Ten X Academy

Ten_X_Academy
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The community hub for SaaS 💻 B2B 🏤 Growth 📈Marketers, 🤝Sellers, 🎸⭐️Leaders & 🌧Rainmakers. Follow to start selling your impact🥊, not your time⏲! The Ten X Academy Podcasts are conversations between B2B marketers across a range of fields looking into how they do their job, what they've learned and giving you insights into how best to grow your own work within this field. Hosted by B2B Marketing expert, Samuel Williams, join him as he digs deep into what elements can make a successful campaign, new tools for marketers and how good ideas lead the way to great content.

  1. Reflection on 2022 and Predictions for 2023 in B2B Marketing

    2022/12/18

    Reflection on 2022 and Predictions for 2023 in B2B Marketing

    In this episode, we flip the table as Paul Barlow, who has featured as a guest on the Ten X Podcast - the episodes The Attention Wars and So You Want To Start A Podcast? - serves as the host of this episode and Sam, our usual host, is "the guest". Listen to this episode as Paul and Sam reflect on 2022, including the changes we've experienced in the workplace with the ongoing pandemic, and look towards to the upcoming year.  You can follow Paul and Sam on LinkedIn: Paul Barlow Samuel Williams Ten X Academy is an initiative created by B2B Marketers who wanted to help other B2B Marketers. The content out there for them was generic, and didn't seem to use many real world examples - and we wanted to fix that!

    28 分鐘
  2. Virtual Engagement and HubSpot: Evolving Event Strategies to Remain Connected

    2022/12/09

    Virtual Engagement and HubSpot: Evolving Event Strategies to Remain Connected

    Welcome back to another episode of the Ten X podcast! In this episode, brought to you by Aamplify.Marketing, we once again jump back to 2020 when Sam, your host, was part of a panel run by Jamie Worrall in which they discussed connecting and engaging with audiences via virtual events and how to make sure your events generate demand.

    47 分鐘
  3. B2B Marketing Dialogues: Transforming Revenue Generation

    2022/12/05

    B2B Marketing Dialogues: Transforming Revenue Generation

    Welcome back to the Ten X Podcast! In this episode, we jump back in time to 2020 when Sam, your host, was part of a panel run by Jamie Worrall in which they discussed the transforming revenue generation and what the next normal was shaping up to me in the face of the pandemic.Listen to this episode to hear perspectives from sales, marketing, and customer success leaders. You can follow each of them on LinkedIn: Sam Williams: www.linkedin.com/in/samuelmwilliams/ Jamie Worrall: https://www.linkedin.com/in/jamieworrallltd/ Kat Warboys: https://www.linkedin.com/in/katwarboys/ Sam Howie: https://www.linkedin.com/in/samhowie/ Source of original broadcast: https://www.aamplify.marketing/b2b-marketing-dialogues-register Ten X Academy is an initiative created by B2B Marketers who wanted to help other B2B Marketers. The content out there for them was generic, and didn't seem to use many real world examples - and we wanted to fix that!

    36 分鐘
  4. How to sell your impact - not your time!

    2022/11/26

    How to sell your impact - not your time!

    In this episode, Sam discusses the effective ways to sell your impact, not your time, and adapting to unrelenting change in the face of the pandemic and the way we market and sell ourselves. Learn what the four Ps that, together, will help you form a winning symphony. You can follow Sam on Linkedin here - www.linkedin.com/in/samuelmwilliams/ Ten X Academy is an initiative created by B2B Marketers who wanted to help other B2B Marketers. The content out there for them was generic, and didn't seem to use many real world examples - and we wanted to fix that!

