
89 episodes

Sales for Nerds Reuben Swartz
-
- Business
-
-
4.9 • 26 Ratings
-
The podcast for technical people who find themselves responsible for sales and marketing, because they started a company or got promoted.
We interview experts and other technical folks who have figured out how to hack the sales and marketing world the way they used to hack code. Don't believe the myth that only "natural" sales people can sell.
-
Rochelle Moulton on not avoiding conversations as you build your authority
Rochelle Moulton has made a career within a career of helping introverted consultants become effective sales people. She has done this with Arthur Anderson (back in the day) and now helps other solo consultants grow their practices without working more. This comes from growing authority, so more people seek you out.
Unfortunately, some people try to build their authority to avoid talking to people, but having conversations is the best way to get clientsa and build your authority.
In this episode, Rochelle helps us understand how we can build our authority and have conversations, even if we're introverted.
(And of course, nothing like having Mimiran, the fun, "anti-CRM", specifically made for independent consultants, to help you both build your authority and have lots of great conversations with the right people.) -
Bridget Hom on hiring and firing the right mental team
"As entrepreneurs we're typically in relationship with our thoughts about people, versus people themselves", says Bridget Hom, mindset coach and author of Stuck on Ready. In this episode, Bridget discusses how to hire (and fire) the right mental team inside our own head, so we can have real relationships with people outside our heads, and move our business (and life) forward.
Find Bridget at https://www.bridgetofreedomcoaching.com/ or connect with her on LinkedIn.
Listen to more episodes at www.salesfornerds.io.
And check out Mimiran, the fun, anti-CRM for independent consultants who love serving clients, but hate selling. -
Kevin Whelan on Selling Your Expertise, Not Your Time
If you want to make more money with less stress as a consultant, it helps to move from implementor to advisor.
Philosophy major and accidental "consultant to consultants" Kevin Whelan steps through his journey from building inexpensive websites to advising firms on their digital marketing projects, to advising other marketing agencies on moving up the value chain.
Don't miss it.
Brought to you by Mimiran, the fun, "anti-CRM" for independent consultants, helping you create and nurture relationships with your ideal clients and partners, without being "sales-y'. Start a free trial here. -
S4N 086 Richard White on Taking Good Notes
Taking good notes is essential for effective meetings, but most of us never learn how to do it well.
In this episode, Richard White, founder and CEO of Fathom.video, a Zoom note-taking tool, explains how challenges with note-taking at his previous company led him to create this solution.
Reuben wanted to do this episode because he uses Fathom every day (see the show notes for a view of Reuben's custom bookmarks).
Get your free Fathom account.
And of course, Fathom pairs nicely with Mimiran, the fun, "anti-CRM" for independent consultants, letting you enjoy great notes with less effort, so your flawless follow up is easy. Start a free trial here. -
Tom Jackobs on Storytelling for Sales
Learn how Tom Jackobs went from almost going broke because he didn't know how to sell to hitting a 90% close rate by selling through stories.
Tom's storytelling approach is authentic and doesn't require fancy sales techniques, just being attuned to the prospect and caring about their success. -
Steve Buzogany on Client Appreciation
How do you show appreciation for your best clients and partners?
In this episode, Steve Buzogany from The Appreciation Advocate discusses how to turned around his real estate sales career and turned his gift for gifting into a whole new business, and how you can apply those same techniques to build deeper relationships, get more referrals, and better clients.
Find Steve at AppreciationAdvocate.com.
For a system to track referrals, and the business you get from them, plus lead magnets, proposal automation, e-signature, and more, without the complexity of enterprise CRMs, check out Mimiran, the fun, "anti-CRM" for independent consultants.
Customer Reviews
Nerd love
Great podcast for an accounting nerd like me!
-Erica Goode, CPA
Solid Immediately Usable Info
Reuben puts together high level experts that give you info you can actually use. No fluff. Just great stuff.
Wholly Engaging!
Reuben’s podcast is wholly engaging, entertaining, and full of sensible, practical, action-oriented business advice. He finds the most interesting guests and is an exceptional interviewer. Time well spent!