The Takeover with Tim and Cindy

Tim and Cindy Dodd

Ready to dominate your market? The Takeover is your go-to podcast for growth strategies that work. Whether you’re leading a company, driving marketing initiatives, or closing sales, these battle-tested strategies will help you scale. Each episode breaks down big ideas into actionable steps empowering you to generate more leads, drive more sales, and scale your business. Tune in for real advice delivered by world-class marketers & business leaders to help you dominate in all areas of Sales & Marketing. Let’s Get Winning!

  1. A COO’s Guide to Building Lean, Profitable Operations with Makena Finger Zannini

    5D AGO

    A COO’s Guide to Building Lean, Profitable Operations with Makena Finger Zannini

    What if scaling your business didn’t mean overcomplicating it? In this episode of we sit down with Makena Finger Zannini, founder of The Boutique COO, who scaled her operations agency to seven figures in under a year by focusing on simplicity, profitability, and people. We dive deep into the operations blueprint every founder needs to master, from understanding ROI on every hire, to building incentive-based compensation plans, and creating systems that run without you.  Makena shares her real-world insights on balancing visionary leadership with operational structure, hiring smarter (not faster), and creating a culture that scales sustainably. Whether you’re a founder, entrepreneur, or sales leader trying to bridge the gap between vision and execution, this episode is packed with tangible takeaways you can implement right away. In this episode we’ll cover: [02:23] The biggest mistake founders make in operations  [04:45] How to scale sustainably without over-hiring  [06:10] Incentive-based compensation and ROI-driven roles  [08:32] Building momentum through strategic systems  [13:42] Knowing when to hire and when to wait  [19:44] Why every founder needs SOPs  [24:28] How to measure operational success  [26:16] The role of culture in scaling profitably  [31:59] Lessons in hiring, firing, and leadership Connect with Makena Finger Zannini:  TheBoutiqueCOO.comInstagram: @theboutiquecooLinkedIn: Makena Finger Zannini RESOURCES BELOW! Download The Free Outbound Sales Playbook: Master cold outreach, close more deals & drive revenue to your business using The Outbound Sales Playbook. Battle-tested on over 1,000+ businesses and proven with over 100M data-points. Join The Takeover Community: Sign up for The Takeover newsletter and get the latest marketing tips, sales strategies, and business insights delivered straight to your inbox. Join a community of entrepreneurs & high-performers dominating all areas of Sales & Marketing. Sign up for the newsletter. About The Hosts: Tim & Cindy Dodd are the Co-founders of PEMA.io, based out of Miami, FL. Connect with Tim and Cindy on LinkedIn and Instagram: Tim’s LinkedIn, Tim’s Instagram Cindy’s LinkedIn, Cindy’s Instagram About PEMA.io: Need B2B Appointments or want to grow your authority on LinkedIn? Learn more about our services here: https://www.pema.io/discover

    33 min
  2. OCT 30

    The Most Important 7 Seconds of Sales (with Tim S Dodd)

    Most deals aren’t lost in the close, they’re lost in the first seven seconds. In this sales mastery episode, we break down what really separates top closers from everyone else. From mastering frame control to showing up as the authority in every call, you’ll learn the psychology of instant credibility and how to win trust before you even pitch. These first moments decide everything. You’ll discover exactly what to say, how to say it, and how to bring the energy that commands respect and closes deals. If you’ve ever walked off a call thinking, “That went great,” only to get ghosted… this is why. Let’s fix it. Lock in. In this episode, you’ll learn: [00:00] Why most deals are lost in the first 7 seconds [01:42] Frame Control 101 [06:17] The Secret Behind Authority [10:49] Weak Openers That Kill Deals Instantly [15:26] How to Reset the Frame with New Stakeholders [20:55] The Authority Probe: The Fastest Way to Lead a Call Want more sales mastery tools & help? Watch Full Tutorials on Tim’s YouTube Channel: https://www.youtube.com/@TimIsSocial  RESOURCES BELOW! Download The Free Outbound Sales Playbook: Master cold outreach, close more deals & drive revenue to your business using The Outbound Sales Playbook. Battle-tested on over 1,000+ businesses and proven with over 100M data-points. Join The Takeover Community: Sign up for The Takeover newsletter and get the latest marketing tips, sales strategies, and business insights delivered straight to your inbox. Join a community of entrepreneurs & high-performers dominating all areas of Sales & Marketing. Sign up for the newsletter. About The Hosts: Tim & Cindy Dodd are the Co-founders of PEMA.io, based out of Miami, FL. Connect with Tim and Cindy on LinkedIn and Instagram: Tim’s LinkedIn, Tim’s Instagram Cindy’s LinkedIn, Cindy’s Instagram About PEMA.io: Need B2B Appointments or want to grow your authority on LinkedIn? Learn more about our services here: https://www.pema.io/discover

