34 episodes

Follow along with Best Page Forward CEO Bryan Cohen as he embarks on a journey to hit a $10k month in book sales. Listen along as he advertises his fiction and nonfiction books on Amazon, Facebook, and BookBub. Can he accomplish his goal in just one calendar year? Subscribe to find out.

Relentless Authors Advertise Bryan Cohen

    • Business
    • 5.0, 29 Ratings

Follow along with Best Page Forward CEO Bryan Cohen as he embarks on a journey to hit a $10k month in book sales. Listen along as he advertises his fiction and nonfiction books on Amazon, Facebook, and BookBub. Can he accomplish his goal in just one calendar year? Subscribe to find out.

    #31: Taking a Break

    #31: Taking a Break

    Have you ever faced a “Solomon’s Choice”? Be sure to click over to our sponsor, Best Page Forward, if you need help getting your book’s custom description in tip top shape! If you’d like to be on Bryan’s ARC team for his next nonfiction launch, sign up below. This week Bryan explores priorities and time management! Bryan reports on how UK ads are running. This week Bryan delves into what is truly important. The Ad of the Week is: Writing Prompts Workbook Grades 7-8. The Keyword/Target of the Week: The Positive Trait Thesaurus for the win! And, of course, Bryan reveals the Book MVP of the Week. RAAD Question of the Week: When have you needed to step back and re-evaluate your priorities? What did you eventually decide on?

    • 17 min
    #30: Omnipresence

    #30: Omnipresence

    Do you have a wide and/or international marketing plan? Be sure to click over to our sponsor, Best Page Forward, if you need help getting your book’s custom description in tip top shape! If you’d like to be on Bryan’s ARC team for his next nonfiction launch, sign up below. This week Bryan explores advertising in other countries! Bryan reports on how things ran during vacation. This week Bryan delves into ads across the pond while still improving ROI on the superhero series. The Ad of the Week is: SPK Ad in the UK. The Keyword/Target of the Week: The category “Writing Skills Reference" for the win! And, of course, Bryan reveals the Book MVP of the Week. RAAD Question of the Week: What have you done to market your books off Amazon or outside of the U.S.?

    • 17 min
    BONUS: Vacation Episode

    BONUS: Vacation Episode

    Bryan is on Vacation, but he couldn't live without RAAD!

    • 4 min
    #29: The Real Story

    #29: The Real Story

    Has your gut tricked you into turning off an ad that your data later shows was working? Be sure to click over to our sponsor, Best Page Forward, if you need help getting your book’s custom description in tip top shape! If you’d like to be on Bryan’s ARC team for his next nonfiction launch, sign up below. This week Bryan will be setting everything up to run while he’s on vacation! Bryan reports on how the high-spend target pruning turned out. This week Bryan delves into how data is the true winner. The Ad of the Week is: Auto Ads are killing it. The Keyword/Target of the Week: "one-offs" for the win! And, of course, Bryan reveals the Book MVP of the Week. RAAD Question of the Week: Have you ever been tricked by a weird ad or week into turning things off only to later discover the truth about your data? Let me know!

    • 16 min
    #28: From Money Pit to Profit

    #28: From Money Pit to Profit

    What is your trick to tip an ad from losing money to profit? Be sure to click over to our sponsor, Best Page Forward, if you need help getting your book’s custom description in tip top shape! If you’d like to be on Bryan’s ARC team for his next nonfiction launch, sign up below. Bryan is gearing up for his vacation and shares how he had to shuffle some priorities. This week Bryan attempts to prune the highest spending targets and slide his Viral ad into the black. The Ad of the Week is: Bryan’s two Facebook Ads that survived the cull. The Keyword/Target of the Week: "writing prompts" for the win! And, of course, Bryan reveals the Book MVP of the Week. RAAD Question of the Week: Do you have any campaigns that are right on the edge of profitability? What is your plan to get these from the red to the black? Let me know!

    • 18 min
    #27: Ads & Launch Strategy

    #27: Ads & Launch Strategy

    What part do long-term ad strategies play in your book launch? Be sure to click over to our sponsor, Best Page Forward, if you need help getting your book’s custom description in tip top shape! If you’d like to be on Bryan’s ARC team for his next nonfiction launch, sign up below. Bryan shares his personal plan to incorporate ads into his next book launch strategy. This week Bryan reveals the importance of elbow grease in getting the sales needle to move. The Ad of the Week is: How to Write a Sizzling Synopsis - UK. The Keyword/Target of the Week: "writing prompt journals" for my SPA Ad for Writing Prompts Volume 2 for the win! And, of course, Bryan reveals the Book MVP of the Week. RAAD Question of the Week: How do you incorporate slow burn strategies like Amazon Ads into your launch plan? Let me know!

    • 20 min

Customer Reviews

5.0 out of 5
29 Ratings

29 Ratings

ScottsdaleWriters ,

Simple and honest this podcast is good.

Bryan Cohen gives it straight on this podcast. It's an interesting and informative journey he's taking. I'm glad he's allowing us to tag along on the ride. There's always a helpful tip or two in each episode. Thank you, Bryan for al your hard work.

ComicFlow55405 ,

Essential. I think so.

Navigating promotions for self-published writers. The rules and tools are constantly changing at the biggest bookseller. Bryan Cohen shares ALL the personal information as he takes a journey to maximize his royalties and profits from his published catalog-backlist.

Randrifter ,

Bingeing on the journey

I just found out about Bryan's podcast and his goal. I've been bingeing and taking notes. The numbers can get dry at times, but thankfully he's doing it and explaining it all. Thank you for sharing your experience and blazing the trail before us. My journey into book advertising will be a lot easier, thanks to Bryan.

Listeners Also Subscribed To