54 episodes

A podcast made by advertisers, for advertisers, Provōk is for people who love their job, but moreover, have no problem nerding out over both the good and bad that comes with being in advertising.

Hosted by Brian Wilder, and recorded at the evōk advertising studios, near Orlando, FL, this show spotlights both hot-topic and lighthearted subject matter, through provocative conversations with fellow industry professionals.

Send all comments and questions to provok@evokad.com and we may just address them on future episodes.

Provōk Podcast evōk advertising

    • Business
    • 4.8, 22 Ratings

A podcast made by advertisers, for advertisers, Provōk is for people who love their job, but moreover, have no problem nerding out over both the good and bad that comes with being in advertising.

Hosted by Brian Wilder, and recorded at the evōk advertising studios, near Orlando, FL, this show spotlights both hot-topic and lighthearted subject matter, through provocative conversations with fellow industry professionals.

Send all comments and questions to provok@evokad.com and we may just address them on future episodes.

    Episode #54: The 2018 Wrap Up

    Episode #54: The 2018 Wrap Up

    In this year-in-review episode, we lose all concept of time while re-examining several of the greatest hits and biggest flops in advertising, as well as what to expect from the industry in 2019.

    HOSTED BY: Brian J. Wilder and Kelsey Chaloux

    GUESTS: Sam Cooke

    THEME MUSIC: “Sneaky Line” by The Mine Sweepers

    • 53 min
    Episode #53: The Resurgence of Guerilla Marketing

    Episode #53: The Resurgence of Guerilla Marketing

    Burger King trolled the Golden Arches, and Payless faked out a slew of fashion influencers. These guerilla tactics haven't been seen in a long time, but could this be the start of their comeback? We discuss that and more in this episode.

    HOSTED BY: Brian J. Wilder and Kelsey Chaloux

    THEME MUSIC: “Sneaky Line” by The Mine Sweepers

    • 34 min
    Episode #52: Defining a Destination’s Unique Selling Points

    Episode #52: Defining a Destination’s Unique Selling Points

    This go around, we bring social media coordinator, Kim Ryan, into the studio to talk about a destination's "Instagrammability", tourism do's and don'ts, and oversized balls of yarn.

    HOSTED BY: Brian J. Wilder and Kelsey Chaloux

    GUESTS: Kimberly Ryan

    THEME MUSIC: “Sneaky Line” by The Mine Sweepers

    • 24 min
    Episode #51: The Intern Episode - Redux

    Episode #51: The Intern Episode - Redux

    We've brought in a fresh batch of interns to discuss the current and future states of advertising, the significance of traditional mediums and what young professionals want most out of internships.

    HOSTED BY: Brian J. Wilder and Kelsey Chaloux

    GUESTS: Chris Baumgartner, Franki Gibiser and Valan Zuccolillo

    THEME MUSIC: “Sneaky Line” by The Mine Sweepers

    • 35 min
    Episode #50: "It's Decorative Gourd Season, Motherf*ckers!"

    Episode #50: "It's Decorative Gourd Season, Motherf*ckers!"

    A new season means new (and not-so-new) ways in which brands can advertise effectively to their ideal audiences. In this episode, we explore the limits of pumpkin-spiced products, praise the power of nostalgia and dust off an old podcast chestnut.

    HOSTED BY: Brian J. Wilder and Kelsey Chaloux

    THEME MUSIC: “Sneaky Line” by The Mine Sweepers

    • 35 min
    Episode #49: YouTube and the Lowdown on Long-Form Content

    Episode #49: YouTube and the Lowdown on Long-Form Content

    Barely 13 years into its creation, YouTube has quickly become the world's second largest search engine and a incubator for some of the best (and worst) video content. We discuss the pros and cons of the platform, and find out just how important long-form content is to the social media landscape.

    HOSTED BY: Brian J. Wilder and Kelsey Chaloux

    GUEST: Ariana Duran

    THEME MUSIC: “Sneaky Line” by The Mine Sweepers

    • 36 min

Customer Reviews

4.8 out of 5
22 Ratings

22 Ratings

Jessierae0418 ,

Fantastic and Fun

Thoughtful and engaging, delivered in a way that really makes you think with a hint of nostalgic flair!

Definitely recommend for listeners of all ages and knowledge of the industry.

KelseyChaloux ,

Thought provoking

Provok’s weekly discussions of all things ad, culture and tech leaves you thinking, questioning and imagining all the possibilities of this creative industry.

evoklarry ,

Proud of the Team

very proud of the team for putting this podcast together - I know they worked really hard. If anyone who’s listening has any ideas on how to make it better, or would potential he want to be a guest, please let us know. We look forward to receiving more of your feedback.

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