71 episodes

Hello and welcome to the Self-Publishing Tips & Tricks show, a series designed to give you insight into the world of self-publishing and marketing your books. We’ll share a bit of our own insights into the craft of writing, self-publishing, and marketing books, but we’ll also interview established indie authors who will share their instights into self-publishing and promotion in today's market.

Self-Publishing Tips & Tricks S.D. Huston, Ben Pick, & Morgan Lee

    • Education
    • 5.0 • 2 Ratings

Hello and welcome to the Self-Publishing Tips & Tricks show, a series designed to give you insight into the world of self-publishing and marketing your books. We’ll share a bit of our own insights into the craft of writing, self-publishing, and marketing books, but we’ll also interview established indie authors who will share their instights into self-publishing and promotion in today's market.

    SPTT 070 – Story Genius by Lisa Cron

    SPTT 070 – Story Genius by Lisa Cron

    Episode 070

    Released on: May 15, 2023



    In this episode, Shanon is joined by YouTuber and contemporary romance and picture book author, Emma Bennet, BookTuber Rachel (R.K. Stumblingbear), and YouTuber and fantasy author Devon Gambrell-Clark. They discuss Lisa Cron's book, “Story Genius: How to Use Brain Science to Go Beyond Outlining and Write a Riveting Novel (Before You Waste Three Years Writing 327 Pages That Go Nowhere).”



    In this book, the author discusses brain science to understand why readers connect to your work and gives a framework for writers to use to dig into character and the "third rail."



    📘WHERE TO FIND THE BOOK ONLINE: http://wiredforstory.com/story-genius-1



    🌟Drop us a line at selfpubishingtipstricks@gmail.com



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    CONNECT WITH EMMA BENNET! @EmmaBennetAuthor

    🎥YouTube: https://www.youtube.com/@EmmaBennetAuthor

    📸Instagram: https://www.instagram.com/romanceemma/

    🌐Website: https://www.emma-bennet.co.uk/



    CONNECT WITH RACHEL! @RKStumblingbear
    🎥YouTube: https://www.youtube.com/@RKStumblingbear



    CONNECT WITH DEVON GAMRELL-CLARK! @devongambrell

    🌐Website: https://dgambrell.com/links/

    🌐All Call Indie: https://dgambrell.com/allcallindie/

    📗My book: https://books2read.com/The-Witchs-Crystal



    CONNECT WITH SHANON: https://linktr.ee/sdhuston



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    Thanks for watching and listening!



    🔗 ➤ FACEBOOK: Self-Publishing Tips & Tricks: https://www.facebook.com/groups/selfpublishingtipstricks

    🔗 ➤ Guest Registration for Self-Published Authors: https://forms.gle/a5kagunHv9x1jxvm6



    #selfpublishingtipstricks #sptt


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    • 40 min
    SPTT 069 – Free & Frugal Book Marketing

    SPTT 069 – Free & Frugal Book Marketing

    Episode 069

    Released on: April 15, 2024



    On this episode of the Self-Publishing Tips & Tricks podcast, join Shanon, Ben, Andy, D.L. Tillery, and Adrian Santiago. Discover a wealth of free and frugal tactics to effectively market your book on a budget. Our expert hosts dive deep into leveraging free platforms like TikTok, Instagram, and YouTube to build an engaged audience. You'll learn smart keyword strategies to boost discoverability on major retailers like Amazon. Plus, find out creative ways to generate those all-important book reviews without breaking the bank. Whether you're a seasoned author or just starting out, this is a can't-miss guide to budget-friendly book promotion and standing out in a crowded market.



    Best line in this episode: “If it’s free, it’s for me!” ~Adrian Santiago



    WEBSITES/ITEMS MENTIONED IN THIS EPISODE:



    🌟 Kindlepreneur, “Kindle Keywords: Use All 50 Characters or Not?”: https://kindlepreneur.com/7-kindle-keywords/

    🌟 David Gaughran, “Starting from Zero”: https://courses.davidgaughran.com/collections

    🌟 StoryOrigin: https://storyoriginapp.com/?via=s-d (affiliate link)

    🌟 Alliance of Independent Authors (ALLi): https://www.allianceindependentauthors.org/

    🌟 Kindlepreneur, “How to Get Free Book Reviews with No Blog, No List, and No Begging”: https://kindlepreneur.com/how-to-get-book-reviews-with-no-blog-no-list-and-no-begging/

    🌟 LibraryThing Early Reviewers: https://www.librarything.com/ner/howitworksofferer



    Where noted, outbound links are affiliate links, which means that your support helps other authors while the purchase price for you remains the same!



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    Thanks for watching and listening!



    🔗 ➤ FACEBOOK: Self-Publishing Tips & Tricks: https://www.facebook.com/groups/selfpublishingtipstricks

    🔗 ➤ Guest Registration for Self-Published Authors: https://forms.gle/a5kagunHv9x1jxvm6



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    CONNECT WITH ANDY!



    🎥 Andy’s YouTube: https://www.youtube.com/@SelfPubWithAndy

    📸 Andy’s Instagram: https://www.instagram.com/selfpubwithandy/



    CONNECT WITH D.L. TILLERY!



