Serendipitous Rebel Podcast

Business and Marketing Coaches for Entrepreneurs | Serendipitous Rebel, LLC

Welcome to The Serendipitous Rebel Podcast — a show for purpose-driven, rebellious women who are ready to build businesses that align with their life, not run it. We’re Wendy & Krystal—business and marketing coaches, retreat hosts, and real-life rebels on a mission to help midlife entrepreneurs reclaim their voice, simplify their strategies, and savour their success. Each episode is a candid conversation about the real challenges of growing a business as a woman navigating identity shifts, burnout, perfectionism, and life outside the algorithm. We cover topics like: Marketing with intention (not overwhelm) Creating offers that actually sell Rebuilding momentum when you feel stuck Honoring your energy, time, and seasons How to shift from reactive to resourced in your business What it really looks like to align your business with your purpose If you're tired of following blueprints that don’t fit, drowning in to-dos that don’t move the needle, and chasing strategies that burn you out—you're in the right place. Welcome to the rebellion. Let’s savour your life and grow your business.

  1. 1D AGO

    Permission to Let Go: The Leadership Skill Female Entrepreneurs Need Right Now

    SHOW NOTESWhat if letting go isn't giving up — it's actually the most powerful leadership move you can make? In this deeply personal episode of the Serendipitous Rebel Podcast, Wendy and Krystal unpack a simple but profound idea: just because something once saved you doesn't mean it's meant to sustain you. Inspired by a rowing instructor's offhand comment — "give yourself permission to let go of what no longer serves you" — the conversation weaves together business strategy, personal identity, and midlife reinvention in a way that will feel like a breath of fresh air. If you're a woman in her messy middle who has: ● Felt the weight of obligations that drain more than they give ● Held onto a business model, relationship, or identity out of habit or history ● Mistaken 'staying the course' for loyalty when it's really fear ● Burned out trying to do all the things instead of the right things ● Wondered if simplifying means you're somehow failing This episode will resonate. Because here's the truth: Letting go is not destruction. It is not quitting. It is not failing. It is pruning — and just like a tree that won't grow without it, neither will your business, your relationships, or the version of yourself you're becoming. In this episode, we explore: ● Why permission to let go can be more powerful than any new strategy ● How to tell the difference between letting go and ghosting, rage quitting, or avoiding ● The Coco Chanel approach to your offer suite, your calendar, and your relationships ● Why this moment in history — with AI, geopolitical shifts, and societal change — makes letting go more essential than ever ● What 'the messy middle' really looks like in business (and how to prune your way through it) ● How Wendy and Krystal streamlined Serendipitous Rebel's offerings — and the clarity it unlocked ● How the SAVOUR™️ Method connects to the act of releasing what no longer fits ● The powerful difference between letting go in business versus in personal life You'll walk away asking yourself: 👉 Where do I feel friction — and am I maintaining it out of history rather than alignment? 👉 Where do I feel obligation that I have no energy for? 👉 If I gave myself permission, what would I release right now? 👉 Is what I'm holding onto saving me — or just a habit I've outgrown? One of the most memorable moments? When Wendy reflects that letting go is actually an act of leadership — making clean and clear decisions, mature endings, and strategic exits. It requires more courage than holding on. If you're ready to stop carrying things that once made sense but no longer do — this episode is your permission slip. And if you're craving structured support, aligned strategy, and a community of women doing the same brave work, explore our SAVOUR™️ Mastermind Retreat or our 2:1 Personalized Business Coaching. We help you cut through the noise, simplify with intention, and build momentum that fits your real life — not someone else's blueprint. Because letting go isn't the end. It's how you make room. For what's actually yours. DM us and tell us: what are you giving yourself permission to let go of? We'd love to hear. Meet Your HostsWe’re Wendy & Krystal—two travel entrepreneurs turned business and marketing coaches. At Serendipitous Rebel, we help female entrepreneurs build aligned, purpose-driven businesses that create more impact and more joy. On this podcast, we cover it all: from juggling motherhood and entrepreneurship to navigating the ever-changing world of online business. Connect with UsInstagramFacebookYouTubeLinkedInWebsiteBlog Loved this episode? Leave us a review and rating—it helps more entrepreneurs and online business owners like you find the show!

