5 episodes

Seed To Cup is hosted by Sprudge co-founder Jordan Michelman. Inspired by interview podcasts, late-night TV, and radio, Seed To Cup is our chance to learn the origin stories of the companies, founders, and major coffee culture movers that help shape the industry. Each show features a deep dive interview with a different fascinating figure from the world of coffee and lets us learn their life story, early experiences with coffee, and big business decisions along the way that have helped them achieve success in the world of coffee. Aided by an in-depth interview research process, this show is a canvas for original storytelling. The companies and individuals in coffee you love all have a deeper story behind the scenes—that’s what we’ll be bringing you in this new show.

Seed To Cup Sprudge Media

    • Education

Seed To Cup is hosted by Sprudge co-founder Jordan Michelman. Inspired by interview podcasts, late-night TV, and radio, Seed To Cup is our chance to learn the origin stories of the companies, founders, and major coffee culture movers that help shape the industry. Each show features a deep dive interview with a different fascinating figure from the world of coffee and lets us learn their life story, early experiences with coffee, and big business decisions along the way that have helped them achieve success in the world of coffee. Aided by an in-depth interview research process, this show is a canvas for original storytelling. The companies and individuals in coffee you love all have a deeper story behind the scenes—that’s what we’ll be bringing you in this new show.

    Jeanine Niyonzima-Aroian of JNP Coffee

    Jeanine Niyonzima-Aroian of JNP Coffee

    Michelle Johnson guest hosts this episode of Seed To Cup on the Sprudge Podcast Network. Johnson interviews Jeanine Niyonzima-Aroian of JNP Coffee. JNP is a Boston based importer of coffees from Burundi, where Jeanine was born and raised. Earlier this year, Michelle Johnson had the opportunity to present one of JNP's coffees at the U.S. Coffee Championship. This episode is sponsored by La Marzocco and Seattle Coffee Gear.

    • 43 min
    Abigail Forsyth of KeepCup

    Abigail Forsyth of KeepCup

    Jordan Michelman interviews Abigail Forsyth, the co-founder, and CEO of KeepCup, based in Melbourne, Australia. Founded in 2007 by Forsyth and her brother, Jamie, KeepCup was designed to address an intrinsic issue in the specialty coffee industry: reliance on disposable cups. "Today, KeepCups are used in more than 65 countries around the world. KeepCup users divert millions of disposable cups from landfill every day, and through their actions inspire others to do the same," says the company.

    • 40 min
    Helen Russell and Brooke McDonnell of Equator Coffees

    Helen Russell and Brooke McDonnell of Equator Coffees

    Host Jordan Michelman interviews Brooke McDonnell and Helen Russell, cofounders of Equator Coffees in the San Francisco Bay Area. 

    • 1 hr 30 min
    Erica Escalante

    Erica Escalante

    Jordan Michelman interviews Erica Escalante, the founder of Cafe Reina and Kitchenhood Commissary in Portland, Oregon. Formerly The Arrow Coffeehouse, Cafe Reina is a specialty coffee shop, bakery, and shared commercial kitchen in North Portland. Escalante’s story through coffee leads us up to this moment today, where she has emerged as a small business leader and innovator in the time of COVID-19, adapting her business model in a series of fascinating ways. Transcript: https://bit.ly/stcep1

    • 41 min
    Seed To Cup Preview

    Seed To Cup Preview

    Seed To Cup is hosted by Sprudge co-founder Jordan Michelman. Seed To Cup is our chance to learn the origin stories of the companies, founders, and major coffee culture movers that help shape the industry. Each show features a deep dive interview with a different fascinating figure from the world of coffee and lets us learn their life story, early experiences with coffee, and big business decisions along the way.

    • 1 min

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