The podcast that takes you inside the world of screen printing, straight from the shop floor. Adrienne Palmer, editor-in-chief of Screen Printing magazine, connects with screen printers from around the globe to help you grow your business.
Episode 11: Connecting with Customers
Adrienne Palmer and Lindsay Carpenter talk about the benefits of shaking things up, how memory kits can help you connect with clients, and ways you can integrate your team to boost morale, productivity, and profits.
Bridging the Gap: Promotional Products + Apparel Decoration
Adrienne Palmer and Charity Gibson talk bout the invisible wall between promo products and decorated apparel, opportunities for collaboration, and why just do it and just do you should be your new mantras
Episode 9: Design
Adrienne Palmer and Veronica Anderson talk about the benefits of having design in-house, how YouTube can help you strengthen your own skills, and the right amount of edits you should allow between yourself and the client.
Episode 8: Apparel Decoration
Adrienne Palmer and Jeremy Picker, AMB3R Creative, talk decoration apparel trends and techniques, how to build retail-ready merch lines, and unique digital marketing strategies like using QR codes and offering exclusive content
Episode 7: Sustainability
Adrienne Palmer and Marshall Atkinson, Atkinson Consulting and Shirt Lab, discussing what going green really means, the resources available to you that I promise you didn’t know about, and the many steps you can take to be a more sustainable shop.
Episode 6: Data Driven Business Decisions
Adrienne Palmer and Alison Banholzer, Wear Your Spirit Warehouse, discuss the differences between qualitative and quantitative data, why you should stop relying on your gut for decisions, and how you can bring more money into your own pocket.