303 episodes

If you're looking for *quick* and succinct tips on how to podcast, grow your audience, and monetize your show this is NOT the show for you. Will you get all that from this show? Absolutely! And a lot more, but not in way you expect. This show is a personality driven show hosted by powerhouses and podcasting industry experts Jessica Kupferman and Elsie Escobar (supported by their producer John.) They will give you insightful, wise, expert advice about all aspects about the podcasting industry, from advertising and sponsorships, to the latest and greatest microphones and workflows, to how the podcasting industry is failing and thriving. You will also get the reality of what it takes to podcast as working from home women and moms running their own businesses and supporting a vibrant community of women podcasters nearing 10k members.

If you don't like chit chat, banter and feeling like you're hanging out with Elsie and Jess at their kitchen table (or eavesdropping on them) while they drop some brilliant wisdom about podcasting (and possibly 800 other subjects), go ahead and save yourself some time and move along now

She Podcasts Elsie Escobar and Jessica Kupferman

    • Technology
    • 4.7 • 123 Ratings

If you're looking for *quick* and succinct tips on how to podcast, grow your audience, and monetize your show this is NOT the show for you. Will you get all that from this show? Absolutely! And a lot more, but not in way you expect. This show is a personality driven show hosted by powerhouses and podcasting industry experts Jessica Kupferman and Elsie Escobar (supported by their producer John.) They will give you insightful, wise, expert advice about all aspects about the podcasting industry, from advertising and sponsorships, to the latest and greatest microphones and workflows, to how the podcasting industry is failing and thriving. You will also get the reality of what it takes to podcast as working from home women and moms running their own businesses and supporting a vibrant community of women podcasters nearing 10k members.

If you don't like chit chat, banter and feeling like you're hanging out with Elsie and Jess at their kitchen table (or eavesdropping on them) while they drop some brilliant wisdom about podcasting (and possibly 800 other subjects), go ahead and save yourself some time and move along now

    We Are Oxymorons

    We Are Oxymorons

    As we go into Thanksgiving week a recap of how the COVID–19 surge has been affecting both Elsie and Jess, which leads them down the rabbit hole of holiday preparations and cooking #fails. In the podcasting realm, the power of host read ads, preparing for not making money with sponsors and 2 new super cool tech tools!
    THE SHE PODCASTS SUPER SQUAD: SIGN UP
    PRODUCE YOUR PODCAST IS AMAZING! Hire them to do all the things that you really dislike doing for your podcast
    🔥 NEW WAY TO CONNECT! Elsie (and occasionally Jess) will be texting you directly! - Sign up here! my.community.com/shepodcasts
    Send us your feedback, email feedback@shepodcasts.com! We can’t wait to hear from you!
    EPISODE LENGTH 49:08 :58 Jess guesses how Elsie is doing now that everyone is getting COVID
    “Nothing is different.” -Elsie
    Jess on the other hand has things going on with school and all the things
    4:45 Elsie shares the children’s schedule and their outing in town once a week
    8:36 Whole Foods is sold out of turkeys already 
    Jess tries to convince Elsie to cook the turkey while Elsie is not quite amped up to cook one
    Jess says Thanksgiving is one of the only meals that she knows how to cook 
    11:07 Elsie failed at roasting a chicken and more Thanksgiving preparation stories
    19:30 NEWS: Podcast ads perform, host-reads outperform 
    Announcer-reads generated 11 lifts, while host-reads generated 91% more, for a total of 21 lifts.
    Overall, read the ad yourself
    If you want to prerecord the ad, do so, but keep in mind if you make it sound recorded, then you are not doing your advertiser any service
    25:55 Two great quotes that are about making sure that you as a podcaster are aware of the advertising space
    Sherpa leggins!!!! What???
    31:20 Elsie’s daughters are into an anime series called My Hero Academia and how weird it was that she’s getting articles suggested that have to do with that topic!
    33:02 Buzzsprout has added some extra tags to their podcast feeds
    It is a cool functionality but as with anything else the tool only works when you have the workflow optimized
    What do you think of this new functionality from Buzzsprout? Send us feedback! 
    A lot of people just do things for their podcast but never ask if that work is giving them results
    42:30 Tool Tips: Little recorders! Zoom F2 and Zoom F2- BT
    Elsie bought a new toy called Camo! 
    46:45 Elsie and Jess are doing their QAs via Zoom instead of what we were using before!
    LINKS! Join The Super Squad
    Midroll
    Podcast Ads Perform, Host-Reads Outperform
    Entercom Q3 Revenue Declines 30%
    Visual Soundbites are now in your RSS feed
    Zoom F2 and F2-BT: field recorders that can fit in your pocket
    Reincubate Camo
    She Podcasts thank-you to our Sponsors! → Produce Your Podcast!
    → Our editor John from Audio Editing Solutions. He is so good you need to hire him STAT!
    Help Us Spread The Word! It would be stellar if you shared She Podcasts with your fellow women podcasters on twitter. Click here to tweet some love!
    If this episode got you all fired up SUBSCRIBE wherever you get your podcasts! ONE CLICK!
    Feedback + Promotion for Women Podcasters You can ask your questions by emailing feedback@shepodcasts.com. We love audio feedback! Let your voice be heard, record your voice via voice memo in your smartphone and send it over! You can also join the She Podcasts Facebook group!