    🌴 D.L. Tillery’s Linktree: https://linktr.ee/themistressofhorror

    🌟 D.L. Tillery’s Kickstarter: https://www.kickstarter.com/projects/authordltillery/caliostro-tale-of-the-lyvirten-by-dl-tillery



    CONNECT WITH ADRIAN SANTIAGO!



    📙 Adrian’s book: Mythic: Shadow of the Spark: https://books2read.com/shadowofthespark

    🌐 Adrian’s Website & Newsletter: https://www.booksbyadrian.com

    🎥 Adrian’s YouTube: https://www.youtube.com/@BooksByAdrian



    CONNECT WITH US!



    ▶Shanon’s (S.D. Huston) Links: https://linktr.ee/sdhuston

    ▶Ben Pick’s YouTube: https://www.youtube.com/c/Running2Write

    ▶Ben Pick’s book: Saving the Lost: https://www.amazon.com/Saving-Lost-Into-Void-Three-ebook/dp/B0CV6VR8J2

    ▶Morgan’s Links: https://linktr.ee/authormorganlee



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    #selfpublishingtipstricks #sptt


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    • 1 hr 33 min
    SPTT 068 – Open Library Doors with LCCNs

    SPTT 068 – Open Library Doors with LCCNs

    Episode 068

    Released on: April 9, 2024



    As a self-published author, have you considered getting a Library of Congress Control Number (LCCN) for your book? In this insightful episode, Shanon dives into the value of securing an LCCN and how it can open doors to greater visibility and credibility, especially in libraries. Discover the distinct differences between an LCCN, ISBN, and copyright registration, and learn the step-by-step process for obtaining this powerful cataloging tool. Whether you're writing fiction or non-fiction, an LCCN can be useful in elevating your book's professional standing and discoverability in the publishing world.



    🐉Order your copy of A Curse of Scales & Feathers: https://books2read.com/A-Curse-of-Scales-and-Feathers



    IMPORTANT LINKS FOR THIS EPISODE:



    🌟 Library of Congress Preassigned Control Number Program: https://www.loc.gov/programs/preassigned-control-number/about-this-program/

    🌟 Drop us a line at selfpubishingtipstricks@gmail.com



    Some outbound links are affiliate links, which means that your support helps us or other authors while the purchase price for you remains the same!



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    Thanks for watching and listening!



    🔗 ➤ FACEBOOK: Self-Publishing Tips & Tricks: https://www.facebook.com/groups/selfpublishingtipstricks

    🔗 ➤ Guest Registration for Self-Published Authors: https://forms.gle/a5kagunHv9x1jxvm6



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    CONNECT WITH US!



    ▶Shanon (S.D. Huston) Links: https://linktr.ee/sdhuston

    ▶Ben Pick YouTube: https://www.youtube.com/c/Running2Write

    ▶Ben Pick Instagram: https://www.instagram.com/running2write

    ▶Morgan Links: https://linktr.ee/authormorganlee



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    #selfpublishingtipstricks #sptt


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    Send in a voice message: https://podcasters.spotify.com/pod/show/selfpublishingtipstricks/message

    • 5 min
    SPTT 067 – Increase Open Rates by 30%

    SPTT 067 – Increase Open Rates by 30%

    Episode 067

    Released on: April 2, 2024



    Are your email newsletters going unopened and unread? Don't let your hard work gather virtual dust! In this episode, you'll discover a surprisingly simple yet incredibly effective strategy to massively increase your email open rates. Shanon reveals an often-overlooked tactic that industry studies show can boost open rates by up to 30%, click-through rates by 14%, and even conversions by 26% - with very little effort on your part. If you've been frustrated by lackluster engagement with your email campaigns, this tip will breathe new life into your newsletters and ensure your message reaches its intended audience.



    🐉Order your copy of A Curse of Scales & Feathers: https://books2read.com/A-Curse-of-Scales-and-Feathers



    IMPORTANT LINKS FOR THIS EPISODE:



    🌟 BookMARCon: https://bookbrush.com/bookmarcon/ - Use coupon code: BMCHUSTON50

    🌟 Drop us a line at selfpubishingtipstricks@gmail.com



    Some outbound links are affiliate links, which means that your support helps us or other authors while the purchase price for you remains the same!



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    Thanks for watching and listening!



    🔗 ➤ FACEBOOK: Self-Publishing Tips & Tricks: https://www.facebook.com/groups/selfpublishingtipstricks

    🔗 ➤ Guest Registration for Self-Published Authors: https://forms.gle/a5kagunHv9x1jxvm6



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    CONNECT WITH US!



