Real eCommerce Podcast

Real eCommerce Podcast

The Real eCommerce Podcast is your go-to for straight talk and smart tips from the world of eCommerce. If you’re an eCommerce store owner or marketer looking to make it big in online retail, this podcast is for you! Need help with your eCommerce store? Visit realagency.co.uk or contact us at hello@realagency.co.uk.

  1. FEB 26

    From eBay Side Hustle to eCommerce Brand: Sink or Swim – Ep. 21

    James Neary, founder of Fight Equipment UK, didn’t start with big investment, connections, or a perfect plan - just late nights, risk, and a decision to walk away from job security. In this episode, James shares the reality of building an eCommerce store from a side hustle into a full-time business. We talk about early mistakes that nearly stopped progress, hiring struggles, marketplace growth, and why real business momentum often happens when there’s no comfortable way back. A great conversation about what scaling an online store actually looks like behind the scenes. Visit James' store: https://www.fightequipmentuk.com

    1h 17m

  2. 12/04/2025

    AI, Agents and the Future of eCommerce: What Retailers Should Prepare For – Ep. 20

    AI has exploded into eCommerce, but most of the conversation skips over what retailers actually need to think about. In this episode, Adam and Marcus dig into the real shifts happening behind the scenes – how customer service is changing, what AI search means for visibility, why platforms are quietly pushing retailers into AI, and how agents could reshape the buying journey.

    1h 3m

  3. 11/03/2025

    When to Outsource Fulfilment: Scaling Smarter with IFGlobal – Ep. 19

    In this episode, Adam talks with Troy Kniveton from IFGlobal, a Dorset based fulfilment specialist with nearly two decades of experience helping eCommerce brands grow worldwide, with facilities in the UK, Germany and the US. They explore when eCommerce retailers should consider outsourcing fulfilment, the first warning signs that operations are holding growth back, and how partnering with the right company can free up time, reduce costs and improve customer experience for retailers. Register now for our upcoming eCommerce meetup hosted by Real Agency and IFGlobal: https://www.eventbrite.co.uk/e/south-coast-ecommerce-meet-up-tickets-1663831808729?aff=oddtdtcreator   Get in touch with Troy:https://www.linkedin.com/in/troy-kniveton-29925333/   https://www.ifglobal.com/

    51 min

  4. 09/30/2025

    How Cybercriminals Target Online Retailers – Ep. 18

    Cybercriminals have shifted almost entirely to eCommerce with most of cyber attacks now hitting online stores. In this episode of the Real eCommerce Podcast, Adam sits down with Benjamin Hosack, co-founder of Foregenix and Turaco Labs, to uncover how payment fraud has evolved from its early days to the sophisticated threats retailers face today. Connect with Benjamin: LinkedIn: https://www.linkedin.com/in/benjhosack/ Email: bh@turacolabs.com

    59 min

  5. 09/02/2025

    Conker Spirit on Shifting from Product-Focused to eCommerce Strategy – Ep. 17

    From launching Dorset’s first gin to building a national D2C business, this episode looks at how Conker Spirit scaled with brand strategy, customer experience and eCommerce. Rupert Holloway shares how he grew the business and improved retention by introducing abandoned cart flows, smarter email segmentation and post-purchase communication. He explains how sampling campaigns can help convert high-ticket buyers, and how opening the doors with tours and taprooms built both sales and community. Rupert also explains his revenue multiplier framework, showing how small improvements can deliver exponential growth. See Rupert’s revenue multiplier here.

    53 min

  6. 07/17/2025

    How Meta Ads Have Shifted for eCommerce Retailers – Ep. 16

    Adam chats with PPC advertising expert Olly Whittle about what’s really changed with Meta ads and what eCommerce brands need to do differently now. They cover why broad targeting beats super-specific filters, how to build an audience that actually sticks, and why raw, low-budget videos are outperforming high-end ones. If you’re still running ads the old way, this is what you’re missing. Connect with Olly: Website – ollywhittle.com LinkedIn – linkedin.com/in/oliverwhittle

    41 min

  7. 05/22/2025

    Feeding Success: eCommerce Food and Drink Subscription Strategies - Ep. 15

    Subscriptions in food and drink just make sense. In this episode, we talk about why they work so well, what makes them stick, and how to build loyalty with personalisation, themes and smart logistics. Plus a few stories about bone broth, dog treats and subscription slip-ups. Tools we mention: Flare – for flexible delivery date selection and smoother logistics, especially useful for chilled or perishable products https://apps.shopify.com/flare ShipperHQ – for creating smart shipping rules based on product type, temperature needs or delivery zones https://www.shipperhq.com Read our blog: Feeding Success: Why Subscriptions Work So Well in Food & Drink eCommerce https://www.realagency.co.uk/blogs/insights/feeding-success-why-subscriptions-work-so-well-in-food-drink-ecommerce

    38 min

  8. 03/31/2025

    Bundle Brilliance: Smart Sales with Food & Drink Pairings - Ep. 14

    How can product bundles supercharge your online sales? In this podcast episode, Adam spills the beans on why bundles are a game-changer, sharing tips and tricks for successful bundles to make your customers smile and your cash register ring. From clever pairings to smart inventory hacks, this episode is your go-to guide for mastering product bundles in the food and drink world.

    9 min
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About

The Real eCommerce Podcast is your go-to for straight talk and smart tips from the world of eCommerce. If you’re an eCommerce store owner or marketer looking to make it big in online retail, this podcast is for you! Need help with your eCommerce store? Visit realagency.co.uk or contact us at hello@realagency.co.uk.

Information

  • Creator
    Real eCommerce Podcast
  • Years Active
    2024 - 2026
  • Episodes
    22
  • Rating
    Clean
  • Copyright
    © Copyright 2024 All rights reserved.
  • Show Website
    Real eCommerce Podcast