    • 48 min
    Close The Loop!

    Close The Loop!

    Man oh man have we been sort of recovering from the wildness of the week! Not closing loops becomes a massive energy leak. Shout-out to WOC Podcasters, awesome feedback on past episodes, Podchaser premium, the sale of Wondery, and help in getting a strategy ready for She Podcasts Live 2021!
    THE SHE PODCASTS SUPER SQUAD: SIGN UP
    PRODUCE YOUR PODCAST IS AMAZING! Hire them to do all the things that you really dislike doing for your podcast
    Send us your feedback, email feedback@shepodcasts.com! We can’t wait to hear from you!
    EPISODE LENGTH 58:11 2:28 Jess had the most prolonged weekend of her life
    The election was a bit extra for Jess because Biden lives near where she lives!
    It really is all about closing the loop and Elsie shares and example of not closing the loop with her headphones
    11:40 John says that the loop-closers are annoying
    Elsie needs an extra human to close all of her loops
    13:58 there are actual services that you can use to hire people to do little things for you
    18:48 Shout out to the team at WOC Podcasters for featuring the She Podcasts group on their blog!
    20:14 We have feedback on episode 288 and we’re closing the loop!
    Elzie Flenard sent a very nice email taking responsibility for not doing his due diligence  
    24:53 Jess got a tweet!
    If you have feedback, email feedback@shedpocasts.com
    27:58 NEWS: Podchaser will offer a premium service
    Podchaser has grown so much and they are really bringing some amazing value to the podcasting industry
    You can create a whole feed of all the shows that you’ve been on!
    36:09 Apple and Sony are talking about buying Wondery 
    40:42 How Jess got a panic attack when she saw the NAB booths
    43:49 what are the stipulations of how many people can actually gather somewhere
    What is full capacity for the hotel? In these times
    54:37 How do you solve the issue of the 2021 She Podcasts Live? Send it over!
    55:32 Elsie loved The Queen’s Gambit
    LINKS! Join The Super Squad
    Handy
    Thumbtack
    Crazy by Patsy Cline
    4 Podcast Facebook Groups For Women To Join
    Kelly | FitFizz podcast on Twitter
    Podchaser 
    1Password
    Apple has reportedly held talks to buy Wondery, the world’s largest independent podcast producer. Wondery wants up to $400 million for the deal
    NAB Show
    The Queens Gambit
    She Podcasts thank-you to our Sponsors! → Produce Your Podcast!
    → Our editor John from Audio Editing Solutions. He is so good you need to hire him STAT!
    Help Us Spread The Word! It would be stellar if you shared She Podcasts with your fellow women podcasters on twitter. Click here to tweet some love!
    If this episode got you all fired up SUBSCRIBE wherever you get your podcasts! ONE CLICK!
    Feedback + Promotion for Women Podcasters You can ask your questions by emailing feedback@shepodcasts.com. We love audio feedback! Let your voice be heard, record your voice via voice memo in your smartphone and send it over! You can also join the She Podcasts Facebook group!

