Programmatic Pulse

Sentient Talent

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This podcast series will interview industry leaders in Programmatic, AdTech & MarTech to dissect their career journeys, strategies and actionable insights, providing an invaluable roadmap for those looking to excel in the space. Alongside these conversations, we'll share the latest industry trends, technologies and innovations to provide a comprehensive 360-degree view of the programmatic landscape.

قبل يومين

Ep.83 | Alex Grieves | Global Head of Programmatic at billups

This week Sean is joined by Alex Grieves, Global Head of Programmatic at billups. Big shoutout to our show sponsors adnomaly We discussed 👇 00:15 Alex’s Career Journey 02:34 Learning the Tech Side 04:52 Moving into Programmatic DOOH 07:10 Transition to Commercial Director Role 10:10 Joining Billups: Independence, Agility & Tech Focus 12:24 Leading Programmatic at Billups & Team Growth 14:43 Building a Global Proposition & Private Jet Analogy 17:05 Challenges of Scaling Programmatic Globally 19:28 How Programmatic DOOH Campaigns Work (Step by Step) 24:12 Reporting & Measurement 28:51 Career Advice: Get Comfortable Being Uncomfortable 31:17 Don’t Delay Hard Tasks & Embracing Change

٣٤ من الدقائق
٢٦ أغسطس

Ep.82 | Alex Glover | Managing Director, Programmatic at Brainlabs

This week Sean is joined by Alex Glover, Managing Director, Programmatic at Brainlabs Massive shoutout to our sponsors for this episode adnomaly. Their AI driven anomaly detection prevents costly campaign slip ups by catching issues like missing geo targeting, 404 landing pages, or mis set budgets before they escalate. Safeguard your spend at adnomaly.de We discussed 👇 00:15 Alex’s Career Journey 04:15 Who Brainlabs Are & Why He Joined 06:38 Exciting Channels: CTV, Audio & Digital OOH 08:57 Brainlabs’ Work in CTV & Unified Approach 11:24 Digital OOH: Opportunities & Challenges 13:51 Big Agency vs Indie: What’s Different 16:13 Brainlabs’ Graduate Scheme in Buenos Aires 20:54 Developing Passion & Craft in Programmatic 23:15 Career Advice 25:42 Getting Noticed for Promotions

٢٨ من الدقائق
١٨ أغسطس

Ep.81 | ⁠Steven Filler⁠ | Country Manager UK at ⁠ShowHeroes⁠

This week Sean is joined by Steven Filler, Country Manager UK at ShowHeroes We discussed 👇 00:15 Steven’s Career Journey 02:28 Blueprint for Launching New Businesses 04:51 Who ShowHeroes Are & Why He Joined 07:20 Taking ShowHeroes to Market 09:40 Growth, Challenges & Building Momentum 12:07 CTV’s Present & Future Potential 14:28 Why CTV Could Become the Ultimate Storytelling Platform 16:47 How to Move from Sales Manager to Director 19:02 Building Culture & Leadership Qualities 21:24 Hiring Right & Team Fit 23:39 Career Advice: Own Your Development 25:59 Mentorship, Asking for Help & Industry Support

٢٧ من الدقائق
١٢ أغسطس

Ep.80 | Matthew Newcomb | Managing Director, Kevel Ads at Kevel

This week Sean welcomes the return of Matthew Newcomb, Managing Director, Keval Ads at Kevel. We discussed 👇 00:17 Welcoming Mr Newcomb Back 03:05 Who Kevel Are & What They Do 05:07 Why Move to Retail Media & Join Kevel 09:40 Getting Up to Speed in a New Vertical 10:25 Retail Media Simplified: How It Works 12:05 Old vs Modern Retail Media Networks 14:32 Opportunities & Challenges in Retail Media 16:51 Kevel's Growth Model & SaaS Approach 18:03 M&A Basics: Purpose & Strategy 21:27 Selling a Business: The Process & Challenges 22:49 How the M&A Landscape Has Changed 25:02 Building an Attractive Business for Acquisition 27:27 Profitable Models & Growth Areas to Focus On 29:50 Career Advice: “Do What Others Won’t” 33:32 Networking, Work Ethic & LinkedIn Presence 35:58 The Compound Effect of Consistency

٣٨ من الدقائق
٥ أغسطس

Ep.79 | David Sequeira | EVP at Skai

This week Sean is joined by David Sequeira, EVP at Skai. We discussed 👇 00:15 David’s Career Journey 06:05 Lessons from Agency Life & Switching Sides 09:15 Managing Global Roles & Travel Balance 13:25 What Skai Does & the Rise of Retail Media 18:15 Retail Media, Search, and AI Evolution 19:35 Hiring, Culture & Recruitment 23:25 Purpose-Driven Interviewing 27:15 Advice for Ambitious Sellers 31:25 Career Advice: Say Yes & Step Up

٣٣ من الدقائق
٢٩ يوليو

Ep.78 | Mike Hauptman | Founder & CEO at AdLib

This week Sean is joined by Mike Hauptman, Founder & CEO at AdLib We discussed 👇 02:46 Mike’s Start in AdTech 06:42 Founding AdLib: Why and How 07:18 The Startup Journey: Rewarding but Relentless 13:59 What AdLib Does & How It’s Different 17:18 Who AdLib Serves: 4 Core ICPs 20:30 Why Single DSPs Are Limiting 23:41 Career Advice: Be Real & Make Shit Happen

٢٨ من الدقائق
٢١ يوليو

Ep.77 | Caroline Lidington | UK MD & GM - MENA & APAC Invibes Advertising

This week Sean is joined by Caroline Lidington, UK MD & GM - MENA & APAC Invibes Advertising. We discussed 👇 00:20 - Caroline’s Career Journey 02:50 - Launching InVibes & Global Growth 05:20 - Creative Tech & Smart Targeting 07:50 - Fashion Meets GenAI 11:20 - Career Advice & Leadership 15:20 - Belief, Grit & Growth in Lockdown

١٨ من الدقائق
٨ يوليو

Ep.76 | Zac Selby | Global Head of Digital Strategy at dentsu

This week Sean sat down with Zac Selby, Global Head of Digital Strategy at dentsu. We discussed 👇 00:15 - Zac’s Journey into AdTech & Moving to London 04:15 - Local vs Global Media Buying Explained 07:55 - Inside a Global Role & AI Roadmap 11:40 - Smarter Measurement: Behavioral & Attention Metrics 19:20 - Career Advice & Building Visibility 23:15 - Quote to Remember: “What Stands in the Way...”

٢٤ من الدقائق

مشاهدة الكل (٨٣)

This podcast series will interview industry leaders in Programmatic, AdTech & MarTech to dissect their career journeys, strategies and actionable insights, providing an invaluable roadmap for those looking to excel in the space. Alongside these conversations, we'll share the latest industry trends, technologies and innovations to provide a comprehensive 360-degree view of the programmatic landscape.

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Sentient Talent
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Programmatic Pulse