SEO Day

Denise Millet

Business owners and entrepreneurs need SEO to connect with their potential customers using search engines. Join your Findability Queen, Denise Millet and Kim White in the SEO Day studio where they will answer questions submitted by entrepreneurs every week.

  1. SEO Triage: How To Decide What To Fix First On Your Website-051

    5D AGO

    SEO Triage: How To Decide What To Fix First On Your Website-051

    Feeling overwhelmed by all the SEO advice out there and not sure where to even start? In this episode, Denise Millet and Kim White walk through a simple “SEO triage” process so you can quickly decide what to fix first on your website. Instead of trying to overhaul everything at once, you’ll get a clear order of operations that focuses on the pages that actually matter for your business. In this episode, I’ll walk you through: What’s the first thing I should look at when I want to improve SEO?How to start with your “money pages” (home, services, offer, and lead magnet/quiz pages) so you’re optimizing the parts of your site that can actually bring in clients and sales. How do I quickly spot pages that need SEO help the most?A quick, non‑technical mini‑audit to score 5–10 key pages so you can see which ones are truly screaming for help and which are “good enough for now.” Should I focus on new content or fixing old content first?A simple rule of thumb for deciding when to clean up your existing core pages and when it’s time to start creating fresh content around the questions your audience is already asking. How many SEO tasks should I focus on per week to avoid overwhelm?A realistic, low‑stress weekly rhythm (with 1–3 tasks max) that helps you make consistent SEO progress without turning it into a second job. How do I know when I’ve done “enough” on a page and can move on?A “good enough” checklist for each page so you know when it’s fine to stop tweaking, hit publish, and shift your focus to the next high‑priority page. By the end of this episode, you’ll stop treating SEO like an endless to‑do list and start treating it like a focused triage process. You’ll know which pages deserve your attention first, how to make meaningful improvements in small chunks of time, and when your page is optimized “enough” for now so you can confidently move on. Your Next Step: Take the DIY SEO QuizIf you want help deciding exactly where to focus your SEO energy next, take the DIY, Do-It-Yourself,  SEO Quiz. In just a few minutes, you’ll get a personalized “SEO status” and a simple, non‑technical next step tailored to where you are right now. 👉 Take the DIY SEO Quiz We LOVE Kajabi If your are a Kajabi user like us, or someone interested in the all-in-one platform that we run our entire businesses on - check out the next Website Royalty Town Hall Live every Thursday 4pm Mt | 5pm CT | 6pm ET or on replay: Visit @mysexybusinessteam on YouTube today!

    14 min
  2. You Don't Have to Be Techy To Use SEO for Your Business-050

    MAY 5

    You Don't Have to Be Techy To Use SEO for Your Business-050

    Non‑Techy SEO: Simple Tweaks That Help You Get Found If you’ve ever thought, “I’m not techy, so I’m probably doing SEO wrong,” this episode is for you. In this conversation, Kim White and Denise Millet strip away the jargon and talk about how to use SEO as a communication tool, not a technical project. You’ll see how far simple changes to your words, structure, and habits can take you, even if you never touch a setting. In this episode, you’ll learn: What parts of SEO you can do without being “techy” How to focus on the pieces that are purely about words, structure, and clarity. How to improve your titles, headings, and copy for search A simple way to center each page or episode around one phrase your ideal client would actually type into a search engine. Why you don’t need advanced tools to get results How far you can go with clear content, a basic site, and simple tracking. How to talk to a designer or tech person about SEO Exactly what to say when you want better results from your site without speaking in technical terms. One weekly SEO habit that builds momentum over time; A practical “one phrase, one piece, one link” routine you can add to your content workflow. Want to know if you’re ready to tackle SEO on your own? 👉 Take the DIY SEO Quiz: 7 Quick Checks To See If You Are Ready To Do SEO On Your Own In just a few minutes, you’ll see: Where you’re already stronger than you think Where you might want a bit of support Your best next step to make SEO feel simpler and more doable 👉 Join the next LIVE Website Royalty Town Hall If you’d like live feedback and real‑time SEO and website guidance in Kajabi. Join Kim White and Denise Millet for the next LIVE Website Royalty Town Hall, held every Thursday at: 4:00 pm Mountain Time 5:00 pm Central Time 6:00 pm Eastern Time The livestream happens on the @mysexybusinessteam YouTube channel. Bring your questions, your pages, and your “I’m not techy” worries, and get practical ideas you can implement right away.

