84 episodes
Real Estate Business Growth & Mindset Coaching | Find More Clients, Close More Deals, Make More Money Top Earner & Certified Performance Coach for REALTORS®
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- Education
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5.0 • 4 Ratings
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Infuse your day with a real estate podcast that marries encouragement with personal experiences and insight from an experienced agent and coach. What is that internal resistance that holds us back from reaching our highest potential? Why do we feel we need a script to reduce doubt and insecurity in our conversations? Common sense says we don’t need a script. Join me for conversations of shared knowledge and encouragement that will lighten your day and have you ready to soar past limits you once thought existed!
I am a mother of 3 wonderful children, wife to a supportive and amazing husband, an active REALTOR® and Broker. I am a Certified High Performance Coach and a Professional Certified Life Coach readyto help you grow your real estate business and improve your level of happiness in the process.
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83 | ASK A COACH | How do I Land Listings in a Competitive Market?
In this episode, Lisa discusses strategies for securing listings in competitive markets, emphasizing the use of data to provide tailored information to clients instead of traditional printed materials. Key points include understanding property value, target demographics, estimated time on the market, and commission structures. Lisa also shares insights from touring an $89 million property, highlighting the importance of handling sales across all price ranges and investing in staging and marketing efforts. Personal success stories are shared, showcasing the effectiveness of offering remodeling options to enhance a property's appeal.
What's next?#1 Join Ask a Coach Thursday for FREE sign up here#2 Are you a New Agent? Start and Grow your RE business in less time with Kickstart Business Growth#3 Selling more than 12 units per year? Generate your own consistent leads and scale your business in the Academy Join soon for lifetime access!#4 Take your Brokerage or Team to the next level! Streamline agent training & increase productivity & retention with Impact Brokerage Coaching.
Join us at the #1 real estate growth conference EQUIP Prepare for Purpose® April 15-17, 2024 in Boise Idaho more info HERE -
82 | ASK A COACH | What Systems and Procedures Work Best for Business Growth?
In this particular episode, Susan, a licensed real estate agent with nearly two decades of experience, seeks advice on improving and expanding her business. She currently relies on referrals and leads, closing around 15-20 deals annually. Despite considering business growth, she prefers a boutique approach due to stress management concerns.
Lisa advises Susan to market to her existing client base and streamline her business processes to reduce stress. The host emphasizes optimizing current systems before expanding her team and offers personalized coaching sessions to address her specific challenges in the real estate market.
What's next?#1 Join Ask a Coach Thursday for FREE sign up here#2 Are you a New Agent? Start and Grow your RE business in less time with Kickstart Business Growth#3 Selling more than 12 units per year? Generate your own consistent leads and scale your business in the Academy Join soon for lifetime access!#4 Take your Brokerage or Team to the next level! Streamline agent training & increase productivity & retention with Impact Brokerage Coaching.
Join us at the #1 real estate growth conference EQUIP Prepare for Purpose® April 15-17, 2024 in Boise Idaho more info HERE
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81 | ASK A COACH | What are the Three Best Paid Lead Sources for Buyers and Sellers?
Building strong relationships with clients is highlighted as a crucial aspect of successful sales in the real estate industry. Lisa recommends tailoring the follow-up routine after the initial call based on the lead's response, creating a personalized approach for each client. It is advised to categorize clients based on their specific needs and establish clear follow-up actions to avoid wasting time on unqualified leads.
When it comes to paid lead sources, Google Ads are favored for their control and cost-effectiveness compared to Facebook ads. Additionally, Zillow is mentioned as a valuable source of paid leads, particularly for buyers, depending on the prevailing market conditions. Lisa suggests investing in past clients as a lucrative paid lead source, underscoring the importance of nurturing existing relationships for long-term success.
What's next?#1 Join Ask a Coach Thursday for FREE sign up here#2 Are you a New Agent? Start and Grow your RE business in less time with Kickstart Business Growth#3 Selling more than 12 units per year? Generate your own consistent leads and scale your business in the Academy Join soon for lifetime access!#4 Take your Brokerage or Team to the next level! Streamline agent training & increase productivity & retention with Impact Brokerage Coaching.
Join us at the #1 real estate growth conference EQUIP Prepare for Purpose® April 15-17, 2024 in Boise Idaho more info HERE
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80 | ASK A COACH | What is a Quick and Easy Way to do a CMA?
Key Elements of a CMA:
Lisa highlights the critical factors to consider during a CMA: bedrooms, bathrooms, square footage, land size, age, and price.
