Raiser's Edge

Ben Elowitz

Some entrepreneurs fly through fundraising; sailing through VC meetings, converting at high rates, getting to term sheets quickly and successfully. Other founders struggle; wading through hundreds of meetings and calls, reading thousands of online pitch guides, and still only producing a mediocre fundraising round. The very best founders seem to know cheat codes that the rest of the herd just lack, and this quickly creates capital advantage for their companies, allowing them to own their markets and achieve dominance in their industries. So what are these secrets that separate the best from the rest? It turns out a lot of what these top raisers do is replicable - it’s just not easy to find on the internet or by asking advice from average peers. Raiser’s Edge bridges that very gap, sharing  the strategies and philosophies that have separated industry leaders from the pack in order to transform mediocre raisers to excellent ones.  Through interviews with outstanding founders who have themselves succeeded in the VC fundraising process, not only will listeners learn how to successfully fund their start-ups, but they will also learn how to raise strong rounds even in down markets, take advantage of VC funding and tailwinds, and impress investors in order to earn outsize capital. Most importantly, listeners will find out how the most skillful CEOs make it through the biggest challenges so that they can increase their own chances of surviving the challenges to come. Each episode of Raiser’s Edge will interview a founder about the critical fundraising junctures in their company’s growth stage, highlighting stories in which they navigated investor concerns, challenging timelines, and emerging obstacles to raise and deploy funds successfully. By taking a closer look at these entrepreneurs’ paths to success, we’ll also shed a light on their moments of near-failure, self-doubt, and tough calls, and the way these challenges have transformed them into stronger leaders and fundraisers along the way. Through an entertaining, easy-to-follow interview format, this podcast hopes to demystify the fundraising process and serve as an intimate glimpse into the secrets of today’s business all-stars in order to inspire and teach the all-stars to come.

Episodes

  1. APR 27

    Using Story as Strategy with David Politis

    Most founders think they have a strategy problem. In reality, they have a storytelling problem. In this episode of Raiser’s Edge, Ben Elowitz sits down with David Politis, a multi-time founder (Vocalocity, BetterCloud) who has raised over $300M in venture capital, to break down why storytelling is the most important skill in fundraising.  But this isn’t about clever narratives or polished pitch decks. David explains how great founders use storytelling strategically—to align with what investors are looking for, systematically close risk, and build belief over time. From early mistakes overselling projections to developing a disciplined approach to underpromising and overdelivering, this conversation is a masterclass in turning your company into something investors have to fund. David also hosts the Not Another CEO Podcast, where he interviews top founders and CEOs about the real, unfiltered journey of building and scaling companies. If you enjoyed this conversation, it’s well worth checking out. Listen to David's Not Another CEO Podcast: https://www.notanotherceo.com/ Follow Raiser's Edge on Substack: https://substack.com/@elowitz 0:00 – Introductions 2:00 – From Terrified Speaker to $300M Founder  5:30 – What Makes a Great (and Terrible) Investor 7:00 – Why Storytelling Beats IQ and EQ in Fundraising 10:00 – The Founder Journey: Vocalocity, Cloud Sherpas, BetterCloud 14:30 – Early Fundraising Mistakes (and Artificial FOMO) 17:30 – What VCs Actually Want: The “Fund Maker” Story 22:00 – Using Data to Build a Narrative Investors Believe 27:00 – A Brutal Sequoia Pitch—and the Lesson That Changed Everything 32:00 – How to Create Traction (and Ask Investors the Right Questions)

    48 min

Ratings & Reviews

5
out of 5
4 Ratings

About

Some entrepreneurs fly through fundraising; sailing through VC meetings, converting at high rates, getting to term sheets quickly and successfully. Other founders struggle; wading through hundreds of meetings and calls, reading thousands of online pitch guides, and still only producing a mediocre fundraising round. The very best founders seem to know cheat codes that the rest of the herd just lack, and this quickly creates capital advantage for their companies, allowing them to own their markets and achieve dominance in their industries. So what are these secrets that separate the best from the rest? It turns out a lot of what these top raisers do is replicable - it’s just not easy to find on the internet or by asking advice from average peers. Raiser’s Edge bridges that very gap, sharing  the strategies and philosophies that have separated industry leaders from the pack in order to transform mediocre raisers to excellent ones.  Through interviews with outstanding founders who have themselves succeeded in the VC fundraising process, not only will listeners learn how to successfully fund their start-ups, but they will also learn how to raise strong rounds even in down markets, take advantage of VC funding and tailwinds, and impress investors in order to earn outsize capital. Most importantly, listeners will find out how the most skillful CEOs make it through the biggest challenges so that they can increase their own chances of surviving the challenges to come. Each episode of Raiser’s Edge will interview a founder about the critical fundraising junctures in their company’s growth stage, highlighting stories in which they navigated investor concerns, challenging timelines, and emerging obstacles to raise and deploy funds successfully. By taking a closer look at these entrepreneurs’ paths to success, we’ll also shed a light on their moments of near-failure, self-doubt, and tough calls, and the way these challenges have transformed them into stronger leaders and fundraisers along the way. Through an entertaining, easy-to-follow interview format, this podcast hopes to demystify the fundraising process and serve as an intimate glimpse into the secrets of today’s business all-stars in order to inspire and teach the all-stars to come.

You Might Also Like