    17 min
  3. Scaling Without Crashing: Chris Hallberg’s Blueprint for Growth

    OCT 23

    Scaling Without Crashing: Chris Hallberg’s Blueprint for Growth

    Most entrepreneurs hit a point where growth feels like quicksand, more clients, more revenue, yet everything starts to break. In this conversation, Chris Hallberg, known as The Business Sergeant, reveals why scaling without systems is the fastest way to implode. Chris has taken companies from millions to tens of millions in revenue, implemented EOS across hundreds of leadership teams. He shares the truth about why most businesses collapse, the mindset shift that saves founders from their own success, and how to create a company culture that actually scales. If you’re ready to grow without burning your business down, this episode will open your eyes to the systems, numbers, and leadership habits that separate winners from failures. Chapter Markers: [01:20] From $9M to $20M in One Year: Chris’s scaling story[05:00] Nail it before you scale it: testing and iterating offers[12:25] Why most companies choke on growth[18:34] Avoiding the “bulletproof” trap[26:38] The three KPIs every sales team must track Resources & Guest Links: Connect with Chris: EOS WorldwideGoExpand EOS Software: GoExpand.comEmail: chris@goexpand.comLinkedIn: Chris HallbergRESOURCES BELOW! Download The Free Outbound Sales Playbook: Master cold outreach, close more deals & drive revenue to your business using The Outbound Sales Playbook. Battle-tested on over 1,000+ businesses and proven with over 100M data-points. Join The Takeover Community: Sign up for The Takeover newsletter and get the latest marketing tips, sales strategies, and business insights delivered straight to your inbox. Join a community of entrepreneurs & high-performers dominating all areas of Sales & Marketing. Sign up for the newsletter. About The Hosts: Tim & Cindy Dodd are the Co-founders of PEMA.io, based out of Miami, FL. Connect with Tim and Cindy on LinkedIn and Instagram: Tim’s LinkedIn, Tim’s Instagram Cindy’s LinkedIn, Cindy’s Instagram About PEMA.io: Need B2B Appointments or want to grow your authority on LinkedIn? Learn more about our services here: https://www.pema.io/discover

    50 min
  4. How We Close Enterprise Clients in 30 Minutes or Less

    OCT 16

    How We Close Enterprise Clients in 30 Minutes or Less

    Think you need three, five, or even ten calls to close a B2B deal? Think again. In this episode, we’re shattering one of the biggest myths in sales and showing you exactly how to position your offer so a CMO at a 500-employee company can say “yes” on the spot. From mindset shifts to call structure, you’ll discover the exact framework we use to close enterprise and mid-market deals in just one conversation. Whether you’re tired of proposals sitting in inboxes or you’re looking to speed up your sales cycle, this conversation will give you a clear path to faster, more predictable wins. Chapter Markers: [00:53] Why long sales cycles are slowing you down[03:09] Positioning your offer for one-call closes[06:40] Accepting your service as a commodity[13:34] Structuring the call: from problem to solution[25:52] Making the next step so simple they can’t say noRESOURCES BELOW! Download The Free Outbound Sales Playbook: Master cold outreach, close more deals & drive revenue to your business using The Outbound Sales Playbook. Battle-tested on over 1,000+ businesses and proven with over 100M data-points. Join The Takeover Community: Sign up for The Takeover newsletter and get the latest marketing tips, sales strategies, and business insights delivered straight to your inbox. Join a community of entrepreneurs & high-performers dominating all areas of Sales & Marketing. Sign up for the newsletter. About The Hosts: Tim & Cindy Dodd are the Co-founders of PEMA.io, based out of Miami, FL. Connect with Tim and Cindy on LinkedIn and Instagram: Tim’s LinkedIn, Tim’s Instagram Cindy’s LinkedIn, Cindy’s Instagram About PEMA.io: Need B2B Appointments or want to grow your authority on LinkedIn? Learn more about our services here: https://www.pema.io/discover