    12 min
  3. SEO For What You Are Already Doing: Emails, Podcasts, and Simple Pages-049

    APR 28

    SEO For What You Are Already Doing: Emails, Podcasts, and Simple Pages-049

    You don’t have to start a blog or add more content to “do SEO.” In many cases, you just need to slightly adjust the content you’re already creating. In this SEO Day episode, Denise Millet & Kim White walk through how to apply simple, beginner-friendly SEO to the formats most entrepreneurs are already using: emails, podcasts, YouTube videos, and a handful of Kajabi pages. Here’s what we cover: If I mostly write emails, does SEO even matter for me? Why emails themselves aren’t in search, but the ideas inside them can be How to turn your best-performing or most-loved emails into website content How do I use SEO for my podcast if people listen in apps? Episode titles Show notes Web pages that host your episodes What does SEO look like for a simple Kajabi site with just a few pages? Home Services / Work with me About Why you don’t need a huge website to start with SEO How can I make my YouTube videos help my SEO without doing anything fancy? Treating YouTube itself as a search engine Writing simple, search-friendly video titles that sound like real questions What’s a simple way to choose the right SEO focus for each type of content I already make? Start with the format (email, podcast, video, page) Write down the main question your person is asking Turn that question into a short, clear search phrase This episode is especially for newer entrepreneurs without tons of extra time who are already creating content but haven’t connected it to how people search. Instead of adding more to your plate, you’ll learn how to make what you’re already doing more discoverable. Next step: Take the DIY SEO Quiz for entrepreneurs Want to see exactly where to focus your SEO efforts first? 👉 Take the DIY SEO Quiz for entrepreneurs to get a simple, personalized starting point for improving your search visibility. For more SEO training, resources, and support for entrepreneurs, visit denisemillet.com .

    13 min
  4. Turn Old Content Into SEO Gold: Simple Fixes for Existing Posts-048

    APR 21

    Turn Old Content Into SEO Gold: Simple Fixes for Existing Posts-048

    Turn Old Content into SEO Gold In this episode of SEO Day, Denise  Millet and Kim White answer questions about how to take the content you already have and turn it into search-focused assets that attract more of the right people, without starting from scratch. You’ll learn how to: Identify which old content is worth “recycling” for SEO Turn scattered blogs, emails, lives, or lessons into keyword-targeted pages Fill in the gaps so your existing content actually matches what people search for Prioritize quick-win updates over time-consuming rewrites What we cover in this episode In this conversation, Denise walks through five key questions to ask about any existing piece of content before you invest more time into it: Who was I originally creating this for, and is that still my ideal audience today? What specific problem or question does this content solve, in the exact words my audience would type into Google? What’s missing from this piece that would make it the best answer on the internet for that problem? How can I better connect this content to related pieces (or offers) so people naturally take the next step with me? What simple SEO updates (title, headings, keywords, internal links) would make the biggest impact with the least effort right now? By the end, you’ll have a simple lens you can use to quickly audit past blogs, podcast episodes, social posts, and course content so you can turn your “content graveyard” into SEO gold. Mentioned in this episode Content audit questions for repurposing old content How to spot “evergreen” vs. “expired” content Ways to turn one old piece into multiple search-friendly assets A low-effort process for updating titles, headings, and calls to action Next step: Take the DIY SEO Quiz for entrepreneurs Want to see exactly where to focus your SEO efforts first? 👉 Take the DIY SEO Quiz for entrepreneurs to get a simple, personalized starting point for improving your search visibility. For more SEO training, resources, and support for entrepreneurs, visit denisemillet.com .

    12 min
  5. Before You Hit Publish-047

    APR 14

    Before You Hit Publish-047

    If you’re creating content but still feel invisible in search engines, this episode gives you a simple pre-publish ritual you can follow every time. In this SEO Day episode, Denise Millet and Kim White answer questions that walk you through 3 beginner-friendly SEO steps to take before you hit publish on any blog post, podcast, video, or page. No paid tools, no jargon, and no giant to‑do list. Here’s what we cover: The very first SEO decision to make before you create anything Why you should start with the question your ideal person is typing into Google How to think about “search intent” in plain language One-piece-of-content = one clear question How to quickly find a keyword without complicated SEO tools Using Google autocomplete, “People also ask,” and related searches Choosing a simple phrase that sounds like the way your people actually talk How to avoid overthinking and just pick one main phrase Where to put your keyword so Google actually notices it The key spots that matter most: Title / headline First 1–2 sentences At least one subheading URL/slug Optional bonus: using it naturally in image alt text -How to stay human and readable while still being search-friendly A tiny “SEO Day Pre‑Publish Checklist” you can reuse One clear question you’re answering One main keyword phrase Keyword in the key places (title, first paragraph, heading, URL) A clear, human-friendly headline A simple call-to-action that fits the topic This episode is especially for entrepreneurs who are already creating content, but want that content to work a little harder for them in search.

