Your Brilliant Difference Podcast with Finka Jerkovic Finka Jerkovic

Historically, imposter syndrome has a bad reputation. It’s a state of being anxious and not feeling success internally despite external successful performance, leading people to feel like a fraud. When imposter syndrome rears its head at work, it can limit your brilliance, potential, and performance.  
But what if I told you imposter syndrome is a good thing, something to embrace that is a catalyst for growth? You just need to know how to move through and beyond it. In this episode, I expose the bright side of imposter syndrome and how it can be important to guide you toward your best future self.  
What to Expect 
What imposter syndrome exactly is.  The top signs of imposter syndrome and how they show up at work.  The side effects of imposter syndrome.   How imposter syndrome can be used as a growth strategy to activate one's potential.  4 strategies for managing imposter syndrome (the 4 Rs).  How self-doubt can be an ally and a sign of aspiring for greatness.  Chapters 
00:00 - Introduction and Overview 
05:10 - Imposter Syndrome as a Growth Strategy 
26:46 - Rehearsing Past Successes 
30:55 - Conclusion 
Resources 
Here's Google's Secret to Hiring the Best People | WIRED  (3) Anticipation is the Bullseye for Happiness | LinkedIn  Role of Happiness: Mediating Digital Technology and Job Performance Among Lecturers - PMC (nih.gov)  Well-being and Anticipation for Future Positive Events: Evidences from an fMRI Study - PMC (nih.gov)  Feel the Fear . . . and Do It Anyway (r): Dynamic Techniques for Turning Fear, Indecision, and Anger into Power, Action, and Love: Jeffers, Susan: 9780345487421: Books - Amazon.ca  The Work of Byron Katie  Catch the RISE Webinar Replay 
Want to rise into your best leadership self to bring out transformational change and growth in your team and clients? Access a recording of my latest webinar: RISE: Retain, Inspire, Strengthen, and Engage Your Leadership and Team to 10x Your Q2 Forecast. Access your replay here: www.finkainc.com/rise-webinar-replay  

Last month, I went on a silent retreat. While the moments of silence were uncomfortable at first, how I felt afterward and what I learned were life-changing, so I want to share my experience with you. 
You don’t need to attend a retreat to harness the power of self-reflection. It’s such a powerful tool when used in the workplace and can enhance your leadership and career journey. I’ll teach you how to use it and the benefits you can reap!  
What to Expect 
How self-reflection is a powerful tool to help you gain new perspectives, find clarity, and identify areas for improvement.  Why self-awareness is the most crucial leadership skill.  How self-reflection fuels self-awareness.  How to start incorporating self-reflection into coaching conversations to help you guide your team to new solutions.  Practical ways to facilitate self-reflection including focusing on gratitude, journaling, and taking walks.  The significance of self-reflection and how it plays a role in workplace engagement.  Chapters 
00:00 - Introduction and Silent Retreat Experience 
06:39 - The Importance of Self-Reflection in the Workplace 
11:02 - Self-Reflection as a Tool for Productivity 
16:10 - Getting Started with Self-Reflection 
Want to Re-engage Your Passion and Performance at Work? 
Register for our RISE webinar, happening April 17 at 11:00 a.m. EST. Get tangible tactics to help you consistently find purpose and joy in what you do, helping you break through the lulls of disengagement. 
 Register HERE. 
 

Have you ever wondered what turns the audiences of popular music artists, like Taylor Swift, into devoted fans? You don’t need to be a pop star to get super fans, and every business owner deserves them.  
In this new Your Brilliant Difference™ Podcast episode, I have the pleasure of chatting with Author and Customer Experience Speaker, Brittany Hodak. Together, we expose the secret to creating superfans and how you can generate fandom by communicating your value and Brilliant Difference™. 
Brittany Hodak is an award-winning entrepreneur, author, and customer experience speaker who has delivered keynotes across the globe to organizations including American Express and the United Nations. She has worked with some of the world’s biggest brands and entertainers, including Walmart, Disney, Katy Perry, and Dolly Parton. She founded and scaled an entertainment startup to eight figures before exiting, and she is the former Chief Experience Officer of Experience.com. Forbes said of her debut book, Creating Superfans, “If you have customers, you need this book. Period.” 
What to Expect 
Why you need to stand out in a commoditized market by connecting with customers on a deeper level.  How to use the SUPER Model (Start With Your Story, Understand Your Customer's Story, Personalize, Exceed Expectations, Repeat) to create superfans.  How to tell your story in a way that resonates with customers and makes them see themselves in it.  Why embracing your unique qualities and sharing your story are essential to attract and serve superfans.  Chapters 
00:00 - Introduction and Background 
01:00 - Importance of Standing Out 
06:28 - The SUPER Model: Start With Your Story 
11:03 - The SUPER Model: Exceed Expectations 
13:08 - The SUPER Model: Personalize 
14:28 - The SUPER Model: Repeat 
23:34 - Creating Superfans Like Taylor Swift 
28:03 - Living in Alignment With Your Story 
34:11 - Final Message 
Resources 
5 Customer Experience Lessons You Can Learn From The Eras Tour  Super Fans Masterclass  Connect With Brittany Hodak 
https://brittanyhodak.com/   @BrittanyHodak on all platforms   Become a Your Brilliant Difference™ Podcast Guest 
Do you have a brilliant story to share about your career, business, leadership development, or team building journey? Click the link to fill out a quick form so we can get to know you and collaborate with you on the podcast: https://finka.typeform.com/to/nyRxwCAf  

