Ride-in-Style: A Glimpse into the World of Auto Restyling and Aftermarket Upgrades

AutoStyle Marketing
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Ride-in-Style Podcast with Jesse Stoddard & Josh Poulson: Dive into the latest in automotive aftermarket accessories and restyling. Jesse Stoddard, the marketing maestro and owner of AutoStyle Marketing, and Josh Poulson, SEMA's 2022-23 "Person of the Year," offer insights, trends, and expert interviews for restylers and installers. Elevate your auto-accessorizing game with industry-leading tips and techniques. Join the future of automotive restyling!

  1. 5D AGO

    Ride-in-Style Podcast: Episode 40 Dino Perfetti SEMA PCC Interview

    In this episode of the Ride-In-Style podcast, hosts Jesse Stoddard and Josh Poulson welcome back Dino for a deep dive into the SEMA Pro Cup Challenge. Dino recounts the origins and evolution of the challenge, showcasing the creativity, resilience, and innovation behind its success. From past builds like the Chevrolet Silverado to upcoming projects such as the Lexus GX 550 and 2024 Ford F-150, the discussion explores strategic partnerships, trend adaptation, and lessons learned. This episode delivers a mix of inspiration, behind-the-scenes stories, and valuable insights into the ever-evolving world of automotive restyling. Key Moments: 00:00 – Introduction & Welcome 01:38 – Origins of the Pro Cup Challenge 03:03 – Overcoming Challenges 03:53 – Last Year's Build & Commercial Fleet Vehicle 05:18 – This Year's Build: Lexus GX 550 & Ford F-150 10:38 – Partnership with Metropolitan Ford 12:59 – Black Label Theme & Build Details 14:03 – Goals for Pro Cup Challenge 19:23 – Contact Information & Social Media 21:20 – Honda CT 70 Trail Bike Showcase 22:15 – Episode Wrap-Up & Closing Thanks for tuning in to the Ride-in-Style Podcast. Learn more about our guests: ac-mn.com Brought to you by AutoStyle Marketing – The automotive aftermarket restylers favorite agency with a CRM built custom for restylers. Visit https://autostylemarketing.com Co-hosted by Josh Poulson of Auto Additions: https://autoadditions.net #RideInStylePodcast #AutoStyleMarketing #RestylerCRM

    23 min

  2. NOV 5

    Ride-in-Style Podcast: Episode 39 Jay Ehret of Pickup Outfitters

    In this episode, Jesse Stoddard and Josh Poulson welcome Jay Ehret from Pickup Outfitters. Jay shares his incredible journey from starting as a DJ, moving into sales and marketing, and eventually becoming the owner of a successful truck accessories business in Texas. Learn about Jay's innovative marketing strategies, the challenges he faced in staffing and operations, and his involvement with SEMA. Jay provides valuable insights on the importance of understanding every aspect of your business and the significance of industry networks. Don't miss this deep dive into the world of automotive restyling and the steps Jay took to build Pickup Outfitters into what it is today. Key Moments: 00:00 – Introduction & Welcome 02:09 – Radio Broadcasting Background 03:22 – Entering the Automotive Aftermarket 05:30 – Outgrowing the Original Location 07:23 – Finding and Remodeling the New Property 08:52 – What Pickup Outfitters Does 11:23 – Role in the Company 12:26 – The Importance of Understanding Your Business 13:58 – Biggest Challenge 15:34 – Advice to Past Self 16:53 – Industry Excitement 18:16 – The Value of SEMA and Industry Networks 18:58 – Work-Life Balance and Delegation 20:03 – Building a Great Team Without Industry Experience 21:12 – Marketing Genius: Truck Nudity Commercials 22:03 – How to Follow Pickup Outfitters Thanks for tuning in to the Ride-in-Style Podcast. Learn more about our guests: https://www.createacommotion.com Brought to you by AutoStyle Marketing – The automotive aftermarket restylers favorite agency with a CRM built custom for restylers. Visit https://autostylemarketing.com Co-hosted by Josh Poulson of Auto Additions: https://autoadditions.net #RideInStylePodcast #AutoStyleMarketing #RestylerCRM