    • 57 min
    When You Lose Power

    When You Lose Power

    Audio feedback about our Quibi conversation! Build relationships with mentors who have the expertise – you don’t have to reinvent the wheel. Also, She Podcasts in Audible! Adweek’s Podcasts of the Year for 2020; is it really a podcast if there are only ten episodes? Stay tuned as we dive into the annual growth of podcast listeners and how ad dollars are booming.
    THE SHE PODCASTS SUPER SQUAD: SIGN UP
    PRODUCE YOUR PODCAST IS AMAZING! Hire them to do all the things that you really dislike doing for your podcast
    Send us your feedback, email feedback@shepodcasts.com! We can’t wait to hear from you!
    EPISODE LENGTH 58:56 0:45 Elsie is without power and all the learning that came from that
    8:19 Super Squad: Elsie will talk about how to optimize your podcasting equipment to be able to record and function whether or not you have power 
    “I’m not bound to one way of doing things” - Elsie’s podcasting wisdom
    10:48 Feedback on our Quibi conversation
    The most important thing is to start building relationships
    And it seems that emotions
    20:28 We have more feedback about why there was a missing Amazon Music episode of She Podcasts
    23:00 Tool Tips! The Libsyn 5 interface!
    24:36 She Podcasts is in Audible
    SURGICAL READING! Wut?
    How Jess reads books and how Elsie reads books
    31:50 Why having your show in Audible will matter to growing podcasting
    You have to search for Elsie or Jess on Audible; searching for She Podcasts is more challenging
    Tip: having a hard time finding your show on Audible? Search for your name!
    34:03 Adweek releases Podcasts of the year
    It IS a podcast even if it has an end! Send us feedback feedback@shepodcasts.com
    43:44 Jess wonders why Elsie keeps saying her full name
    45:02 Podcast engagement and host read ad data is doing just peachy
    Such amazing data on the amazingness of host read ads
    Elsie admits she knows she needs to not make the ads so long
    54:00 Dynamic microphones, recieving feedback, why we did not talk about the election.
    LINKS! Join The Super Squad
    She Podcasts on Amazon Music 
    She Podcasts on Audible
    The New Libsyn 5 - Podcast Movement Video 
    Audible Adds 100,000 Podcast Shows to Stream for Free - Variety
    These Are Adweek’s Podcasts of the Year for 2020
    Host-Read Podcast Ads Pack a Brand Recall Punch – Nielsen
    She Podcasts thank-you to our Sponsors! → Produce Your Podcast!
    → Our editor John from Audio Editing Solutions. He is so good you need to hire him STAT!
    Help Us Spread The Word! It would be stellar if you shared She Podcasts with your fellow women podcasters on twitter. Click here to tweet some love!
    If this episode got you all fired up SUBSCRIBE wherever you get your podcasts! ONE CLICK!
    Feedback + Promotion for Women Podcasters You can ask your questions by emailing feedback@shepodcasts.com. We love audio feedback! Let your voice be heard, record your voice via voice memo in your smartphone and send it over! You can also join the She Podcasts Facebook group!

    • 56 min
    No Strings Attached

    No Strings Attached

    This is one of the most heated, emotional conversations Elsie and Jess have had in a long time. Listen. If you’re moved, send them feedback. And we wrap it all up with Dumpster Fyre and the new MV7 Microphone!
    THE SHE PODCASTS SUPER SQUAD: SIGN UP
    PRODUCE YOUR PODCAST IS AMAZING! Hire them to do all the things that you really dislike doing for your podcast
    Send us your feedback, email feedback@shepodcasts.com! We can’t wait to hear from you!
    EPISODE LENGTH 1:08:24 2:10 We are providing tools, comfort, and love for post-election! Soooooooo delicious
    Elsie’s daughter got a COVID test!
    This election will dictate how we live in the next six months 
    9:20 We have a voicemail from Civilla!
    12:15 About Podcast Movement Virtual and our networking event
    It was a lot more fun than we thought it would be! Eeek 
    22:12 NEWS: Quibi is shutting down amid pandemic struggles
    They raised almost two billion dollars to get the app off the ground
    No celebrity is enough of a draw for a mobile subscription service
    26:13 Subscription podcast company Quake launches
    The company is launching with six exclusives including Laura Ingraham, Soledad O’Brien, Gretchen Carlson, Mike Huckabee, Andrew Gillum, Marc Lamont Hill, and Buck Sexton 
    Erica Mandy can do it
    Smart producers can make great choices for themselves
    Elsie is here to speak to the way the world can be
    To give people money with no expectation of what we get in return
    It’s a heated conversation y’all all about dismantling the existing power structure
    And then, the emotional sharing of fundamental differences between Jess and Elsie
    49:58 Elsie shares a story about her brothers
    “Invest in leaders so they can help people who they know how to help.” - Elsie 
    “My generosity and trust are not met with respect.” - Jess
    FEEDBACK, WE WANT FEEDBACK ABOUT THIS CONVERSATION! feedback@shepodcasts.com
    1:02:57 Weird & Wild Show: The Dumpster Fyre
    1:05:08 Elsie’s Tool Tips: MV7 Microphone 
    LINKS! Join The Super Squad
    Civilla Morgan from Childless Not By Choice
    Podcast Movement Virtual 
    Quibi shutting amid pandemic struggles
    Pantsuit Politics
    Mueller, She Wrote
    Subscription podcast company Quake launches
    The Dumpster FYRE Podcast
    Produce Your Podcast
    MV7 Microphone 
    Buzzsprout Adds ‘Locked’ Tag Feature, Encourages Other Hosting Platforms To Do The Same
    Bob Pittman Says Voxnest Deal Will Help iHeart Grow Its Podcast Ad Revenue
    Shure Releases MV7 Podcast Mic With USB & XLR Outputs
    She Podcasts thank-you to our Sponsors! → Produce Your Podcast!
    → Our editor John from Audio Editing Solutions. He is so good you need to hire him STAT!
    Help Us Spread The Word! It would be stellar if you shared She Podcasts with your fellow women podcasters on twitter. Click here to tweet some love!
    If this episode got you all fired up SUBSCRIBE wherever you get your podcasts! ONE CLICK!
    Feedback + Promotion for Women Podcasters You can ask your questions by emailing feedback@shepodcasts.com. We love audio feedback! Let your voice be heard, record your voice via voice memo in your smartphone and send it over! You can also join the She Podcasts Facebook group!

