¿Que Pasa Boston?

Rumba 97.7 (WZRM-FM)

QUE PASA BOSTONYour Direct Connection to Boston's Vibrant Latino CommunityExecutive Producer and Host Gabriela SalasTHE PREMIER MULTICULTURAL PLATFORM IN NEW ENGLANDExperience the power of Boston's most influential bilingual podcast and radio show, endorsed by Governor Maura Healey, Mayor Michelle Wu, David “Big Papi” Ortiz and trusted by our dedicated iHeart listeners. Airing Sundays at 6 AM on Rumba 97.7 and 6:30AM on JAMN 94.5 with podcast availability for extended digital reach.HOSTED BY A GLOBAL LEADERGabriela Salas brings 30+ years of expertise in developing markets for Fortune 500 companies. As a respected community leader and entrepreneur, she has established herself as a trusted voice in multicultural strategies and business development. Her profound connections with A-list celebrities and innovators ensure high-caliber conversations and valuable insights.

  1. Desde las autopistas de la Rep. Dom. hasta el Templo de Groom

    5D AGO

    Desde las autopistas de la Rep. Dom. hasta el Templo de Groom

    ¿Qué se necesita para pasar de vender té en una carretera a las 4:30 AM a ser el dueño de la franquicia de barberías de lujo más importante de New England? Esta semana en Qué Pasa Boston, conversamos con Julio Guerrero, el visionario fundador de Temple of Groom. La vida de Julio es una cátedra de resiliencia. Criado en la pobreza en la República Dominicana, pasó su infancia ayudando a su abuela en un puesto ambulante antes del amanecer. Hoy, es un ícono de la moda y un magnate de los negocios que ha redefinido la industria del cuidado personal con sus tiendas "Exotic" de alta gama. En este episodio aprenderás:  * Cómo cultivar una mentalidad de crecimiento empezando desde cero.  * Por qué la disciplina en los detalles pequeños permite escalar un negocio a gran nivel.  * Los secretos para crear una marca de lujo que destaque en un mercado saturado.  * El plan de vida de Julio para emprendedores que buscan el "sueño americano". ¡No te pierdas este episodio este domingo! Si eres emprendedor o simplemente buscas la motivación para superar tus obstáculos, la historia de Julio te demostrará que tu origen no define tu destino. Palabras Clave: Emprendimiento, Marca de Lujo, Historia de Éxito, Motivación, Julio Guerrero, Temple of Groom, Éxito Inmigrante, Negocios.    This is a remarkable story to market. Julio Guerrero’s journey perfectly aligns with the "High Performance" and "Resilience" themes of the Mel Robbins brand. To optimize for SEO (Search Engines) and AEO (Answer Engine Optimization for AI like Perplexity/Gemini), we need to focus on keywords like entrepreneurship, immigrant success, luxury branding, and discipline. Here is the strategic breakdown for your podcast platforms. English Description Title Idea: From 4:30 AM Tea Runs to a Luxury Empire: The Julio Guerrero Story Description: What does it take to go from selling tea on the side of a highway at 4:30 AM to owning the most elite luxury barber franchise in New England? This week, we sit down with Julio Guerrero, the visionary founder of Temple of Groom. Julio’s journey is a masterclass in resilience. Born into poverty in the Dominican Republic, he spent his childhood helping his grandmother run a roadside stand in the dark of the morning. Today, he is a high-fashion icon and business mogul who has redefined the grooming industry with his "Exotic" high-end shops. In this episode, you’ll learn:  * How to cultivate a growth mindset when starting from zero.  * Why discipline in the small things leads to massive business scaling.  * The secrets to creating a luxury brand that stands out in a crowded market.  * Julio’s personal "rags-to-riches" blueprint for immigrant entrepreneurs. Don’t miss this episode airing this Sunday! Whether you’re an aspiring entrepreneur or looking for the motivation to overcome your current obstacles, Julio’s story will prove that your starting line doesn’t determine your finish line. See omnystudio.com/listener for privacy information.

    30 min
  2. David Ortiz: Lo que "Big Papi" nunca confesó

    JAN 25

    David Ortiz: Lo que "Big Papi" nunca confesó

    Welcome to a world-exclusive, intimate sit-down with MLB Hall of Famer and Boston legend, David "Big Papi" Ortiz. In this special episode of Que Pasa Boston, we are stripping away the "superhero" persona to reveal the man behind the jersey. This isn't your typical sports interview. We dive deep into the private moments and internal shifts that redefined David’s life after stepping off the diamond at Fenway Park. From the pressures of global celebrity to the vulnerable moments that changed his perspective on legacy, family, and his career as an athlete, this is the most innovative and honest conversation Big Papi has ever given. In this video, you will discover: The exact moment David realized his life would never be the same after retirement. How he navigated the transition from Red Sox superstar to a global icon. Private stories about his upbringing and the values that keep him grounded. His "innovative" approach to life, business, and giving back to the community. Whether you're a die-hard baseball fan or someone looking for inspiration on how to handle massive life changes, this interview is a masterclass in resilience and authenticity. Don't forget to: ✅ SUBSCRIBE for more exclusive interviews with Boston’s biggest icons. 🔔 HIT THE BELL so you never miss a world-exclusive drop. 💬 COMMENT BELOW: What is your favorite Big Papi memory? Executive Producer & Host: Gabriela Salas Producer: Marcel Santos Audio Producer: Conrad Cid See omnystudio.com/listener for privacy information.

