Setups Works

Setups Works is a digital agency in Chennai, India, building websites, mobile apps, and AI products for clients worldwide. Hosted by founder Nitheesh Rajendran, this show unpacks the decisions behind digital products that ship — choosing a stack you won't regret, why your site is slow, what AI is genuinely good for, and when custom software beats off-the-shelf. Practical, opinionated, and specific about trade-offs, for founders and teams about to build something. More at setups.works.