SHE DECIDES

SHE DECIDES
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Welcome to SHE DECIDES—a bold, unapologetic podcast celebrating women who are breaking boundaries, leading with purpose, and living life on their terms. Hosted by Staci Swiderski, this show delivers real conversations with female leaders and innovators shaping the future. Each episode highlights fearless women sharing their journeys—overcoming obstacles, shattering stereotypes, and rewriting the rules. SHE DECIDES inspires listeners to take charge of their lives. Because when a woman owns her story, she transforms her world.

  1. Building Bold Communities: Marina Middleton on Leadership, Legacy & Empowering Women at Scale

    قبل يوم واحد

    Building Bold Communities: Marina Middleton on Leadership, Legacy & Empowering Women at Scale

    In this episode of SHE DECIDES, host Staci Swiderski sits down with Marina Middleton, CEO and Partner of Create & Cultivate, for an inspiring conversation about entrepreneurship, resilience, community, and what it truly means to lead with purpose.  As a first-generation Egyptian immigrant, former corporate strategist, bootstrapped founder, and now venture-backed CEO, Marina shares the pivotal moments that shaped her journey, from becoming a single mother at 23 to leading one of the most influential brands dedicated to advancing women in business. She opens up about navigating imposter syndrome, stepping into rooms where she didn't feel like she belonged, and why some of the most uncomfortable moments in life often lead to the greatest opportunities.  Marina and Staci discuss the importance of access, community, and surrounding yourself with people who challenge and elevate you. Marina also shares what it was like acquiring Create & Cultivate, raising nearly $3 million in venture capital, and reimagining the future of women's networking and leadership.  This conversation is filled with wisdom for anyone building something meaningful, navigating change, or wondering if they belong in the room.  Because as Marina reminds us, sometimes the rooms where you feel the most uncomfortable are the ones that change your life the most.   Because when SHE DECIDES to step into the room, she creates opportunities for countless others to rise.    🔗 Connect with Marina Middleton  Website: https://www.marinamiddleton.com/   LinkedIn: https://www.linkedin.com/in/marinamiddleton/   Instagram: https://www.instagram.com/marinamiddleton/   Create & Cultivate: https://www.createcultivate.com/   Create & Cultivate Instagram: https://www.instagram.com/createcultivate/   🎉 Learn More About the Create & Cultivate Festival  The Create & Cultivate Festival is the world's largest festival for women in business, bringing together thousands of entrepreneurs, creators, executives, and founders for networking, education, inspiration, and community.  Learn more and attend future events: https://www.createcultivate.com/

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  2. Returning at Your Request: Samantha Giordano on Intuition, Healing & Building a Purpose-Driven Brand

    ٢٥ يونيو

    Returning at Your Request: Samantha Giordano on Intuition, Healing & Building a Purpose-Driven Brand

    By listener request, one of our most inspiring conversations is back. In this re-released episode of SHE DECIDES, host Staci Swiderski sits down with Samantha Giordano, founder of Intuition Kicks, a luxury women's sneaker brand handcrafted in Italy and designed to inspire women to trust themselves, embrace their journeys, and move boldly toward their purpose. More than a year after this conversation first aired, Samantha's message continues to resonate deeply with listeners. After experiencing her own struggles with anxiety and depression, Samantha embarked on a powerful journey of healing through therapy, spirituality, and self-discovery. That journey ultimately led her to create Intuition Kicks, a brand built on the belief that intuition is one of our greatest strengths. Together, Staci and Samantha explore mental wellness, manifestation, entrepreneurship, and the courage it takes to turn personal pain into purpose. Samantha shares how she transformed her healing journey into a movement, creating a brand that reminds women with every step to trust themselves and honor their inner voice. This episode is a powerful reminder that sometimes our greatest challenges become the foundation for our greatest purpose. Because when SHE DECIDES to trust her intuition, she steps into the life she was meant to live. Website: https://www.intuitionkicks.comInstagram: https://www.instagram.com/intuitionkicks/LinkedIn: https://www.linkedin.com/in/samanthagiordano/🔗 Connect with Samantha Giordano

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  3. ١١ يونيو ·  إضافة

    Back by Popular Demand: Iryna Wood on Self-Love, Relationships & Building Gemini Near Me