    14 分鐘
  5. Looking Back to the Start of the Pandemic - with Sam Williams

    2022/11/13

    Looking Back to the Start of the Pandemic - with Sam Williams

    In March 2020, Covid was sweeping the world and with it came a wave of quick thinking adaption as well! Sam Williams, B2B Marketer (and our show host) was about to take part in the Inbound 2020 Conference in Sydney, Australia when it hit - decimating the ability for the show to be put on in person and in many ways, acting as a microcosm of events happening world wide.  In August 2021, when Aotearoa New Zealand's largest city went back into another lockdown with the arrival of the Delta Variant, Sam recorded this introduction to a B2B book he is working on - which we'll go into later as part of Ten X Marketing Academy. What is fascinating though is how the Pandemic reshaped how B2B marketing had to change - and change quickly to stay relevant in a world where suddenly everyone was home, budgets were frozen and the future was uncertain.  It is eye opening just how much industry norms have shifted in such a short amount of time - as witnessed here with this recording hypothesising (or foreseeing) the changes needed to stay relevant You can follow Sam on Linkedin here - www.linkedin.com/in/samuelmwilliams/ Ten X Academy is an initiative created by B2B Marketers who wanted to help other B2B Marketers. The content out there for them was generic, and didn't seem to use many real world examples - and we wanted to fix that!

    13 分鐘
  6. So you want to podcast? With Paul Barlow

    2022/11/03

    So you want to podcast? With Paul Barlow

    In this episode of the Ten X Academy, B2B Marketer Sam talks with media producer and reformed journalist Paul Barlow about how to use Podcasts as a tool for effective long term B2B marketing, the tips to help succeed and the pitfalls to avoid. You can follow Sam on Linkedin here - www.linkedin.com/in/samuelmwilliams/ You can follow Paul on Linkedin here - https://www.linkedin.com/in/paulbarlownz/ And check out Podcast Pros Here to learn more about building a successful podcast. Or check out this video on how to Get Started with your own Podcast set up. Ten X Academy is an initiative created by B2B Marketers who wanted to help other B2B Marketers. The content out there for them was generic, and didn't seem to use many real world examples - and we wanted to fix that!

    31 分鐘
  7. So You Want To Live Stream? - with Leo Falasca

    2022/10/27

    So You Want To Live Stream? - with Leo Falasca

    In a post Pandemic world where screen time and video calls became every day occurrences, live streaming as a B2B Marketing tool evolved as well. In this episode Sam talks with visual story teller Leo Falasca about the importance of getting the basics right with live streaming, mistakes to avoid and the necessity of getting the right gear, people and practice! Hear from the experts directly and learn which mistakes to avoid! You can follow Sam on Linkedin here - www.linkedin.com/in/samuelmwilliams/ You can follow Leo on Linkedin here -www.linkedin.com/in/leofalasca/ Follow us on Linkedin here or Instagram here to get heaps of extra content as well! Ten X Academy is an initiative created by B2B Marketers who wanted to help other B2B Marketers. The content out there for them was generic, and didn't seem to use many real world examples - and we wanted to fix that!

    22 分鐘
  8. The Thing about Buyer Personas: Part 2 - with Sarah Kelsey

    2022/10/20

    The Thing about Buyer Personas: Part 2 - with Sarah Kelsey

    Knowing a buyer persona and using the information is a challenging skill set to have - especially if you don't lay the groundwork first! In Part 2 of “The Thing about Buyer Personas” Sam Williams and Sarah Kelsey discuss how to create Customer Avatars, based on the Persona research, and the importance of making sure there is buy in from within the organisations you’re working with and the goals you’re working with align across the company. You can follow Samuel on Linkedin here - www.linkedin.com/in/samuelmwilliams/ You can follow Sarah on Linkedin here - www.linkedin.com/in/sarah-kelsey-b29984119/ Follow us on Linkedin here or Instagram here to get heaps of extra content as well! Ten X Academy is an initiative created by B2B Marketers who wanted to help other B2B Marketers. The content out there for them was generic, and didn't seem to use many real world examples - and we wanted to fix that!

    27 分鐘
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簡介

The community hub for SaaS 💻 B2B 🏤 Growth 📈Marketers, 🤝Sellers, 🎸⭐️Leaders & 🌧Rainmakers. Follow to start selling your impact🥊, not your time⏲! The Ten X Academy Podcasts are conversations between B2B marketers across a range of fields looking into how they do their job, what they've learned and giving you insights into how best to grow your own work within this field. Hosted by B2B Marketing expert, Samuel Williams, join him as he digs deep into what elements can make a successful campaign, new tools for marketers and how good ideas lead the way to great content.

資訊

  • 創作者
    Ten_X_Academy
  • 活躍年代
    2022年
  • 集數
    14
  • 年齡分級
    兒少適宜
  • 版權
    © Ten_X_Academy
  • 節目網站
    Ten X Academy