    32 min
  5. Building & Scaling a Legacy Business You Can Pass Down to Your Children (with Julie Rotuno)

    OCT 9

    Building & Scaling a Legacy Business You Can Pass Down to Your Children (with Julie Rotuno)

    What does it take to build a business that not only thrives today but stands the test of time? In this episode, Julie Rotuno, CEO of Mid Atlantic Packaging, reveals what it’s like to carry forward a 44-year family legacy. From painting office walls to leading a multimillion-dollar company, Julie shares her unfiltered journey of proving herself, sustaining culture, and innovating in a shifting market. She opens up about the pressure of being second-generation and how mentorship prepared her for leadership. This episode is a masterclass in resilience, adaptability, and building a business that lasts for generations. Chapter Markers: [02:07] Julie’s first steps in the family business[05:21] Learning every department from the ground up[07:57] Culture and values that drive long-term success[15:56] Major market shifts and how to adapt[21:06] Overcoming the pressure of being second-generation[26:45] Packaging as a branding tool, not just a necessity[29:31] Julie’s advice on building a lasting business Connect with Julie: Website: www.midatlanticpackaging.com LinkedIn:https://www.linkedin.com/company/midatlantic-packaging/ Instagram: https://www.instagram.com/midatlanticpackaging/ RESOURCES BELOW! Download The Free Outbound Sales Playbook: Master cold outreach, close more deals & drive revenue to your business using The Outbound Sales Playbook. Battle-tested on over 1,000+ businesses and proven with over 100M data-points. Join The Takeover Community: Sign up for The Takeover newsletter and get the latest marketing tips, sales strategies, and business insights delivered straight to your inbox. Join a community of entrepreneurs & high-performers dominating all areas of Sales & Marketing. Sign up for the newsletter. About The Hosts: Tim & Cindy Dodd are the Co-founders of PEMA.io, based out of Miami, FL. Connect with Tim and Cindy on LinkedIn and Instagram: Tim’s LinkedIn, Tim’s Instagram Cindy’s LinkedIn, Cindy’s Instagram About PEMA.io: Need B2B Appointments or want to grow your authority on LinkedIn? Learn more about our services here: https://www.pema.io/discover

    35 min
  6. Audit Your Client Acquisition Strategy in 5 Steps (And Win More Clients)

    OCT 2

    Audit Your Client Acquisition Strategy in 5 Steps (And Win More Clients)

    What happens when the referrals dry up? When inbound slows down? Most businesses stall out, not because they lack opportunity, but because they never audited the core of their client acquisition strategy. In this episode, we walk through a 5-step audit that reveals why some companies scale effortlessly while others stay stuck. You’ll discover the hidden mistakes that sabotage growth and the exact checkpoints we use to create predictable client acquisition systems. This is the same framework we’ve used to help businesses escape the rollercoaster of inconsistent leads and finally scale on demand.  Press play and run this audit with us. Chapter Markers: [00:00] Referrals vs. predictable growth: why relying on chance keeps you stuck[02:20] The 5-step client acquisition audit: an overview[04:40] Step 1 & 2: Lead source clarity + defining your ideal client[10:52] Step 3: Offer positioning—creating a no-brainer offer[15:34] Step 4 & 5: Pipeline health + follow-up strategies to win lost deals[26:41] The one area every team should fix firstRESOURCES BELOW! Download The Free Outbound Sales Playbook: Master cold outreach, close more deals & drive revenue to your business using The Outbound Sales Playbook. Battle-tested on over 1,000+ businesses and proven with over 100M data-points. Join The Takeover Community: Sign up for The Takeover newsletter and get the latest marketing tips, sales strategies, and business insights delivered straight to your inbox. Join a community of entrepreneurs & high-performers dominating all areas of Sales & Marketing. Sign up for the newsletter. About The Hosts: Tim & Cindy Dodd are the Co-founders of PEMA.io, based out of Miami, FL. Connect with Tim and Cindy on LinkedIn and Instagram: Tim’s LinkedIn, Tim’s Instagram Cindy’s LinkedIn, Cindy’s Instagram About PEMA.io: Need B2B Appointments or want to grow your authority on LinkedIn? Learn more about our services here: https://www.pema.io/discover