    31 min
  2. MAR 5

    Why Women Entrepreneurs Can’t Ignore Their Health Anymore

    Show NotesWhat if the biggest obstacle to growing your business isn’t strategy — it’s your health? In this powerful conversation, Wendy and Krystal sit down with health coach and former personal trainer Tracey Male to unpack the truth many women entrepreneurs eventually discover: you cannot outwork or out-exercise a body that’s asking for care. After decades of unexplained health challenges — including migraines, hormonal imbalances, autoimmune symptoms, and chronic inflammation — Tracey discovered that healing wasn’t about pushing harder. It was about learning to listen. Together, the conversation explores how physical health, nervous system regulation, and sustainable habits directly impact decision-making, creativity, and long-term success in business. For women building purpose-driven businesses, this episode is a reminder that your health is not a side project — it’s your foundation. In This Episode We Discuss Why exercise alone doesn’t solve deeper health issuesThe connection between chronic stress, hormones, and burnoutHow ignoring your body can quietly sabotage your businessWhy women are often dismissed in traditional healthcare systemsThe power of intuition and advocating for your own healthThe three phases of Tracey’s healing framework: Transition, Healing, MaintenanceSmall, sustainable lifestyle shifts that rebuild energy and resilienceWhy calming the nervous system is the first step toward healing Key Takeaway for Entrepreneurs When your body is stuck in survival mode, your creativity, confidence, and clarity suffer. Success isn’t just about strategy — it’s about building a life and business that your body can actually sustain. If you’re craving more alignment in both your life and your business, the SAVOUR Mastermind Retreat offers a space to step back, gain clarity, and design success that supports your whole life — not just your to-do list. Connect with Tracey Male If this conversation resonated with you, Tracey offers resources and guidance to help women reconnect with their health and energy. Free Guide: 4 Steps to Finally Feeling Like Yourself Again Website: https://NaturesProtege.com YouTube: https://www.youtube.com/@naturesprotege LinkedIn: https://www.linkedin.com/company/natures-protege/?viewAsMember=true Tracey is also the co-host of the Happy Healthy Her Podcast and host of Conversations That Heal, where she shares honest conversations about nutrition, menopause, healing, and holistic wellness. Resources & Next StepsNeed clarity in your business? Whether it’s marketing strategy, funnels, or just getting past the overwhelm, SAVOUR Coaching is here to help. Learn more at serendipitousrebel.com/savourcoaching. Meet Your HostsWe’re Wendy & Krystal—two travel entrepreneurs turned business and marketing coaches. At Serendipitous Rebel, we help female entrepreneurs build aligned, purpose-driven businesses that create more impact and more joy. On this podcast, we cover it all: from juggling motherhood and entrepreneurship to navigating the ever-changing world of online business. Connect with UsInstagramFacebookYouTubeLinkedInWebsiteBlog Loved this episode? Leave us a review and rating—it helps more entrepreneurs and online business owners like you find the show!

    50 min
  3. FEB 26

    The Joy Tax: Why Alignment in Business Costs More Than Comfort

    THIS WEEK’S SHOW NOTESWhat if the thing standing between you and the business you actually want… isn’t strategy? It’s comfort. In this powerful episode of the Serendipitous Rebel Podcast, we unpack the concept of the Joy Tax — the inconvenience, discomfort, and bold decision-making required to build a purpose-driven, profitable business that aligns with your life. If you’re a midlife female entrepreneur who has: Invested in courses but still feels unclearStruggled to raise your ratesHesitated to launch or get visibleStayed stuck in “fine” instead of fully aliveConfused comfort with alignment This conversation will hit home. Because here’s the truth: Your brain is wired for safety, efficiency, and familiarity. But building an aligned business requires visibility, decisive action, and identity expansion. That gap between who you are now and who you’re becoming? That’s the Joy Tax. In this episode, we explore: Why “must be nice” is often a mask for self-protectionThe difference between building a comfortable business vs. an alive oneHow midlife entrepreneurs rationalize staying smallThe hidden trade-offs in every yes and noHow the SAVOUR Method supports intentional growthPractical examples of what the Joy Tax looks like in real business decisionsA powerful journaling question to help you move forward today You’ll walk away asking yourself: 👉 What joy tax have I been avoiding? 👉 Where is my brain choosing comfort over alignment? 👉 What small inconvenience today would create a powerful story tomorrow? If you’re ready to stop living in “almost” and start designing your business by intention — not default — this episode is your invitation. And if you’re craving structured support, aligned strategy, and accountability without burnout, explore our SAVOUR Mastermind Retreat or our 2:1 Personalized Business Coaching. We help you cut through noise, clarify your next move, and build momentum that fits your life — not someone else’s blueprint. Because joy isn’t accidental. It’s intentional. And it’s worth the tax. Meet Your HostsWe’re Wendy & Krystal—two travel entrepreneurs turned business and marketing coaches. At Serendipitous Rebel, we help female entrepreneurs build aligned, purpose-driven businesses that create more impact and more joy. On this podcast, we cover it all: from juggling motherhood and entrepreneurship to navigating the ever-changing world of online business. Connect with UsInstagramFacebookYouTubeLinkedInWebsiteBlog Loved this episode? Leave us a review and rating—it helps more entrepreneurs and online business owners like you find the show!

