Welcome to the She Built It® podcast. Join me as I talk to women who have successfully built it - a life and business that they love. We dive into the topic of “how” they built it and talk about everything from having the courage to make career leaps to the details of how to lead effectively, build teams, implement growth strategies, and infuse tech innovation. Magic happens when we focus on the part of ourselves and our business that brings us joy so let’s dive in.
Building Habits of Wealth with Kaitlyn Carlson, Founder & CEO/Theory Planning Partners
Kaitlyn is the Founder & CEO of Theory Planning Partners, a boutique wealth creation firm for the top female entrepreneurs in the United States.
Before launching Theory Planning Partners, Kaitlyn spent the majority of her career at UBS Financial Services, Inc., where she held roles in both the southern and northeastern regions of the U.S. There, she developed more than 300 financial plans for clients with assets ranging from $500,000 to $1 Billion. Subsequently, she became an advisor on a private wealth management team that managed over $600 million for a few dozen families. Her career began in asset management with Putnam Investments.
Kaitlyn is a CERTIFIED FINANCIAL PLANNER™️ (CFP®), Certified Exit Planning Advisor™️ (CEPA™️), and an Accredited Wealth Management Advisor (AWMA®). Outside of work, she is a spiritual seeker ravenous to understand why we are here and how to make a meaningful life.
Kaitlyn lives in Marblehead, MA, with her husband, Jake, their sons, Russell and Luke, and their affectionate dog, Bacchus. In her free time, she enjoys exercising, reading, traveling, and trying new restaurants around Boston.
Creating Your 2024 Success Mindset with She Built It® CEO, Melanie Barr
Melanie Barr is CEO of She Built it®, an online and in-person global community of women who share business knowledge, resources, and empower each other to excel in business and to be the best versions of themselves. Melanie is the Host and Producer of the She Built it® Podcast, Community and Course Creator, Speaker, Twin Mom, and Wife. Through the She Built It® podcast she has interviewed hundreds of women around the world who are experts in their field of influence - CEO's, Leaders in the public and private sector, Professional Athletes, and Olympians.
Melanie launched She Built It® following a corporate career in leadership and business development securing millions of dollars in products and services for Fortune 500 companies and entrepreneurs - Marriott Hotels, AT&T, the Los Angeles Dodgers, and as Vice President, Millennium Corporate Solutions, to name a few. She's held board seats - both local and national - and assisted organizations with female-focused missions such as Step Up and Women’s Initiative Network (WIN) an organization at the Los Angeles Dodgers.
She is a graduate of Leadership Los Angeles and Annenberg Alchemy, a finalist for Los Angeles Business Journal Women Making a Difference Awards, and has served on the Executive Leadership Committee for LA Go Red for Women American Heart Association. She received an award from the City of Los Angeles for exemplary leadership and volunteerism. She is grateful for her twins, family, friends, and the She Built It® community. Melanie earned a BA in Business and Marketing from Loyola Marymount University.
Your Influence to Income with CEO, Greenleaf Book Group, Tanya Hall
As CEO, Tanya drives Greenleaf Book Group’s growth efforts and fosters a culture built around serving authors. Prior to her current role, Tanya worked directly with Greenleaf's authors to develop publishing strategies (including multiple New York Times bestsellers); spearheaded growth strategies, including Greenleaf's ebook program and the River Grove digital-first imprint; and built Greenleaf's distribution organization, working directly with retailers and wholesalers to develop one of the fastest-growing distribution businesses in the industry. Tanya is the author of Ideas, Influence, and Income, a comprehensive guide to writing, publishing, and launching your book--and monetizing your content.
Elevating Your Next Event with Art of Sucre CEO, Emily Harpel
Meet the powerhouse behind Art of Sucre, Emily Harpel. Emily started Art of Sucre in 2016 when she noticed there was a hole in the market for a chic twist on a nostalgic treat, Cotton Candy. Taking the money for her Wedding gifts Harpel purchased her first cotton candy machine and began spinning at events all around Northeast Ohio. Due to the pandemic in 2020, Art of Sucre transitioned into a CPG brand you see today. During the pivot, Emily took to TikTok growing her following to 1.3M followers, partnering with brands like American Girl, 818 Tequila, and Barbie, while growing her team from a one woman show to 20 employees.
Purpose to Profit with CEO, Laura Parr
Laura Parr is a trained business coach and mindset mentor. She has a background in business consulting with one of the largest consulting firms in London, and also started & scaled her previous business in Property to over £750k before selling to follow her passion. Now, she works with women who are unfulfilled and looking to create a legacy as well as their own freedom, to create and scale businesses of their own. She teaches how to set solid foundations to ensure a long-term, sustainable company, as well as how to incorporate social or environmental aspects to your company set-up, allowing you to create a venture that gives back in what it does. She is an avid traveller, loves new experiences, and absolutely loves the people that she works with to create some incredible businesses along the way.
Advancing the Influencer Marketing Industry with CEO of BabbleBoxx, Sherri Langburt
Sherri Langburt is the CEO of BabbleBoxx and has been a pioneer in the influencer marketing space since 2007. A passion for storytelling and brand marketing, and a desire to create an innovative social media solution led Sherri to create BabbleBoxx – the influencer marketing agency best known for its co-sampling and signature box solutions. BabbleBoxx currently provides a full range of integrated marketing services to brands across industries. Launched in December 2015, BabbleBoxx was in 2018 named to the Inc. 500 fastest-growing private companies in America.
Love love love
This podcast is so inspiring and most importantly relatable to women from all walks of life and all types of entrepreneurship journeys.
She Built It is an amazing platform for small women business owners like myself! Thanks for what you’re doing Melanie!
Great perspectives, stories, and insights
I recently discovered Melanie’s podcast, She Built It, and I’ve been enjoying hearing her conversations with some really amazing women. I love the variety of arenas represented by her different guests - so many great perspectives, stories, and insights being shared!