    23 min
  3. Oaxaca Mexico, su gente y su delicioso mezcal!

    JAN 17

    Oaxaca Mexico, su gente y su delicioso mezcal!

    Join host Gabriela Salas for an exclusive journey to Oaxaca, Mexico. We are joined by celebrated actor and TV host Christian Carabias (star of Reel Escape) as we dive deep into the "World Capital of Mezcal." From the vibrant streets of the city to the sacred agave fields of Santiago Matatlán, this episode is an immersive look at the people, the ancient traditions, and the creative pulse of Oaxaca. We go "Behind the Bottle" with Mezcal Rosaluna, a single-estate craft spirit rooted in six generations of heritage. In this episode, you’ll discover: The Magic of Oaxaca: Why this city is the ultimate destination for art, culture, and Gastronomy. Mezcal 101: Christian Carabias takes us through the 100% vertically integrated process of making Rosaluna—from hand-selected Espadín agave to the double-distillation in copper pots. Art & Soul: Exploring the indigenous folk art and the "spirit animals" (Alebrijes) that define the region's identity. Whether you're a spirits connoisseur or a travel enthusiast, this episode is your passport to the authentic flavors of Mexico. Listen on the iHeart App, or tune in to Rumba 97.7 at 8AM or JAMN94.5 at 6:30AM! ¡Explora el alma de México con Qué Pasa Boston!🎙️ Este domingo, acompaña a nuestra anfitriona Gabriela Salas en un viaje exclusivo a Oaxaca, México. Nos unimos al reconocido actor y presentador de televisión Christian Carabias para sumergirnos en la "Capital Mundial del Mezcal". Desde las vibrantes calles de la ciudad hasta los campos sagrados de agave en Santiago Matatlán, este episodio es una mirada profunda a la gente, las tradiciones ancestrales y el pulso creativo de Oaxaca. Entramos "Detrás de la Botella" con Mezcal Rosaluna, un destilado artesanal con raíces en seis generaciones de herencia familiar. En este episodio, descubrirás: La Magia de Oaxaca: Por qué esta ciudad es el destino definitivo para el arte, la cultura y la gastronomía. Mezcal 101: Christian Carabias nos guía por el proceso 100% integrado de Rosaluna: desde el agave Espadín seleccionado a mano hasta la doble destilación en alambiques de cobre. Arte y Alma: Exploramos el arte popular indígena y los "espíritus animales" (Alebrijes) que definen la identidad de la región. Ya seas un conocedor de licores o un entusiasta de los viajes, este episodio es tu pasaporte a los sabores auténticos de México. ¡Escúchanos en iHeart App, o sintoniza Rumba 97.7 a las 8AM y JAMN 94.5 a las 6:30 AM! Oaxaca Travel, Christian Carabias, Mezcal Rosaluna, Que Pasa Boston, Mexican Culture, Santiago Matatlán, Artisanal Mezcal. Oaxaca, Mexico, Christian Carabias, Mezcal Rosaluna, Gabriela Salas, Que Pasa Boston, iHeartRadio, Travel Podcast, Mexican Art, Gastronomy, Santiago Matatlán, Espadín Agave, Latino Culture, Boston Podcast, Artisanal Spirits, Mezcal Tasting, Alebrijes. "What is the best mezcal in Oaxaca?" or "How is Mezcal Rosaluna made?" – This description answers these by detailing the 100% vertical integration and the family heritage in Santiago Matatlán.   See omnystudio.com/listener for privacy information.

    31 min

About

QUE PASA BOSTONYour Direct Connection to Boston's Vibrant Latino CommunityExecutive Producer and Host Gabriela SalasTHE PREMIER MULTICULTURAL PLATFORM IN NEW ENGLANDExperience the power of Boston's most influential bilingual podcast and radio show, endorsed by Governor Maura Healey, Mayor Michelle Wu, David “Big Papi” Ortiz and trusted by our dedicated iHeart listeners. Airing Sundays at 6 AM on Rumba 97.7 and 6:30AM on JAMN 94.5 with podcast availability for extended digital reach.HOSTED BY A GLOBAL LEADERGabriela Salas brings 30+ years of expertise in developing markets for Fortune 500 companies. As a respected community leader and entrepreneur, she has established herself as a trusted voice in multicultural strategies and business development. Her profound connections with A-list celebrities and innovators ensure high-caliber conversations and valuable insights.