    24 min

  3. OCT 31

    Ride-in-Style Podcast: Episode 38 Sara Morosan of LGE-CTS Motorsport

    In this episode Jesse Stoddard and Josh Poulson welcome Sara Morosan from LGE-CTS Motorsports. Sara shares her inspiring journey from a young volunteer to a recognized industry leader and SEMA Person of the Year. Discover her insights on the importance of volunteering, building industry relationships, and the challenges of running an automotive shop. Learn about her company's unique services, involvement in charitable activities through SEMA Cares, and her plans for the future. Don't miss this episode packed with expert advice and passionate stories from the heart of the automotive restyling world. Key Moments: 00:00 – Introduction and Welcome 01:09 – Sara Morosan - SEMA Person of the Year 02:29 – Why Volunteer? The Value of Industry Involvement 04:25 – Sara's Background - Growing Up in the Family Business 07:18 – The Insurance Adjuster Dream and Business Proposal at 18 09:40 – Years of Volunteering with SEMA 10:17 – What is SEMA Cares? 13:20 – How to Donate to SEMA Cares 15:19 – What Does LGE-CTS Do? 17:31 – Business Plans and Future Growth Strategy 20:30 – Work-Life Balance and Keeping Things Personal 24:33 – Advice for People Entering the Industry 28:11 – How to Connect with Sara and LGE-CTS Thanks for tuning in to the Ride-in-Style Podcast. Learn more about our guests: https://lge-cts.com Brought to you by AutoStyle Marketing – The automotive aftermarket restylers favorite agency with a CRM built custom for restylers. Visit https://autostylemarketing.com Co-hosted by Josh Poulson of Auto Additions: https://autoadditions.net #RideInStylePodcast #AutoStyleMarketing #RestylerCRM

    31 min

  4. OCT 27

    Ride-in-Style Podcast: Episode 37 Tempy Bowman & Nate Stanley of Autoplex

    In this episode, Tempy Bowman and Nate Stanley from Autoplex bring a unique viewpoint to the table. We dive into a range of topics, exploring their background, experiences, and insights. Join us for an engaging conversation that promises to offer fresh perspectives and valuable takeaways. Key Moments: 00:00 – Introduction to Autoplex 01:25 – Autoplex's Business Model and Revenue Streams 04:08 – Nate's Journey: 10 Years of Growth and Change 07:02 – Expanding to Colorado Springs 08:45 – Big Announcement: A&A Topper Acquisition 10:31 – The M&A Checklist: How Autoplex Integrates New Companies 14:23 – Tempy's Background: From Collision to Customization 17:42 – Nate's Origin Story: From Video Games to Automotive Marketing 20:27 – What Excites Tempy About the Industry's Future 23:08 – Nate on Product Evolution and Matching Lifestyle to Vehicle 25:19 – Know Your Owner: The Josh Elliott Quiz 29:26 – Where to Find Autoplex Thanks for tuning in to the Ride-in-Style Podcast. Learn more about our guests: https://www.autoplexco.com Brought to you by AutoStyle Marketing – The automotive aftermarket restylers favorite agency with a CRM built custom for restylers. Visit https://autostylemarketing.com Co-hosted by Josh Poulson of Auto Additions: https://autoadditions.net #RideInStylePodcast #AutoStyleMarketing #RestylerCRM

    33 min

  5. OCT 23

    Ride-in-Style Podcast: Episode 36 Jessica Crossman of Micorp Custom Auto & Truck

    In this episode of the Ride-In-Style podcast, hosts Jesse Stoddard and Josh Poulson interview Jessica Crossman of Micorp Custom Auto and Truck. Jessica shares her journey in the automotive aftermarket industry, insights into evolving trends, and her involvement with SEMA Pro. Plus, hear about her daughter's inspiring entrepreneurial venture. Tune in for expert advice on building strong dealership relationships and maintaining work-life balance. Key Moments: 00:00 – Introduction & Welcome 01:36 – Journey & Getting Started 12:54 – Becoming a Manager & Leading a Team 17:21 – Sales Strategy & Building Dealer Relationships 19:06 – What Makes MiCorp Different 21:39 – SEMA Pro & Industry Networking 27:28 – Future of the Industry & What's Next 32:17 – Work-Life Balance & Advice for Newcomers Thanks for tuning in to the Ride-in-Style Podcast. Learn more about our guest: https://micorpcustom.com Brought to you by AutoStyle Marketing – The automotive aftermarket restylers favorite agency with a CRM built custom for restylers. Visit https://autostylemarketing.com Co-hosted by Josh Poulson of Auto Additions: https://autoadditions.net #RideInStylePodcast #AutoStyleMarketing #RestylerCRM