    29 min
  4. FEB 19

    How to Build a Six-Figure Business Without Working 40+ Hours a Week

    SHOW NOTES What if success didn’t require exhaustion? In this powerful conversation, Wendy sits down with business coach Michelle Vroom to unpack how she built — and sustained — a six-figure business working just 20 hours a week while raising three children. But this isn’t a conversation about hustle hacks or productivity tricks. It’s about clarity. Michelle shares what most women in business don’t hear enough: consistency doesn’t come from doing more — it comes from doing what matters most. She breaks down how she shifted from done-for-you services to a scalable group model, how she focuses on marketing in just 60 minutes a day, and why most entrepreneurs don’t actually need a new strategy… they need to work the one they already chose. If you’re feeling overwhelmed by: Too many marketing tacticsPressure to be on every platformInconsistent income monthsGuilt around not working “enough”A business model that feels heavier than it should This episode will feel like a deep exhale. You’ll learn: Why audience growth is not the same as revenue growthHow to evaluate whether your strategy is actually “not working”The difference between short-term and long-term marketing effortsWhy over-serving clients can quietly sabotage your incomeWhat predictable revenue really looks likeHow to build demand instead of chasing attention One of the most powerful moments? When Michelle says: “Success right now looks like a calm nervous system.” For so many women — especially in midlife — success is evolving. It’s no longer about empire-building at all costs. It’s about sustainability, impact, and designing a business that supports your life. If this conversation resonates, consider joining us at the SAVOUR™️ Mastermind Retreat, where we create space to simplify your strategy and realign your business with your lifestyle. Or explore our 2:1 Personalized Coaching, where you receive focused, hands-on clarity and accountability — without the noise. Your business should feel powerful and peaceful. About Michelle Vroom Michelle Vroom is a business coach who helps moms grow profitable businesses without working around the clock. She built a multi six-figure business working just 20 hours a week while raising three boys, and now she teaches women how to cut through marketing noise, focus on what actually converts, and create consistent, predictable income. She is the founder of the Market Like a Boss community and host of the Market Like a Boss podcast. Michelle specializes in helping coaches, consultants, and service providers transition into scalable group programs while maintaining deep client relationships and high-value results. Her mission is bold and clear: help more women become 20-hour-a-week breadwinners — in control of their income and their time. Connect with Michelle 🌐 Join her community: Market Like a Boss (Facebook Group) 🎙 Podcast: Market Like a Boss 📩 Website: michellevroom.com 📸 Instagram: @michellevroom If you loved this episode, share it with another woman who needs permission to simplify. And remember — you don’t need more tactics. You need clarity, focus, and alignment. Meet Your HostsWe’re Wendy & Krystal—two travel entrepreneurs turned business and marketing coaches. At Serendipitous Rebel, we help female entrepreneurs build aligned, purpose-driven businesses that create more impact and more joy. On this podcast, we cover it all: from juggling motherhood and entrepreneurship to navigating the ever-changing world of online business. Connect with UsInstagramFacebookYouTubeLinkedInWebsiteBlog Loved this episode? Leave us a review and rating—it helps more entrepreneurs and online business owners like you find the show!

    51 min
  5. FEB 12

    Feeling Stuck? Try Flipping the Script with This One Game-Changing Question

    SHOW NOTESWe’re flipping the script this week. So often, female entrepreneurs are told to define their big, bold goals — to dream of who they want to be. But when you’re in the messy middle of life and business? That question can feel… heavy, aspirational, and sometimes out of reach. This week, Wendy and Krystal explore a refreshingly grounding question that offers surprising clarity: “Who do you NOT want to be?” In this honest and vulnerable conversation, you’ll hear: Why this “reverse” question works better when you’re stuck, burned out, or unclearThe role of boundaries and bravery in aligning with your purposeHow painful moments (like being called “ordinary” or “incompetent”) can light a fire for transformationReal examples from Krystal and Wendy’s lives that show how what you reject can lead you to what you truly wantWhy this mindset shift is foundational to the SAVOUR™️ Method, especially the pillars of alignment, venturing under your own power, and unwinding with self-care “Sometimes clarity doesn’t come from dreaming big — it comes from saying ‘not that.’” – Wendy Whether you’re questioning your next move, tired of wearing all the hats, or just feeling misaligned in your business — this episode will meet you where you are. Tune in and start designing a life and business that’s built on your terms — not expectations. ✨ Want to take this work deeper? Explore the SAVOUR™️ Mastermind Retreat for strategy + soul-aligned spaceApply for 2:1 Coaching to move from indecision to intentional action Meet Your HostsWe’re Wendy & Krystal—two travel entrepreneurs turned business and marketing coaches. At Serendipitous Rebel, we help female entrepreneurs build aligned, purpose-driven businesses that create more impact and more joy. On this podcast, we cover it all: from juggling motherhood and entrepreneurship to navigating the ever-changing world of online business. Connect with UsInstagramFacebookYouTubeLinkedInWebsiteBlog Loved this episode? Leave us a review and rating—it helps more entrepreneurs and online business owners like you find the show!

