SEO Day

Denise Millet

Business owners and entrepreneurs need SEO to connect with their potential customers using search engines. Join your Findability Queen, Denise Millet and Kim White in the SEO Day studio where they will answer questions submitted by entrepreneurs every week.

  1. Season's Best: Do-It-Yourself SEO For Entrepreneurs-057

    6d ago

    Season's Best: Do-It-Yourself SEO For Entrepreneurs-057

    In this special replay episode of SEO Day, Denise and Kim break down what “do-it-yourself” SEO really looks like for entrepreneurs who don’t want to live inside complicated tools. Denise shows you how to get real traction using simple, repeatable actions: choosing better titles, picking the right keywords for each piece of content, and focusing on what you can control instead of obsessing over rankings and algorithms. If you’ve been wondering how much SEO you actually need to do each week to see progress, this episode gives you a realistic, doable plan. What we cover Kim asks Denise five listener questions about DIY SEO: What does “do it yourself” or DIY SEO actually mean for an entrepreneur? What are the absolute basics I should set up first for my DIY SEO? How do I find keywords myself without using paid tools? What can I do to each new piece of content to make it more SEO friendly? How much time should I spend on DIY SEO each week to see real progress? You’ll hear how to: Make your core website pages clearly answer “who you help” and “what you do” Use Google’s own features (People Also Ask and autocomplete) to uncover real-world keyword phrases Turn every new blog post, podcast, or page into an SEO asset with clear titles, descriptions, and skimmable subheadings Create a simple 30–60 minute weekly SEO rhythm that compounds over time Free Resource If you want help putting this into action, grab Denise’s free guide “Quickly Find Your Perfect Keywords.” It walks you through how to uncover the phrases your audience is already typing into search, without paying for expensive tools. 👉 Download “Quickly Find Your Perfect Keywords”  About SEO Day SEO Day is the podcast where business owners get clear, simple answers about findability and SEO. Host Kim White gathers your questions, and Findability Queen Denise Millet breaks down how to use search to help the right people discover your business.

    11 min
  2. Season's Best: SEO & YouTube Search-056

    Jun 16

    Season's Best: SEO & YouTube Search-056

    In this special replay episode of the SEO Day podcast, Kim White brings listener questions to Findability Queen Denise Millet about how SEO really works for YouTube. You’ll learn how YouTube’s search engine thinks, how to use keywords the right way, and what actually helps your videos show up for the people who need them. The 5 questions Denise answers in this episode 1. Does SEO impact YouTube videos?2. Do keywords really matter for YouTube videos?3. What is needed to make a YouTube video “ready for search”?4. Do I have to have lots of views on my video to show up in YouTube search?5. Are search results in YouTube created the same way as in Google? Why YouTube is such a valuable search engine - YouTube is its own search engine:  It’s owned by the same parent company as Google, but it runs on its own signals, behaviors, and results, separate from traditional web search. - People go to YouTube with clear intent. - They’re actively looking for “how to” answers, tutorials, reviews, and explanations. That makes it a powerful place to be findable with the right content. - Keywords connect your videos to real questions. - The phrases your audience types into YouTube are the “connecting language” between what they want to learn and the videos you publish. - Titles, thumbnails, and descriptions work together. - YouTube reads your title and description and also considers your thumbnail as a cue for what the video is about. When those three line up around one clear topic, you’re easier to find. - Quality and engagement matter. - YouTube looks at whether your video is helpful, how long people watch, and how they interact with it. Views are part of the story, but so are watch time, relevance, and how much your content actually serves the viewer. - Personalization makes results unique. - Subscriptions, watch history, and content type (Shorts, clips, long‑form) all influence what each person sees, so two people can search the same phrase and get different results. What you’ll learn - How to think about SEO specifically for YouTube, not just for Google - How to choose keyword phrases and questions that match what your ideal viewers are actually searching - Where to put your keywords (title, description, tags, and more) so your video can be found - Why click‑baity titles and thumbnails can backfire in search - How YouTube weighs quality, relevance, views, and watch time when deciding which videos to show Free Resource If you want help choosing the right phrases so your audience can actually find you, grab Denise’s guide: 👉 Quickly Find Your Perfect Keywords – The Simple and Easy Way to Be Findable  About SEO Day SEO Day is the podcast where business owners get clear, simple answers about findability and SEO. Host Kim White gathers your questions, and Findability Queen Denise Millet breaks down how to use search to help the right people discover your business and your YouTube channel.