    ▶Shanon (S.D. Huston) Links: https://linktr.ee/sdhuston

    ▶Ben Pick YouTube: https://www.youtube.com/c/Running2Write

    ▶Ben Pick Instagram: https://www.instagram.com/running2write

    ▶Morgan Links: https://linktr.ee/authormorganlee



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    #selfpublishingtipstricks #sptt


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    Send in a voice message: https://podcasters.spotify.com/pod/show/selfpublishingtipstricks/message

    • 4 min
    SPTT 066 – Reinventing Your Book Cover

    SPTT 066 – Reinventing Your Book Cover

    Episode 066

    Released on: March 26, 2024



    As an author in a rapidly evolving market, have you considered if your book's cover still has what it takes to captivate readers? Book covers, much like fashion, undergo trends that can make or break a book's packaging. In this episode, I explore the strategic reasons behind reinventing your book's cover design. From aligning with shifting genre expectations to maintaining a consistent brand, discover how a well-timed cover update can breathe new life into your marketing efforts. Learn tips on conducting effective market research to ensure your cover remains a powerful drawcard in an increasingly competitive landscape. Don't let an outdated cover hold your book back - unlock its full potential with a timely reinvention.



    🐉Order your copy of A Curse of Scales & Feathers: https://books2read.com/A-Curse-of-Scales-and-Feathers



    IMPORTANT LINKS FOR THIS EPISODE:

    🌟 BookMARCon: https://bookbrush.com/bookmarcon/ - Use coupon code: BMCHUSTON50

    🌟 WhatTheFont: https://www.myfonts.com/pages/whatthefont

    🌟 K-Lytics: https://k-lytics.com/dap/a/?a=19545

    🌟 Drop us a line at selfpubishingtipstricks@gmail.com



    Some outbound links are affiliate links, which means that your support helps us or other authors while the purchase price for you remains the same!

    ~^~^~^~^~^~^~^~^~^~^~^~^~^~^~^~^~^~^~^~^~^~^~

    Thanks for watching and listening!

    🔗 ➤ FACEBOOK: Self-Publishing Tips & Tricks: https://www.facebook.com/groups/selfpublishingtipstricks

    🔗 ➤ Guest Registration for Self-Published Authors: https://forms.gle/a5kagunHv9x1jxvm6

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    CONNECT WITH US!

    ▶Shanon (S.D. Huston) Links: https://linktr.ee/sdhuston

    ▶Ben Pick YouTube: https://www.youtube.com/c/Running2Write

    ▶Ben Pick Instagram: https://www.instagram.com/running2write

    ▶Morgan Links: https://linktr.ee/authormorganlee

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    #selfpublishingtipstricks #sptt





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    Send in a voice message: https://podcasters.spotify.com/pod/show/selfpublishingtipstricks/message

    • 5 min
    SPTT 065 – Tap Into Creative Book Marketing with QR Codes

    SPTT 065 – Tap Into Creative Book Marketing with QR Codes

    Episode 065
    Released on: March 19, 2024

    In today’s digital age, authors need innovative ways to connect with readers and promote their books. Enter QR codes - those square barcodes that can magically transport readers to exclusive online content with a simple smartphone scan. In this episode, discover inventive strategies for using QR codes to bridge your print and digital marketing efforts. Unlock a world of promotional possibilities by incorporating QR codes into your book marketing tactics in an engaging, reader-friendly way.

    🐉Order your copy of A Curse of Scales & Feathers: https://books2read.com/A-Curse-of-Scales-and-Feathers

    IMPORTANT LINKS FOR THIS EPISODE:

    🌟 Authortube Writing Conference: https://www.authortubewritingconference.com/
    🌟 Bitly: https://bitly.com/
    🌟 Adobe Express: https://new.express.adobe.com/tools/generate-qr-code
    🌟 Canva: https://www.canva.com/qr-code-generator/
    🌟 VistaPrint: https://www.vistaprint.com/qr-code-generator
    🌟 QR Code Generator: https://www.qr-code-generator.com/
    🌟 Drop us a line at selfpubishingtipstricks@gmail.com

    Where noted, outbound links are affiliate links, which means that your support helps other authors while the purchase price for you remains the same!

    ~^~^~^~^~^~^~^~^~^~^~^~^~^~^~^~^~^~^~^~^~^~^~

    Thanks for watching and listening!

    🔗 ➤ FACEBOOK: Self-Publishing Tips & Tricks: https://www.facebook.com/groups/selfpublishingtipstricks
    🔗 ➤ Guest Registration for Self-Published Authors: https://forms.gle/a5kagunHv9x1jxvm6

    ~^~^~^~^~^~^~^~^~^~^~^~^~^~^~^~^~^~^~^~^~^~^~

    CONNECT WITH US!

    ▶Shanon (S.D. Huston) Links: https://linktr.ee/sdhuston
    ▶Ben Pick YouTube: https://www.youtube.com/c/Running2Write
    ▶Ben Pick Instagram: https://www.instagram.com/running2write
    ▶Morgan Links: https://linktr.ee/authormorganlee

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    #selfpublishingtipstricks #sptt #authortube


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    • 4 min

Customer Reviews

5.0 out of 5
2 Ratings

2 Ratings

Stlmo1942 ,

Very supportive and helpful podcast!

Shanon, Ben and Morgan do a great job of getting guests to share their experiences and expertise so that authors feel supported and better equipped. It's not easy being an author or entrepreneur and it's key to have resources like this to keep you going! Thank you guys!

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