    • 1 hr 8 min
    Learn To Google

    Learn To Google

    This is the second time that we are recording episode 288 – YAY TECHNOLOGY. And the trauma and frustration of podcast recording. UGH. Spotify news, grants for podcasters, Google Podcasts Manager complexity, and don’t start a new podcasting thing without doing some research first! Google it.
    THE SHE PODCASTS SUPER SQUAD: SIGN UP
    PRODUCE YOUR PODCAST IS AMAZING! Hire them to do all the things that you really dislike doing for your podcast
    Send us your feedback, email feedback@shepodcasts.com! We can’t wait to hear from you!
    EPISODE LENGTH 49:55 Tech issues! UGH lost the audio
    “I am very grouchy right now because of tech problems.” -Jess
    There’s nothing worse than recording a show, and it doesn’t work and we talk through that whole thing
    7:15 Looking at using Streamyard and Riverside.fm 
    8:42 “I do feel hostile.” -Jess
    Internal discussion on not sprining new technology
    12:51 NEWS: We have feedback from Vanessa!
    14:56 Spotify social cards are here! They are continuing to do things to promote podcasts to grow SPOTIFY
    17:13 Spotify has made it easy for everyone to live out their DJ dreams
    But FYI, it’s NOT a podcast, it’s a mixed tape
    28:25 Microgrants for Black and brown women podcasters 
    What would Elsie spend 1k on for her show
    What would YOU spend 1k on? Send us your feedback! Feedback@shepodcasts.com
    32:13 We have a Google Podcasts Manager and the She Podcasts Team needs help
    38:15 How to negotiate podcast IP
    39:06 A discusssion about Podcasts In Color vs. Podcast In Color
    47:46 Produce your podcast and what’s new in the She Podcasts Super Squad!
    LINKS! Join The Super Squad
    News: Spotify Social Cards are here!
    Streamyard
    Riverside.FM
    Spotify will let its podcast hosts include full songs in their shows
    Google Podcasts Manager
    How to negotiate podcast IP
    Podcasts In Color
    Podcast Grants
    Google Podcasts Manager Adds More Data from Search: Impressions, Top-Discovered Episodes, and Search Terms – WordPress Tavern
    She Podcasts thank-you to our Sponsors! → Produce Your Podcast!
    → Our editor John from Audio Editing Solutions. He is so good you need to hire him STAT!
    Help Us Spread The Word! It would be stellar if you shared She Podcasts with your fellow women podcasters on twitter. Click here to tweet some love!
    If this episode got you all fired up SUBSCRIBE wherever you get your podcasts! ONE CLICK!
    Feedback + Promotion for Women Podcasters You can ask your questions by emailing feedback@shepodcasts.com. We love audio feedback! Let your voice be heard, record your voice via voice memo in your smartphone and send it over! You can also join the She Podcasts Facebook group!