    12 min
  3. Season's Best: How SEO Impacts Podcasts-054

    Jun 2

    Season's Best: How SEO Impacts Podcasts-054

    Join Denise Millet and Kim White for SEO Day, the podcast where real SEO questions from entrepreneurs are answered in plain language. No techy degrees needed. In this replay of one of our most-downloaded episodes, we’re revisiting how SEO principles and techniques can boost your podcast’s visibility in search engines. Every podcaster wants their show to reach more listeners, and SEO can help you reach people who use mainstream search engines to find new shows. In this episode, we cover: - Does it matter for SEO if I have a unique cover for each podcast episode? (01:43) - How does SEO deliver more podcast listeners? (02:48) - If the title for my podcast episode is too long, will it hurt my SEO? (04:01) - Do my show notes matter for SEO? (06:20) - Does it help SEO to put a list of topics with timestamps in my show notes, or is it a waste of time? (07:16) Thank you for listening to SEO Day and for submitting the questions that fuel this show. Make Tuesdays your SEO Day and keep listening for more clear, practical SEO guidance. Do you have a question you want answered in a future episode? We’d love to hear it. Submit your question here Have you received your SEO Day free gift? Quickly Find Your Perfect Keywords – The Simple and Easy Guide to Being Findable is a downloadable guide designed to show you some shortcuts while looking for keywords. Keywords are connectors to your customers using search engines, and there is no more important step to becoming findable online. Take a minute and get yours here today. Join us for the next Keyword Finders Workshop to build your collection of the words your customers use so you can use them in your content. Visit denisemillet.com to save your seat today. Until next time, Denise

    11 min
  4. SEO for Quick Wins: What You Can Improve This Month-053

    May 26

    SEO for Quick Wins: What You Can Improve This Month-053

    If you’ve ever thought, “SEO sounds slow and complicated…I just need clients and sales now,” this episode is for you. Yes, SEO is a long game. But there *are* simple things you can do in the next 30–60 days to see movement: more of the right people finding you, more qualified leads joining your list, and more support for the offers you’re already promoting. In this episode of SEO Day, the Findability Queen, Denise Millet, and the entrepreneur whisperer, Kim White, answer real questions from entrepreneurs who are curious about SEO but don’t want to get lost in tech jargon. You’ll hear: Whether SEO can produce results in days instead of months What “quick wins” actually look like in real life (think: more impressions and clicks in Google Search Console, extra consult requests, and new email subscribers). Which SEO tweaks bring faster wins for an *existing* site Why it’s usually smarter to optimize pages that already get some visitors instead of starting from scratch, and what to look for first. -How to fix “quiet friction” that makes visitors bounce Simple places your pages may be breaking trust or confusing visitors (like mismatched titles, vague promises, or missing calls-to-action) and what to adjust. The difference between long-term SEO and short-term momentum How to treat SEO as an asset that grows over time, *without* putting your need for this month’s clients on hold. Practical, non‑techy ways to improve your content for searchIn‑plain‑English tips you can apply to blog posts, podcast episodes, or simple web pages you already have. If you’re creating content but not seeing the results you hoped for, this episode will help you focus your time on what can make a difference soon, instead of guessing or starting from zero every time. Take the DIY SEO Quiz If you want help deciding exactly where to focus your SEO energy next, take the DIY, Do-It-Yourself,  SEO Quiz. In just a few minutes, you’ll get a personalized “SEO status” and a simple, non‑technical next step tailored to where you are right now. 👉 Take the DIY SEO Quiz You’ll get a clear, simple starting point based on your answers, so you’re not trying to fix “everything SEO” at once. Join the Website Royalty Town Hall Want live support and real‑time answers about making your website more findable and effective? Check out the Website Royalty Town Hall here: 👉 Website Royalty Town Hall It’s a chance to bring your questions, see real examples, and get specific, practical ideas for your own site. About SEO Day SEO Day is where later‑in‑life and early‑stage entrepreneurs come to get their SEO questions answered in clear, straightforward language. Denise believes that if your ideal customers can’t find you, they can’t do business with you. Listen in to learn how to get the content you’ve already worked hard to create included in search engines so the right people can discover you when they’re actively looking for what you offer.

