigel goes beyond the book and brings the same great tips, tricks, and anecdotes to improve your private practice in this companion podcast. Get In Touch With Me Podcast Website: https://www.privatepracticesurvivalguide.com/ LinkedIn: https://www.linkedin.com/in/brandonseigel/ Instagram: https://www.instagram.com/brandonseigel/ https://wellnessworksmedicalbilling.com/ Private Practice Survival Guide Book This show is proudly produced at PS Studios — learn more https://www.psstudios.co

    29 min
  8. MAR 5

    The Benefits For Private Practices To Operate As An MSO

    Send us Fan Mail In this Quick Tip episode of the Private Practice Survival Guide, Brandon Seigel breaks down what it really means for a private practice to operate as a Management Services Organization (MSO)—and why owning your MSO can be a powerful strategic advantage. He explains how an MSO separates non-clinical functions like HR, billing, operations, compliance, marketing, and technology into a scalable business infrastructure that allows providers to stay focused on patient care while building long-term enterprise value. Brandon compares becoming your own MSO vs. outsourcing to one, covering ownership control, economies of scale, talent acquisition, revenue diversification, tax efficiency, and negotiating leverage with vendors and payers. He also addresses the real tradeoffs—capital requirements, operational complexity, compliance risk, and leadership demands—so practice owners can make informed decisions. If you’re thinking about scalability, succession planning, or building a durable competitive advantage in healthcare, this episode offers a practical framework for deciding whether an MSO model is right for your practice. Welcome to Private Practice Survival Guide Podcast hosted by Brandon Seigel! Brandon Seigel, President of Wellness Works Management Partners, is an internationally known private practice consultant with over fifteen years of executive leadership experience. Seigel's book "The Private Practice Survival Guide" takes private practice entrepreneurs on a journey to unlocking key strategies for surviving―and thriving―in today’s business environment. Now Brandon Seigel goes beyond the book and brings the same great tips, tricks, and anecdotes to improve your private practice in this companion podcast. Get In Touch With Me Podcast Website: https://www.privatepracticesurvivalguide.com/ LinkedIn: https://www.linkedin.com/in/brandonseigel/ Instagram: https://www.instagram.com/brandonseigel/ https://wellnessworksmedicalbilling.com/ Private Practice Survival Guide Book This show is proudly produced at PS Studios — learn more https://www.psstudios.co

    12 min
5
out of 5
22 Ratings

About

This podcast is all about empowering you to create the change you want to see in your practice. As a private practice strategist, I have dedicated my career to transforming the way that healthcare functions. Brandon Seigel, President of Wellness Works Management Partners, is an internationally known private practice consultant with over fifteen years of executive leadership experience. Seigel's book "The Private Practice Survival Guide" takes private practice entrepreneurs on a journey to unlocking key strategies for surviving―and thriving―in today’s business environment. Now Brandon Seigel goes beyond the book and brings the same great tips, tricks, and anecdotes to improve your private practice in this companion podcast. privatepracticesurvivalguide.com

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