Knowing what makes your brand different and how to effectively communicate that will help your brand stand out in a saturated market. But your business differentiator is more than the transactional details of your offer and how it compares to competitors; it’s about the transformation, experiences, and value you deliver to your clients.  
In this episode, we take a deeper look at business differentiators and how you can break through the noise not just by shining apart from your competition, but by communicating your difference and value in a way that builds solid ideal client relationships.  
What to Expect 
How business differentiation helps you stand out and engage with your ideal clients.  How to identify what makes you different from your competition and demonstrate the value you deliver using Your Brilliant Difference™.  The importance of focusing on emotionally-engaging differentiators that tap into the needs and desires of your clients.  How to be recognizable and consistent in your brand differentiation by including your whole team.   Chapters 
00:00 - Introduction 
00:52 - The Importance of Business Differentiation 
03:07 - Creating an Emotionally-Engaging Differentiator 
03:57 - Recognizability and Consistency in Differentiation 
04:26 - Apple's Example of Business Differentiation 
09:51- Connecting Purpose and Brilliant Difference™ 
13:35 - Engaging Teams in Brilliant Difference™ 
22:14 - Summary and Reflection Questions 
We’d Love to Hear From You! 
Do you have a topic that’s top of mind for you that you’d like Finka to address on the podcast? Fill out a quick form HERE. 
If you have additional questions, send her an email at finka@finkainc.com! 
And if you enjoyed this episode, please rate and review us on Spotify, Apple, or YouTube and pass it along to a friend or colleague that would also benefit from learning about Your Brilliant Difference. 
Want to Re-engage Your Passion and Performance at Work? 
Register for our RISE webinar, happening April 17 at 11:00 a.m. EST. Get tangible tactics to help you consistently find purpose and joy in what you do, helping you break through the lulls of disengagement. 
Register here: https://us02web.zoom.us/webinar/register/WN_-sHMWbCLRFC8gmg-KB7tOw#/registration  
 

Did you know that confidence in leadership is at a decade low? Only 40% of organizations believe their leadership is high-quality, meaning a gaping 60% don’t. This leads to employees who don’t trust their bosses and a lack of purpose all around, leading to the demise of workplace engagement and retention. 
But not all hope is lost. There are 3 things leaders can start doing today to help themselves and their teams rediscover their value, purpose, and trust.  
In this latest Your Brilliant Difference™ Podcast episode, Finka Jerkovic provides leaders 3 ways forward to help them navigate the storm of the crisis in leadership confidence.  
What to Expect 
What the crisis in leadership confidence means for organizations.   How leaders can build trust with teams through vulnerability and connection.  How burnout contributes to a lack of leadership confidence.   The top precursors of burnout in the workplace and how leaders can address them.  How bringing one's unique strengths and talents (Brilliant Difference™) can create more purpose and trust in the workplace.  Chapters 
00:00 - Introduction: Crisis in Leadership Confidence 
01:16 - Research on Leadership Confidence 
06:14 - The Importance of Purpose in Leadership 
07:11 - Strategy 1: Be More Vulnerable 
09:00 - Strategy 2: Address Burnout 
15:20 - Strategy 3: Refuel and Rejuvenate with Your Brilliant Difference™ 
Resources 
Article: Confidence in leadership drops to lowest level in a decade Report: Global Leadership Forecast 2023 Article: Am I Burned Out? How To Recognize The 12 Stages Of Burnout  We’d Love to Hear From You! 
Do you have a topic that’s top of mind for you that you’d like Finka to address on the podcast? Fill out a quick form HERE. 
If you have additional questions, send her an email at finka@finkainc.com! 
And if you enjoyed this episode, please rate and review us on Spotify, Apple, or YouTube and pass it along to a friend or colleague that would also benefit from learning about Your Brilliant Difference. 

The traditional definition of leadership can actually be a doing a disservice to you and your company’s growth. Leadership isn’t just about guiding people and projects. Leadership is about staying committed to your mission when things get rocky. Leadership is about championing positive change and inspiring others. Leadership is about showing up wholly as yourself and taking initiative.  
In this episode, I debunk the traditional definition of leadership and redefine it to show you that leadership isn’t only limited to your job title. It’s not about what you do, but who you are. Listen to this episode and see if you’re ready to step into your best leadership self. You may already be there! 
What to Expect 
Why leadership is not limited to those with a title.  The distinct differences between leadership and management.  How collaboration and leaving egos at the door are essential for effective leadership.  What it means to be a brilliant leader.   The five elements of brilliant leadership and how to apply them in your role.   Chapters 
00:00 - Introduction to Leadership 
02:15 - Taking Responsibility and Making a Positive Change 
03:08 - Leadership vs. Management 
04:31 - Being Willing to Stand Apart and Walk in the Fire 
05:27 - Collaboration and Leaving Ego at the Door 
06:21 - Embracing and Being Seen in Your Brilliant Difference ™ 
09:26 - The 5 Elements of a Brilliant Leader 
20:05 - Summary and Call to Action 
We’d Love to Hear From You! 
Do you have a topic that’s top of mind for you that you’d like Finka to address on the podcast? Fill out a quick form HERE. 
If you have additional questions, send her an email at finka@finkainc.com! 
And if you enjoyed this episode, please rate and review us on Spotify, Apple, or YouTube and pass it along to a friend or colleague that would also benefit from learning about Your Brilliant Difference.