    21 min
  5. What 'Good Enough' SEO Looks Like for Entrepreneurs-052

    May 19

    What 'Good Enough' SEO Looks Like for Entrepreneurs-052

    In this episode of SEO Day, the Findability Queen, Denise Millet, and Entrepreneur Whisperer, Kim White, tackle one of the most common questions entrepreneurs ask: "How do I know if my SEO is actually good enough?” If SEO has ever felt overly techy, jargony, or complicated, this conversation is for you. Denise breaks “good enough” SEO down into clear, simple criteria any business owner can use to evaluate their website, without needing to be a tech expert. In this episode, you’ll learn: What “good enough” SEO really means for entrepreneurs How to tell if your pages clearly match what people are searching for The quick test: does a total stranger know what they’ll get from your page within seconds? Why **obvious next steps** (join your list, book a call, view an offer) matter for both SEO and conversions The minimum SEO basics you need in place on your site: A clear homepage that states *who you help* and *what you do* in 1–2 sentences A focused offer or services page that clearly explains what you sell An About page that shows why you’re the right person to help (without turning into a resume) A simple “Start Here” or “Resources” page to guide overwhelmed visitors How to use your audience’s own words on your pages so they feel like they’re “in the right place” Why matching **search intent** with **page content** matters more than chasing every SEO trick Who this episode is for This episode is perfect for you if: You’re a content creator, coach, service provider, or small business owner You’ve been creating content but aren’t sure if search engines are actually using it SEO feels intimidating, and you just want to know if what you have is *good enough* to work Key questions we answer “How do I know if my current SEO is actually good enough?” “What are the minimum basics I need in place on my site to help my SEO?” Denise shows you how to look at your pages like a visitor (and like a search engine) so you can make simple changes that actually move the needle.   Connect with Denise Denise is on a mission to help entrepreneurs get the content they spend hours creating included in search engines, so when their customers search online, they’re findable. Because if they can’t find you, they can’t do business with you.  👉 Take your first step and download the free guide:  Quickly Find Your Perfect Keywords: the Simple and Easy Way to Be Findable Your Next Step: Take the DIY SEO Quiz 👉 If you want help deciding exactly where to focus your SEO energy next, take the DIY, Do-It-Yourself,  SEO Quiz. In just a few minutes, you’ll get a personalized “SEO status” and a simple, non‑technical next step tailored to where you are right now. 👉 Take the DIY SEO Quiz We LOVE Kajabi If your are a Kajabi user like us, or someone interested in the all-in-one platform that we run our entire businesses on - check out the next Website Royalty Town Hall Live every Thursday 4pm MT | 5pm CT | 6pm ET or on replay: 👉 Visit @mysexybusinessteam on YouTube today!  👉 For more information on the Website Royalty private support group visit mysexybusiness.com.