    One of our most requested episodes is back. Just over a year ago, Staci Swiderski sat down with Iryna Wood, relationship expert, entrepreneur, author, and creator of Gemini Near Me, for a conversation that continues to resonate with listeners today. At the time, Gemini Near Me was in its early stages. Today, the platform has grown significantly, making this episode a fascinating look back at the vision, passion, and purpose that sparked its creation. In this inspiring conversation, Iryna shares her journey from studying psychology, counseling, and spiritual development to building an innovative app designed to help people better understand themselves, strengthen relationships, and cultivate self-love. She opens up about overcoming personal challenges, embracing authenticity, trusting intuition, and taking bold action on an idea she believed could make a difference. Together, Staci and Iryna explore self-worth, emotional wellness, manifestation, gratitude, relationship intelligence, entrepreneurship, and why understanding yourself is the first step toward creating the life you truly want. Looking back, it's incredible to hear Iryna's vision for Gemini Near Me and see how far both she and the platform have come since this episode first aired. This conversation remains a powerful reminder that every successful venture begins with a decision to believe in yourself before anyone else does. Because when she decides to trust her vision, even before the world sees it, extraordinary things can happen. 🔗 Connect with Iryna Wood Website: https://gemininearme.comInstagram: https://www.instagram.com/irynawoodofficialFacebook: https://www.facebook.com/irynawoodofficialYouTube: https://www.youtube.com/@IrynaWoodGemini Near Me App: https://gemininearme.com

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  4. The Courage to Pivot: Ashley Varnado on Success, Reinvention & Choosing Yourself

    ٤ يونيو

    The Courage to Pivot: Ashley Varnado on Success, Reinvention & Choosing Yourself

    In this episode of SHE DECIDES, Staci Swiderski sits down with Ashley Varnado, a first-generation corporate executive, author, speaker, and former Managing Director at Bank of America Private Bank.  Born and raised in a small Mississippi town, Ashley shares her remarkable journey from humble beginnings to becoming one of the youngest African American female Managing Directors at one of the nation's largest financial institutions. But after achieving everything she thought success was supposed to look like, a series of life-changing events, including the loss of loved ones and three strokes in 2025, forced her to reevaluate what truly mattered.   Ashley opens up about taking what she calls a "radical sabbatical," walking away from a high-powered career, and choosing time, health, family, and purpose over titles and expectations. Together, she and Staci discuss ambition, burnout, reinvention, networking, mentorship, using your voice, and why it's never too late to pivot toward a life that feels more aligned.  This conversation is an inspiring reminder that success isn't just about what you build, it's about having the courage to decide what comes next.  Because when she decides to choose herself, she creates space for an entirely new chapter.     🔗 Connect with Ashley Varnado  Website: https://www.theashleyexchange.com   LinkedIn: https://www.linkedin.com/in/ashleyvarnado   Instagram: @theashleyexchange   Book: Out of the Yazoo Clay   Upcoming Book: Halftime

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  5. ٢٨ مايو

    Legacy, Leadership & Innovation: Anna Burch on Carrying SmartMouth Forward

    In this episode of SHE DECIDES, Staci Swiderski sits down with Anna Burch, Director of Integrated Marketing at SmartMouth, for a conversation about legacy, leadership, innovation, and finding confidence in your own voice. Anna shares the deeply personal story behind SmartMouth, the oral care brand founded by her grandfather, dentist Dr. Marvin Cohen, who spent decades developing the company’s patented zinc-ion technology to solve the root causes of bad breath. After losing both her grandfather and father, who laterhelped grow the company into a nationally recognized retail brand, Anna and her sister stepped into leadership roles to help carry their family’s mission forward. Together, Anna and Staci talk about navigating impostersyndrome, transitioning from accounting into marketing leadership, learning to trust yourself in rooms where you feel inexperienced, and the power of simply being willing to learn. Anna opens up about the emotional connection she still feels seeing SmartMouth products on store shelves nationwide and how honoring her family’s vision continues to inspire her every day. This episode is a reminder that legacy is not just aboutwhere you come from, it’s about how you choose to carry it forward with passion, purpose, and innovation. Because when she decides to step into her purpose, legacybecomes impact. Connect with Anna & SmartMouthWebsite: SmartMouth Instagram: @smartmouthwashTikTok: @smartmouthwashFacebook: SmartMouth Facebook LinkedIn: Anna Burch LinkedIn

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  6. ٢١ مايو

    Strong at Every Stage: Dr. Christine Boev on Menopause, Muscle, and Reclaiming Women’s Health 