    44 min

  6. OCT 16

    Ride-in-Style Podcast: Episode 35 Brad Marion of Dealer Works

    In this episode, Jesse Stoddard and Josh Poulson welcome Brad Marion, owner of Dealer Works and a respected veteran in the automotive aftermarket industry. Hear Brad’s story from his early days in car audio to building a thriving business serving dealerships for over 30 years. Brad shares insights on adapting to industry changes, building strong dealer relationships, and the keys to long-term success in restyling and accessories. Get expert advice on overcoming challenges, the importance of industry groups like SEMA and Restyles United, and what the future holds for installers and business owners. Key Moments: 00:00 – Introduction & Welcome 01:35 – Getting Into the Car Business 04:21 – Building Dealer Relationships 07:28 – Products & Industry Evolution 10:21 – Current Role & Future Plans 12:57 – Motivation & What Keeps the Work Exciting 14:34 – Biggest Challenges 17:53 – Sales Advice 21:33 – Handling Major Mistakes 23:48 – Value of Industry Groups  29:22 – How to Connect & Final Thoughts Thanks for tuning in to the Ride-in-Style Podcast. Learn more about our guest: https://dealerworks.com  Brought to you by AutoStyle Marketing – The automotive aftermarket restylers favorite agency with a CRM built custom for restylers. Visit https://autostylemarketing.com Co-hosted by Josh Poulson of Auto Additions: https://autoadditions.net #RideInStylePodcast #AutoStyleMarketing #RestylerCRM

    32 min

  7. SEP 17

    Ride-in-Style Podcast: Episode 34 Aron Demers of VOXX Electronics Corporation

    In this episode, hosts Jesse Stoddard and Josh Poulson welcome Aron Demers, Senior Vice President at VOXX Electronics Corporation. Discover Aron's journey through the automotive aftermarket industry, how VOXX has adapted to new technologies, and what the future holds for restylers and installers. Get expert insights on industry challenges, innovation, and the evolving relationship between OEMs and the aftermarket. Key Moments: 00:00 – Introduction & Meet Aron Demers 06:00 – Industry Evolution & VOXX’s Approach to Innovation 20:43 – The Future: Home Automation & New Tech 39:28 – “Phone as a Key” and Digital Access Solutions 45:00 – Final Thoughts & How to Connect Thanks for tuning in to the Ride-in-Style Podcast.Learn more about our guest: https://www.voxelectronics.com/en Brought to you by AutoStyle Marketing – The automotive aftermarket restylers favorite agency with a CRM built custom for restylers. Visit https://autostylemarketing.com Co-hosted by Josh Poulson of Auto Additions: https://autoadditions.net #RideInStylePodcast #AutoStyleMarketing #RestylerCRM

    38 min

  8. AUG 5

    Ride-in-Style Podcast: Episode 33 Tyler Willy of GKR Motor Cars

    In this episode of the Ride-In-Style Podcast, Jesse Stoddard and Josh Poulson sit down with Tyler Willy, the visionary founder of GKR Motorcars in Columbia, Missouri. From flipping Corvettes and barn-built muscle cars to pioneering electric vehicle conversions and garage condo communities, Tyler shares how he turned a side hustle into a growing brand and lifestyle movement. 0:00 — Personal dream & opening thoughts 0:16 — Official podcast intro & welcome 0:30 — Guest introduction: Tyler Willie of GKR Motor Cars 3:10 — Tyler’s background & journey into car building 10:14 — Business today: Brand, community, and garage condo concept 16:54 — EV conversions & industry trends 20:06 — Work-life balance, entrepreneurship, and advice 36:02 — Podcast outro & where to follow Whether you're a car enthusiast, restyler, or small business owner, this episode will leave you inspired and ready to shift gears on your own journey. Thanks for tuning in to the Ride-in-Style Podcast. Learn more about our guest: gkrmotorcars.com Brought to you by AutoStyle Marketing – The automotive aftermarket restylers favorite agency with a CRM built custom for restylers. Visit https://autostylemarketing.com Co-hosted by Josh Poulson of Auto Additions: https://autoadditions.net

    37 min
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Ratings & Reviews

5
out of 5
7 Ratings

About

Ride-in-Style Podcast with Jesse Stoddard & Josh Poulson: Dive into the latest in automotive aftermarket accessories and restyling. Jesse Stoddard, the marketing maestro and owner of AutoStyle Marketing, and Josh Poulson, SEMA's 2022-23 "Person of the Year," offer insights, trends, and expert interviews for restylers and installers. Elevate your auto-accessorizing game with industry-leading tips and techniques. Join the future of automotive restyling!

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