Relational Approach to CMAs:
Lisa explains her approach to CMAs, which focuses on building confidence and communication with clients.
Instead of providing written CMAs, she engages in conversations with clients, using her market knowledge to offer a price range and potential property value.
Comparing Active Listings:
Lisa discusses the importance of comparing active listings to understand competition and maximize property value.
She explains how analyzing active properties alongside sold and pending listings helps adjust pricing strategies to align with market trends and client needs.
Assisting Clients with Tax Protests:
Lisa shares her strategy of helping clients with tax protests to expand her sphere of influence and establish herself as an expert.
She recommends sending targeted mailers to neighborhoods during tax assessment periods, offering opinions of value or assistance with contesting assessments.
By targeting specific demographics, such as retired individuals on fixed incomes, Lisa demonstrates how realtors can use their market knowledge to attract new clients and provide valuable services.
What's next?#1 Join Ask a Coach Thursday for FREE sign up here#2 Are you a New Agent? Start and Grow your RE business in less time with Kickstart Business Growth#3 Selling more than 12 units per year? Generate your own consistent leads and scale your business in the Academy Join soon for lifetime access!#4 Take your Brokerage or Team to the next level! Streamline agent training & increase productivity & retention with Impact Brokerage Coaching.
Join us at the #1 real estate growth conference EQUIP Prepare for Purpose® April 15-17, 2024 in Boise Idaho more info HERE -
79 | ASK A COACH | How Do I Maintain a Relational Approach in My Real Estate Business?
The caller shares a personal experience of dealing with sellers who are taking a long time to clean out their parents' condo before listing it, emphasizing the importance of patience and offering assistance if needed while respecting the clients' timeframe. Lisa shares a story of a client going through a divorce, highlighting the need for understanding and patience in real estate transactions. The podcast stresses the importance of filling the pipeline and maintaining a relational approach in business, rather than focusing solely on transactions. Emotional control is also discussed as a crucial aspect of real estate dealings, with the host providing an example of calming a client's fears and focusing on positive outcomes. Lisa also touches on the coaching aspect of their work, focusing on personal development, emotional control, and sales techniques. Overall, the podcast encourages real estate agents to seek help and coaching to navigate the challenges of the current market.
What's next?#1 Join Ask a Coach Thursday for FREE sign up here#2 Are you a New Agent? Start and Grow your RE business in less time with Kickstart Business Growth#3 Selling more than 12 units per year? Generate your own consistent leads and scale your business in the Academy Join soon for lifetime access!#4 Take your Brokerage or Team to the next level! Streamline agent training & increase productivity & retention with Impact Brokerage Coaching.
Join us at the #1 real estate growth conference EQUIP Prepare for Purpose® April 15-17, 2024 in Boise Idaho more info HERE -
78 | ASK A COACH | Striking the Right Balance: Personal Connection vs. Professional Distance in Real Estate Client Relationships
Lisa addresses the industry debate of staying within one's lane versus providing extra services to enhance the client experience, advocating for building relational business connections to increase referral rates and repeat business. Lisa shares personal examples of providing tailored closing gifts and assistance with the moving process, acknowledging the logistical challenges of living on an island and the importance of planning ahead to meet clients' needs. She suggests creating a guide for newcomers to navigate island living and encourage real estate professionals to seek coaching for navigating market challenges and identifying personalized strategies for success. The speaker stresses the importance of understanding one's strengths, market conditions, and individual goals to drive sales growth, urging individuals to utilize coaching services for personalized advice and solutions tailored to their unique circumstances.
What's next?#1 Join Ask a Coach Thursday for FREE sign up here#2 Are you a New Agent? Start and Grow your RE business in less time with Kickstart Business Growth#3 Selling more than 12 units per year? Generate your own consistent leads and scale your business in the Academy Join soon for lifetime access!#4 Take your Brokerage or Team to the next level! Streamline agent training & increase productivity & retention with Impact Brokerage Coaching.
Join us at the #1 real estate growth conference EQUIP Prepare for Purpose® April 15-17, 2024 in Boise Idaho more info HERE
Customer Reviews
Appreciate the honesty
Thanks for the action oriented “to-do” items. I listen to tons and tons of podcasts and when I’m “working” I want action oriented task to dos to get when I’m listening to podcasts for my career. I don’t have time for fluff when I’m trying to get a to do list For my day to day. Thank you!
Angie Tonini-Rogers, REALTOR Louisville, KY
And Host of podcast called wholly made life
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