    12 min
  6. Do It Yourself SEO for Entrepreneurs-046

    APR 7

    Do It Yourself SEO for Entrepreneurs-046

    Join Denise Millet and Kim White for SEO Day, the podcast where SEO questions from entrepreneurs are answered in plain language. No techy degrees needed. In this week’s episode we answers questions regarding Do-It-Yourself SEO for Entrepreneurs. Giving a window into easy ways business owners can take charge of SEO and build results. Do It Yourself SEO for Entrepreneurs Join hosts Denise Millet and Kim White for this episode of SEO Day, where we break down DIY SEO for  small business owners in plain non-techy language. If you’ve been avoiding SEO because it feels too technical, this conversation will show you simple, practical steps you can actually take yourself. Inside the episode, we talk about: Why “set it and forget it” SEO doesn’t work for small businesses How to think about SEO as part of your regular marketing, not a one‑time project Simple tweaks you can make to your website pages to help search engines understand  What to do first if you feel totally behind on SEO How to know if your DIY SEO is actually working We answer five key questions from entrepreneurs, including: Where should I even start with SEO if I’m doing it myself? (2:17) How do I pick the right keywords for my business without fancy tools? (3:05) What should I put on my homepage and service pages so search can find me? (4:16) How often do I need to update my content for SEO to work? (5:54) How long will it take before I start seeing results from DIY SEO? (7:01) By the end of this episode, you’ll have a clearer plan for handling your own SEO, one step at a time,  Take the DIY SEO QuizReady to see exactly where you stand with SEO and what to do next?Take the DIY SEO Quiz now to find your SEO starting point and get your next three action steps.

    11 min
  7. SEO & Your Business-045

    MAR 31

    SEO & Your Business-045

    In this episode of SEO Day, Denise “The Findability Queen” Millet and co‑host Kim White open the mailbag and answer real‑world questions from their business community about SEO and how it connects to everyday business. If SEO has felt intimidating, too technical, or full of jargon, this conversation will feel like a deep breath. Denise breaks things down in clear, simple language so you can finally see how search engines relate to your content, your website, and your customers. You’ll hear: Where to actually start with SEO as a business owner Why your keywords are simply “the words of your people” How to step into your audience’s shoes and use the language they use What an SEO audit is, what it looks at, and how it helps you spot gaps How a “findability review” can reveal hidden opportunities in your content Why getting your content included in search is critical for being found How Denise thinks about search engines as a way to connect you with people who are already looking for someone like you By the end of this episode, you’ll have more clarity and less intimidation around SEO, plus some practical ideas for what to check on your own site and profiles so your content is easier for both people and search engines to understand. Because as Denise says, if they can’t find you, they can’t do business with you. What You’ll Learn Where to begin with SEOThe very first step Denise recommends, and why understanding your audience’s language matters more than fancy tactics. How to think about keywordsA simple, non‑technical way to choose keywords based on what your people actually type or say into search. What an SEO audit really isWhat gets reviewed on your website and platforms, how gaps are identified, and why this matters for your visibility. The value of a findability reviewHow having someone look at your site and content from a search‑engine perspective can lead to record‑breaking results. Why clarity beats complexityHow stripping away jargon and focusing on plain, clear language helps both your audience and search engines. Episode Highlights 01:38 What the “mailbag” is and where these questions come from 02:31  Where do I even start with doing SEO? 03:43  What is an SEO audit? 06:13 Monthly SEO Services 08:28 DIY SEO Tips 10:20 Is SEO Working? If this episode helped you feel clearer and less intimidated by SEO, take one small step: Write down a short list of “words of your people” based on how your audience talks. Choose one page or platform (your website, YouTube, or a profile) and make sure those words show up clearly. If you’d like help with a full SEO audit or Findability Review, learn more here. Do you have a question you want answered in a future episode? We would love to hear it. Submit your question here Have you received your SEO Day Free Gift?  Quickly Find Your Perfect Keywords - The Simple and Easy Guide to Being Findable is a downloadable guide designed to show you some shortcuts while looking for keywords. Keywords are connectors to your customers using search engines and there is no more important step to become findable online. Take a minute and get yours here today!  Join us for the next Keyword Finders Workshop to build your collection of the words of your customers to use in your content. Visit denisemillet.com to save your seat today!  Until Next Time, Denise

    13 min

About

Business owners and entrepreneurs need SEO to connect with their potential customers using search engines. Join your Findability Queen, Denise Millet and Kim White in the SEO Day studio where they will answer questions submitted by entrepreneurs every week.