    18 min
  6. SEO Triage: How To Decide What To Fix First On Your Website-051

    May 12

    SEO Triage: How To Decide What To Fix First On Your Website-051

    Feeling overwhelmed by all the SEO advice out there and not sure where to even start? In this episode, Denise Millet and Kim White walk through a simple “SEO triage” process so you can quickly decide what to fix first on your website. Instead of trying to overhaul everything at once, you’ll get a clear order of operations that focuses on the pages that actually matter for your business. In this episode, I’ll walk you through: What’s the first thing I should look at when I want to improve SEO?How to start with your “money pages” (home, services, offer, and lead magnet/quiz pages) so you’re optimizing the parts of your site that can actually bring in clients and sales. How do I quickly spot pages that need SEO help the most?A quick, non‑technical mini‑audit to score 5–10 key pages so you can see which ones are truly screaming for help and which are “good enough for now.” Should I focus on new content or fixing old content first?A simple rule of thumb for deciding when to clean up your existing core pages and when it’s time to start creating fresh content around the questions your audience is already asking. How many SEO tasks should I focus on per week to avoid overwhelm?A realistic, low‑stress weekly rhythm (with 1–3 tasks max) that helps you make consistent SEO progress without turning it into a second job. How do I know when I’ve done “enough” on a page and can move on?A “good enough” checklist for each page so you know when it’s fine to stop tweaking, hit publish, and shift your focus to the next high‑priority page. By the end of this episode, you’ll stop treating SEO like an endless to‑do list and start treating it like a focused triage process. You’ll know which pages deserve your attention first, how to make meaningful improvements in small chunks of time, and when your page is optimized “enough” for now so you can confidently move on. Your Next Step: Take the DIY SEO QuizIf you want help deciding exactly where to focus your SEO energy next, take the DIY, Do-It-Yourself,  SEO Quiz. In just a few minutes, you’ll get a personalized “SEO status” and a simple, non‑technical next step tailored to where you are right now. 👉 Take the DIY SEO Quiz We LOVE Kajabi If your are a Kajabi user like us, or someone interested in the all-in-one platform that we run our entire businesses on - check out the next Website Royalty Town Hall Live every Thursday 4pm Mt | 5pm CT | 6pm ET or on replay: Visit @mysexybusinessteam on YouTube today!

    14 min
  7. You Don't Have to Be Techy To Use SEO for Your Business-050

    May 5

    You Don't Have to Be Techy To Use SEO for Your Business-050

    Non‑Techy SEO: Simple Tweaks That Help You Get Found If you’ve ever thought, “I’m not techy, so I’m probably doing SEO wrong,” this episode is for you. In this conversation, Kim White and Denise Millet strip away the jargon and talk about how to use SEO as a communication tool, not a technical project. You’ll see how far simple changes to your words, structure, and habits can take you, even if you never touch a setting. In this episode, you’ll learn: What parts of SEO you can do without being “techy” How to focus on the pieces that are purely about words, structure, and clarity. How to improve your titles, headings, and copy for search A simple way to center each page or episode around one phrase your ideal client would actually type into a search engine. Why you don’t need advanced tools to get results How far you can go with clear content, a basic site, and simple tracking. How to talk to a designer or tech person about SEO Exactly what to say when you want better results from your site without speaking in technical terms. One weekly SEO habit that builds momentum over time; A practical “one phrase, one piece, one link” routine you can add to your content workflow. Want to know if you’re ready to tackle SEO on your own? 👉 Take the DIY SEO Quiz: 7 Quick Checks To See If You Are Ready To Do SEO On Your Own In just a few minutes, you’ll see: Where you’re already stronger than you think Where you might want a bit of support Your best next step to make SEO feel simpler and more doable 👉 Join the next LIVE Website Royalty Town Hall If you’d like live feedback and real‑time SEO and website guidance in Kajabi. Join Kim White and Denise Millet for the next LIVE Website Royalty Town Hall, held every Thursday at: 4:00 pm Mountain Time 5:00 pm Central Time 6:00 pm Eastern Time The livestream happens on the @mysexybusinessteam YouTube channel. Bring your questions, your pages, and your “I’m not techy” worries, and get practical ideas you can implement right away.

    12 min

About

Business owners and entrepreneurs need SEO to connect with their potential customers using search engines. Join your Findability Queen, Denise Millet and Kim White in the SEO Day studio where they will answer questions submitted by entrepreneurs every week.