    29 min
  6. FEB 5

    How to Stop Feeling Burnt Out by 8 AM: Mastering Transitions as an Entrepreneur

    SHOW NOTESHave you ever felt like you’ve lived ten different lives before 8 AM? Welcome to the world of the modern woman entrepreneur — where you’re expected to seamlessly juggle motherhood, business strategy, life logistics, and self-care… all before your second cup of coffee. In this candid and empowering episode of the Serendipitous Rebel Podcast, Krystal and Wendy peel back the layers of what it really means to wear multiple hats as a woman in business. Spoiler: it’s not about productivity hacks or waking up earlier — it’s about nervous system regulation, intentional scheduling, and honoring the transitions between the many roles we hold. They share personal stories, client examples, and practical tools to help you: Identify where you’re burning out from constant identity switchingBuild white space into your day for clarity and creativityUse small rituals (like breathwork, wardrobe shifts, and intentional pauses) to transition more gracefullyDitch the guilt of not being “on” all the time, and embrace alignment instead This episode is especially for the overwhelmed, multi-tasking female entrepreneur who’s been told to “just do more” — when what you actually need is space to think, feel, and breathe. If your calendar feels like a Tetris game and your brain is constantly switching tabs, this episode will give you both permission and strategy to slow down, recalibrate, and realign with your purpose. Want to stop burning out and start building a business that works with your life — not against it? Join us at the SAVOUR™️ Mastermind Retreat, where we design strategy rooted in structure, soul, and sanity. Listen now — your nervous system will thank you. And if you’re ready to get that kind of clarity for your business, check out our SAVOUR Mastermind Retreat or 2:1 Strategy Sessions. Meet Your HostsWe’re Wendy & Krystal—two travel entrepreneurs turned business and marketing coaches. At Serendipitous Rebel, we help female entrepreneurs build aligned, purpose-driven businesses that create more impact and more joy. On this podcast, we cover it all: from juggling motherhood and entrepreneurship to navigating the ever-changing world of online business. Connect with UsInstagramFacebookYouTubeLinkedInWebsiteBlog Loved this episode? Leave us a review and rating—it helps more entrepreneurs and online business owners like you find the show!

    35 min
  7. JAN 22

    Why Niching Isn’t Limiting — It’s Liberating: How Beth Bubik Built a Thriving Business with Purpose

    Show NotesIf you’ve ever felt like narrowing your niche would limit your potential, this episode will change your mind. Beth Bubik, founder of Delay and Pray and The Catholic Fasting Coach, shares how choosing a deeply specific niche (Catholic women seeking spiritual weight loss through fasting) skyrocketed her clarity, confidence, and impact. We unpack the bravery it takes to niche down, why broad marketing often leads to burnout, and how marketing can become an act of service when it’s rooted in purpose. Beth shares her journey from corporate sales to spiritual coaching, and how she grew her business by going all-in on her faith and her unique blend of biology, neurology, and theology. If you’ve been spinning your wheels with vague messaging or are afraid that going narrow will box you in — this is your sign to double down on alignment. ✨ Want strategy, support, and soul-aligned momentum? Learn more about the SAVOUR Mastermind Retreat or our 2:1 Personalized Business Coaching Meet Your HostsWe’re Wendy & Krystal—two travel entrepreneurs turned business and marketing coaches. At Serendipitous Rebel, we help female entrepreneurs build aligned, purpose-driven businesses that create more impact and more joy. On this podcast, we cover it all: from juggling motherhood and entrepreneurship to navigating the ever-changing world of online business. Connect with UsInstagramFacebookYouTubeLinkedInWebsiteBlog Loved this episode? Leave us a review and rating—it helps more entrepreneurs and online business owners like you find the show!

    57 min
5
out of 5
5 Ratings

About

Welcome to The Serendipitous Rebel Podcast — a show for purpose-driven, rebellious women who are ready to build businesses that align with their life, not run it. We’re Wendy & Krystal—business and marketing coaches, retreat hosts, and real-life rebels on a mission to help midlife entrepreneurs reclaim their voice, simplify their strategies, and savour their success. Each episode is a candid conversation about the real challenges of growing a business as a woman navigating identity shifts, burnout, perfectionism, and life outside the algorithm. We cover topics like: Marketing with intention (not overwhelm) Creating offers that actually sell Rebuilding momentum when you feel stuck Honoring your energy, time, and seasons How to shift from reactive to resourced in your business What it really looks like to align your business with your purpose If you're tired of following blueprints that don’t fit, drowning in to-dos that don’t move the needle, and chasing strategies that burn you out—you're in the right place. Welcome to the rebellion. Let’s savour your life and grow your business.