    In this empowering episode of SHE DECIDES, host Staci Swiderski sits down with Dr. Christine Boev, founder of Master Menopause and Vitalize Fitness, for a powerful conversation about women’s health, hormones, confidence, and why aging does not have to mean decline.  After experiencing her own struggles with inflammation, brain fog, weight gain, and hormonal shifts in her early 40s, Dr. Boev turned to science and fitness to better understand what women truly need during perimenopause and menopause. What she discovered changed not only her own life, but now the lives of women she coaches every day.  Together, Staci and Dr. Boev dive into the realities many women silently face, from exhaustion and cognitive changes to losing confidence and feeling disconnected from themselves. They discuss why traditional “eat less, do more cardio” advice often stops working for women as hormones shift, and how strength training, proper nutrition, sleep, recovery, and sustainable habits can dramatically transform health and longevity.  The episode also explores hormone replacement therapy, inflammation, metabolic health, Alzheimer’s prevention, the importance of muscle for long-term wellness, and why women deserve to prioritize themselves without guilt. Most importantly, Dr. Boev reminds listeners that it is never too late to reclaim your health, your confidence, and your power.  Because when SHE DECIDES to prioritize herself, she becomes stronger in every area of her life.  Connect with Dr. Christine Boev: 🌐 Master Menopause Website 📸 Dr. Christine Boev Instagram  Connect with Staci Swiderski, Family Source Consultants & SHE DECIDES COLlECTION: 🌐 Staci Swiderski Website 📸 Staci Swiderski Instagram 💼 Staci Swiderski LinkedIn ✨ She Decides Collection 📸 She Decides Collection Instagram 🌐 Family Source Consultants 📸 Family Source Consultants Instagram

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  7. Lunches, Leap of Faith, and Building OmieLife: Nancy Yen on Creating Products with Purpose

    ١٤ مايو

    Lunches, Leap of Faith, and Building OmieLife: Nancy Yen on Creating Products with Purpose

    In this inspiring episode of SHE DECIDES, host Staci Swiderski sits down with Nancy Yen, founder and CEO of OmieLife, the company transforming the way families approach mealtime with innovative, aesthetically designed lunch solutions for kids.  What began as one mother’s concern over her young son coming home from preschool hungry and cranky became a globally recognized brand helping parents simplify lunchtime while making kids excited to eat. Nancy shares the deeply personal story behind creating the original OmieBox, the challenges of leaving corporate life after more than a decade in strategy and product development, and the realities of building a physical product company from the ground up.   Together, Staci and Nancy dive into entrepreneurship, resilience, manufacturing hurdles, motherhood, mentorship, and the importance of trusting your instincts when you know there is a better solution waiting to be built. Nancy also opens up about taking the leap into entrepreneurship after the birth of her second child, learning every aspect of the business firsthand, and how community support and asking for help became key parts of her success journey.   The conversation also celebrates a major milestone for OmieLife as the brand prepares to launch nationwide in Target stores, proving that meaningful ideas built with heart, persistence, and purpose can truly grow into something extraordinary.   Because when SHE DECIDES to trust her vision, she creates something that changes lives.  Connect with Nancy Yen & OmieLife: 🌐 OmieLife Website 📸 OmieLife Instagram 🎵 OmieLife TikTok

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  8. Take Up Space: Tracy Nolan on Confidence, Leadership, and Owning Your Seat at the Table

    ٧ مايو

    Take Up Space: Tracy Nolan on Confidence, Leadership, and Owning Your Seat at the Table

    In this episode of SHE DECIDES, Staci Swiderski sits down with Tracy Nolan, Senior Executive at Humana, leading strategy, operations, and large-scale growth initiatives.  With a career spanning telecommunications giants like Verizon, T-Mobile, and Sprint, to now leading in healthcare, Tracy shares what it truly means to lead at scale, manage high-pressure decisions, and build teams that thrive. She opens up about navigating male-dominated environments, overcoming imposter syndrome, and the defining moments that shaped her confidence, including learning to stop shrinking herself and start owning her space.  From leading through crisis moments like 9/11 to managing organizations with tens of thousands of employees, Tracy brings real, hard-earned perspective on leadership, resilience, and decision-making when the stakes are high.  This conversation dives into the importance of mentorship, why women must stop holding themselves back, and how building a strong network can open doors you didn’t even know existed. Tracy also shares a powerful reminder, if your name is in the invite, you’ve earned your seat at the table.  This episode is empowering, practical, and deeply honest, for any woman ready to step forward, take risks, and trust her voice.  Because when she decides to take up space, everything changes.    Connect with Tracy  Website: TracyNolan.com   LinkedIn: Tracy Nolan   Company: Humana

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Welcome to SHE DECIDES—a bold, unapologetic podcast celebrating women who are breaking boundaries, leading with purpose, and living life on their terms. Hosted by Staci Swiderski, this show delivers real conversations with female leaders and innovators shaping the future. Each episode highlights fearless women sharing their journeys—overcoming obstacles, shattering stereotypes, and rewriting the rules. SHE DECIDES inspires listeners to take charge of their lives. Because when a woman owns her story, she transforms her world.

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    SHE DECIDES