    • 49 min
    Sweaty Bottoms

    Sweaty Bottoms

    We launched, people! The Super Squad membership is ONE place to get ALL the resources we’ve ever created or will ever make. It is our version of a secret club: you have exclusive access to the founders and a built-in membership base of people just like you! Plus, get excited for Podcast in Color, the Michelle Obama podcast is available everywhere , FINALLY! We reveal what we wish we knew about podcasting before we started & The Social Dilemma + fuzzy sweatpants
    THE SHE PODCASTS SUPER SQUAD: SIGN UP
    PRODUCE YOUR PODCAST IS AMAZING! Hire them to do all the things that you really dislike doing for your podcast
    Send us your feedback, email feedback@shepodcasts.com! We can’t wait to hear from you!
    EPISODE LENGTH 1:02:49 Elsie asks for feedback about whether or not y’all care that sometimes our news are a bit late
    3:00 We have people watching us live in the She Podcasts Super Squad! Yay, wee totally launched!
    If you want to also watch our podcast live as they are happening, check it out here: supersquad.shepodcasts.com.
    3:49 Shout-outs to Super Squad members!
    10:25 NEWS: There is a virtual summit coming up – Podcast In Color 
    12:00 The Birthful Podcasts joins Lantigua Williams & Co.
    13:55 The Michelle Obama Podcast is now available everywhere! 
    “I despise Spotify like Elsie despises Facebook.” -John
    22:22 Elsie pitches a transition and Jessica does not hit the ball
    24:12 Post approval has been turned on in the She Podcasts Group! No one can post unless we say so! 
    25:55 We discuss that challenge of figuring out approval for some posts and what to search for
    29:24 What would you want to know about podcasting before you started questions, should we let them be posted every time?
    33:36 “Most of the stuff you learn in podcasting, no one could have told you.” - Jess
    38:22 Just stop posting in all the podcasting groups the same question at the same time!
    39:49 We love Produce Your Podcast! #sponsor
    43:15 The Google Podcast creator podcasts have been released
    45:15 Weird and Wild Show of the Week: The Social Dilemma.
    Tech designers have control over the way billions of us think, act, and live our lives.
    48:20 Want to move away from the triggers and being owned by social media, join the She Podcasts Super Squad!
    55:03 TOOL TIPS: Elsie is continuously cold and needs to be warm at all times - so fancy sweatpants with fuzzy on the inside.  
    “those of you who don’t feed goats probably don’t need Sherpa pants.” - Jess
    1:00:51 Attend the Ghoul’s Night Out networking event at Podcast Movement!
    LINKS! Join The Super Squad
    Podcast In Color
    The Michelle Obama Podcast
    Spotify’s exclusive Michelle Obama podcast will be available on other platforms starting tomorrow
    Watch The Social Dilemma
    Birthful Podcast Joins Lantigua Williams & Co
    PRX and Google select podcast winners for Google Podcasts creator program - RAIN News
    Gihuo Women’s Winter Track Pants Sherpa Lined Sweatpants Athletic Joggers Pants
    She Podcasts thank-you to our Sponsors! → Produce Your Podcast!
    → Our editor John from Audio Editing Solutions. He is so good you need to hire him STAT!
    Help Us Spread The Word! It would be stellar if you shared She Podcasts with your fellow women podcasters on twitter. Click here to tweet some love!
    If this episode got you all fired up SUBSCRIBE wherever you get your podcasts! ONE CLICK!
    Feedback + Promotion for Women Podcasters You can ask your questions by emailing feedback@shepodcasts.com. We love audio feedback! Let your voice be heard, record your voice via voice memo in your smartphone and send it over! You can also join the She Podcasts Facebook group!

    • 1 hr 2 min

Customer Reviews

4.7 out of 5
123 Ratings

123 Ratings

KWilson_FitFizz ,

Big Podcast Energy!

I adore this podcast! I’m female podcaster myself and I love hearing their insights on everything new in the quickly-changing podcasting world. I’ve even told a couple of male podcasters they need to listen purely to stay on top podcast stuff. The hostesses with the mostest — they’re so fun to listen to and very relatable. Def subscribe!

This Podcast is Spot ON! ,

So glad I found this podcast!

I just launched my podcast in June of this year. And just discovered this podcast this week. I wish I wish I had found it months ago! I’ve only listened to a few episodes so far, but they are jampacked with useful tips and big ideas. Elsie and Jess really have me thinking about exciting ways to improve my podcast.

Bonnie Frank ,

Omg SUBSCRIBE TO THIS PODCAST

She Podcasts is one podcast I never miss! Filled with news, vital podcasting information, opinions, insights and weekly hilariousness, you simply need to click subscribe. You’ll be very happy you did. 💕

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