11 episodes

Finding PMF is hard. Learn how great products are built. Join Product.FM for value-packed episodes for PMs & tech founders to achieve product market fit, user validation, and go to market馃

Product.FM Omer Ben-Ami & Tomer Dean

    • Technology

Finding PMF is hard. Learn how great products are built. Join Product.FM for value-packed episodes for PMs & tech founders to achieve product market fit, user validation, and go to market馃

    [E10] Our recommended readings for Q4

    [E10] Our recommended readings for Q4

    These are the less-trivial, high-ROI books you should focus on for Q4.

    • 7 min
    [E09] - What designers ACTUALLY care about w/ Omri Dvir, Ex-Facebook Ex-Microsoft

    [E09] - What designers ACTUALLY care about w/ Omri Dvir, Ex-Facebook Ex-Microsoft

    In this episode we met Omri to hear the incredible gems he had to share about:

    - Hiring the first designer for a startup - when and how.

    - How to structure and build design teams for scale-ups.

    - How to make sure designers on your team enjoy their work.

    - What do PMs get wrong about working with product designers.

    • 33 min
    [E08] Optimizing the Fundraising Process w/Tomer Dean

    [E08] Optimizing the Fundraising Process w/Tomer Dean

    Tomer shares with listeners everything he learned raising funds two times - slidedeck tips and tricks, war stories and and Do's and Dont's.



    - Storytelling for fundraising (0:00)聽

    - Investors CRM management (2:25)

    - Rejection reasons (4:40)聽

    - Tips and tricks to iterate over the deck (5:30)聽

    - Product features slides (6:50)聽

    - Storylines (7:55)聽

    - Lead the conversation with specific slides (9:53)聽

    - True story about smart investors and product features (12:25)

    - The ClubMarket pivot (14:10)聽

    - Get a free template for your deck (16:15)聽

    - 6 key questions to consider (16:50)



    Tomer started to code at the age of 13 and ever since then obsessed with building new apps. He has built 30+ projects over the years in SaaS, deep-tech and media - usually bootstrapped but sometimes venture-backed. He favors quick-and-dirty MVPs, smokescreen validation and A/B test messaging measurement. He is currently the CEO聽of AudioLabs.

    Mentioned links on building a 6-slide deck: https://www.audiolabs.io/events-new/how-to-raise-funding-in-6-slides

    • 20 min
    [E07] Building Systems for Continuous User Feedback w/Tali Gueta

    [E07] Building Systems for Continuous User Feedback w/Tali Gueta

    Finding PMF requires correctly identifying user pain points and solving them with a product. We鈥檙e hosting Tali Gueta, VP Product at Acumen.io, to help us break this down.

    Topics covered:


    Intro on Tali (00:40)
    Why is collecting user input so important? (03:10)
    What type of startup should be doing collecting user feedback? (05:07)
    Define the hypothesis & user interviews (06:46)
    Common methods of collecting user feedback (08:11)
    When to segment your users even more? (10:15)
    Incentives for users to agree to interview (12:29)
    How to store interview data properly? (16:18)
    How to get niche audiences to agree to interview? (23:29)
    Building communities for feedback (25:17)
    Automating the process of feedback (28:15)



    Tools mentions:


    Notion - for managing user feedback - notion.com
    DoveTail - documenting user feedback - dovetailapp.com
    ZenDesk - customer service - zendesk.com
    Intercom - user chats and support - intercom.com
    Zoom - video chat - zoom.com

    • 36 min
    [E06] - Building the Marketing Org - Eran Yacabovitch - AI21Labs / Lightricks - Eran Yacobovitch

    [E06] - Building the Marketing Org - Eran Yacabovitch - AI21Labs / Lightricks - Eran Yacobovitch

    We sat with Eran to learn about his work with Lightricks, AI21Labs and 爪专讜转 讘讛讬讬讟拽.

    • 31 min
    [E05] Improving How Renters Lease Apartments - Ideation, MVP to Expansion w/Erez Cohen, CEO of Knock

    [E05] Improving How Renters Lease Apartments - Ideation, MVP to Expansion w/Erez Cohen, CEO of Knock

    Today we'll give you the backstory of Knock, a Prop-Tech startup helping renters lease apartments more efficiently. We cover the early days of user validation, which MVP to begin with, as well as issues & efforts around expanding "one-stop-shop". Guest: Erez Cohen, Co-Founder & CEO of Knock

    • 37 min

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