    28 min
  7. Clarity Over Cleverness: Scaling a Creative Agency with Steve Rock

    SEP 25

    Clarity Over Cleverness: Scaling a Creative Agency with Steve Rock

    What does it take to build an agency that lands global brands like Adidas, Audi, and H&M? In this episode, we sit down with Steve Rock, Partner & Creative Director at Good Kids, to uncover the mindset and strategies that fueled his agency’s growth from scrappy beginnings to global recognition. Steve reveals why clarity always beats cleverness, how to find the right balance between chaos and growth, and why relationships still drive the biggest wins in business.  From building with “reckless abandon” to shaping unforgettable brand experiences, Steve shares the hard-earned lessons that every entrepreneur and marketer needs to hear. If you’ve ever wondered how top agencies cut through the noise, scale sustainably, and build client rosters filled with household names, this episode is your roadmap. Chapter Markers:  [00:00] Clarity beats cleverness in business  [02:13] Scaling responsibly vs. growing at all costs  [07:54] From scrappy beginnings to global clients  [14:25] The power of content & clarity in messaging  [23:33] Positioning your brand with emotion  [33:13] Why community and relationships drive success  [36:20] What’s next for Good Kids Connect with Steve: https://www.linkedin.com/in/itssteverock/ RESOURCES BELOW! Download The Free Outbound Sales Playbook: Master cold outreach, close more deals & drive revenue to your business using The Outbound Sales Playbook. Battle-tested on over 1,000+ businesses and proven with over 100M data-points. Join The Takeover Community: Sign up for The Takeover newsletter and get the latest marketing tips, sales strategies, and business insights delivered straight to your inbox. Join a community of entrepreneurs & high-performers dominating all areas of Sales & Marketing. Sign up for the newsletter. About The Hosts: Tim & Cindy Dodd are the Co-founders of PEMA.io, based out of Miami, FL. Connect with Tim and Cindy on LinkedIn and Instagram: Tim’s LinkedIn, Tim’s Instagram Cindy’s LinkedIn, Cindy’s Instagram About PEMA.io: Need B2B Appointments or want to grow your authority on LinkedIn? Learn more about our services here: https://www.pema.io/discover

    40 min
  8. 7 Secrets of Winning Agencies (and Why Most Fail)

    SEP 18

    7 Secrets of Winning Agencies (and Why Most Fail)

    Most agencies don’t fail because of bad talent or weak ideas. They fail because they miss the very things that separate short-lived shops from thriving, dominant businesses. After working with 400+ agencies, from solo hustlers to 8- and 9-figure giants, we’ve identified the seven moves that winning agencies make every single time.  These are hard-hitting truths that determine whether your agency becomes irrelevant…or unstoppable. If you’re ready to see what the most successful agencies are doing differently, and how you can apply it to explode your growth, lock in to this episode. The difference between scaling and stalling may come down to these exact seven strategies. Chapter Markers: [00:30] Why most agencies fail [01:30] Selling outcomes, not services [04:45] The “no-brainer” offer strategy [09:50] Why the first close is never the end of selling [13:15] Reporting like a SaaS company [20:30] Pipeline, QBRs, and profitability RESOURCES BELOW! Download The Free Outbound Sales Playbook: Master cold outreach, close more deals & drive revenue to your business using The Outbound Sales Playbook. Battle-tested on over 1,000+ businesses and proven with over 100M data-points. Join The Takeover Community: Sign up for The Takeover newsletter and get the latest marketing tips, sales strategies, and business insights delivered straight to your inbox. Join a community of entrepreneurs & high-performers dominating all areas of Sales & Marketing. Sign up for the newsletter. About The Hosts: Tim & Cindy Dodd are the Co-founders of PEMA.io, based out of Miami, FL. Connect with Tim and Cindy on LinkedIn and Instagram: Tim’s LinkedIn, Tim’s Instagram Cindy’s LinkedIn, Cindy’s Instagram About PEMA.io: Need B2B Appointments or want to grow your authority on LinkedIn? Learn more about our services here: https://www.pema.io/discover

    33 min

Trailer

5
out of 5
36 Ratings

About

Ready to dominate your market? The Takeover is your go-to podcast for growth strategies that work. Whether you’re leading a company, driving marketing initiatives, or closing sales, these battle-tested strategies will help you scale. Each episode breaks down big ideas into actionable steps empowering you to generate more leads, drive more sales, and scale your business. Tune in for real advice delivered by world-class marketers & business leaders to help you dominate in all areas of Sales & Marketing. Let’s Get Winning!